Engaging workshop on the power of storytelling. Practical tips and some good references to check out! As part of the Cross Canadian Surgical meeting in Vancouver on February 18, 2015

1. Storytelling:
The Art of Engagement For
Every leader

2. Inconvenient truth on creating a
compelling story
What motivates you doesn’t motivate (most of)
your employees
1. The company
2. Impact on society
3. Impact on the customer/patient
4. Impact on working team
5. Impact on “me”
The Inconvenient Truth about Change Management. McKinsey & Company.

5. Once upon a time there was a boy who was lost in the woods ….

7. http://youtu.be/km1Tw18Gscc

8. http://www.sparkol.com/blog/8-classic-storytelling-techniques-for-engaging-presentations/

10. Short Story
Step 1: Find someone you do not know (well)
Step 2: Share your short personal story
Step 3: Get feedback – what is the take home
message? Was that what you meant it to be?
Try it again after getting feedback

11. https://www.youtube.com/watc
h?v=mKakxNRxe6g
Sarah Palin

12. Kimberly McKinley
@kimbermckinley
Marlies van Dijk
@tweetvandijk

13. References
• https://www.youtube.com/watch?v=mKakxNRxe6g
• http://thisisindexed.com/
• http://visual.ly/
• http://www.ted.com/talks/nancy_duarte_the_secret_structure_of_
great_talks
• https://hbr.org/2005/01/whats-your-story
• https://www.youtube.com/watch?v=u4ZoJKF_VuA (Simon Sinek)
• https://blog.bufferapp.com/science-of-storytelling-why-telling-a-
story-is-the-most-powerful-way-to-activate-our-brains
• http://www.sparkol.com/blog/8-classic-storytelling-techniques-for-
engaging-presentations/