The document provides research on youth subcultures and current fashion trends to inform the styling of a music video for the band The Howl Project. It discusses how youth subcultures are defined by distinct styles, behaviors, and interests reflected in clothing, hairstyles, music genres and gathering places. The genre of The Howl Project is described as mainly indie with some punk influences. The styling of the music video is planned to be in black and white, set in an urban location like a parking garage, and feature casual indie-inspired fashion to match both the band's personal tastes and message of their song.