target audience.pptx
•Download as PPTX, PDF•
0 likes•60 views
This document discusses the target audience for a short documentary about serial killers that will be aimed at 16- to 25-year-olds. It notes that this audience would include those in secondary education, college or university, especially those studying psychology or interested in true crime. While demographics like religion, race, education and income are not major factors, age and gender will have more impact on the documentary's research. Specifically, the documentary will focus on the 16-25 age range, and consider that males and females often have different interests related to topics like history, sports or true crime.
Report
Share
Report
Share
Recommended
How did you attract your target audience
The document discusses techniques used to attract a target audience of 16-18 year olds interested in pop music. This included featuring a young artist on the cover that the target audience could relate to. It also included references to TV shows like The Voice that they would watch. Both male and female stories and competitions were included to appeal to both genders, such as the Top 40 music chart mentioned on the cover.
Audience research proforma 2020
The document provides information on various audience research methods that can be used, including both primary and secondary research techniques. It discusses qualitative and quantitative research approaches, as well as specific methods like surveys, focus groups, and analyzing existing data. Secondary research techniques involve analyzing data collected by other sources, while primary research involves directly collecting new data through methods like interviews and online forums. The document is intended to serve as a guide for how to conduct effective audience research.
The lost generation
The document discusses potential ideas for a documentary about the perception and stereotyping of teenagers in society. It outlines ideas for footage showing teenagers in both positive and negative lights, as well as potential interviews with teenagers, teachers, police officers and others. The target audience would be teenagers aged 13-19, but also their parents and others affected by the topic. Advantages of the topic include its relevance, broad scope, and ability to portray different groups stereotyped in media like chavs and emos.
Altered target audience profile for my documentary 2
The document summarizes the target audience for a documentary about government censorship of sexually explicit music videos. The primary target audience is 18-20 year old males and females from a mixed ethnic background who are well-educated, hard-working, and either in college, employment or training. They live in London and engage in activities like music, sports, reading and shopping. The target audience aims to appeal to young people and generate discussion around the debate of government censorship.
Maryam Latifi's Target Audience Profile 1
The document provides details about the target audience for a documentary about government censorship of sexy music videos. The primary target audience is 16-18 year olds from a mixed ethnic background living in London. They come from working to middle class families and have interests in music, sports, books and other typical teenage hobbies. The documentary aims to appeal to both female and male teenagers.
pitch.pptx
Jennifer Finnigan has been commissioned by BBC Three and BBC England to create a 10-15 minute documentary on "Culture of the digital age" targeting 16-25 year olds. Her idea is to explore how social media can influence serial killers and murders by examining past cases and interviewing experts on the topic. She conducted research on serial killers and psychology and surveyed audiences to identify preferences. Her documentary will use symbolic codes like acting, color schemes, and reenactments to set a dark and mysterious tone that draws in audiences. It will focus on how social media impacts criminal minds rather than profiling a specific killer.
Question 4 : Who would be the audience for your media product
The document discusses the target audience for a media product. It analyzes demographics like age (15-34), social class (D and E), psychographics (explores and aspires), gender (mainly female), and ethnicity (all backgrounds). Research like a questionnaire and focus group helped determine preferences and informed the choices. The target audience falls into lower social grades due to education levels, and within the explores and aspires psychographic categories due to their adventurous and achievement-driven mindsets. Females are the primary focus as they go to movies more often. The content aimed to appeal to this youthful demographic.
Audience Research B2 Sunderland Culture
This document discusses research into the target audience for a documentary on the disappearance of Molly Moselle and her reported haunting of the Sunderland Empire. The target age demographic is 16-25 year olds. Research included a focus group, online surveys, and analysis of audience profiles. It was found that most in the target age range watch true crime documentaries and are interested in paranormal topics. However, some said documentaries can drag or praise criminals. Going forward, the creator will aim to engage the audience while addressing these concerns and maintaining the appropriate documentary format.
Recommended
How did you attract your target audience
The document discusses techniques used to attract a target audience of 16-18 year olds interested in pop music. This included featuring a young artist on the cover that the target audience could relate to. It also included references to TV shows like The Voice that they would watch. Both male and female stories and competitions were included to appeal to both genders, such as the Top 40 music chart mentioned on the cover.
Audience research proforma 2020
The document provides information on various audience research methods that can be used, including both primary and secondary research techniques. It discusses qualitative and quantitative research approaches, as well as specific methods like surveys, focus groups, and analyzing existing data. Secondary research techniques involve analyzing data collected by other sources, while primary research involves directly collecting new data through methods like interviews and online forums. The document is intended to serve as a guide for how to conduct effective audience research.
The lost generation
The document discusses potential ideas for a documentary about the perception and stereotyping of teenagers in society. It outlines ideas for footage showing teenagers in both positive and negative lights, as well as potential interviews with teenagers, teachers, police officers and others. The target audience would be teenagers aged 13-19, but also their parents and others affected by the topic. Advantages of the topic include its relevance, broad scope, and ability to portray different groups stereotyped in media like chavs and emos.
Altered target audience profile for my documentary 2
The document summarizes the target audience for a documentary about government censorship of sexually explicit music videos. The primary target audience is 18-20 year old males and females from a mixed ethnic background who are well-educated, hard-working, and either in college, employment or training. They live in London and engage in activities like music, sports, reading and shopping. The target audience aims to appeal to young people and generate discussion around the debate of government censorship.
Maryam Latifi's Target Audience Profile 1
The document provides details about the target audience for a documentary about government censorship of sexy music videos. The primary target audience is 16-18 year olds from a mixed ethnic background living in London. They come from working to middle class families and have interests in music, sports, books and other typical teenage hobbies. The documentary aims to appeal to both female and male teenagers.
pitch.pptx
Jennifer Finnigan has been commissioned by BBC Three and BBC England to create a 10-15 minute documentary on "Culture of the digital age" targeting 16-25 year olds. Her idea is to explore how social media can influence serial killers and murders by examining past cases and interviewing experts on the topic. She conducted research on serial killers and psychology and surveyed audiences to identify preferences. Her documentary will use symbolic codes like acting, color schemes, and reenactments to set a dark and mysterious tone that draws in audiences. It will focus on how social media impacts criminal minds rather than profiling a specific killer.
Question 4 : Who would be the audience for your media product
The document discusses the target audience for a media product. It analyzes demographics like age (15-34), social class (D and E), psychographics (explores and aspires), gender (mainly female), and ethnicity (all backgrounds). Research like a questionnaire and focus group helped determine preferences and informed the choices. The target audience falls into lower social grades due to education levels, and within the explores and aspires psychographic categories due to their adventurous and achievement-driven mindsets. Females are the primary focus as they go to movies more often. The content aimed to appeal to this youthful demographic.
Audience Research B2 Sunderland Culture
This document discusses research into the target audience for a documentary on the disappearance of Molly Moselle and her reported haunting of the Sunderland Empire. The target age demographic is 16-25 year olds. Research included a focus group, online surveys, and analysis of audience profiles. It was found that most in the target age range watch true crime documentaries and are interested in paranormal topics. However, some said documentaries can drag or praise criminals. Going forward, the creator will aim to engage the audience while addressing these concerns and maintaining the appropriate documentary format.
Rhiana
The document analyzes research into existing television programs similar to the topic of the author's documentary on young people and politics. Secondary quantitative research found shows on different channels that relate to the topic, such as ones about unemployment and education. Primary qualitative research involved analyzing conventions of two documentaries and their target audiences. Vox pops with teenagers and adults provided feedback, finding they were interested in comedic, celebrity-involved shows about young people and politics aired on BBC3 and Channel 4. The research provided guidance on appealing to the target audience for the author's documentary.
Daniel sachon evaluation 4
The document discusses targeting a specific audience for a film project. The target audience is both males and females ages 16-24, as the thriller/murder themes along with an upcoming actress are most appealing to this demographic. Market research with the film's rough cut showed that this age group enjoyed it, confirming the targeted demographic. The film involves mature themes of sex, violence and murder, so a 15 rating is felt to be appropriate for the target audience. By incorporating elements of other genres like thriller and drama along with film noir, the film hopes to appeal to a wider mainstream audience beyond the core target demographic.
Unit 4 lo1
My documentary idea is to create a short documentary following myself and others completing items from our personal bucket lists. The documentary will show various activities being completed at different locations to demonstrate what a bucket list is and encourage viewers aged 17-25 to create their own. After receiving feedback, I plan to include interviews with people of various ages discussing their bucket list experiences. Some activities may be adapted to be more affordable and interesting for the target audience. The goal is to produce an exciting, yet reasonably priced short documentary that would appeal to and help motivate young viewers.
Audience Profiling
This document discusses audience profiling for a slasher film trailer. It identifies that the target audience is 15-24 year olds, as that age group seeks thrills and new experiences. It notes that stereotypically males are more interested in the slasher genre than females. The audience would come from working class, skilled working class and lower middle class backgrounds. Psychographic profiling shows this target audience seeks adventure and are open to new things, making them ideal consumers for a slasher film trailer.
Evaluation 4
The document discusses the target audience for a film. Based on secondary research from the UK Film Council, the target audience is defined as women under 35, men over 35 without children, mainly from upper or lower class. This provides a broad target spectrum. Research also showed interest in dramas was 35% of audiences. The selected demographic suits the film as those ages commonly have strong views on related subjects. The film targets older viewers from 16-52 years old of either gender. It is difficult to target a specific gender as the film includes children and drama, but statistics show females may be more suited. The main target is an educated audience, which allows darker topics and pushing boundaries that mainstream audiences may find too much.
Evaluation 4
The document discusses the target audience for a film. Based on secondary research from the UK Film Council, the target audience is defined as women under 35, men over 35 without children, mainly from upper or lower class. This provides a broad target spectrum. Research also showed interest in dramas was 35% of audiences. The selected demographic suits the film as those ages commonly have strong views on related subjects. The film targets older viewers from 16-52 years old as it provides psychological or emotional challenge rather than just entertainment. While genres may suggest it appeals more to females, the niche audience cannot be defined by gender. The main target is considered a more educated audience, allowing darker topics to be addressed that mainstream audiences may find too much
Q4
- The audience for the media product would be niche but mixed, not defined by age or genre, but rather people bored of Hollywood perfection and wanting more realistic storylines.
- A survey of 25 people found the prime audience to be young adults, adults, and middle-aged people, though some children and older audiences also expressed interest.
- The film is not specific to gender or age, but rather appeals to those interested in personality and quirky stories that differ from mainstream films.
Audience Profile
The document analyzes the target audience for a horror film. A survey was conducted of males and females ages 12-24 in Hartlepool, England. The survey results showed that 87.5% of respondents were male and most were between ages 12-17 or 18-24. All respondents enjoyed watching films and their preferred genre was horror. Therefore, the target audience for the film is males ages 12-24, as they have spare time and money as students and showed interest in horror films based on the survey results. The film will need a well-written script and storylines to appeal to this audience.
Target audience
The document discusses researching a target audience for a film. It defines a target audience by factors like gender, age, location, interests and education level. Primary research methods mentioned are directly questioning the target audience, while secondary research uses existing audience profile data. Other techniques brought up are getting direct feedback through "vox pops" and test screenings to get early responses to a film idea. An example target audience discussed is 15-25 year olds, as they would relate more to a young main character and are a popular cinema-going demographic due to social media influence.
Audience task 2
The document analyzes how the audiences were constructed for three films: American Hustle, Shadow Recruit, and The Smurfs 2. For American Hustle, the target audience is identified as young adults aged 16-24 based on the casting and 1970s aesthetic. Shadow Recruit targets ages 12-18 given its 12A rating and police thriller genre. The Smurfs 2 aims at children aged 5-10 and their families by using bright colors and familiar Smurfs characters. All three films seek to attract both male and female viewers through gender-balanced representations.
Who is the audience for my media product 4
This document defines the target audience and secondary audience for a film. The target audience is teenage girls aged 15-25 who enjoy activities like shopping, music, movies and social media. They value friendship and individuality. The secondary audience is the parents of teenagers, aged 35-45, who will be interested to learn about teenage life. Both audiences are likely to be Caucasian and from Britain or America, with the target audience belonging to lower social classes and the secondary audience in middle social classes. The film aims to connect with and educate both its target teenage viewers and secondary parent viewers.
Target audience
Our documentary targets youth ages 12 to 25 to relate to how media portrays youth, and those over 25 to gain a new perspective beyond stereotypes. It also targets both males and females, and people of all races and religions, as youth are represented differently in media based on these attributes. Interviews will be conducted with the public on the street or in homes, and experts in their workplaces, to make participants comfortable sharing their views.
Question 4 and 5
The document discusses targeting a niche audience of 12-25 year olds for a political thriller film. This age group is more knowledgeable about politics due to interacting with technology and news websites. They are engaged with ideas around equality and open-minded in their research. Targeting this audience is important for increasing profits through a larger audience. Research was done into how this age group uses modern media and what topics would attract their interest, such as equality and mystery, to effectively engage them.
Question 4
The document discusses the target audience for a horror film. The core audience is males ages 18-25, as horror films generally make most money from this demographic. Research shows males prefer horror more due to themes of masculinity and sexualization of female characters. The audience would fit socio-economic categories of middle/lower class workers and students. Data on audience preferences illustrate horror audiences are majority male and prefer supernatural/slasher subgenres. The target age range is also 19-24 years old, allowing adult themes.
Age Demographic
This document discusses analyzing the age demographic for a psychological thriller film marketing campaign. It first looks at previous survey data that showed the genre's audience ranged from 18-45, with key groups being 22-27, 28-35, and 36-45. However, this data had a small sample size. The document then analyzes data from 5 psychological thriller films on the YouGov website, finding that 4 of the 5 had over 30% of their audience aged 25-39. This leads to the conclusion that the target age demographic for the marketing campaign should be 25-39 years old.
The Socio-Economics
The document discusses socio-economic factors relevant to understanding media audiences, including the ABC Scale used to categorize social classes. It also discusses the importance of understanding target audiences through in-depth research before developing media products. Specifically, it focuses on understanding the socio-economic backgrounds and demographics of teenagers and parents in Banstead as the target audiences for a documentary on racial discrimination.
The Socio-Economics
Geodemographics, Psychographics, Ethnographic, Primary & Secondary Audience, Media and Product Preferences, Buying Patterns
Q4 evaluation
This document discusses the target demographic for a film and identifies relevant media interests to engage that audience. It states that the film is aimed at ages 15-25 due to the disturbing content and characters being in that age range. Both genders are targeted as the film avoids stereotypes. The film appeals to those interested in independent and alternative films. To attract this audience, the document recommends marketing the film alongside similar independent thrillers. It also suggests TV shows and magazines/newspapers that target younger audiences and cover topics like politics, fashion, music and current issues that are relevant to the film's context and narrative.
Rational B2.pptx
The document proposes a short film about youth culture in Sunderland, England focusing on themes of friendship and knife crime. The target audience is men ages 16-25 who are explorers seeking discovery. Research showed the importance of mise-en-scene and media theories like uses and gratification. The film will start colorful but get darker with themes. Posters will feature characters in different colors. The idea aims to educate about knife crime while showcasing local talent and locations.
Question 4
The document discusses the target audience for a horror film opening sequence. The primary audience is males ages 18-25, as horror films tend to be most successful with and make the most money from this demographic. Research shows males prefer horror genres more than females due to themes of masculinity and sexualization of female characters. The target audience would fall into socioeconomic categories C1, C2, or D in the UK, which are middle to lower-middle class. Examples of potential audience members are provided, generally being university students and young professionals who enjoy socializing with friends. Charts show most horror audiences are male, prefer supernatural subgenres, and are primarily ages 19-24.
diary (2).docx
- The document is diary entries from a student documenting their process of creating a 10-minute documentary for a class project on the culture of the digital age.
- They created a survey to understand their target audience's demographics and preferences, which indicated an interest in true crime and serial killer documentaries.
- Research was conducted on documentary genres, themes, and equipment. A rationale presentation was created pitching the main idea to receive feedback.
- Footage was recorded over two weeks and editing began in Premiere Pro, though some acting scenes could not be imported. The documentary was completed and uploaded for marking ahead of the deadline.
diary (1).docx
- The document is diary entries from a student documenting their process of creating a 10-minute documentary for a class project on the culture of the digital age.
- They created a survey to understand their target audience's demographics and preferences, which indicated an interest in true crime and serial killer documentaries.
- Research was conducted on documentary genres, themes, and equipment. A rationale presentation was created and feedback was gathered via another survey.
- Filming was completed over 2 weeks. Editing in Premiere Pro presented some challenges with file sizes and importing acting scenes. A 4 minute cut was finished along with documentation of the process.
More Related Content
Similar to target audience.pptx
Rhiana
The document analyzes research into existing television programs similar to the topic of the author's documentary on young people and politics. Secondary quantitative research found shows on different channels that relate to the topic, such as ones about unemployment and education. Primary qualitative research involved analyzing conventions of two documentaries and their target audiences. Vox pops with teenagers and adults provided feedback, finding they were interested in comedic, celebrity-involved shows about young people and politics aired on BBC3 and Channel 4. The research provided guidance on appealing to the target audience for the author's documentary.
Daniel sachon evaluation 4
The document discusses targeting a specific audience for a film project. The target audience is both males and females ages 16-24, as the thriller/murder themes along with an upcoming actress are most appealing to this demographic. Market research with the film's rough cut showed that this age group enjoyed it, confirming the targeted demographic. The film involves mature themes of sex, violence and murder, so a 15 rating is felt to be appropriate for the target audience. By incorporating elements of other genres like thriller and drama along with film noir, the film hopes to appeal to a wider mainstream audience beyond the core target demographic.
Unit 4 lo1
My documentary idea is to create a short documentary following myself and others completing items from our personal bucket lists. The documentary will show various activities being completed at different locations to demonstrate what a bucket list is and encourage viewers aged 17-25 to create their own. After receiving feedback, I plan to include interviews with people of various ages discussing their bucket list experiences. Some activities may be adapted to be more affordable and interesting for the target audience. The goal is to produce an exciting, yet reasonably priced short documentary that would appeal to and help motivate young viewers.
Audience Profiling
This document discusses audience profiling for a slasher film trailer. It identifies that the target audience is 15-24 year olds, as that age group seeks thrills and new experiences. It notes that stereotypically males are more interested in the slasher genre than females. The audience would come from working class, skilled working class and lower middle class backgrounds. Psychographic profiling shows this target audience seeks adventure and are open to new things, making them ideal consumers for a slasher film trailer.
Evaluation 4
The document discusses the target audience for a film. Based on secondary research from the UK Film Council, the target audience is defined as women under 35, men over 35 without children, mainly from upper or lower class. This provides a broad target spectrum. Research also showed interest in dramas was 35% of audiences. The selected demographic suits the film as those ages commonly have strong views on related subjects. The film targets older viewers from 16-52 years old of either gender. It is difficult to target a specific gender as the film includes children and drama, but statistics show females may be more suited. The main target is an educated audience, which allows darker topics and pushing boundaries that mainstream audiences may find too much.
Evaluation 4
The document discusses the target audience for a film. Based on secondary research from the UK Film Council, the target audience is defined as women under 35, men over 35 without children, mainly from upper or lower class. This provides a broad target spectrum. Research also showed interest in dramas was 35% of audiences. The selected demographic suits the film as those ages commonly have strong views on related subjects. The film targets older viewers from 16-52 years old as it provides psychological or emotional challenge rather than just entertainment. While genres may suggest it appeals more to females, the niche audience cannot be defined by gender. The main target is considered a more educated audience, allowing darker topics to be addressed that mainstream audiences may find too much
Q4
- The audience for the media product would be niche but mixed, not defined by age or genre, but rather people bored of Hollywood perfection and wanting more realistic storylines.
- A survey of 25 people found the prime audience to be young adults, adults, and middle-aged people, though some children and older audiences also expressed interest.
- The film is not specific to gender or age, but rather appeals to those interested in personality and quirky stories that differ from mainstream films.
Audience Profile
The document analyzes the target audience for a horror film. A survey was conducted of males and females ages 12-24 in Hartlepool, England. The survey results showed that 87.5% of respondents were male and most were between ages 12-17 or 18-24. All respondents enjoyed watching films and their preferred genre was horror. Therefore, the target audience for the film is males ages 12-24, as they have spare time and money as students and showed interest in horror films based on the survey results. The film will need a well-written script and storylines to appeal to this audience.
Target audience
The document discusses researching a target audience for a film. It defines a target audience by factors like gender, age, location, interests and education level. Primary research methods mentioned are directly questioning the target audience, while secondary research uses existing audience profile data. Other techniques brought up are getting direct feedback through "vox pops" and test screenings to get early responses to a film idea. An example target audience discussed is 15-25 year olds, as they would relate more to a young main character and are a popular cinema-going demographic due to social media influence.
Audience task 2
The document analyzes how the audiences were constructed for three films: American Hustle, Shadow Recruit, and The Smurfs 2. For American Hustle, the target audience is identified as young adults aged 16-24 based on the casting and 1970s aesthetic. Shadow Recruit targets ages 12-18 given its 12A rating and police thriller genre. The Smurfs 2 aims at children aged 5-10 and their families by using bright colors and familiar Smurfs characters. All three films seek to attract both male and female viewers through gender-balanced representations.
Who is the audience for my media product 4
This document defines the target audience and secondary audience for a film. The target audience is teenage girls aged 15-25 who enjoy activities like shopping, music, movies and social media. They value friendship and individuality. The secondary audience is the parents of teenagers, aged 35-45, who will be interested to learn about teenage life. Both audiences are likely to be Caucasian and from Britain or America, with the target audience belonging to lower social classes and the secondary audience in middle social classes. The film aims to connect with and educate both its target teenage viewers and secondary parent viewers.
Target audience
Our documentary targets youth ages 12 to 25 to relate to how media portrays youth, and those over 25 to gain a new perspective beyond stereotypes. It also targets both males and females, and people of all races and religions, as youth are represented differently in media based on these attributes. Interviews will be conducted with the public on the street or in homes, and experts in their workplaces, to make participants comfortable sharing their views.
Question 4 and 5
The document discusses targeting a niche audience of 12-25 year olds for a political thriller film. This age group is more knowledgeable about politics due to interacting with technology and news websites. They are engaged with ideas around equality and open-minded in their research. Targeting this audience is important for increasing profits through a larger audience. Research was done into how this age group uses modern media and what topics would attract their interest, such as equality and mystery, to effectively engage them.
Question 4
The document discusses the target audience for a horror film. The core audience is males ages 18-25, as horror films generally make most money from this demographic. Research shows males prefer horror more due to themes of masculinity and sexualization of female characters. The audience would fit socio-economic categories of middle/lower class workers and students. Data on audience preferences illustrate horror audiences are majority male and prefer supernatural/slasher subgenres. The target age range is also 19-24 years old, allowing adult themes.
Age Demographic
This document discusses analyzing the age demographic for a psychological thriller film marketing campaign. It first looks at previous survey data that showed the genre's audience ranged from 18-45, with key groups being 22-27, 28-35, and 36-45. However, this data had a small sample size. The document then analyzes data from 5 psychological thriller films on the YouGov website, finding that 4 of the 5 had over 30% of their audience aged 25-39. This leads to the conclusion that the target age demographic for the marketing campaign should be 25-39 years old.
The Socio-Economics
The document discusses socio-economic factors relevant to understanding media audiences, including the ABC Scale used to categorize social classes. It also discusses the importance of understanding target audiences through in-depth research before developing media products. Specifically, it focuses on understanding the socio-economic backgrounds and demographics of teenagers and parents in Banstead as the target audiences for a documentary on racial discrimination.
The Socio-Economics
Geodemographics, Psychographics, Ethnographic, Primary & Secondary Audience, Media and Product Preferences, Buying Patterns
Q4 evaluation
This document discusses the target demographic for a film and identifies relevant media interests to engage that audience. It states that the film is aimed at ages 15-25 due to the disturbing content and characters being in that age range. Both genders are targeted as the film avoids stereotypes. The film appeals to those interested in independent and alternative films. To attract this audience, the document recommends marketing the film alongside similar independent thrillers. It also suggests TV shows and magazines/newspapers that target younger audiences and cover topics like politics, fashion, music and current issues that are relevant to the film's context and narrative.
Rational B2.pptx
The document proposes a short film about youth culture in Sunderland, England focusing on themes of friendship and knife crime. The target audience is men ages 16-25 who are explorers seeking discovery. Research showed the importance of mise-en-scene and media theories like uses and gratification. The film will start colorful but get darker with themes. Posters will feature characters in different colors. The idea aims to educate about knife crime while showcasing local talent and locations.
Question 4
The document discusses the target audience for a horror film opening sequence. The primary audience is males ages 18-25, as horror films tend to be most successful with and make the most money from this demographic. Research shows males prefer horror genres more than females due to themes of masculinity and sexualization of female characters. The target audience would fall into socioeconomic categories C1, C2, or D in the UK, which are middle to lower-middle class. Examples of potential audience members are provided, generally being university students and young professionals who enjoy socializing with friends. Charts show most horror audiences are male, prefer supernatural subgenres, and are primarily ages 19-24.
Similar to target audience.pptx (20)
More from JenniferFinnigam
diary (2).docx
- The document is diary entries from a student documenting their process of creating a 10-minute documentary for a class project on the culture of the digital age.
- They created a survey to understand their target audience's demographics and preferences, which indicated an interest in true crime and serial killer documentaries.
- Research was conducted on documentary genres, themes, and equipment. A rationale presentation was created pitching the main idea to receive feedback.
- Footage was recorded over two weeks and editing began in Premiere Pro, though some acting scenes could not be imported. The documentary was completed and uploaded for marking ahead of the deadline.
diary (1).docx
- The document is diary entries from a student documenting their process of creating a 10-minute documentary for a class project on the culture of the digital age.
- They created a survey to understand their target audience's demographics and preferences, which indicated an interest in true crime and serial killer documentaries.
- Research was conducted on documentary genres, themes, and equipment. A rationale presentation was created and feedback was gathered via another survey.
- Filming was completed over 2 weeks. Editing in Premiere Pro presented some challenges with file sizes and importing acting scenes. A 4 minute cut was finished along with documentation of the process.
evualation.docx
This document discusses a student's process of creating a short documentary for BBC Three aimed at 15-25 year olds. The student conducted surveys to understand their target audience and decided to focus on serial killers or social media. They researched these topics and struggled with scheduling recordings around others' availability and technical issues. However, they were able to record acting scenes indoors using studio lighting. Overall, the student learned positive skills like different documentary styles and editing on Premier Pro, but technical issues prevented fully editing their 10-15 minute documentary.
editing process.pptx
The document describes Jennifer Finnigan's documentary editing process. She began by finding an opening from the BBC to set the tone and importing it into Premiere Pro. She then found court case clips on serial killers to include, which she downloaded and separated the audio and video. Interviews were also recorded and imported. The editing process involved adjusting brightness, adding titles, and including a photo montage with cross dissolves. Further edits on interviews included playing with hues, saturation and contrast. Written questions were included during transitions between interviews for clarity. Finally, news stories about murders from social media were downloaded and added to the timeline.
rationale feedback.pptx
Jennifer Finnigan created a survey to get feedback on her product idea in order to understand if her target audience would be interested and to determine if any changes needed to be made before production. The survey responses showed that the target audience understood and appealed to her presentation, and liked the dark genre theme she proposed. However, 50% of respondents also suggested some changes, such as providing less detailed slides and giving a more visual representation, which will help Jennifer improve her pitch for future projects.
primary research .pptx
Jennifer Finnigan conducted a survey to learn about her target audience for a documentary project. The results showed that the audience was primarily 16-20 year-olds, slightly more female than male. Most respondents had an interest in documentaries, especially true crime genres like serial killers and mysteries. When asked about their favorite true crime documentaries, most mentioned famous older murders. These survey findings will help Jennifer tailor her documentary project to attract this audience and focus on crime genres they are most interested in.
notes (1).docx
The document discusses several media and communication theories:
1) The two-step flow model suggests that most people's opinions are influenced by opinion leaders who are influenced by mass media.
2) Cultivation theory posits that repeated media messages can influence people's views of reality.
3) Uses and gratification theory explores how people use media to fulfill needs like entertainment and social connection.
4) Reception theory examines how audiences interpret messages through preferred, negotiated, or oppositional readings.
analysing trailers .docx
The document analyzes trailers for the documentaries Blackfish and Sunderland Till I Die. It summarizes key scenes from each trailer that aim to elicit empathy from audiences. Blackfish features shots that portray the relationship and emotions between whales and their trainers, while Sunderland Till I Die shows how football brings communities and families together in Sunderland. Both documentaries attract different but overlapping audiences due to their topics, but aim to spread important messages and create change through sharing real footage and events.
Evaluation (3)
The podcaster recorded an episode about mental health and what makes them happy, joined by a guest who spoke about their past. They discussed how important friends are for support and how past experiences have shaped who they are. While recording and editing in Logic Pro, the podcaster learned to use the studio equipment and software, gaining skills in audio editing and mixing to make the podcast sound professional for their target youth audience. They were able to export the finished podcast and meet the deadline for their class project.
Process diary (1)
1) The document describes the process of editing a podcast using Logic Pro software. Key steps included cutting out long pauses and mistakes, lowering the volume of heavy breathing or noises, and finding appropriate intro and outro music to apply to the podcast.
2) For the outro, the assistant chose a chilled but upbeat song online and overlapped it with the podcast audio, gradually increasing the volume of the song as the podcast finished.
3) For the intro, the assistant cut out a long pause and increased the volume of the intro music as it faded in to cover background noise and make the transition sound natural.
Notes
The document discusses several media and communication theories:
1) The two-step flow model suggests that most people's opinions are influenced by opinion leaders who are influenced by mass media.
2) Cultivation theory proposes that repeated media messages can influence people's views of reality.
3) Uses and gratification theory examines how people use media to fulfill needs like entertainment and social connection.
4) Reception theory explores how audiences can have preferred, negotiated, or oppositional readings of media messages.
Process diary
1) The document describes the process of editing a podcast using Logic Pro software. Key steps included cutting out long pauses and mistakes, lowering the volume of heavy breathing or noises, and finding appropriate intro and outro music to apply to the podcast.
2) For the outro, the assistant chose a chilled but upbeat song online and overlapped it with the podcast audio, gradually increasing the volume of the song as the podcast finished.
3) For the intro, the assistant cut out a long pause and increased the volume of the intro music as it faded in to cover background noise and make the transition sound natural.
Evaluation (2)
The podcaster recorded an episode about mental health and what makes them happy, joined by a guest who spoke about their past. They discussed how important friends are for support and how past experiences have shaped who they are. While recording, the podcaster learned to use the studio equipment and editing software, gaining skills in audio mixing and overlapping tracks to make the podcast sound professional for their target youth audience. They also learned how to export the finished podcast.
Evaluation
The document provides an evaluation of a "smile campaign" project. There were difficulties with time availability and technical issues that required changes to the storyboard, script, and plot. Scenes had to be cut or altered due to location problems. Friends were gathered to record genuinely instead of acting. Overall, the end result was great though difficult, and lessons were learned about planning, backups, and skills in video editing and recording footage for clients.
Evauluation
The document summarizes complications faced by the author during the pre-production of a project for the Canon campaign. Equipment issues led to a change in the initial plan from documenting a singer's journey to documenting a band. Over the holidays, the author communicated with the band's lead singer to schedule filming of rehearsal footage the following week. While behind schedule due to illness, the author was able to photograph the band's performance and a duet. In conclusion, despite difficulties, the print and project went well overall, and the author gained experience with Photoshop skills for future use.
Scan 21002267 2022-02-14-11-51-46
The document discusses the results of a study on the effects of exercise on memory and thinking abilities in older adults. The study found that regular exercise can help reduce the decline in thinking abilities that often occurs with age. Older adults who exercised regularly performed better on cognitive tests and brain scans showed they had greater activity in important areas for memory and learning compared to less active peers.
Diary (1)
The document outlines the timeline and progress for a project from its introduction on October 17th through evaluation on February 14th. Key milestones included starting research on October 19th, delivering a rationale pitch on December 4th, a photoshoot on January 15th, and recording a band in a theatre on January 28th. The timeline shows the various stages of research, planning, production and evaluation for the project over a period of nearly 4 months.
Evaluation
The creator faced difficulties during the production of a smile campaign advertisement including limited availability of time and technical issues. This required changes to the script, storyboard, and plot such as changing the first scene from waking up in bed to the character looking depressed on their way to meet friends. Due to being unable to record with the initial two characters, the creator gathered friends to appear genuine in the final vlog-style video. Though challenges were faced, the end result was a accomplishment that conveyed feelings of happiness, nostalgia, emotion, and love with the goal that the audience would not feel alone even at their lowest moments.
Evauluation
The document summarizes complications encountered in the pre-production of a project documenting a band. Equipment issues and scheduling conflicts required changing the initial plan from following the video photographer to following the band. Footage was already available from prior work for the band. Over the holidays, the singer was contacted and agreed to additional filming of rehearsals. Due to time lost from illness, planning had to be careful and efficient to complete the work. Ultimately, a print and video were produced, and while difficulties were faced, the project went well overall.
Print process
Jennifer Finnigan edited 6 photos using Photoshop to give them a vintage look. Some of the key edits included lowering brightness and exposure to create a darker, muted tone. Contrast and saturation were also adjusted to make subjects stand out against backgrounds. Cropping and selective color adjustments were used as well. The overall goal was to enhance the photos while maintaining a retro, storytelling atmosphere.
More from JenniferFinnigam (20)
Recently uploaded
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...Nguyen Thanh Tu Collection
https://app.box.com/s/tacvl9ekroe9hqupdnjruiypvm9rdaneHow to Make a Field Mandatory in Odoo 17
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
Your Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective UpskillingExcellence Foundation for South Sudan
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...Nguyen Thanh Tu Collection
https://app.box.com/s/y977uz6bpd3af4qsebv7r9b7s21935vdPengantar Penggunaan Flutter - Dart programming language1.pptx
Pengantar Penggunaan Flutter - Dart programming language1.pptx
clinical examination of hip joint (1).pdf
described clinical examination all orthopeadic conditions .
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
Leveraging Generative AI to Drive Nonprofit Innovation
In this webinar, participants learned how to utilize Generative AI to streamline operations and elevate member engagement. Amazon Web Service experts provided a customer specific use cases and dived into low/no-code tools that are quick and easy to deploy through Amazon Web Service (AWS.)
Hindi varnamala | hindi alphabet PPT.pdf
हिंदी वर्णमाला पीपीटी, hindi alphabet PPT presentation, hindi varnamala PPT, Hindi Varnamala pdf, हिंदी स्वर, हिंदी व्यंजन, sikhiye hindi varnmala, dr. mulla adam ali, hindi language and literature, hindi alphabet with drawing, hindi alphabet pdf, hindi varnamala for childrens, hindi language, hindi varnamala practice for kids, https://www.drmullaadamali.com
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
Advanced Java[Extra Concepts, Not Difficult].docx
This is part 2 of my Java Learning Journey. This contains Hashing, ArrayList, LinkedList, Date and Time Classes, Calendar Class and more.
Constructing Your Course Container for Effective Communication
Communicating effectively and consistently with students can help them feel at ease during their learning experience and provide the instructor with a communication trail to track the course's progress. This workshop will take you through constructing an engaging course container to facilitate effective communication.
Main Java[All of the Base Concepts}.docx
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptx
Iván Bornacelly, Policy Analyst at the OECD Centre for Skills, OECD, presents at the webinar 'Tackling job market gaps with a skills-first approach' on 12 June 2024
Recently uploaded (20)
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
B. Ed Syllabus for babasaheb ambedkar education university.pdf
B. Ed Syllabus for babasaheb ambedkar education university.pdf
Your Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective Upskilling
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
Pengantar Penggunaan Flutter - Dart programming language1.pptx
Pengantar Penggunaan Flutter - Dart programming language1.pptx
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
Leveraging Generative AI to Drive Nonprofit Innovation
Leveraging Generative AI to Drive Nonprofit Innovation
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
Constructing Your Course Container for Effective Communication
Constructing Your Course Container for Effective Communication
IGCSE Biology Chapter 14- Reproduction in Plants.pdf
IGCSE Biology Chapter 14- Reproduction in Plants.pdf
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptx
Beyond Degrees - Empowering the Workforce in the Context of Skills-First.pptx
target audience.pptx
- 2. From the brief • In the brief, I was asked to create a short documentary that will be specifically aimed at 16- to 25-year-olds. This means that my audience would be in some sort of education whether its last year of secondary, college or uni. Due to my documentary idea being serial killers mind, this would be perfect for either psychology students or people that have an interest in true crime type. As I am in this targeted audience, I find that this benefits me in a way as I know what would interest them in a way as if I was the audience watching the documentary.
- 3. Demographics • Demographics cover a wide range of subjects such as religion, race, education, income level however they don’t play that much of a big part in this specific project as I will be more focused on age and gender as this would have more of an impact on my documentary research than the other subjects.
- 4. Age Age plays quite a big part in marketing, such as if I were making a horror, it would be aimed at an older audience whereas if I were to make something for children it would be aimed at them and not adults. Specifically, this project is aimed at 16- to 25-year-olds. Demographics Gender Gender is also important in research mainly because males won't be that interested in specific things that females are more interested in. For example, males are more typically drawn to historic or sport documentaries whereas females are more drawn to true crime documentaries. Religion Religion doesn’t play that much of a part in my documentary specifically, mainly because I am not aiming it at any religious topics; historic cultures, Hinduism, Christianity, Buddhism etc... Whereas if I was basing the theme of the documentary of god related or anything topic related it would be perfectly suited for the religious demographic. Race Race is not used in this specific project mainly because it is not aimed at a certain race as it wouldn’t be meeting the criteria for 'Culture of the digital age'. Income level My documentary is not aimed at a specific income level as it is not a product that is needed to be bought. This means that anyone can find a way to see this documentary.