The document discusses strategic planning and management for non-profit and public organizations. It covers topics such as developing a mission and vision, assessing organizational strengths, weaknesses, opportunities and threats (SWOT), creating a balanced scorecard (BSC) for measuring performance, aligning human resources with strategic goals, and implementing and evaluating the strategic plan. The BSC and strategic planning model outlined in the book Strategic Planning For Public And Nonprofit Organizations is referenced throughout.

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62. 1-Strategic Planning For Public And Nonprofit Organizations, John M. Bryson
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