This radio show will focus on house and electronic music, genres popular with young listeners seeking a chilled and laid back soundtrack for weekends. It will feature new releases from niche artists in these styles. Short, catchy jingles will separate music segments from brief talking portions that maintain a music-dominated balance. Advertisements will highlight ways for the audience to access past and upcoming shows.

1. Niche radio show mood board

2. Late night niche shows are mostly known to play and feature a lot of electronic, house
and dub step music genres. So I have chosen to focus my radio show on house and
electronic music. This is a good type of music as young people are usually the ones who
tune into this type of music and like it so it will mean the audience I have chosen for my
show will be entertained by this sort of music. This will also be chilled and laid back music
so as it is the weekend it will allow them to be relaxed as they would like on a weekend
and mainly young people like to chill back and relax.

3. Niche radio
show
Will be a niche
show which will
feature niche
music genres.
New releases from
artists from niche artists
including electronic and
house music.
Short and unique
jingles which are
catchy lasts several
seconds.
Will be music dominate
and there will be a
balance between the talk
and music.
Talk will last for a
couple minutes at a
time.
Advertisements will be
featuring how the
audience can catch up
if they missed a show
and for other
upcoming shows.