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Starting Out in Social Media
1. Starting Out in Social Media
What I’ve learned as a Media Communications student and
as an intern at MavenSocial
2. Make Connections and
Maintain Relationships
Making connections and maintaining
relationships is crucial.
Practice what you preach. This is what we social
media experts tell the companies who work with
us. This is how to gain customers, get information
and utilize contacts.
There is always someone that can help you out
with something. Whether it’s helping you get
connected with someone else, recommending
you to a fellow customer, giving you suggestions
on your services or products and more.
3. Behind the Scenes
If you like getting credit and recognition you
might be disappointed with this type of career.
There are a lot of behind the scenes tasks that
don’t seem important but are. And it is not
usually recognized until a campaign is over and
you have the analytics.
This is a good career for people who like to work
on their own most of the time, designating their
own tasks, while having meetings to stay on
track with clients and co-workers.
4. Jump on the Bandwagon and
don’t fall off
Social Media marketing is always evolving.
There are constantly new ways to do things
because programs and applications are
always upgrading.
Make sure you know the most current
methods of marketing, to get the most out
of your time. Don’t waste your time on old
methods.
If you are more advanced than others, you
will be the one who gets the business.
5. Be the First
Innovation is key.
Listen to your customers and find solutions to
common problems before anyone else
does. If you do this you will be the front
runner in the business.
Live and learn. You can take what you
already have and make it better or tweak it
to better relate to certain companies.
6. Job Opportunities
If you go to school for media
communications, you will have a long list of job
opportunities. You are not limited.
Areas you are qualified for are endless including
but not limited to: Web
Design, Videography, Photography, Blogging, M
edia Manager, Communications
Specialist, Public Relations and more.
Some of these jobs can evolve into other
positions or include more then one of these
areas
It’s never boring, you are never stuck doing the
same thing all day.
7. 9-5 Doesn’t Exist
If you work in the Social Media world, don’t
plan on working 9-5 all the time. Sometimes
you work 8am-11pm. It just comes with the
territory.
The good thing about working in Social
Media is you can get a bunch of work done
in a smaller amount of time. In one day you
could write a blog article, make a
presentation, do some Search Engine
Optimization, edit some video and a few
other things. People will be impressed.
8. To Help or Not to Help
Because you are now a social media
expert, friends and family who are business
owners like to ask you for advice.
Advice is okay to give but there needs to be
a line. If someone takes up a decent
amount of your time, you should be
charging them.
If you spend half your time helping others
with their social media goals, you are being
spread too thin.
9. You will Never Know
Everything – Keep Learning
I know a heck of a lot more now than I did 6
months ago. I still have a lot to learn.
The good thing about this job, is you are never
bored with the information. There is always a lot
more information to suck in.
You start paying more attention to the news and
the media, and know what’s going on around
you.
The bad thing is, sometimes you wish you knew
everything. It would makes things a lot easier.
You will probably spend a lot of time
researching.
10. Use Many Resources
If you are working on a campaign and you
need to share information with consumers, use
as many resources as possible.
Don’t post something to Facebook and consider
it a day’s work. The resources are endless. You
also have Twitter, LinkedIn, Pinterest, Blogs, and
way more.
Different applications serve different purposes.
While you should use as many resources as
possible, make sure you don’t use one that
won’t help you in the end. You don’t want to
waste your time.
11. Pay Attention to the
World Around You
School has taught me to pay more attention
to the news and the media
What you hear isn’t exactly the whole truth.
Do your research and make your decisions
based on quality information.
MavenSocial has taught me to pay more
attention to the world. To think about how I
can use my skills for good. How to make a
difference in the world using Social Media.
12. Thanks for Watching!
For more information on MavenSocial, go to
www.mavensocial.com
To see some of my work, check out my blog
at amandaroslinsky.wordpress.com