Stephen Ellis: The next level: Not-for-profit thinking http://youtu.be/Gs4R9DMwEDQ With limited resources and a mandate to eliminate poverty and its causes, it will come as no surprise that charities such as World Vision need to continually innovate. This includes using games and game thinking in our operations, including fundraising, advocacy, recruitment, and in the field. By taking a virtual tour of the good, the bad and the ugly of gamification in the charity sphere however, it will become evident our big goals require help from equally big brains. With that in mind we'll provide you with practical ways to use gamification for social good and partner with charities.