Startup vs Corporate Products by Oracle's Director of Product

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What to expect and not to expect when you are working for a small company vs. a multi-billion dollar company as a Product Manager. All things considered, what will you learn and where will you have more fun doing what you like to do as a Product Manager.

Startup vs. Corporate Products by Oracle’s
Director of Product
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PRODUCT MANAGER
Role at Startups and Large Corporations
HARISH BHAGAVATULA

Software
Engineer
Product Manager
at Oracle
Product
Manager
at Skire
Oracle
acquired Skire
Startup to build
new products
<
2004
2005 2012
2006 2017

Structure in
Small
Organizations
Product Management / Marketing Executive
- Product Managers
- UX / UI Designer
Sales Executive
- Sales Team
- Professional Services/Implementation Teams
Engineering Executive
- Quality and Development Org
- Dev-Ops
Customer Support
- Support Engineers

Structure in
Large
Organization
Project Management Executive
- Product Managers
Sales Executive
- Account Managers
Consulting Services
- Consulting Team
- Professional Services
Engineering Executive
- Quality and Development Org
- UX / UI Designers

Small Organizations
Large Organizations
Roles And Responsibilities

Product Management / Marketing Executive
Product Managers
UX / UI Designer
Sales Executive
Sales Team
Professional Services
Implementation Teams
Product Management Executive
Product Managers
Sales Executives
Sales Team

Engineering Executive
Quality
Development Org
Dev-Ops
Customer Support
Support Engineers
Consulting Services
Professional Services
Consulting Team
Engineering Executive
Quality and Development Org
UX / UI Designers

Design, Requirements Gathering
UX*
Scrum Master*
Customer Interface
Sales - Demo Support
Customer Support
Sleepless Nights before release
date
Design, Requirements Gathering
Pricing
Product Enablement
Webinars
Follow Release Management
Corporate Standards
Compliance
What to Expect

Small Organization
Design, BRD, MRD etc..,
Work with Development
Customer Demo
Customer Interaction and
Validation
Short Release Cycles
Communication with other
departments
Implementation
Pricing
Unlimited Resources
Access to PM tools

Large Organization
Design, BRD, MRD etc..,
Work with Development
Process and Procedures
Standards and
Compliance
Access to PM tools
Pricing
Customer Interaction and
Validation
Short Release Cycles*
Customer Demo
Implementation

If you are transitioning from
engineering then any company is fine. I
would prefer a small company.
If you are planning to join a small
company, be prepared to wear different
hats every day and every hour.
If you are planning to join a big
company, be prepared to work with less
information.
Working for any company is fine, small
or big as long it fits your working style
and lights the passion for designing
products.
“Is this where I want to be” checklist
Organization & Departments,
Processes, Company Financials,
Resources
If you are starting your career and want
to become a PM then work for a large
company.
Take Aways
1 2 3
4 5 6

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