SlideShare a Scribd company logo
Alaysha Ortiz
Entertainment Business
Global Media Management
SPAIN AS THE NEXT
VENTURE FOR ART BASEL
ART BASEL
Business Overview
A r t B a s e l i s a n i n t e r n a t i o n a l , p r i v a t e l y o w n e d ,
a n d m a n a g e d a r t f a i r t h a t h o s t s a n n u a l
e x h i b i t i o n s i n S w i t z e r l a n d , M i a m i , H o n g K o n g
a n d f r o m 2 0 2 2 , P a r i s .
I t s e r v e s a s a p l a t f o r m f o r g a l l e r i e s t o s h o w c a s e
a n d s e l l t h e i r a r t w o r k s t o b u y e r s w h i l e a l s o
a t t r a c t i n g i n t e r n a t i o n a l a u d i e n c e o f a r t
e n t h u s i a s t s , s t u d e n t s , a n d s p e c t a t o r s .
I t w o r k s i n c o l l a b o r a t i o n w i t h l o c a l i n s t i t u t i o n s
i n h o s t c i t i e s t o s u p p o r t t h e g r o w t h a n d
d e v e l o p m e n t o f a r t p r o g r a m s .
MARKET
OVERVIEW
A r t B a s e l p r i m a r y
t a r g e t a u d i e n c e
c o n s i s t s o f
i n d i v i d u a l s
p a s s i o n a t e a b o u t a r t
t h i s i n c l u d e s a r t
c o l l e c t o r s , a r t
e n t h u s i a s t s , a r t i s t s
a n d s t u d e n t s .
B a s e l a i m s t o
c o n n e c t w i t h p e o p l e
w h o h a v e a g e n u i n e
i n t e r e s t i n t h e a r t
w o r l d .
SPAIN AS THE
NEXT VENTURE
Country Overview
According to
the World
Blank’s Doing
Business
Report, Spain
is ranked 28 in
the ease of
Doing
Business.
Based on the E-
Government
Development
Index, in 2021
Spain had a high
internet
penetration rate
with an estimated
80% of the
population having
access to the
internet.
Spain has made
significant
progress in
reducing
corruption in
recent years,
enhancing the
integrity of
business
operations. With a
CPI (Corruption
Perception Index)
score of 60.
RATING & FACTORS
European
Union
Member
They are the
second most
visited
country for
tourism.
Economic
Stability
Political
Stability
Investment
Climate
Parliamentary
constitutional
monarchy with
a democratic
system.
Spain has a
strong
commitment to
ensure safety
and security as
for businesses
and events.
Foreign
Investment-
Friendly
Policies
Trade and
Investment
Portal
CULTURE AND BUSINESS
ETIQUETTE
Building strong
relationships
and networking
is integral to
conduct
businesses in
Spain.
Relationship
Building
While
punctuality is
appreciated,
meetings in
Spain may not
always start on
time, so
patience is key.
Punctuality
Respect for Art
and Culture
Spain has a rich
history of art
and culture,
and the Spanish
people deeply
appreciate and
take pride in it.
RELEVANT FACTS
Spain is known for its food,
architecture, and folkloric
dance flamenco.
Spain is Home to The Oldest
Restaurant in the World. Is in
Madrid and is called
Restaurante Botín, it was
opened in 1725.
La Sagrada Familia in Barcelona
has been under construction
since 1882 and is expected to
be finished in 2026.
THANK YOU!
Contact For Info
Email:
alaysha.ortiz154@gmail.com
REFERENCES
Development and importance of tourism for Spain. (n.d.). Worlddata.info.
https://www.worlddata.info/europe/spain/tourism.php
Economic forecast for Spain. (n.d.). Economy and Finance.
https://economy-finance.ec.europa.eu/economic-surveillance-eu-
economies/spain/economic-forecast-spain_en
History. (n.d.). Art Basel. https://www.artbasel.com/about/history
Institutions of Spain. (n.d.).
https://www.lamoncloa.gob.es/lang/en/espana/spanishinstitutions/Pagin
as/index.aspx
Team, G. a. T. (2022). What is Spain known for? Here are the top 7 things
about the country. EF Go Ahead Tours.
https://www.goaheadtours.com/travel-blog/articles/what-spain-is-
known-for
Transparency International. (2023, July 14). 2022 Corruption Perceptions
Index: Explore the results. Transparency.org.
https://www.transparency.org/en/cpi/2022/index/esp

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Spain as the next venture for Art Basel.pdf

  • 1. Alaysha Ortiz Entertainment Business Global Media Management SPAIN AS THE NEXT VENTURE FOR ART BASEL
  • 2. ART BASEL Business Overview A r t B a s e l i s a n i n t e r n a t i o n a l , p r i v a t e l y o w n e d , a n d m a n a g e d a r t f a i r t h a t h o s t s a n n u a l e x h i b i t i o n s i n S w i t z e r l a n d , M i a m i , H o n g K o n g a n d f r o m 2 0 2 2 , P a r i s . I t s e r v e s a s a p l a t f o r m f o r g a l l e r i e s t o s h o w c a s e a n d s e l l t h e i r a r t w o r k s t o b u y e r s w h i l e a l s o a t t r a c t i n g i n t e r n a t i o n a l a u d i e n c e o f a r t e n t h u s i a s t s , s t u d e n t s , a n d s p e c t a t o r s . I t w o r k s i n c o l l a b o r a t i o n w i t h l o c a l i n s t i t u t i o n s i n h o s t c i t i e s t o s u p p o r t t h e g r o w t h a n d d e v e l o p m e n t o f a r t p r o g r a m s .
  • 3. MARKET OVERVIEW A r t B a s e l p r i m a r y t a r g e t a u d i e n c e c o n s i s t s o f i n d i v i d u a l s p a s s i o n a t e a b o u t a r t t h i s i n c l u d e s a r t c o l l e c t o r s , a r t e n t h u s i a s t s , a r t i s t s a n d s t u d e n t s . B a s e l a i m s t o c o n n e c t w i t h p e o p l e w h o h a v e a g e n u i n e i n t e r e s t i n t h e a r t w o r l d .
  • 4. SPAIN AS THE NEXT VENTURE Country Overview
  • 5. According to the World Blank’s Doing Business Report, Spain is ranked 28 in the ease of Doing Business. Based on the E- Government Development Index, in 2021 Spain had a high internet penetration rate with an estimated 80% of the population having access to the internet. Spain has made significant progress in reducing corruption in recent years, enhancing the integrity of business operations. With a CPI (Corruption Perception Index) score of 60. RATING & FACTORS
  • 6. European Union Member They are the second most visited country for tourism. Economic Stability Political Stability Investment Climate Parliamentary constitutional monarchy with a democratic system. Spain has a strong commitment to ensure safety and security as for businesses and events. Foreign Investment- Friendly Policies Trade and Investment Portal
  • 7. CULTURE AND BUSINESS ETIQUETTE Building strong relationships and networking is integral to conduct businesses in Spain. Relationship Building While punctuality is appreciated, meetings in Spain may not always start on time, so patience is key. Punctuality Respect for Art and Culture Spain has a rich history of art and culture, and the Spanish people deeply appreciate and take pride in it.
  • 8. RELEVANT FACTS Spain is known for its food, architecture, and folkloric dance flamenco. Spain is Home to The Oldest Restaurant in the World. Is in Madrid and is called Restaurante Botín, it was opened in 1725. La Sagrada Familia in Barcelona has been under construction since 1882 and is expected to be finished in 2026.
  • 9. THANK YOU! Contact For Info Email: alaysha.ortiz154@gmail.com
  • 10. REFERENCES Development and importance of tourism for Spain. (n.d.). Worlddata.info. https://www.worlddata.info/europe/spain/tourism.php Economic forecast for Spain. (n.d.). Economy and Finance. https://economy-finance.ec.europa.eu/economic-surveillance-eu- economies/spain/economic-forecast-spain_en History. (n.d.). Art Basel. https://www.artbasel.com/about/history Institutions of Spain. (n.d.). https://www.lamoncloa.gob.es/lang/en/espana/spanishinstitutions/Pagin as/index.aspx Team, G. a. T. (2022). What is Spain known for? Here are the top 7 things about the country. EF Go Ahead Tours. https://www.goaheadtours.com/travel-blog/articles/what-spain-is- known-for Transparency International. (2023, July 14). 2022 Corruption Perceptions Index: Explore the results. Transparency.org. https://www.transparency.org/en/cpi/2022/index/esp