1. WELCOME TOTHE INAUGURAL EVENT FOR Discussion: Sustainability, the all fiber future: -Increase Scalability -Reduce cost of Operations -Improve Constituents Services -Increase Profitability Panelist: ADVA Optical Networking FiberLight IP UtiliNET Sunesys Where: University of Phoenix 8200 Roberts Drive Suite 101 Sandy Springs, GA
3. SOCIETY MISSION: The Infrastructure Society’s mission is to become the expert resource for companies interested in locating their business within the state of Georgia. We believe that maintaining a comprehensive technology report on Georgia's road, power, water, real-estate and fiber infrastructure, along with the services enabled by these resources, makes Georgia the logical choice for the next high-tech industry destination.
4. SOCIETY BOARD MEMBERS Joe Patton, ChairFiberlightJason Chartrand T5 Partners Matt Cobb Cisco Systems Ralph GarciaSunyses Butch Goldi Quality Tech Ron Hutchins Georgia Tech Eric Klein SAGO Networks Rick Morgan Holder Construction David Quinn IP UtiliNETBrenda Robbins Georgia Power Brian Savory ADVA Optical Networking Mark Tibbets MC Dean Benjamin Yampolsky Aventis Systems Melanie Brandt TAG Liaison Heather Miner TAG Liaison
23. Lighting Dark Fiber to Create Private Enterprise Networksthe next generation of networking … Dynamic Infrastructure Brian Savory, Director Business Development TAG Infrastructure Society Meeting, May 11, 2011
24. Agenda Market drivers and industry trends Network considerations Connecting data centers over distance How to implement a data center connectivity solution Qualifications The business case – a payback model Partnering opportunities Summary About ADVA Optical Networking
26. Business Operations Data Requirements Data integrity requirements Total loss of mission-critical data can destroy or at least severely impact a company’s future business Cost of downtime Revenue losses Idle staff and Damaged reputation Can range from thousands of dollars per hour to millions Government regulations Sarbanes-Oxley (US) Health Information Portability and Administration Act (HIPAA) Large Capacity Requirements Applications Commodity Internet access Metro Ethernet transport Data Center connectivity Cloud computing Issues Bandwidth Latency Security Why Dark Fiber?
27. 2 years: Records relating to food PharmaceuticalsLife sciences 3 years: Records relating to drugs 5 years: Records relating to biological materials 5 years: All medical records Healthcare(HIPAA) 21+ years: All medical records for minors from birth to 21 3 years: Financial statements Financial services(SEC 17a-4) End of account + 6 years: Trading accounts End of life of enterprise: Member registration for brokers/dealers Sarbanes-Oxley 4 years after audit: Correspondence public companies Data retention timesInternational government requirements 5 10 15 0 Minimum retention period on compliant media (years)
28. Downtime costWhen the disaster strikes! Source: Contingency Planning Research and Dataquest Preventing enterprises from downtime is the key driver
29. Focus on Growth Challenges “IPTV Service Revenue will grow from US$17.5 billion to US$46 billion in 2014.” Multimedia Research Group, Inc. June 2010 “Global mobile data bandwidth usageincreased 68% in H1 2010 alone.” Allott Communications, September 2010 “The industry is poised for strong growth through 2014, when worldwide cloud services revenue is projected to reach $148.8 billion.” Gartner, June 2010 Web 2.0 and Videodrive CARRIER INFRASTRUCTURE Mobile Broadband drives ETHERNET ACCESS Cloud Computing drives ENTERPRISENETWORKS Three solid growth trends drive expanding opportunities and sustainable demand
37. Understanding business needs Disaster strikes Application back online Last data backup time Recovery Point Objective (RPO) Recovery Time Objective (RTO) RPO days hours Tape backup Business continuity minutes seconds Disaster Recovery seconds minutes hours days RTO
38. Connecting Data CentersApplications, bandwidth, technologies and latency SlowDisaster Recovery Asnchronous CopyTape backup IP / MPLS FastDisaster Recovery Synchronous Copy SONET / Ethernet Distance/Latency: 1 km to 10,000 km Business ContinuityServer ClusterGDPS® DF, WDM Bandwidth requirements Mbps to Tbps
40. Enterprise connectivity Available in 2 flavors depending on dark fiber availability Dark fiber available at reasonable cost MAKE solution (from an Enterprise perspective) Enterprise owns and operates the entire SAN environment incl. connectivity Examples: Deutsche Bank in Australia, UBS in Singapore, MS and UBS in NYC Dark fiber is not available at reasonable cost or at all BUY solution (Enterprise is required to buy a managed service from a carrier SAN is still owned by the Enterprise, but connectivity is provided by Carrier Examples: AboveNet in NYC, PCCW Hong Kong, COLT, Level3 MAKE BUY
43. Highest throughputFiber Channel Director Fiber Channel Director DWDM DWDM SAN Fabric SAN Fabric DWDM Up to 200 Km Storage over SONET/SDH Gateways YES for LH! Channel Extender Gateway Channel Extender Gateway Fiber Channel Director Fiber Channel Director SONET MSPP SONET MSPP SonetSDH SAN Fabric SAN Fabric 200 Km ++ Storage over IP (FC/IP) Gateways YES for LH! Fiber Channel Director Fiber Channel Director FC/IP Gateway FC/IP Gateway Router Router IPMPLS SAN Fabric SAN Fabric 200 Km ++
44. Typical Enterprise implementations Optical networks for data center inter-connection Network infrastructure to enable storage and server virtualization across data center sites Static high-bandwidth connections for data transmission between processing and storage sites Essential to exploit gains from statistical resource allocation and therefore increase efficiency Data CenterNorth Server FarmEast Multi-siteNetwork Storage Farm West Data CenterSouth-West Data CenterSouth-East
46. ADVA FSP qualifications Providing a bit level transport on optical layer is not enough ADVA has to understand the applications and the impacts of conversion and distance transport To verify our understanding and to make sure our customers get the full support of their storage equipment vendors we run an extensive qualification program ADVA qualification partners:
48. Case Study CS1: DC Interconnect 60 Km 40 Km Primary Backup Network Application – Data Center Interconnect Diverse Fiber Routes 2x 60Km Strands 2x 40 Km Strands Load-Balanced Router/Switch Interconnect Total Initial Bandwidth 38 Gbps 3x10GE (over 60Km span) 8x1GE (over 40Km span) Components of Dark Fiber Growth Addition of 10Gbps Channel – Typical Turn-up Time – ½ day System Capacity – 400 Gbps (40 x 10Gbps) Nine Month Payback! 3x10GE 3x10GE 8xGE 8xGE
49.
50. CS1: Cash Flow – Static Network Model Growth Assumptions Most Conservative Model Static Network Growth
51. Partnerships Lighting a dark fiber network requires a trifocal business partnership Dark fiber provider FiberLight Sunesys Data center or collocation facility Quality Peak10 Telx Optical networking provider ADVA Optical Networking Networking equipment Installation & maintenance NOC services
52. SummaryDid you know…. E=mc² Latency …that some WDM systems are adding latency to the signal that equals up to 16km of „virtual“ fiber? …that some WDM systems are consuming double the energy of others, which adds up to the price paid for the HW after 3 yrs? …that some WDM systems need double the rack space of others …that some WDM systems are up and running within one day where others need 3 days? …that some WDM systems cannot support 8G FC – a standard which is available since 2008 ! …Fiber can be tapped at minimum cost and effort? …that IBM will no take any support calls if a WDM system is used that is not qualified by IBM ? Power Efficiency Rack Space Efficiency Simplicity Investment Protection Security Qualifications
53. Company Overview Founded 1994 Significant changes since 2006 $405M in 2010 (€293M) 65% DWDM 25% Ethernet Access 10% Global Services Public company (FSE: ADV) 1,200 employees 300+ in North America Atlanta NA headquarters Optical R&D in ATL Over 400 engineers Diverse global customer base Enterprise, R&E, Carrier North American Business 29% of global 2010 revenue 80% DWDM 10% Ethernet Access 10% Professional Services “Our mission is to be the trusted partner for innovative Optical+Ethernet transport solutions that ADVANCE next-generation networks for data, storage, voice and video services.” Your solutions partner for Optical and Ethernet transport solutions
54. Solution and Application SpaceOverview e.g. Transport networksfor mobile operators Carrierbackboneinfrastructure Transport networksforcableoperators e.g. Unified broadbandaccesssolutions Celltowerbackhaul Open Access andOffnet Access e.g. Business Continuity Research and Education networks Desaster Recovery
55. Service ExcellenceADVA offers a comprehensive service portfolio, ensuring“Best in Class” performance throughout customers' network life-cycle Deployment Design Support Training SiteSurvey Remote Technical Support FSP 3000R7 Application Engineering FSP 3000RE I / II Fiber Characterization Network Design Spare Part Management FSP 3000RR Commissioning Software Maintenance FSP 150 Turn-up / Testing Documentation Engineer on Site FSP NMS Remote Install Support *All ADVA Products Repair & Return Professional Management Program Management Project Management Service Category Service Module
57. ABOUT IP UtiliNET IP UtiliNET is a leading Veteran owned engineered solutions company that specializes in All Property Passive Optical Networks and Added Value Services. We Deliver Sustainable, Cost Reduced All Property, All Fiber Networks that; Dramatically Reduce CAPEX Cost Eliminate OPEX and Long Term Operating Expense Improve Security throughout campus environments Our All-IP, All-Property, Campus oriented Operational Services Networks transform wired networks of all types to non-fragmented fiber optic utilities that span; Data, Voice ( CAT x ), Video ( Coax ), Sensor ( Twisted Pair ), DAS ( Single Mode ), Security Systems ( Two Wire ) and more. … ( existing cable comes OUT ) Our networks are centrally managed solutions that incorporate the highest security for wired and wireless connected IP seeking devices. We can operate on your behalf or support a self maintained effort. LANvisn™ We offer local support with a daily presence in 190 countries around the globe and offer a broad range of remote support services that include full lifecycle services for all electronic equipment. David Quinn (404) 513-3283 or Tom Howell dquinn@iputilinet.com , thowell@iputilinet.com
60. 49 Real Savings ENDLESS POTENTIAL “There is not an elected official or budgetary decision maker that can justifiably ignore the numbers that are on this chart”
73. Support and Recognition US General Services Admin. In January of 2011, US Department of Homeland Security awarded a $2.6B, 10 year task order that SPECIFIED Passive Optical LAN. GSA recognizes Passive Optical LAN for “energy reductions as much as 80%. GSA now recognizes ability to exceed federal sustainability requirements for LEED and Energy Star ratings – Article: Homeland Security Today, Jan 2011 US DOD JITC Certification “Passive Optical LAN (POL) solution has received a Joint Interoperability Test Command (JITC) certification from the U.S. Department of Defense. JITC certification allows for Motorola’s POL to be deployed as a fixed element in Department of Defense's Information Systems Networks, ultimately helping reduce the agency’s network complexity, improve security, and reduce total network life cycle costs. The JITC certified POL solution is an economically disruptive LAN solution that greatly simplifies complex multi-tiered data networks by eliminating the local distribution switches and associated power, cooling and battery backup and dedicated telco closet space needed to support a traditional data network” – Motorola PR - March 3, 2011 Find Passive Optical LAN on GSA schedule 70
85. New Workforce Needs PON Architect PON System Operator PON Support Professional PON Compliance Expert / Energy Auditor
86. If Time: Cable Plants and Code Changes IP UtiliNET, 1-877-901-6947 (MYIP), dquinn@iputilinet.com 61 “See your LAN in a whole new light” Questions?
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88. An estimated 45 Billion feet of telecom and signal wire is installed in US buildings today, this exceeds power wire. Some 8.5 million miles fo this cable is abandoned.
89. Cables that are abandoned in ceilings, building risers, air handling systems, ventilation systems, stairwells and more are a fuel source for fire, smoke, and lethal toxic fumes that can incapacitate and kill
90. Between 1991 and 1998, cable production and implementation grew at an annual average rate of 46%. Much of this cable was simply placed on top of existing cable, thereby adding additional fuel for fire. Between 2001 to 2008, cable production exploded again as a result of the move to mobility.
91. Residents and Firefighters face a toxic stew of carcinogens that are released in daily in-building circulated air and in fires. Hazardous toxins include Lead, PVCs, Halogens ,Cadmium, Dioxin, Teflon, Neoflon FEP, and more.
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93. In 2002, NFPA issued a 31½ page Article 725 which identified excessive cable in ducts and plenums as a fire hazard and took action to direct the reduction in available fuel, especially in plenums.
94. The 2002 NECArticle 800 Communications Circuits defines abandoned cable as “Installed communications cable that is not terminated at both ends at a connector or other equipment and not identified for future use with a tag.”
95. The Code is effective as soon as the local authority having jurisdiction (AHJ) adopts either the 2002 or 2005 Code.
