Presentation at University of Brasilia about Startup’s cases and formula to start a startup. Do you know which are the trending startups today in the world and in Brazil? Do you know the formula to build your own startup? By Davide Ballestra from davide.is, follow on Twitter http://twitter.com/ballestra

2. Startup me, Startup you.
Davide Ballestra
Digital business developer
Startup consultant
Brasilia University, 26th April 2012

3. Pictures?

4. $1 Billion?

5. Nope!
• For each need, there are so many
competitors
• But with little differences that make
the difference!

6. • 2009 • 2010
• Beautiful vintage filters • Fun vintage filters
• Hi res setting available • Lo res images
• Ability to order (very • Not suitable for printing
nice quality) prints • Free!
• €1.79 for basic app • Share to Twitter, Flickr,
• Share photos to Tumblr, Posterous,
Facebook, Flickr, FaceBook and
Tumblr Foursquare.
• Can be a little fiddly to • Quick and easy to
use use

7. What's a startup?

8. Take any kind of problem, issue
or need that you have.
Use your brain to find the people
who understand you and find,
with you, a solution
Work with them to develop the
product and launch it in to the DONE
DONE
market...

9. Today's agenda
1. The next US$1 billion?
2.What is going on in Brazil?
3.How to get to $1 billion?
4.Do you startup?

10. The next US$1 billion?
• NO, in only 2 years it's not easy to create
such great value for a single startup.
• Instagram is an exception... forget about
that.
• But it may be easy to get to a value of
US$500 millions..

11. • Pinterest is a pinboard-style social
photo sharing website female
oriented (over 90%)
• 2009
• Today the 3rd social network in the
US
• Jan 2012 11.7 million unique users
• Oct 2011 US$200 millions

13. Translate in real time
Translate in real time
with real people real text
with real people real text
or speech
or speech
Babelverse.com
Babelverse.com

14. Share your knowledge
Share your knowledge
create aa course/workshop,
create course/workshop,
setup your students and
setup your students and
the job is done
the job is done
Skillshare.com
Skillshare.com

15. IfIf you need a little help
you need a little help
for aa little job at home, on this
for little job at home, on this
platform you get in southc with
platform you get in southc with
so many professional around you
so many professional around you
zaarly.com
zaarly.com

16. Pay with credit card and
Pay with credit card and
your use phone
your use phone
squareup.com
squareup.com

17. Use any way to send money
Use any way to send money
to your loved-ones
to your loved-ones
dwolla.com
dwolla.com

18. Instagr.am for movies
Instagr.am for movies
Cinemagr.am
Cinemagr.am

19. No Brasil?

20. Smilar to zaaty.com
Smilar to zaaty.com
helpin.com.br
helpin.com.br

21. Online personal trainer
Online personal trainer
fitnova.com.br
fitnova.com.br

22. Online wish map for
Online wish map for
business ideas. Leave
business ideas. Leave
your wish and perhaps an
your wish and perhaps an
entrepreneur will make itit
entrepreneur will make
true!
true!
zurboo.com.br
zurboo.com.br

23. Formula?

24. Formula?
• There is no formula :( ... but
• Move to a hub
• Pick up a great co-founder
• Intelligence, energy, integrity
• Pick a big market
• Product you are passionate about
• Test the idea, the product, fit the market >
there ia demand for your product?
• Raise money from people you trust
• Scale

25. Your startup?

26. Obrigado
Davide Ballestra
ballestra@gmail.com