The document discusses the importance of teamsourcing, which is harnessing the collective power of employees within an organization, to successfully plan, execute, and adapt strategies. It provides a 4-step process for teamsourcing: 1) formulate strategy by leveraging employee insights, 2) ensure implementation by following up with employees to identify pain points, 3) identify solutions by working with employees, and 4) implement solutions and make course corrections by getting regular employee feedback to continuously refine the strategy. Case studies are presented on how companies have used teamsourcing to improve areas like CRM adoption, employee training, and strategic execution.

2. A PROBLEM OF GAPS!
Strategy is
formulated
here
Strategy is
executed
here
Communication Gap
Leadership
Middle
Management
Employees
A gap in communication exists between those who
formulate strategy and those who execute it.

3. Bridging this communication gap is one of
the key factors determining the success of
any strategic execution.

4. THE RECIPE FOR SUCCESSFUL
STRATEGIC EXECUTION
Formulate Strategy : Leverage insights from employees
Ensure Implementation: Follow up with employees to find pain
points to strategy implementation
Identify Solutions: Work with employees to find solutions
Course Correction: Implement solutions to get the strategy right
Leveraging stakeholder insights to better identify problems with
the developing strategy is the secret sauce of successful
strategic execution.
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5. The secret recipe for Successful Strategy Execution
sounds an awful lot like crowdsourcing, doesn’t it?...
…we say the real secret is not crowdsourcing, but
TEAMSOURCING!

6. WHAT IS TEAMSOURCING?
Crowdsourcing = Harnessing the collective power of outsiders
Thanks to technological advancements and flatter organizations, teams and
employees are now more connected than ever! Thus, employees of an
organization can collectively contribute – whether with ideas, time, expertise
or funds – to a project or cause.
Teamsourcing = Harnessing the collective power of insiders!
TEAMSOURCING lets you leverage your business’ grey matter – your employees
– in order to capture unique and actionable insights from them!

7. How can we better use the secret sauce of TEAMSOURCING to
successfully plan, execute, and adapt an organization’s strategies?

8. LEVERAGE INSIGHTS FROM EMPLOYEES
STEP 1: FORMULATE STRATEGY

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Analyze Past Performance: Critically evaluate the organization’s past
performance, present condition, and desired future performance to identify
gaps.
Evaluate the Organizational Environment: Examine both internal and
external factors affecting the organization’s performance.
Set Objectives: Define the long term objectives to be achieved through the
strategy. Analyze factors that influence the selection of objectives.
Set Measurable Targets: Fix quantitative target values for as many
objectives as possible.
STRATEGY FORMULATION PROCESS
Employ teamsourcing every step of the way!

10. FOLLOW UP WITH EMPLOYEES TO FIND PAIN POINTS
STEP 2: ENSURE IMPLEMENTATION

11. Failing to involve those responsible for execution in the planning process
threatens:
Level of employee engagement
Organizational learning
Commitment to desirable outcomes
The entire implementation process

12. Once the actual ‘doers’ are involved in creating the strategy, it is important to follow
up with them to understand challenges hindering strategy implementation.
Overcoming these challenges ensures smooth execution of set plans.
Teamsourcing leverages the collective knowledge and day-to-day experiences of an
organization’s employees to understand common concerns and challenges.
A Win-Win Situation
Organization
identifies weaker
areas of strategy
implementation.
Employees get the
opportunity to voice
their concerns.
TEAMSOURCE TO ALIGN WITH
THE REAL PICTURE!

13. A Fortune 200 Retailer used teamsourcing to understand how user behavior can
drive down the value of CRM.
The chart, drawn from real teamsourced data, reveals how users from sales teams with
lower proficiency in CRM see the tool as more cumbersome and unreliable.
CASE STUDY: COMPANY IDENTIFIES
REASONS FOR LOW CRM ADOPTION
Average Score
Highly Proficient CRM Users
Above Average-Proficiency CRM Users
Average-Proficiency CRM Users
Non-Proficient CRM Users

14. WORK WITH EMPLOYEES TO SUGGEST SOLUTIONS
STEP 3: IDENTIFY SOLUTIONS

15. “The interplay between crowd and organization is
crucial for crowdsourcing because it ensures a
mutually beneficial outcome that probably could
not have existed without the cocreative efforts of
both parties.”
– Crowdsourcing by Daren C. Brabham
Teamsourcing provides benefits of scale and
diversity, often resulting in solutions that surpass
the quality of those reached in a board room.
TEAMSOURCING TO IDENTIFY SOLUTIONS

16. THE TEAMSOURCING PROCESS
OF PROBLEM SOLVING
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Company has
challenge(s) or
pain points to
address
Company broadcasts its
challenge(s)
Team members are
asked to share their
insights
Team(s) share
their insights
Teamsourcing
platform analyzes
this information
Company acts on
helpful insights
Company
owns winning
solution
Company
benefits!

17. A company used teamsourcing to identify improvement areas in
employee training.
By using teamsourcing, the company:
• Determined key training gaps in transformation projects
• Identified how vision and strategy could be better communicated
• Gained insight from managers on how to leverage Lean Six Sigma training and accelerate
certification of trainees
• Identified key areas in which employees needed more training
• Assessed the level of difficulty for attaining certification
CASE STUDY: COMPANY IDENTIFIES
SOLUTIONS TO IMPROVE TRAINING

18. IMPLEMENT SOLUTIONS AND GET THE STRATEGY RIGHT
STEP 4: COURSE CORRECTION

19. ARE PLANNED SOLUTIONS
QUICKLY PUT TO ACTION?
Employees at three out of every five companies indicated
their organization was weak at execution
When asked if they agreed with the statement, “Important
strategic and operational decisions are quickly translated into
action,” the majority answered, “no.”
It is important to convert this “NO” into
a “YES” for successful strategy
execution

20. UNDERSTAND EMPLOYEES
TO MANAGE CHANGE
Implementing solutions often involves change
Teamsourcing provides the unique and nuanced data that
allows you to understand employees not just as groups
and clusters, but also individuals. Tap into the sources of
their passion:
• Information they have
• Own self-interest
• The “reality” of their perspective

21. FORMULATE
STRATEGY
ENSURE
IMPLEMENTATION
IDENTIFY
SOLUTIONS
ENSURE COURSE
CORRECTION
REDEFINE
STRATEGY
Leverage insights
from employees
Follow up with
employees to find pain
points
Work with employees to suggest solutions
Implement solutions
to get the strategy
right
Redefine strategy, if
necessary, and
repeat the process
After course correction, repeat the process at regular intervals to
successfully manage strategy execution.