SolarList helps people go solar. Our powerful mobile app that empowers students to demonstrate the real potential savings of solar to members of their community.
2. www.solarlist.com @SolarList 2
WE ARE IN THE MIDST OF A MASSIVE ENERGY
TRANSFORMATION AND SOLAR IS AT THE VANGUARD
Consumers are realizing “they don’t need the power industry
at all,” ...“That is ultimately where big parts of the country go.”
“If the cost of solar panels keeps coming down,
installation costs come down and if they combine solar with
battery technology and a power management system, then we have
someone just using [the grid] for backup.”
David Crane
CEO, NRG Energy
Jim Rogers
CEO, Duke Energy
"Solar will be a plurality of energy in 20 years"
Elon Musk
You know who he is
3. www.solarlist.com @SolarList 3
• High quality & cheap: batteries, LEDs,
smart meters, and solar modules
• Lease and tax equity, financing products
for these technologies
• Tons of energy data
• All these technologies manufactured at
real scale
• NOT ALTERNATIVE ENERGY any more
GAVE US SOME VERY COOL STUFF
Cleantech 1.0
90%decrease in
last 10 years
Cost per watt of solar modules 1977 -2013
Source: Bloomberg
4. So we have affordable clean
technology. Why isn’t it everywhere?
6. www.solarlist.com @SolarList 6
THE PROBLEM: EDUCATING CUSTOMERS
0
1250
2500
3750
5000
US Germany
... AND EXPENSIVE
10xHIGHER IN US
Industry Average Customer Acquisition Cost
Source: Lawrence Berkeley National Lab
9. www.solarlist.com @SolarList 9
DISTRIBUTION: Solarists
Students & young entrepreneurs canvas their communities and
networks offering free home solar assessments
• Connect with the community
• Offer education without selling. Non-
threatening
• Are already awesome and motivated
Why they rock
• Help their communities go solar
• Raise money for charities & non-profits
• Work experience in the clean economy
What they get
10. www.solarlist.com @SolarList 10
PUTTING IT ALL TOGETHER: Helping People Go Solar
Homeowners pay less for solar, young entrepreneurs
get experience, and installers sell more solar.
Everybody wins.
The SolarList team:
• Connects homeowners with vetted solar companies in their
communities
• Integrates with their workflow dramatically better than any
current sales lead channels
• Solarists can raise money for