SlideShare a Scribd company logo
Tourism is a very complex industry because of its multi
faceted activities which together produce the tourist products
and various sub sectors that are themselves complex
industries if considered independently.
Those kind of sub- sectors include industries such as
transportation industry and accommodation industry.
Tourist accommodation which caters to both domestic and
international and domestic tourists is an important input
which flows into the overall tourist system .
Accommodation Marketing
Marketing has assumed an increasingly important
role in the hotel industry. A marketing manager
should ensure maximum customer satisfaction.
The entrance of corporate giants into the hospitality
industry has created a highly competitive
environment where aggressive marketing skills are
needed to win costomers.
Elements in Accommodation
Marketing
Marketting Research:-Determining the troe needs and
desires of the customers and to study about the new
trends.
Research methods include Asking,Observing,Suggestion
boxes etc..
Questions to be asked include:-
-Who are the current urses of the facility
-When do the majority of customers use a particular
facility.
- What types of programs do the majority of the
customers desire.
PROMOTION
Communicating with the customers through
advertising,public relations etc.
Promotion consists of informing, persuading,and
influencing the customer.
It increases the awareness of the costomers and
allows them to become more knowledgable and thus
more discriminating.
Sud acco(titto sunny)
VISUAL MERCHANDISING
The accommodation industry requires visual
merchantisation in the core areas.
1. Menus and Food:-These are the most important areas
where an image can be created. The areas in the
Menu which require merchandising attention are use
of coloures, graphics, printing styles, Cover design
etc.
The food quality must reach the level of expectation
created by the menu. Although good food quality will
compensate for poor menu, a good menu will not
compensate for poor food quality.
SERVICES
Include Rooms,food and beverage , Party facilities,
meeting rooms, recreational areas , and other services
such as T.V, Telephone, Internet , Vending machines
etc..
Service marketing include:-
-Determining what services are available
-Determining what services can be made available
without capital expenditure.
-Establish a rough plan as to when these services can
be offered.
PRICING OF SERVICES
The customers view pricing as a v ery important
aspect of services.
Fixed prices such as room rates menu prices drink
prices etc. are not as amendable as special events such
as concerts , exhibitions, special dinner nights ,and
holiday parties .
Special offers can be given on these facilities to make
the services more attractive.
TRANSPORTATION
Transportation services and facilities are an integral
component of the tourism industry.
 It is largely due to the improvement of
transportation that tourism has expanded.
Transportation in Tourism
Marketing
Irrespective of the mode of transportation the
competition among the service providers has been
increased in the recent past.
A transportation service provider should analyze
the market situation and adopt the right
marketing strategies to attract customers .
Elements of Transportation
marketing
1.Image:- A service provider should create his own
image in the industry. He should always try to
maximize the image.
Various kinds of media can be used
 Performance and service as per the advertising.
Reputation throug good service.
CLASSIFICATION OF VISITOR SEGMENTS:
 Visitors can be mainly segmented in to four :-
organized mass tourist, individual mass tourist, drifters
and explorers. Organized mass tourist are those who
mainly travel in group, view the destination through the
window of a tour bus and remain in preselected hotels.
Individual mass tourist are similar to organized mass
tourist but some what more control over the itinerary.
Explorers plan their own itineraries and make their own
reservations. Drifters, the backpacker group, will seldom,
if ever be fond in a traditional hotel
Sud acco(titto sunny)
Sud acco(titto sunny)
Agencies Who is Par at Providing Transportation
in International Standards
The Travel Corporation osf India, The largest Travel
agency in India in terms of turn over has best
Transporting facilities for tourists.
TCI has its own fleet of the latest A/c and non A/c
Deluxe coaches and Limousines
TCI are agents for India’s wide rail network Indrail
passes
Sud acco(titto sunny)

More Related Content

What's hot

Principles of Tourism Chapter 5
Principles of Tourism Chapter 5Principles of Tourism Chapter 5
Principles of Tourism Chapter 5
Jercel Tumaque
 
Marketing - Tourism Destinations
Marketing - Tourism DestinationsMarketing - Tourism Destinations
Marketing - Tourism Destinations
Chirag Tewari
 
Marketing ,Promotions & Sales in Travel Agency
Marketing ,Promotions & Sales in Travel AgencyMarketing ,Promotions & Sales in Travel Agency
Marketing ,Promotions & Sales in Travel Agency
Monte Christo
 
Introduction to Hospitality Marketing
Introduction to Hospitality MarketingIntroduction to Hospitality Marketing
Introduction to Hospitality Marketing
Nur Agustinus
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
Fourie Cronje
 
Characteristics of the tourism industry
Characteristics of the tourism industryCharacteristics of the tourism industry
Characteristics of the tourism industry
rodelsumampong
 
Tourism marketing
Tourism marketingTourism marketing
Tourism marketing
Hisham Idrees
 
tourism promotion
tourism promotiontourism promotion
tourism promotion
sns system
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
Saurabh Bharti
 
Destination marketing yac
Destination marketing yacDestination marketing yac
Destination marketing yac
Stefano Andreotti
 
2nd Chapter Tourism and Travel Service
2nd Chapter Tourism and Travel Service2nd Chapter Tourism and Travel Service
2nd Chapter Tourism and Travel Service
venkatesh yadav
 
Types of Tour Operations (Travel Agency & Tour Operations)
Types of Tour Operations (Travel Agency & Tour Operations)Types of Tour Operations (Travel Agency & Tour Operations)
Types of Tour Operations (Travel Agency & Tour Operations)
Md Shaifullar Rabbi
 
tourism marketing
tourism marketingtourism marketing
tourism marketing
VS MEDIA
 
Marketing strategy of a destination
Marketing strategy of a destinationMarketing strategy of a destination
Marketing strategy of a destination
tellstptrisakti
 
The destination marketing process
The destination marketing processThe destination marketing process
The destination marketing process
Saviour Gauci
 
Unit 1 introduction to tourism marketing- approaches relevance and role
Unit 1 introduction to tourism marketing- approaches relevance and roleUnit 1 introduction to tourism marketing- approaches relevance and role
Unit 1 introduction to tourism marketing- approaches relevance and role
Yatendra Jainer
 
Tourism marketing
Tourism marketingTourism marketing
Tourism marketing
Department of Education
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
Ramakrishna Kongalla
 
Tourism marketing
Tourism marketingTourism marketing
Tourism marketing
jpbbk
 
DESTINATION MARKETING & BRANDING PLAN - LOMBARDY
DESTINATION MARKETING & BRANDING PLAN - LOMBARDYDESTINATION MARKETING & BRANDING PLAN - LOMBARDY
DESTINATION MARKETING & BRANDING PLAN - LOMBARDY
Marco Lancellotti
 

What's hot (20)

Principles of Tourism Chapter 5
Principles of Tourism Chapter 5Principles of Tourism Chapter 5
Principles of Tourism Chapter 5
 
Marketing - Tourism Destinations
Marketing - Tourism DestinationsMarketing - Tourism Destinations
Marketing - Tourism Destinations
 
Marketing ,Promotions & Sales in Travel Agency
Marketing ,Promotions & Sales in Travel AgencyMarketing ,Promotions & Sales in Travel Agency
Marketing ,Promotions & Sales in Travel Agency
 
Introduction to Hospitality Marketing
Introduction to Hospitality MarketingIntroduction to Hospitality Marketing
Introduction to Hospitality Marketing
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
 
Characteristics of the tourism industry
Characteristics of the tourism industryCharacteristics of the tourism industry
Characteristics of the tourism industry
 
Tourism marketing
Tourism marketingTourism marketing
Tourism marketing
 
tourism promotion
tourism promotiontourism promotion
tourism promotion
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
 
Destination marketing yac
Destination marketing yacDestination marketing yac
Destination marketing yac
 
2nd Chapter Tourism and Travel Service
2nd Chapter Tourism and Travel Service2nd Chapter Tourism and Travel Service
2nd Chapter Tourism and Travel Service
 
Types of Tour Operations (Travel Agency & Tour Operations)
Types of Tour Operations (Travel Agency & Tour Operations)Types of Tour Operations (Travel Agency & Tour Operations)
Types of Tour Operations (Travel Agency & Tour Operations)
 
tourism marketing
tourism marketingtourism marketing
tourism marketing
 
Marketing strategy of a destination
Marketing strategy of a destinationMarketing strategy of a destination
Marketing strategy of a destination
 
The destination marketing process
The destination marketing processThe destination marketing process
The destination marketing process
 
Unit 1 introduction to tourism marketing- approaches relevance and role
Unit 1 introduction to tourism marketing- approaches relevance and roleUnit 1 introduction to tourism marketing- approaches relevance and role
Unit 1 introduction to tourism marketing- approaches relevance and role
 
Tourism marketing
Tourism marketingTourism marketing
Tourism marketing
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
 
Tourism marketing
Tourism marketingTourism marketing
Tourism marketing
 
DESTINATION MARKETING & BRANDING PLAN - LOMBARDY
DESTINATION MARKETING & BRANDING PLAN - LOMBARDYDESTINATION MARKETING & BRANDING PLAN - LOMBARDY
DESTINATION MARKETING & BRANDING PLAN - LOMBARDY
 

Viewers also liked

Marketing research (2)(titto sunny)
Marketing research (2)(titto sunny)Marketing research (2)(titto sunny)
Marketing research (2)(titto sunny)
Traum Academy
 
Marketing reshma(titto sunny)
Marketing reshma(titto sunny)Marketing reshma(titto sunny)
Marketing reshma(titto sunny)
Traum Academy
 
Mod 5(titto sunny)
Mod 5(titto sunny)Mod 5(titto sunny)
Mod 5(titto sunny)
Traum Academy
 
Qm(titto sunny)
Qm(titto sunny)Qm(titto sunny)
Qm(titto sunny)
Traum Academy
 
Carnivals
CarnivalsCarnivals
Carnivals
Traum Academy
 
Middlemen(titto sunny)
Middlemen(titto sunny)Middlemen(titto sunny)
Middlemen(titto sunny)
Traum Academy
 
Managing non conformance colonel sri(titto sunny)
Managing non conformance colonel sri(titto sunny)Managing non conformance colonel sri(titto sunny)
Managing non conformance colonel sri(titto sunny)
Traum Academy
 
German Grammer Genitive (Traum Academy Kadavanthra) 9745539266
German Grammer Genitive (Traum Academy Kadavanthra) 9745539266German Grammer Genitive (Traum Academy Kadavanthra) 9745539266
German Grammer Genitive (Traum Academy Kadavanthra) 9745539266
Traum Academy
 

Viewers also liked (8)

Marketing research (2)(titto sunny)
Marketing research (2)(titto sunny)Marketing research (2)(titto sunny)
Marketing research (2)(titto sunny)
 
Marketing reshma(titto sunny)
Marketing reshma(titto sunny)Marketing reshma(titto sunny)
Marketing reshma(titto sunny)
 
Mod 5(titto sunny)
Mod 5(titto sunny)Mod 5(titto sunny)
Mod 5(titto sunny)
 
Qm(titto sunny)
Qm(titto sunny)Qm(titto sunny)
Qm(titto sunny)
 
Carnivals
CarnivalsCarnivals
Carnivals
 
Middlemen(titto sunny)
Middlemen(titto sunny)Middlemen(titto sunny)
Middlemen(titto sunny)
 
Managing non conformance colonel sri(titto sunny)
Managing non conformance colonel sri(titto sunny)Managing non conformance colonel sri(titto sunny)
Managing non conformance colonel sri(titto sunny)
 
German Grammer Genitive (Traum Academy Kadavanthra) 9745539266
German Grammer Genitive (Traum Academy Kadavanthra) 9745539266German Grammer Genitive (Traum Academy Kadavanthra) 9745539266
German Grammer Genitive (Traum Academy Kadavanthra) 9745539266
 

Similar to Sud acco(titto sunny)

TOURISM_MARKETING.pptx
TOURISM_MARKETING.pptxTOURISM_MARKETING.pptx
TOURISM_MARKETING.pptx
RajeshKumar196125
 
WE TOUR_Course 1_Module 2
WE TOUR_Course 1_Module 2WE TOUR_Course 1_Module 2
WE TOUR_Course 1_Module 2
AthanasiaIoannidou
 
Equinox Advisory Ltd. Tourism & Hospitality Services
Equinox Advisory Ltd. Tourism & Hospitality ServicesEquinox Advisory Ltd. Tourism & Hospitality Services
Equinox Advisory Ltd. Tourism & Hospitality Services
Bernard Mallia
 
Notes mkt
Notes mktNotes mkt
WE TOUR_Course 1_Module 3
WE TOUR_Course 1_Module 3WE TOUR_Course 1_Module 3
WE TOUR_Course 1_Module 3
AthanasiaIoannidou
 
Chapter 4 Marketing of Tourist Destinations (Destination Management)
Chapter 4   Marketing of Tourist Destinations  (Destination Management)Chapter 4   Marketing of Tourist Destinations  (Destination Management)
Chapter 4 Marketing of Tourist Destinations (Destination Management)
Md Shaifullar Rabbi
 
Lesson 2 Develop and Update Industry Knowldege
Lesson 2 Develop and Update Industry KnowldegeLesson 2 Develop and Update Industry Knowldege
Lesson 2 Develop and Update Industry Knowldege
Princess Joy Revilla
 
Chapter 1 tourism marketing.pptx
Chapter 1 tourism marketing.pptxChapter 1 tourism marketing.pptx
Chapter 1 tourism marketing.pptx
HidayahIsmail18
 
Marketing of adventure tourism
Marketing of adventure tourismMarketing of adventure tourism
Marketing of adventure tourism
laxmikarki
 
BUILDING FOR SUCCESS - TOURISM INDUSTRY
BUILDING FOR SUCCESS - TOURISM INDUSTRYBUILDING FOR SUCCESS - TOURISM INDUSTRY
BUILDING FOR SUCCESS - TOURISM INDUSTRY
Yanne Evangelista
 
Marketing Tourism
Marketing TourismMarketing Tourism
Marketing Tourism
Sha Zabala-Batin
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
Arijit Basu
 
buymytrip_Investor_2016
buymytrip_Investor_2016buymytrip_Investor_2016
buymytrip_Investor_2016
IVNAT PARTNERS
 
APRC International Meeting for Developing Nations
APRC International Meeting for Developing NationsAPRC International Meeting for Developing Nations
APRC International Meeting for Developing Nations
mazedulip
 
Hotel marketing
Hotel marketingHotel marketing
Hotel marketing
jaswant singh
 
Hotel marketing
Hotel marketing Hotel marketing
Hotel marketing
jaswant singh
 
tourismmarketing-131119180243-phpapp02.pdf
tourismmarketing-131119180243-phpapp02.pdftourismmarketing-131119180243-phpapp02.pdf
tourismmarketing-131119180243-phpapp02.pdf
DonDonCabalog
 
Product Marketing Strategies for Travel and Hospitality
Product Marketing Strategies for Travel and HospitalityProduct Marketing Strategies for Travel and Hospitality
Product Marketing Strategies for Travel and Hospitality
Sarah Boyer
 
Imc lecture 2
Imc lecture 2Imc lecture 2
Imc lecture 2
Nanniz' Patchika
 
Content is King.
Content is King.Content is King.
Content is King.
JosephSolomon39
 

Similar to Sud acco(titto sunny) (20)

TOURISM_MARKETING.pptx
TOURISM_MARKETING.pptxTOURISM_MARKETING.pptx
TOURISM_MARKETING.pptx
 
WE TOUR_Course 1_Module 2
WE TOUR_Course 1_Module 2WE TOUR_Course 1_Module 2
WE TOUR_Course 1_Module 2
 
Equinox Advisory Ltd. Tourism & Hospitality Services
Equinox Advisory Ltd. Tourism & Hospitality ServicesEquinox Advisory Ltd. Tourism & Hospitality Services
Equinox Advisory Ltd. Tourism & Hospitality Services
 
Notes mkt
Notes mktNotes mkt
Notes mkt
 
WE TOUR_Course 1_Module 3
WE TOUR_Course 1_Module 3WE TOUR_Course 1_Module 3
WE TOUR_Course 1_Module 3
 
Chapter 4 Marketing of Tourist Destinations (Destination Management)
Chapter 4   Marketing of Tourist Destinations  (Destination Management)Chapter 4   Marketing of Tourist Destinations  (Destination Management)
Chapter 4 Marketing of Tourist Destinations (Destination Management)
 
Lesson 2 Develop and Update Industry Knowldege
Lesson 2 Develop and Update Industry KnowldegeLesson 2 Develop and Update Industry Knowldege
Lesson 2 Develop and Update Industry Knowldege
 
Chapter 1 tourism marketing.pptx
Chapter 1 tourism marketing.pptxChapter 1 tourism marketing.pptx
Chapter 1 tourism marketing.pptx
 
Marketing of adventure tourism
Marketing of adventure tourismMarketing of adventure tourism
Marketing of adventure tourism
 
BUILDING FOR SUCCESS - TOURISM INDUSTRY
BUILDING FOR SUCCESS - TOURISM INDUSTRYBUILDING FOR SUCCESS - TOURISM INDUSTRY
BUILDING FOR SUCCESS - TOURISM INDUSTRY
 
Marketing Tourism
Marketing TourismMarketing Tourism
Marketing Tourism
 
Tourism Marketing
Tourism MarketingTourism Marketing
Tourism Marketing
 
buymytrip_Investor_2016
buymytrip_Investor_2016buymytrip_Investor_2016
buymytrip_Investor_2016
 
APRC International Meeting for Developing Nations
APRC International Meeting for Developing NationsAPRC International Meeting for Developing Nations
APRC International Meeting for Developing Nations
 
Hotel marketing
Hotel marketingHotel marketing
Hotel marketing
 
Hotel marketing
Hotel marketing Hotel marketing
Hotel marketing
 
tourismmarketing-131119180243-phpapp02.pdf
tourismmarketing-131119180243-phpapp02.pdftourismmarketing-131119180243-phpapp02.pdf
tourismmarketing-131119180243-phpapp02.pdf
 
Product Marketing Strategies for Travel and Hospitality
Product Marketing Strategies for Travel and HospitalityProduct Marketing Strategies for Travel and Hospitality
Product Marketing Strategies for Travel and Hospitality
 
Imc lecture 2
Imc lecture 2Imc lecture 2
Imc lecture 2
 
Content is King.
Content is King.Content is King.
Content is King.
 

More from Traum Academy

German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266
German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266
German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Relative ( Traum Academy Kadavanthra) 9745539266
German Grammer Relative ( Traum Academy Kadavanthra) 9745539266German Grammer Relative ( Traum Academy Kadavanthra) 9745539266
German Grammer Relative ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266
German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266
German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Plural ( Traum Academy Kadavanthra) 9745539266
German Grammer Plural ( Traum Academy Kadavanthra) 9745539266German Grammer Plural ( Traum Academy Kadavanthra) 9745539266
German Grammer Plural ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)
German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)
German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)
Traum Academy
 
German Grammer Imperfekt ( Traum Academy) 9745539266
German Grammer Imperfekt ( Traum Academy) 9745539266German Grammer Imperfekt ( Traum Academy) 9745539266
German Grammer Imperfekt ( Traum Academy) 9745539266
Traum Academy
 
German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266
German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266
German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266
German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266
German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Gender 9 Traum Academy kadavanthra) 9745539266
German Grammer Gender 9 Traum Academy kadavanthra) 9745539266German Grammer Gender 9 Traum Academy kadavanthra) 9745539266
German Grammer Gender 9 Traum Academy kadavanthra) 9745539266
Traum Academy
 
German Grammer Essen ( Traum Academy Kadavanthra) 9745539266
German Grammer Essen ( Traum Academy Kadavanthra) 9745539266German Grammer Essen ( Traum Academy Kadavanthra) 9745539266
German Grammer Essen ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
Traum Academy
 
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
Traum Academy
 
German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266
German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266
German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Articles ( Traum Academy Kadavanthra) 9745539266
German Grammer Articles ( Traum Academy Kadavanthra) 9745539266German Grammer Articles ( Traum Academy Kadavanthra) 9745539266
German Grammer Articles ( Traum Academy Kadavanthra) 9745539266
Traum Academy
 
German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266
Traum Academy
 
Tourism marketing presentation(titto sunny)
Tourism marketing presentation(titto sunny)Tourism marketing presentation(titto sunny)
Tourism marketing presentation(titto sunny)
Traum Academy
 
Tmar00(titto sunny)
Tmar00(titto sunny)Tmar00(titto sunny)
Tmar00(titto sunny)
Traum Academy
 
Strategic mkg.arun(titto sunny)
Strategic mkg.arun(titto sunny)Strategic mkg.arun(titto sunny)
Strategic mkg.arun(titto sunny)
Traum Academy
 

More from Traum Academy (20)

German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive1 ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266
German Grammer Subjunctive 2 ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266
German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266
German Grammer Special combos ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Relative ( Traum Academy Kadavanthra) 9745539266
German Grammer Relative ( Traum Academy Kadavanthra) 9745539266German Grammer Relative ( Traum Academy Kadavanthra) 9745539266
German Grammer Relative ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266
German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266
German Grammer Reflexive ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Plural ( Traum Academy Kadavanthra) 9745539266
German Grammer Plural ( Traum Academy Kadavanthra) 9745539266German Grammer Plural ( Traum Academy Kadavanthra) 9745539266
German Grammer Plural ( Traum Academy Kadavanthra) 9745539266
 
German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)
German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)
German Grammer present Perfect tense ( Traum Academy Kadavanthra 9745539266)
 
German Grammer Imperfekt ( Traum Academy) 9745539266
German Grammer Imperfekt ( Traum Academy) 9745539266German Grammer Imperfekt ( Traum Academy) 9745539266
German Grammer Imperfekt ( Traum Academy) 9745539266
 
German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266
German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266
German Grammer Imperativ ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266
German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266
German Grammer Hin her ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Gender 9 Traum Academy kadavanthra) 9745539266
German Grammer Gender 9 Traum Academy kadavanthra) 9745539266German Grammer Gender 9 Traum Academy kadavanthra) 9745539266
German Grammer Gender 9 Traum Academy kadavanthra) 9745539266
 
German Grammer Essen ( Traum Academy Kadavanthra) 9745539266
German Grammer Essen ( Traum Academy Kadavanthra) 9745539266German Grammer Essen ( Traum Academy Kadavanthra) 9745539266
German Grammer Essen ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
 
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Dative ( Traum Academy Kadavanthra ) 9745539266
 
German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266
German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266
German Grammer Conjugation (Traum Academy Kadavanthra) 9745539266
 
German Grammer Articles ( Traum Academy Kadavanthra) 9745539266
German Grammer Articles ( Traum Academy Kadavanthra) 9745539266German Grammer Articles ( Traum Academy Kadavanthra) 9745539266
German Grammer Articles ( Traum Academy Kadavanthra) 9745539266
 
German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266
German Grammer Accusative ( Traum Academy Kadavanthra ) 9745539266
 
Tourism marketing presentation(titto sunny)
Tourism marketing presentation(titto sunny)Tourism marketing presentation(titto sunny)
Tourism marketing presentation(titto sunny)
 
Tmar00(titto sunny)
Tmar00(titto sunny)Tmar00(titto sunny)
Tmar00(titto sunny)
 
Strategic mkg.arun(titto sunny)
Strategic mkg.arun(titto sunny)Strategic mkg.arun(titto sunny)
Strategic mkg.arun(titto sunny)
 

Recently uploaded

You Get Me! Leveraging Communication Styles in Virtual Trainingpptx
You Get Me! Leveraging Communication Styles in Virtual TrainingpptxYou Get Me! Leveraging Communication Styles in Virtual Trainingpptx
You Get Me! Leveraging Communication Styles in Virtual Trainingpptx
Cynthia Clay
 
Torajatoto : Aman Terpercaya Di indonesia
Torajatoto : Aman Terpercaya Di indonesiaTorajatoto : Aman Terpercaya Di indonesia
Torajatoto : Aman Terpercaya Di indonesia
olivcakep2
 
Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...
Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...
Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...
Aggregage
 
Green Minimalist Aesthetic Project Proposal Presentation.pdf
Green Minimalist Aesthetic Project Proposal Presentation.pdfGreen Minimalist Aesthetic Project Proposal Presentation.pdf
Green Minimalist Aesthetic Project Proposal Presentation.pdf
shivamkush646
 
Satta matka guessing Kalyan result sattamatka
Satta matka guessing Kalyan result sattamatkaSatta matka guessing Kalyan result sattamatka
Satta matka guessing Kalyan result sattamatka
➑➌➋➑➒➎➑➑➊➍
 
MEA Union Budget 2024-25 Final Presentation
MEA Union Budget 2024-25 Final PresentationMEA Union Budget 2024-25 Final Presentation
MEA Union Budget 2024-25 Final Presentation
PhysicsUtu
 
Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...
Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...
Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...
Philip M Caputo
 
brojjeddah Home Services Company in Saudi Arabia
brojjeddah Home Services Company in Saudi Arabiabrojjeddah Home Services Company in Saudi Arabia
brojjeddah Home Services Company in Saudi Arabia
brojjeddah
 
Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...
Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...
Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...
itnewsafrica
 
Mandated reporting powerpoint to help with understanding your role
Mandated reporting powerpoint to help with understanding your roleMandated reporting powerpoint to help with understanding your role
Mandated reporting powerpoint to help with understanding your role
khidalgo2
 
Easy Approval Same Day Emergency Cash Loans for Urgent Situations
Easy Approval Same Day Emergency Cash Loans for Urgent SituationsEasy Approval Same Day Emergency Cash Loans for Urgent Situations
Easy Approval Same Day Emergency Cash Loans for Urgent Situations
EiLoan
 
Retail Store Scavenger Hunt powerpoint slides
Retail Store Scavenger Hunt powerpoint slidesRetail Store Scavenger Hunt powerpoint slides
Retail Store Scavenger Hunt powerpoint slides
JairSemexant
 
Corporate Governance for South African Mining Companies
Corporate Governance for South African Mining CompaniesCorporate Governance for South African Mining Companies
Corporate Governance for South African Mining Companies
James AH Campbell
 
شركات إبراهيم العرجاني: لدعم الاقتصاد المصري
شركات إبراهيم العرجاني: لدعم الاقتصاد المصريشركات إبراهيم العرجاني: لدعم الاقتصاد المصري
شركات إبراهيم العرجاني: لدعم الاقتصاد المصري
إبراهيم العرجاني
 
Family/Indoor Entertainment Centers Market: Regulation and Compliance Updates
Family/Indoor Entertainment Centers Market: Regulation and Compliance UpdatesFamily/Indoor Entertainment Centers Market: Regulation and Compliance Updates
Family/Indoor Entertainment Centers Market: Regulation and Compliance Updates
AishwaryaDoiphode3
 
High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...
High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...
High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...
dimplekumaridk322
 
Test Bank For Principles Of Cost Accounting, 17th Edition Edward J. Vander...
Test Bank For Principles Of Cost Accounting, 	  17th Edition Edward J. Vander...Test Bank For Principles Of Cost Accounting, 	  17th Edition Edward J. Vander...
Test Bank For Principles Of Cost Accounting, 17th Edition Edward J. Vander...
kevinkariuki227
 
Growth Buyouts - The Dawn of the GBO (Slow Ventures)
Growth Buyouts - The  Dawn of the GBO (Slow Ventures)Growth Buyouts - The  Dawn of the GBO (Slow Ventures)
Growth Buyouts - The Dawn of the GBO (Slow Ventures)
Razin Mustafiz
 
9 Lessons From Jeff Bezos’ ONLY Podcast Appearance
9 Lessons From Jeff Bezos’ ONLY Podcast Appearance9 Lessons From Jeff Bezos’ ONLY Podcast Appearance
9 Lessons From Jeff Bezos’ ONLY Podcast Appearance
Levership
 
PETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAA
PETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAAPETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAA
PETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAA
lawrenceads01
 

Recently uploaded (20)

You Get Me! Leveraging Communication Styles in Virtual Trainingpptx
You Get Me! Leveraging Communication Styles in Virtual TrainingpptxYou Get Me! Leveraging Communication Styles in Virtual Trainingpptx
You Get Me! Leveraging Communication Styles in Virtual Trainingpptx
 
Torajatoto : Aman Terpercaya Di indonesia
Torajatoto : Aman Terpercaya Di indonesiaTorajatoto : Aman Terpercaya Di indonesia
Torajatoto : Aman Terpercaya Di indonesia
 
Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...
Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...
Don’t Get Left Behind: Leveraging Modern Product Management Across the Organi...
 
Green Minimalist Aesthetic Project Proposal Presentation.pdf
Green Minimalist Aesthetic Project Proposal Presentation.pdfGreen Minimalist Aesthetic Project Proposal Presentation.pdf
Green Minimalist Aesthetic Project Proposal Presentation.pdf
 
Satta matka guessing Kalyan result sattamatka
Satta matka guessing Kalyan result sattamatkaSatta matka guessing Kalyan result sattamatka
Satta matka guessing Kalyan result sattamatka
 
MEA Union Budget 2024-25 Final Presentation
MEA Union Budget 2024-25 Final PresentationMEA Union Budget 2024-25 Final Presentation
MEA Union Budget 2024-25 Final Presentation
 
Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...
Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...
Innovation Hub_ Spotlight on Toms River's Role as a Beacon for Entrepreneuria...
 
brojjeddah Home Services Company in Saudi Arabia
brojjeddah Home Services Company in Saudi Arabiabrojjeddah Home Services Company in Saudi Arabia
brojjeddah Home Services Company in Saudi Arabia
 
Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...
Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...
Andrew Wilmot- Ecentric Payment Systems: Macro Trends Shaping Payments in Afr...
 
Mandated reporting powerpoint to help with understanding your role
Mandated reporting powerpoint to help with understanding your roleMandated reporting powerpoint to help with understanding your role
Mandated reporting powerpoint to help with understanding your role
 
Easy Approval Same Day Emergency Cash Loans for Urgent Situations
Easy Approval Same Day Emergency Cash Loans for Urgent SituationsEasy Approval Same Day Emergency Cash Loans for Urgent Situations
Easy Approval Same Day Emergency Cash Loans for Urgent Situations
 
Retail Store Scavenger Hunt powerpoint slides
Retail Store Scavenger Hunt powerpoint slidesRetail Store Scavenger Hunt powerpoint slides
Retail Store Scavenger Hunt powerpoint slides
 
Corporate Governance for South African Mining Companies
Corporate Governance for South African Mining CompaniesCorporate Governance for South African Mining Companies
Corporate Governance for South African Mining Companies
 
شركات إبراهيم العرجاني: لدعم الاقتصاد المصري
شركات إبراهيم العرجاني: لدعم الاقتصاد المصريشركات إبراهيم العرجاني: لدعم الاقتصاد المصري
شركات إبراهيم العرجاني: لدعم الاقتصاد المصري
 
Family/Indoor Entertainment Centers Market: Regulation and Compliance Updates
Family/Indoor Entertainment Centers Market: Regulation and Compliance UpdatesFamily/Indoor Entertainment Centers Market: Regulation and Compliance Updates
Family/Indoor Entertainment Centers Market: Regulation and Compliance Updates
 
High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...
High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...
High Profile Girls Call Bhubaneswar 🎈🔥000XX00000 🔥💋🎈 Provide Best And Top Gir...
 
Test Bank For Principles Of Cost Accounting, 17th Edition Edward J. Vander...
Test Bank For Principles Of Cost Accounting, 	  17th Edition Edward J. Vander...Test Bank For Principles Of Cost Accounting, 	  17th Edition Edward J. Vander...
Test Bank For Principles Of Cost Accounting, 17th Edition Edward J. Vander...
 
Growth Buyouts - The Dawn of the GBO (Slow Ventures)
Growth Buyouts - The  Dawn of the GBO (Slow Ventures)Growth Buyouts - The  Dawn of the GBO (Slow Ventures)
Growth Buyouts - The Dawn of the GBO (Slow Ventures)
 
9 Lessons From Jeff Bezos’ ONLY Podcast Appearance
9 Lessons From Jeff Bezos’ ONLY Podcast Appearance9 Lessons From Jeff Bezos’ ONLY Podcast Appearance
9 Lessons From Jeff Bezos’ ONLY Podcast Appearance
 
PETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAA
PETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAAPETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAA
PETAVIT MICHAEL TAY.pdfAAAAAAAAAAAAAAAAAAAA
 

Sud acco(titto sunny)

  • 1. Tourism is a very complex industry because of its multi faceted activities which together produce the tourist products and various sub sectors that are themselves complex industries if considered independently. Those kind of sub- sectors include industries such as transportation industry and accommodation industry. Tourist accommodation which caters to both domestic and international and domestic tourists is an important input which flows into the overall tourist system .
  • 2. Accommodation Marketing Marketing has assumed an increasingly important role in the hotel industry. A marketing manager should ensure maximum customer satisfaction. The entrance of corporate giants into the hospitality industry has created a highly competitive environment where aggressive marketing skills are needed to win costomers.
  • 3. Elements in Accommodation Marketing Marketting Research:-Determining the troe needs and desires of the customers and to study about the new trends. Research methods include Asking,Observing,Suggestion boxes etc.. Questions to be asked include:- -Who are the current urses of the facility -When do the majority of customers use a particular facility. - What types of programs do the majority of the customers desire.
  • 4. PROMOTION Communicating with the customers through advertising,public relations etc. Promotion consists of informing, persuading,and influencing the customer. It increases the awareness of the costomers and allows them to become more knowledgable and thus more discriminating.
  • 6. VISUAL MERCHANDISING The accommodation industry requires visual merchantisation in the core areas. 1. Menus and Food:-These are the most important areas where an image can be created. The areas in the Menu which require merchandising attention are use of coloures, graphics, printing styles, Cover design etc. The food quality must reach the level of expectation created by the menu. Although good food quality will compensate for poor menu, a good menu will not compensate for poor food quality.
  • 7. SERVICES Include Rooms,food and beverage , Party facilities, meeting rooms, recreational areas , and other services such as T.V, Telephone, Internet , Vending machines etc.. Service marketing include:- -Determining what services are available -Determining what services can be made available without capital expenditure. -Establish a rough plan as to when these services can be offered.
  • 8. PRICING OF SERVICES The customers view pricing as a v ery important aspect of services. Fixed prices such as room rates menu prices drink prices etc. are not as amendable as special events such as concerts , exhibitions, special dinner nights ,and holiday parties . Special offers can be given on these facilities to make the services more attractive.
  • 9. TRANSPORTATION Transportation services and facilities are an integral component of the tourism industry.  It is largely due to the improvement of transportation that tourism has expanded.
  • 10. Transportation in Tourism Marketing Irrespective of the mode of transportation the competition among the service providers has been increased in the recent past. A transportation service provider should analyze the market situation and adopt the right marketing strategies to attract customers .
  • 11. Elements of Transportation marketing 1.Image:- A service provider should create his own image in the industry. He should always try to maximize the image. Various kinds of media can be used  Performance and service as per the advertising. Reputation throug good service.
  • 12. CLASSIFICATION OF VISITOR SEGMENTS:  Visitors can be mainly segmented in to four :- organized mass tourist, individual mass tourist, drifters and explorers. Organized mass tourist are those who mainly travel in group, view the destination through the window of a tour bus and remain in preselected hotels. Individual mass tourist are similar to organized mass tourist but some what more control over the itinerary. Explorers plan their own itineraries and make their own reservations. Drifters, the backpacker group, will seldom, if ever be fond in a traditional hotel
  • 15. Agencies Who is Par at Providing Transportation in International Standards The Travel Corporation osf India, The largest Travel agency in India in terms of turn over has best Transporting facilities for tourists. TCI has its own fleet of the latest A/c and non A/c Deluxe coaches and Limousines TCI are agents for India’s wide rail network Indrail passes