The document provides information about potential music video concepts for the songs "Kids" by One Republic and "Hard Times" by Paramore.
For "Kids", the concept could involve kids playing with toys that are linked to an older version of themselves playing with the same toys, representing nostalgia. Scenes could alternate between the child and adult versions.
For "Hard Times", the concept focuses on someone having a bad day, with examples like missing the bus or falling over. The video could show the person falling over repeatedly in a jittery way through quick cuts. It may have a mostly narrative style with some performance elements and end on a happy note to match the lyrics.
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2. One republic - kids (duration=3:58)
Song title of kids introduces a
number of connotations
including fun, excitement and
playfulness. These feelings
could be expressed through
the video
Upbeat song so high key
lighting would be most
suited to reflect this.
Lyrics include “ I refuse to look back thinking days were
better just cause they were younger days”s suggestive of
nostalgia further meaning that the video could be kids
themselves or linking kids to an older version of themselves.
Done by a prop both used by the child and the adult or close
ups of similar facial expressions
“You and me were kids” Potentially
two characters playing with play doh ,
lego, finger painting or hand painting.
Can be adapted to
entirely narrative or
entirely
performance
Overlaying
could be an
editing
technique
used
3. Paramore - Hard Times (Duration =3:18)
Main narrative aspect is someone
having a bad day. Relatable Examples
being
● Missing the bus
● Rain
● Falling over
● Waking up late
Lyrics quite repetitive
so if need be
learning the lyrics for
a lip sync wouldn’t
be too difficult.
Upbeat song but the lyrics are
contradictory to the sound of the song
so unnatural high key lighting can
provide an interesting contrast
The song
isn’t that
long benefit
on editings
part
Repetition of the lyrics “when I hit the ground” could
be the same clip used over and over again of the
actor falling over. Edited to look like they are falling
over in a jittery way meaning quick cuts breaking the
clip up.
The artist not having the bad day
but is sometimes there making
the video mostly narrative with a
little perfomance.
The repeated and last lyric
of the song “I’m not gonna
get to rock bottom” is
suggestive of a happy
ending meaning the video
may end the character
receiving a birthday cake or
something along those
lines.
