Team meeting of bringing together ideas sheet
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Zephyr Advertisement is a creative agency developing an advertising campaign. Members of the creative team proposed various ideas for the company name, slogan, and color scheme. Stan suggested "Zephyr Advertisement", "Regenerating ideas", and a blue, orange, and black color scheme. Andrew proposed "Axel Advertising" and a red and black scheme. After discussion, the team selected "Zephyr Advertisement" as the company name, "Regenerating ideas" as the slogan, and a gold and black color scheme inspired by Stan and Andrew's ideas. Their target audience will be young adults.
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Creative team brief meeting of ideas
The document summarizes a creative brief team meeting for an advertising campaign. The team discussed ideas for the name, slogan, and color scheme. Ideas included the name "4 Gum" with the slogan "leaving the chew, to you" in white and green. Another idea was the name "Fresh" with the slogan "don't be average" in grape and purple. A third idea was the name "cheerful Gum" with the slogan "Swaitening your products" in green and red. After discussing positives and negatives, the team selected "Fresh" as the final name, "Swaitening your product" as the final slogan, and initially purple but also green and red as the final
Team meeting of bringing together ideas sheet
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Team meeting of bringing together ideas sheet (3)
The document summarizes a creative brief team meeting for an advertising production project. The team discussed ideas for the gum brand's name, slogan, and color scheme. Ideas included "Fresh," "Echo," and "Quality. Effort. Perfection." for the name and slogan, and combinations of blue, red, green, white, black for the colors. The team ultimately decided on "Fresh- Echo Productions" as the name, "Quality. Effort. Perfection." as the slogan, and green, red, and blue as the colors. Their target audience will be teenagers and young adults, and the gum packaging will have a grunge, dark design compared to other packages.
Team meeting of bringing together ideas sheet
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Team meeting of bringing together ideas sheet (3)
The document summarizes a creative brief team meeting for an advertising production project. The team discussed ideas for the gum brand's name, slogan, and color scheme. Ideas included "Fresh," "Echo," and "Quality. Effort. Perfection." for the name and slogan, and combinations of blue, red, green, white, black for the colors. The team ultimately decided on "Fresh- Echo Productions" as the name, "Quality. Effort. Perfection." as the slogan, and green, red, and blue as the colors. Their target audience will be teenagers and young adults, and the gum packaging will have a grunge, dark design compared to other packages.
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Team meeting of bringing together ideas sheet
- 1. Btec Level 2 Creative Media Production Unit 18 Advertising Production StudentName:ElishiaSelby Group Name: The Creative Brief Team Meeting of Ideas Team Member Ideas for Names & Slogans Ideas for colour schemes Positives about their ideas Negatives about their ideas Stan Gulliford Zephyr Advertisement Regenerating ideas Blue, orangey-gold, black Name of company stands out Relevance of phoenix fits the slogan Nice choice of colours The position of the phoenix isn’t central. Rory Giddins Zephyr Advertisement Regenerating ideas Black The white background looks good with the black text and icon Not sure what the symbol means as could be another word from other countries Andrew Goldman Zephyr Advertisement Axel Advertising Regenerating ideas Red, black Looks professional Nice choice of colours Editing around the logo as had to Photoshop Elishia Selby Logo motion Designing your future Zephyr Advertisement Regenerating ideas Blue, black, silver Blue, gold ‘L’ fits with rest of logo name Nice choice of colours Could change colour scheme Bird overlaps the letter ‘d’ Final ChosenName Final Chosen Slogan Final Chosen Colour Scheme Who will your target audience be? Any Other Final Decisions Zephyr advertisement Regenerating ideas A mixture between Stan’s and Andrew’s Gold, black Young adults