The document outlines the objectives, products, management, goals, sales strategy, and projected profits of Sweet's All You Can, a business selling various desserts. The objectives over 3 months are to develop an online store, establish the small business, and create cheaper products. The business is managed by 4 people, with defined roles. It aims to engage in online and outdoor selling, using social media and field marketing. Sales are projected to be 60% online and 40% in-person. In the first 3 weeks, the business expects to make a profit of 1,050 PHP after expenses of 1,300 PHP and sales of 2,350 PHP from products like cupcakes, graham cakes, and mallow pops

1. Proponents
Mark John C. Serafico
Aizel Joy R. Gagarin
Charish D. Reyes
Arnold D. Ladines
October 7, 2013

2. The Sweets All You Can objectives for the
business process in the next 3 months are the
following:
• To develop an online business that will serve as a
venue where we can sell our own products.
•To establish a small business which we can show
our abilities in terms of entrepreneurship.
•To create products that is cheaper in price.
•To make “Sweet’s All You Can” known as one of
the yummiest sweet product producer in town.
Objecti
ves

4. Sweet’s all you can showcases different kind
of products. It sells a variety of sweets and
desserts at cheaper costs. These products
are deriving with unique names to attract the
curiosity of the customers. It includes the
following:
• Yum Yum Graham
• Yeah! – Ma!
• PC (Personalized CupCakes)
• Mallow pop
Produc
ts

5. Sweet’s all you can is managing by Arnold Ladines,
Charish Reyes, Aizel Joy Gagarin and headed by Mark
John Serafico. The whole team is assigned with different
individual involvement. Aizel and Arnold serve as the
merchandiser of the group. Mark and Charish assigned as
market analysts and researcher.
Management Summary
Our team is compose of members namely Mark John
Serafico, Aizel Joy Gagarin, Charish Reyes and Arnold
Ladines
Mr. Serafico is the operation manager, Ms.
Gagarin and Ms. Reyes is the financial manager and
Mr. Ladines handles all the different designs used in
social network by the team.

6. The goal of our business is not only to gain profit within
the business period of time but to create a business that will
surely hit in the town. Partially the business will:
•Engage in an online Business that will use social media as an
advertising medium and use web based market strategies that
help in the business. Trough this, expenditures in advertising
will is not a problem in the business.
•Engage in outdoor selling and advertising process to provide
traditional face-to-face market strategies to the public and
individual buyers.
•Conduct research about are product and target consumer.
Make Cost Benefit analysis if necessary.

7. The business sales of Sweet’s All You Can will process 60% online
and 40% on the traditional face-to-face market. Complete contact details will
corporate in the facebook pages for more details about the products that we
are going to sell. For comments, suggestion and feedback the online buyers
can post in our official Facebook page. On traditional face-to-face market we
will use our skills in selling our product. We will advertise our product in the
different department in our university and use our connection to gain more
buyers. We will also use flyers to disseminate our business info within the
campus. Student who reside in boarding house are also part of our target
consumers.
Through cash on delivery (COD) process the business will impose good
customer service.

8. Profit Breakdown
Yeah Ma
One can of Condensed Milk cost Php 30.00
One can = 30 pcs of Yeah –Ma
30pcs x Php 2 = Php 60
Capital: Php 60
Income: Php 30
In 3 weeks of Business Process we used 30
cans of Condensed Milk
900 pcs of Yeah Ma x Php 2 = Php 1800 –
Php 900 = Php 900 – Total Income

9. Cupcakes
We buy cupcakes for only
Php 7/pcs for 10 pcs
We sell cupcakes Php 10
10 x 10 = Php 100
Income: Php 30

10. Graham cake
30 pcs x Php 12 =
Php 350
Income: Php 100

11. Mallow Pop
Php 60 for 100 pcs.
Income: Php 40

12. Overall Expenses Breakdown
Mallow Pop - Php 60
Graham cake - Php 250
Yeah- Ma - Php 900
Cupcakes - Php 70
Total Capital: Php 1,300

13. Overall Sales Breakdown
Mallow Pop - Php 100
Graham cake - Php 350
Yeah- Ma - Php 1,800
Cupcakes - Php 100
Total Sales: Php 2,350

14. Capital = Php 1,300
Sales: Php 2,350
Income: Sales – Capital
2,350
- 1,300
1,050
Profit: Php 1,050

15. Video
Presenta
tion