SlideShare a Scribd company logo
Pioneers of Social TV www.splashcastmedia.com
The “House” Social TV Application  (in partnership with Hulu) 3
The Social TV Platform ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SplashCast’s  The Office  social TV application in Facebook and MySpace
Chatter Video-time (asynchronous) chat.  See friends’ comments moment-by-moment in the video. Publishing to Status Streams and News Feeds Post videos, reviews, comments, chatter, poll questions, and your fan ranking, etc to your Facebook, Twitter, and MySpace status streams. Audience Reaction Maps View the good and bad parts in an episode via the audience reaction graph and meter. Games & Virtual Currency Play fun games tied to video content and earn (or buy) currency to increase your fan ranking. The Social TV Platform
SplashCast Social TV Network ,[object Object],[object Object],[object Object],[object Object],[object Object],4
High Performance Ad Product for Social TV ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Right Guard’s Micro-Site in The Simpsons TV Application (actual CTR was > 4%) 6
Advertisers Nissan Infiniti Dial Soap Jack In The Box Dr. Pepper Gatorade Sony Electronics LG Fox Entertainment THQ Nike Red Bull Quiksilver SplashCast Attracts  Top-Tier Content Partners & Advertisers Content Providers Hulu  (NBC, Fox, ABC) Sony BMG Fuel TV Universal Music Group Warner Brothers EMI NPR Fox News  CBS  (pending) MTV Networks  (pending) Agencies OMD Universal McCann Initiative Moxie Wieden + Kennedy Razorfish Mindshare Tequila MOne 5
Key Competitive Advantages 8 ,[object Object],[object Object]

More Related Content

Similar to SplashCast Overview Deck

SplashCast | Pioneers of Social TV
SplashCast | Pioneers of Social TVSplashCast | Pioneers of Social TV
SplashCast | Pioneers of Social TV
Mike Berkley
 
Mondo With Reel 11 25 08
Mondo With Reel 11 25 08Mondo With Reel 11 25 08
Mondo With Reel 11 25 08
chantellevaldez
 
Online video distribution with goviral
Online video distribution with goviralOnline video distribution with goviral
Online video distribution with goviral
Lance Traore
 
Brands & Multi-platform Storytelling
Brands & Multi-platform StorytellingBrands & Multi-platform Storytelling
Brands & Multi-platform Storytelling
mbingu
 
Nick North - Convergence – the impact of the internet on television
Nick North - Convergence – the impact of the internet on televisionNick North - Convergence – the impact of the internet on television
Nick North - Convergence – the impact of the internet on television
TVbusinessconference
 
Blogtalkradio Complete 13 01 2010
Blogtalkradio  Complete 13 01 2010Blogtalkradio  Complete 13 01 2010
Blogtalkradio Complete 13 01 2010
Kurara
 
Video team adv_socmedmarketing
Video team adv_socmedmarketingVideo team adv_socmedmarketing
Video team adv_socmedmarketing
advancedsocialmedia
 
Intercast_Overview
Intercast_OverviewIntercast_Overview
Intercast_Overview
LoudDoor LLC
 
Second screen advertising: Correlation between Television and Digital Landsca...
Second screen advertising: Correlation between Television and Digital Landsca...Second screen advertising: Correlation between Television and Digital Landsca...
Second screen advertising: Correlation between Television and Digital Landsca...
MOCA Interactive
 
Alex Stein - Strategy & Innovation in International Media
Alex Stein - Strategy & Innovation in International MediaAlex Stein - Strategy & Innovation in International Media
Alex Stein - Strategy & Innovation in International Media
Hilary Ip
 
USA Video Trends video advertising summit
USA Video Trends video advertising summitUSA Video Trends video advertising summit
USA Video Trends video advertising summit
Vincent Everts
 
Voice Digital Services
Voice Digital ServicesVoice Digital Services
Voice Digital Services
Voice Communications
 
Be live tata motors
Be live   tata motorsBe live   tata motors
Be live tata motors
Arvind Mishra
 
Revision3 presentation
Revision3 presentationRevision3 presentation
Revision3 presentation
Martijn Kole
 
Thinking Screen Media Overview
Thinking Screen Media OverviewThinking Screen Media Overview
Thinking Screen Media Overview
Jon Finegold
 
CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...
CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...
CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...
Chartered Institute of Public Relations
 
Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...
Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...
Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...
ArabNet ME
 
Allyssen
AllyssenAllyssen
Allyssen
Looppa
 
Mediabrands 20.04.11
Mediabrands 20.04.11Mediabrands 20.04.11
Mediabrands 20.04.11
Initiative London
 
Facebook - Pre-roll TVC (SVA) - Oct
Facebook - Pre-roll TVC (SVA) - OctFacebook - Pre-roll TVC (SVA) - Oct
Facebook - Pre-roll TVC (SVA) - Oct
Yen Ngo Nguyen Ngoc
 

Similar to SplashCast Overview Deck (20)

SplashCast | Pioneers of Social TV
SplashCast | Pioneers of Social TVSplashCast | Pioneers of Social TV
SplashCast | Pioneers of Social TV
 
Mondo With Reel 11 25 08
Mondo With Reel 11 25 08Mondo With Reel 11 25 08
Mondo With Reel 11 25 08
 
Online video distribution with goviral
Online video distribution with goviralOnline video distribution with goviral
Online video distribution with goviral
 
Brands & Multi-platform Storytelling
Brands & Multi-platform StorytellingBrands & Multi-platform Storytelling
Brands & Multi-platform Storytelling
 
Nick North - Convergence – the impact of the internet on television
Nick North - Convergence – the impact of the internet on televisionNick North - Convergence – the impact of the internet on television
Nick North - Convergence – the impact of the internet on television
 
Blogtalkradio Complete 13 01 2010
Blogtalkradio  Complete 13 01 2010Blogtalkradio  Complete 13 01 2010
Blogtalkradio Complete 13 01 2010
 
Video team adv_socmedmarketing
Video team adv_socmedmarketingVideo team adv_socmedmarketing
Video team adv_socmedmarketing
 
Intercast_Overview
Intercast_OverviewIntercast_Overview
Intercast_Overview
 
Second screen advertising: Correlation between Television and Digital Landsca...
Second screen advertising: Correlation between Television and Digital Landsca...Second screen advertising: Correlation between Television and Digital Landsca...
Second screen advertising: Correlation between Television and Digital Landsca...
 
Alex Stein - Strategy & Innovation in International Media
Alex Stein - Strategy & Innovation in International MediaAlex Stein - Strategy & Innovation in International Media
Alex Stein - Strategy & Innovation in International Media
 
USA Video Trends video advertising summit
USA Video Trends video advertising summitUSA Video Trends video advertising summit
USA Video Trends video advertising summit
 
Voice Digital Services
Voice Digital ServicesVoice Digital Services
Voice Digital Services
 
Be live tata motors
Be live   tata motorsBe live   tata motors
Be live tata motors
 
Revision3 presentation
Revision3 presentationRevision3 presentation
Revision3 presentation
 
Thinking Screen Media Overview
Thinking Screen Media OverviewThinking Screen Media Overview
Thinking Screen Media Overview
 
CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...
CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...
CIPR Social Summer - 'Engaging with your audience by broadcasting through soc...
 
Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...
Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...
Get Loud: Leveraging Digital Audio to Amplify Your Reach by Triton Digital - ...
 
Allyssen
AllyssenAllyssen
Allyssen
 
Mediabrands 20.04.11
Mediabrands 20.04.11Mediabrands 20.04.11
Mediabrands 20.04.11
 
Facebook - Pre-roll TVC (SVA) - Oct
Facebook - Pre-roll TVC (SVA) - OctFacebook - Pre-roll TVC (SVA) - Oct
Facebook - Pre-roll TVC (SVA) - Oct
 

Recently uploaded

みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...
みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...
みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...
名前 です男
 
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development ProvidersYour One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
akankshawande
 
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdfMonitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Tosin Akinosho
 
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Jeffrey Haguewood
 
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
AI 101: An Introduction to the Basics and Impact of Artificial IntelligenceAI 101: An Introduction to the Basics and Impact of Artificial Intelligence
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
IndexBug
 
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success StoryDriving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Safe Software
 
How to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptxHow to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptx
danishmna97
 
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with SlackLet's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
shyamraj55
 
Digital Marketing Trends in 2024 | Guide for Staying Ahead
Digital Marketing Trends in 2024 | Guide for Staying AheadDigital Marketing Trends in 2024 | Guide for Staying Ahead
Digital Marketing Trends in 2024 | Guide for Staying Ahead
Wask
 
Mariano G Tinti - Decoding SpaceX
Mariano G Tinti - Decoding SpaceXMariano G Tinti - Decoding SpaceX
Mariano G Tinti - Decoding SpaceX
Mariano Tinti
 
Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024
Jason Packer
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
Tatiana Kojar
 
How to use Firebase Data Connect For Flutter
How to use Firebase Data Connect For FlutterHow to use Firebase Data Connect For Flutter
How to use Firebase Data Connect For Flutter
Daiki Mogmet Ito
 
Serial Arm Control in Real Time Presentation
Serial Arm Control in Real Time PresentationSerial Arm Control in Real Time Presentation
Serial Arm Control in Real Time Presentation
tolgahangng
 
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and MilvusBuilding Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
Zilliz
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
Quotidiano Piemontese
 
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptxChoosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
Brandon Minnick, MBA
 
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of GermanyPresentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
innovationoecd
 
20240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 202420240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 2024
Matthew Sinclair
 
20240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 202420240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 2024
Matthew Sinclair
 

Recently uploaded (20)

みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...
みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...
みなさんこんにちはこれ何文字まで入るの?40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの?えこ...
 
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development ProvidersYour One-Stop Shop for Python Success: Top 10 US Python Development Providers
Your One-Stop Shop for Python Success: Top 10 US Python Development Providers
 
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdfMonitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdf
 
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
 
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
AI 101: An Introduction to the Basics and Impact of Artificial IntelligenceAI 101: An Introduction to the Basics and Impact of Artificial Intelligence
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
 
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success StoryDriving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
 
How to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptxHow to Get CNIC Information System with Paksim Ga.pptx
How to Get CNIC Information System with Paksim Ga.pptx
 
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with SlackLet's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
 
Digital Marketing Trends in 2024 | Guide for Staying Ahead
Digital Marketing Trends in 2024 | Guide for Staying AheadDigital Marketing Trends in 2024 | Guide for Staying Ahead
Digital Marketing Trends in 2024 | Guide for Staying Ahead
 
Mariano G Tinti - Decoding SpaceX
Mariano G Tinti - Decoding SpaceXMariano G Tinti - Decoding SpaceX
Mariano G Tinti - Decoding SpaceX
 
Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024Columbus Data & Analytics Wednesdays - June 2024
Columbus Data & Analytics Wednesdays - June 2024
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
 
How to use Firebase Data Connect For Flutter
How to use Firebase Data Connect For FlutterHow to use Firebase Data Connect For Flutter
How to use Firebase Data Connect For Flutter
 
Serial Arm Control in Real Time Presentation
Serial Arm Control in Real Time PresentationSerial Arm Control in Real Time Presentation
Serial Arm Control in Real Time Presentation
 
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and MilvusBuilding Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
 
National Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practicesNational Security Agency - NSA mobile device best practices
National Security Agency - NSA mobile device best practices
 
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptxChoosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
 
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of GermanyPresentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
 
20240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 202420240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 2024
 
20240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 202420240609 QFM020 Irresponsible AI Reading List May 2024
20240609 QFM020 Irresponsible AI Reading List May 2024
 

SplashCast Overview Deck

  • 1. Pioneers of Social TV www.splashcastmedia.com
  • 2. The “House” Social TV Application (in partnership with Hulu) 3
  • 3.
  • 4. Chatter Video-time (asynchronous) chat. See friends’ comments moment-by-moment in the video. Publishing to Status Streams and News Feeds Post videos, reviews, comments, chatter, poll questions, and your fan ranking, etc to your Facebook, Twitter, and MySpace status streams. Audience Reaction Maps View the good and bad parts in an episode via the audience reaction graph and meter. Games & Virtual Currency Play fun games tied to video content and earn (or buy) currency to increase your fan ranking. The Social TV Platform
  • 5.
  • 6.
  • 7. Advertisers Nissan Infiniti Dial Soap Jack In The Box Dr. Pepper Gatorade Sony Electronics LG Fox Entertainment THQ Nike Red Bull Quiksilver SplashCast Attracts Top-Tier Content Partners & Advertisers Content Providers Hulu (NBC, Fox, ABC) Sony BMG Fuel TV Universal Music Group Warner Brothers EMI NPR Fox News CBS (pending) MTV Networks (pending) Agencies OMD Universal McCann Initiative Moxie Wieden + Kennedy Razorfish Mindshare Tequila MOne 5
  • 8.