Downloaded 24 times
Teaching business-english814
- 1. Teaching Business English: aspects to consider Prof. Diana Cristina Porto
- 2. Business English vs.General English Programmes Focus on developing: Focus on developing: accuracy accuracy fluency fluency effectiveness Focus on developing: Focus on developing: general and specialist general language language knowledge knowledge general and professional general communication communication skills skills.
- 3. Business English vs.General English SYLLABUS Set courses with fixed objectives and syllabus. Often determined by choice of textbook and Special courses with end-of-term examination. special syllabus. Wide ranging syllabus: One-to-one courses may vocabulary from different develop syllabus and areas and different styles content on an ongoing basis.
- 4. Business English vs.General English COURSE OBJECTIVES Individual objectives: Defined precisely culture, traveling according to the needs abroad, obtaining a analysis better job. Examination courses: fixed pre-determined objectives
- 5. Business English vs.General English METHODOLOGY Communicative ELT Communicative ELT methodology methodology Communication skills training
- 6. Business English vs.General English TRAINERS Need the following Need the following mix of knowledge mix of knowledge and skills: and skills: ELT methodology ELT methodology Communicative skills training Knowledge of business content
- 7. Business English vs.General English EVALUATION OF PROGRESS An off-the-shelf Formal oral and Business English test written examination may be used by some evaluating accuracy, organizations. fluency and general communicative ability. Informal assessment: Informal assessment: emphasis on success of accuracy, appropriacy communication of vocabulary and pronunciation.
- 8. Business English vs.General English MATERIALS Off-the-shelf materials Wide choice of off-the- for business English shelf material for but may not meet general English for all needs of group or the levels. Materials course, then it may be development not necessary to develop required by the materials for a teacher. specific course or to add authentic material.
- 9. Business English LANGUAGE KNOWLEDGE COMMUNICATI ON SKILLS GRAMMAR PRESENTATIONS VOCABULARY MEETINGS PRONUNCIATION TELEPHONING WRITTEN REPORTS
- 10. Business English LANGUAGE KNOWLEDGE GRAMMAR VOCABULARY PRONUNCIATION Clear rules Specialist/Specialist Some SS have Some cases of Specialist/non-Spec. a real need ambiguity Generalist/Generalist No off-the-shelf materials for BrE or AmE BS
- 11. Business English COMMUNICATION SKILLS PRESENTATIONS MEETINGS TELEPHONING WRITTEN DOCUMENTATION
- 12. The Learners’ Objectives ACCURACY FLUENCY EFFECTIVENESS
- 13. The Learners’ Objectives ACCURACY Language Knowledge Black or white Easier for trainer to assess and for student to see the improvement FLUENCY and EFFECTIVENESS Native speaker competence Zero competence
- 14. The Learners’ Objectives FLUENCY OF COMMUNICATION Speed of Speaking Outside of range: uncomfortable gaps or incomprehensibility due to speed “The perception of the listener” Effort of Speaking Impossible to determine and compare Ask the speaker
- 15. The Learners’ Objectives EFFECTIVENESS Impact – Variety – Conciseness Stylistic feature Part of the media, part of the message Behavioural features contributing the use of hand and arm gestures the use of eye contact the use of vocal variety the use of visual aids moving within the audience area handling questions handling difficult audiences
- 16. The Business EnglishTrainer No single profile: environment + learners’ demands A Language Teacher + PERSONAL SKILLS an outgoing personality a good negotiator curious and interested in business
- 17. Final Words “You getthe best out of others when you give the best of yourself.” Harry Firestone “A man without a smiling face must not open a shop.” Chinese Proverb “People who enjoy what they are doing invariably do it well.” Joe Gibbs.
- 18.