The document provides an overview of social media websites and tools for economic development professionals. It discusses popular sites like Facebook, LinkedIn, Twitter and how they can be used for business purposes. The document also provides tips on using profiles, analytics and applications on each platform to engage customers and promote organizations. Screenshots and step-by-step instructions are included to help users set up profiles and customize features.
This document discusses how economic development organizations can use social media for business recruitment, retention, and tourism purposes. It recommends setting up profiles on LinkedIn and Twitter to share information about jobs, events, and programs. It also suggests using tools like YouTube, SlideShare, and Google Maps to upload videos, presentations, and location data. The document provides specific tactics for using each social media platform and emphasizes the importance of listening to and engaging with audiences online.
The document discusses several myths and perceptions around social media use for economic development professionals. It finds that over 70% use LinkedIn and over 50% use Facebook. While over 60% say Twitter has little applicability, over 50% say LinkedIn is good for the profession. It concludes that economic developers should start with a social media strategy tailored to their objectives and audience, and consider metrics like engagement, sentiment, influence, and activity to measure success.
Mark James, VP Economic and Business Development gave this presentation to a group of business and economic development professionals in Athens, Ohio on April 24, 2013. Mark was invited by the Voinovich School within Ohio University.
Even in today’s economic climate, finding and attracting top talent to your organization is probably a struggle. In many industries, such as IT, traditional talent pools have dried up and firms are finding they must turn to alternative methods in order to build pipelines in key skill sets to ensure they have the talent to satisfy current initiatives and to promote growth for the future. Many Human Resources professionals, sales and recruiters are turning to social media in order to present their brand and build these talent and lead pipelines. Unfortunately, a majority of them are doing it poorly!
The training will focus on the basics:
1- What Are the Current Trends in Social Media Today?
2- What is LinkedIn and Why Should You Use It?
3- LinkedIn Overview
4-Branding/Image you are creating
Handout used in Professional Learning Laboratory webinar held on August 31, 2010 entitled Social Media for the Practical Economic Development Professional.
Jan 26 2011 gta rewards breakfast web 2 0 and hrCathy McKnight
Building an HR Social Media Strategy focuses on harnessing social media tools--social networks, blogs and wikis--for use in recruiting, employee engagement, training and corporate culture building. During this breakfast session we will review and discuss what social media tools are out there and how they can be used in recruiting, employee engagement, training and corporate culture building, as well as examine case studies and examples of internal social media success stories.
This document discusses how economic development organizations can use social media for business recruitment, retention, and tourism purposes. It recommends setting up profiles on LinkedIn and Twitter to share information about jobs, events, and programs. It also suggests using tools like YouTube, SlideShare, and Google Maps to upload videos, presentations, and location data. The document provides specific tactics for using each social media platform and emphasizes the importance of listening to and engaging with audiences online.
The document discusses several myths and perceptions around social media use for economic development professionals. It finds that over 70% use LinkedIn and over 50% use Facebook. While over 60% say Twitter has little applicability, over 50% say LinkedIn is good for the profession. It concludes that economic developers should start with a social media strategy tailored to their objectives and audience, and consider metrics like engagement, sentiment, influence, and activity to measure success.
Mark James, VP Economic and Business Development gave this presentation to a group of business and economic development professionals in Athens, Ohio on April 24, 2013. Mark was invited by the Voinovich School within Ohio University.
Even in today’s economic climate, finding and attracting top talent to your organization is probably a struggle. In many industries, such as IT, traditional talent pools have dried up and firms are finding they must turn to alternative methods in order to build pipelines in key skill sets to ensure they have the talent to satisfy current initiatives and to promote growth for the future. Many Human Resources professionals, sales and recruiters are turning to social media in order to present their brand and build these talent and lead pipelines. Unfortunately, a majority of them are doing it poorly!
The training will focus on the basics:
1- What Are the Current Trends in Social Media Today?
2- What is LinkedIn and Why Should You Use It?
3- LinkedIn Overview
4-Branding/Image you are creating
Handout used in Professional Learning Laboratory webinar held on August 31, 2010 entitled Social Media for the Practical Economic Development Professional.
Jan 26 2011 gta rewards breakfast web 2 0 and hrCathy McKnight
Building an HR Social Media Strategy focuses on harnessing social media tools--social networks, blogs and wikis--for use in recruiting, employee engagement, training and corporate culture building. During this breakfast session we will review and discuss what social media tools are out there and how they can be used in recruiting, employee engagement, training and corporate culture building, as well as examine case studies and examples of internal social media success stories.
Teigland_Exploring future of value creationssemba2012
The document discusses trends related to knowledge sharing and social networking from 2010 to 2012. It notes that during this period:
- Social networking became more widely adopted by people over 45 years old and by large organizations. However, check-ins on location services did not take off as much.
- Most large organizations allowed or encouraged social media use by employees, moving from just one-way broadcasting to encouraging two-way conversations. However, management could not mandate personal social relationships.
- New forms of collaboration, financing, and virtual worlds were emerging, challenging traditional models of knowledge creation and value production. Virtual goods markets grew significantly during this period.
- The future of work and innovation was raised as uncertain but
The document provides guidance on keys to organizational success with social media. It emphasizes that goals and objectives must be clear and shared, and that organizational structure is important. It stresses focusing on meeting member needs, recognizing member contributions, focusing on important metrics like value rather than just traffic, and ensuring content, outreach and internal support are priorities.
Liz Brown Bullock, Director of Social Media and Community, shares how big brands (like Dell) are using social to listen, engage and act with customers to support their marketing efforts and deepen customer relationships. Presentation with University of Texas MBA students October 2012.
Liz Brown Bullock, Director of Social Media & Community, Dell, discusses how you can successfully find your virtual voice with ten ideas strategically starting off to more in depth tips on content curation and building influencer relationships. Presented at the Women’s Empowerment Conference 2012 in San Diego, CA. #socialmedia #socialmediatraining
Embedding Social Media to be a better business via trainingLiz Bullock
Liz Brown Bullock’s presentation to Marketing Science Institute on the importance of integrating social media within an organization through training your employees. Training is critical for both risk mitigation and empowering employees to be brand ambassadors. Liz drew on her experience of launching Dell’s Social Media and Community University and shares her insights on activating employees companywide for Dell. #some training #socialmediatraining
IBM Belgium Assistants Day. Presenting Assistants how to use Social Media for themselves or in name of their manager. Also discussed the thin line between always available in Social Media and private life
Social Media Presentation to IIT Graduate Class- Professor JD GershbeinSue Koch
This document discusses the power of social media integration, specifically Twitter. It provides an overview and history of Twitter, outlines how businesses can achieve success on Twitter, and discusses how to leverage hashtags and integrate Twitter with blogging, Pinterest, YouTube, and Facebook. The key aspects covered are engaging an audience, building influence, and accelerating amplification through social media.
The document summarizes a workshop on managing risks and exploring potential with social media. The workshop covers an introduction, a tour of social media highlighting risks and examples, managing risks with policies and contracts, and tapping potential through collaboration, using the right tools, recruitment, community, and employee engagement. The presentation aims to help participants understand social media and set guidelines for acceptable use.
Social Media and Community Building | Tempo International Madison WIWendy Soucie
The document discusses using social media to build communities. It provides an overview of popular social media platforms and their usage statistics. Key guidelines for using social media include assessing goals, selecting appropriate tools, and applying a methodology. The presentation focuses on using LinkedIn for professional networking and branding. Specific tips are provided for completing profiles, growing networks, searching for connections, contacting others, and using business applications. A case study demonstrates how a nonprofit used various social media strategies and tactics to achieve its objectives.
Post, pin and tweet: how and when to use technology & social media in early e...Engagement Strategies, LLC
FRAN SIMON presented on using technology and social media effectively. The presentation covered sorting technology uses, using tech in the classroom, and social media best practices. It emphasized making intentional choices about tech to enhance learning, using various social media like blogs, Twitter and Facebook to engage audiences, and provided tips for getting started with social media and resources for further information.
Teigland_Exploring future of value creationssemba2012
This document discusses trends related to social media, networks, and knowledge sharing. It notes that the rate of change outside organizations is often faster than inside, and that human capacity cannot keep up with the growth of information. Social networks and big data are now big businesses. Tracking disease outbreaks and modeling influence through social networks is discussed. The number of virtual worlds and their users is rapidly growing as a platform for collaboration and innovation. Many organizations now encourage social media use internally, recognizing networks of relationships as a source of competitive advantage through open innovation and exploration. The future may involve more user-led development and open models of value creation across organizational boundaries through virtual and immersive environments.
This document summarizes Dell's five-year journey of embedding social media into its organization to become a better business. It began in 2006 with Michael Dell asking about helping bloggers and expanded to include social platforms like Twitter, blogs, and IdeaStorm to get customer feedback and ideas. By 2011, Dell had trained over 5,000 employees on social media and saw benefits across many functions from marketing to product development. The document advocates that empowering employees to engage on social media can help connect customers and make those employees "rock stars" for companies.
The practical economic development professional needs to understand and make use of social media channels. This presentation was part of a webinar conducted by Mark James of ED Solutions, inc. The rebroadcast of the 90 minute webinar is available through Mark's site- www.solutionsED.com/edmarketplace
This document discusses social media and finding the right social media mix for businesses. It begins by explaining the evolution of the internet and rise of social media. It then discusses opportunities for businesses with social media like brand protection and reaching customers, but also challenges like monitoring conversations and negative feedback. Finally, it dispels common myths about social media and emphasizes the importance of measuring social media effectiveness and integrating it as part of an overall marketing strategy.
Leverage social media to drive business the case sept 2012SimoneVersteeg
Dell has leveraged social media to drive its business for over a decade. It began by addressing customer issues on blogs and forums. Dell then launched communities like IdeaStorm to gather customer feedback. Over 100,000 employees are now trained in social media, and Dell uses platforms like Twitter, Facebook, and YouTube to engage customers, generate sales, and improve support. Dell's social media efforts have contributed to increased revenues, resolutions, and brand reputation.
This document discusses how social media has changed economic development and provides guidance for economic development professionals on effectively utilizing social media. It notes that social media has enhanced marketing reach, allowed for new ways to engage communities, and enabled crowd-sourcing of ideas. However, it cautions that economic developers need to maintain some control over messaging. The document provides tips on creating social media strategies and using platforms like websites, Facebook, LinkedIn, and Twitter to meet objectives like brand awareness, program promotion, and lead generation. It emphasizes using social media for communication rather than just marketing and integrating it with other online presences.
The document discusses using social media for economic development and community marketing. It outlines objectives of social media use and provides overviews of popular social media platforms like Facebook, LinkedIn, Twitter, and YouTube. It also discusses strategies for measurement and listening on social media. Examples of economic development goals that can be achieved through social media are given.
Teigland_Exploring future of value creationssemba2012
The document discusses trends related to knowledge sharing and social networking from 2010 to 2012. It notes that during this period:
- Social networking became more widely adopted by people over 45 years old and by large organizations. However, check-ins on location services did not take off as much.
- Most large organizations allowed or encouraged social media use by employees, moving from just one-way broadcasting to encouraging two-way conversations. However, management could not mandate personal social relationships.
- New forms of collaboration, financing, and virtual worlds were emerging, challenging traditional models of knowledge creation and value production. Virtual goods markets grew significantly during this period.
- The future of work and innovation was raised as uncertain but
The document provides guidance on keys to organizational success with social media. It emphasizes that goals and objectives must be clear and shared, and that organizational structure is important. It stresses focusing on meeting member needs, recognizing member contributions, focusing on important metrics like value rather than just traffic, and ensuring content, outreach and internal support are priorities.
Liz Brown Bullock, Director of Social Media and Community, shares how big brands (like Dell) are using social to listen, engage and act with customers to support their marketing efforts and deepen customer relationships. Presentation with University of Texas MBA students October 2012.
Liz Brown Bullock, Director of Social Media & Community, Dell, discusses how you can successfully find your virtual voice with ten ideas strategically starting off to more in depth tips on content curation and building influencer relationships. Presented at the Women’s Empowerment Conference 2012 in San Diego, CA. #socialmedia #socialmediatraining
Embedding Social Media to be a better business via trainingLiz Bullock
Liz Brown Bullock’s presentation to Marketing Science Institute on the importance of integrating social media within an organization through training your employees. Training is critical for both risk mitigation and empowering employees to be brand ambassadors. Liz drew on her experience of launching Dell’s Social Media and Community University and shares her insights on activating employees companywide for Dell. #some training #socialmediatraining
IBM Belgium Assistants Day. Presenting Assistants how to use Social Media for themselves or in name of their manager. Also discussed the thin line between always available in Social Media and private life
Social Media Presentation to IIT Graduate Class- Professor JD GershbeinSue Koch
This document discusses the power of social media integration, specifically Twitter. It provides an overview and history of Twitter, outlines how businesses can achieve success on Twitter, and discusses how to leverage hashtags and integrate Twitter with blogging, Pinterest, YouTube, and Facebook. The key aspects covered are engaging an audience, building influence, and accelerating amplification through social media.
The document summarizes a workshop on managing risks and exploring potential with social media. The workshop covers an introduction, a tour of social media highlighting risks and examples, managing risks with policies and contracts, and tapping potential through collaboration, using the right tools, recruitment, community, and employee engagement. The presentation aims to help participants understand social media and set guidelines for acceptable use.
Social Media and Community Building | Tempo International Madison WIWendy Soucie
The document discusses using social media to build communities. It provides an overview of popular social media platforms and their usage statistics. Key guidelines for using social media include assessing goals, selecting appropriate tools, and applying a methodology. The presentation focuses on using LinkedIn for professional networking and branding. Specific tips are provided for completing profiles, growing networks, searching for connections, contacting others, and using business applications. A case study demonstrates how a nonprofit used various social media strategies and tactics to achieve its objectives.
Post, pin and tweet: how and when to use technology & social media in early e...Engagement Strategies, LLC
FRAN SIMON presented on using technology and social media effectively. The presentation covered sorting technology uses, using tech in the classroom, and social media best practices. It emphasized making intentional choices about tech to enhance learning, using various social media like blogs, Twitter and Facebook to engage audiences, and provided tips for getting started with social media and resources for further information.
Teigland_Exploring future of value creationssemba2012
This document discusses trends related to social media, networks, and knowledge sharing. It notes that the rate of change outside organizations is often faster than inside, and that human capacity cannot keep up with the growth of information. Social networks and big data are now big businesses. Tracking disease outbreaks and modeling influence through social networks is discussed. The number of virtual worlds and their users is rapidly growing as a platform for collaboration and innovation. Many organizations now encourage social media use internally, recognizing networks of relationships as a source of competitive advantage through open innovation and exploration. The future may involve more user-led development and open models of value creation across organizational boundaries through virtual and immersive environments.
This document summarizes Dell's five-year journey of embedding social media into its organization to become a better business. It began in 2006 with Michael Dell asking about helping bloggers and expanded to include social platforms like Twitter, blogs, and IdeaStorm to get customer feedback and ideas. By 2011, Dell had trained over 5,000 employees on social media and saw benefits across many functions from marketing to product development. The document advocates that empowering employees to engage on social media can help connect customers and make those employees "rock stars" for companies.
The practical economic development professional needs to understand and make use of social media channels. This presentation was part of a webinar conducted by Mark James of ED Solutions, inc. The rebroadcast of the 90 minute webinar is available through Mark's site- www.solutionsED.com/edmarketplace
This document discusses social media and finding the right social media mix for businesses. It begins by explaining the evolution of the internet and rise of social media. It then discusses opportunities for businesses with social media like brand protection and reaching customers, but also challenges like monitoring conversations and negative feedback. Finally, it dispels common myths about social media and emphasizes the importance of measuring social media effectiveness and integrating it as part of an overall marketing strategy.
Leverage social media to drive business the case sept 2012SimoneVersteeg
Dell has leveraged social media to drive its business for over a decade. It began by addressing customer issues on blogs and forums. Dell then launched communities like IdeaStorm to gather customer feedback. Over 100,000 employees are now trained in social media, and Dell uses platforms like Twitter, Facebook, and YouTube to engage customers, generate sales, and improve support. Dell's social media efforts have contributed to increased revenues, resolutions, and brand reputation.
This document discusses how social media has changed economic development and provides guidance for economic development professionals on effectively utilizing social media. It notes that social media has enhanced marketing reach, allowed for new ways to engage communities, and enabled crowd-sourcing of ideas. However, it cautions that economic developers need to maintain some control over messaging. The document provides tips on creating social media strategies and using platforms like websites, Facebook, LinkedIn, and Twitter to meet objectives like brand awareness, program promotion, and lead generation. It emphasizes using social media for communication rather than just marketing and integrating it with other online presences.
The document discusses using social media for economic development and community marketing. It outlines objectives of social media use and provides overviews of popular social media platforms like Facebook, LinkedIn, Twitter, and YouTube. It also discusses strategies for measurement and listening on social media. Examples of economic development goals that can be achieved through social media are given.
The document discusses social media measurement and ROI. It provides an overview of Prescient, a company that helps clients measure the business value of their websites and digital strategies. It then covers various topics related to social media measurement, including available measurement software, common metrics to track, and how to determine social media ROI. The document concludes with two case studies on how Old Spice and The Gap used social media promotions to increase sales.
Intuit leverages social media in several ways:
1. They experiment with social platforms like Facebook and Twitter to engage customers, drive awareness, sales, and acquire new users.
2. Intuit advocates for advocacy marketing by identifying brand advocates and prompting them to share content.
3. Lean experimentation is a priority to test hypotheses with small experiments before large initiatives.
4. Sales campaigns on Facebook involving ads, fan gates, and partnerships with retailers can increase engagement and sales.
5. Infographics are highly shareable and drive traffic.
6. Thought leadership through events and content builds relationships.
A review of social networking sites, Web 1.0 vs. Web 2.0, social media "power trio" of LinkedIn, Twitter, Facebook, Google profile, blogs, tips & takeaways
Intuit leverages social media through an integrated culture and set of tools. Key lessons include: 1) maximize Facebook for acquisition, sales and experiments; 2) use lean experimentation to test hypotheses before decisions; 3) identify and prompt advocates to share through easy and incentivized ways; 4) Facebook sales campaigns and partnerships can increase traffic; 5) infographics drive sharing more than blogs; 6) build thought leadership through relationships. The presentation emphasizes measuring social impact, adapting practices, and focusing on customers.
This document summarizes a presentation by Julian Mills on emerging marketing trends. Some of the key points from the presentation include:
1. Mills discussed the importance of understanding and using social media as part of an integrated marketing strategy.
2. He emphasized that activities like newsletters, websites, blogs, and social media should be integrated together to maintain relationships with customers.
3. One of the main takeaways was to understand how customers perceive your business and ensure your activities are solving their problems.
This document summarizes a presentation by Julian Mills on emerging marketing trends. Some of the key points from the presentation include:
1. Mills discussed the importance of understanding and using social media as part of an integrated marketing strategy.
2. He emphasized that activities like newsletters, websites, blogs, and social media should be coordinated to maintain relationships with customers at different stages.
3. One of the main takeaways was to understand how customers perceive your business and ensure your activities are solving their problems.
Naked Online: How Naked Pizza and other small businesses use social networkin...Scott Brown
Examples and best practices of small businesses successfully using social networking to market their businesses and connect with customers. Presented at Parker Public Library, Parker, Colorado, May 2010.
Leveraging principles and best practices from social media – sharing, prioritizing, discussing – enterprises can make knowledge sharing more efficient and effective.
Social Media for Manufacturing - Strategy and Application Wendy Soucie
Wendy Soucie presents strategies and application for social media for manufacturing. Understanding how to engage and develop social business relationships to adjust to the new buying selling process was the focus. Presented to the Central Wisconsin Social Media Conference hosted by UW Stevens Point.
The document discusses tactics for social networking success. It defines social media as tools that enhance information sharing, including text, photos, audio and video. Social media helps businesses increase website traffic, build their brand, and improve customer service and marketing. While a Facebook page is common, companies need an expanded social media strategy across multiple platforms. Social media allows businesses to tell their story and create valuable content to earn attention. Critical success factors include committing resources, generating engaging content, connecting to build relationships, and measuring results.
Growing Your Business With LinkedIn | Commercial Brokers GroupWendy Soucie
Wendy Soucie presents to the Madison Commercial Brokers Group at the American Center in Madison WI. Commercial Brokers and Developers can easily use a business networking tool like LinkedIn to develop better referral connections and drive more opportunity.
This document discusses social media and its potential for enterprise integration. It notes the large number of social media users and how enterprises are increasingly monitoring social media for marketing insights, customer feedback and recruiting. The document proposes that Information Builders' iWay product can help enterprises create a "social CRM" by integrating social media profiles and data into existing CRM systems, and analyzing social data alongside traditional customer information. This would allow improved customer engagement and access to richer customer insights.
The document discusses the emergence and prevalence of social sharing buttons on websites, known as "share widgets". It provides statistics on the widespread use of like and share buttons on Facebook, Twitter, and other social networks. The document also covers the business benefits of share widgets, such as increased customer engagement, sales, and access to user data. Potential future applications and some concerns about overuse of sharing options are presented as well.
Design Your Customer Community For Maximum EngagementGet Satisfaction
http://ow.ly/hsc9k, 5 Mistakes Companies Make When Using Customer Communities
Kim Celestre of Forrester Research and Matt Wallace from Volunteer Match talk about leveraging a customer community to drive engagement and provide an excellent customer experience.
This webcast provides you with a playbook to help transform your online community into a thriving, interactive network of customers and best practices to create a healthy and active online customer community. Then you will hear from VolunteerMatch, a nonprofit organization about leveraging customer community to gather feedback, provide self-service support and engage with your customers.
Learn how to:
•Identify and incentivize brand advocates
•Turn fleeting social conversations into valuable resources that are discoverable by customers, prospects, and search engines
•Drive innovation based on the feedback of your most active customers
•Enable self-service, community-based support
ABOUT THE PRESENTERS:
Kim Celestre, Senior Analyst Forrester - Kim serves Technology Marketing Professionals. Her analysis on social trends, issues, and best practices helps marketers create social strategies and tactics that increase customer value. Her research focuses on B2B marketing, with a specific emphasis on the use of social networks and online communities to drive technology adoption and shape buying behaviors.
Matt Wallace, VolunteerMatch - Matt joined VolunteerMatch as a Community Support associate in July 2011. Currently, he works on the Communications team as Senior Associate in charge of Nonprofit Relations. He is responsible for engaging VM’s network of nonprofits through webinars, blogs, social media and online content found in the Learning Center. A certified online moderator, Matt helped launch the VM Community Page and established it a successful support platform for the website’s network of users. Before joining VolunteerMatch, Matt worked as an online advertising consultant.
This document discusses the social media landscape and provides strategies for businesses to utilize social media. It covers major social media platforms like Facebook, Twitter, LinkedIn, YouTube and provides statistics on their user bases and growth. The business case for social media is presented, showing how companies of all sizes are using platforms like Facebook pages and Twitter to engage with customers. Keys to success with social media include listening to customers, engaging with them, learning from their feedback, having a targeted reach and being transparent.
Similar to Social%20 Media%20 Websites%20and%20 Tools (20)
5. OK, so let’s admit this…
Using Facebook – Start Smart
Who’s Your Target Audience?
Prospects
p
Existing Business
Investors
Find Your Voice
Business
Community
Stakeholder
Post C
Current Relevant C Content
Use Applications to Pull Your SM together
Push traffic to your website
Engage your community
Create “Super Fans”
10
5
8. Facebook – The Good News
Business and Community Use is Growing
Exponentially
You can separate your personal from your
professional persona
It matters in SEO
15
16
8
15. How… http://www.ehow.com/how_4613303_twitter-
background.html
Step 1
• Create a Twitter account. If you haven’t gotten around to signing up for
Twitter yet, what are you waiting for? Go to twitter.com and sign up for an
account. If you need a little more help, read How to Set Up a New Twitter
Account in the resources below.
Step 2
• Decide what type of image you want to portray. Part of the difficulty in
setting the correct background is deciding what you want your Twitter
page design to say about you. Many folks take any image or graphic and
upload it to their Twitter account without much thought. Take some time
to come up with something that speaks of your style, taste and
personality.
Step 3
• Consider the screen real estate. The important information to be viewed
on Twitter occurs in the center of the page. No matter how many images
or sayings you have on your background, the center of the screen
belongs to Twitter. Therefore you have to create a background that gives
Twitter center stage.
Step 4
•
29 Go large. Larger images and/or graphics reduce the necessity for tiling
an image. It gives the appearance of one large background specifically
made for Twitter. Try starting with an image as large as 1600 x 1200.
How…
Step 5
• Remember that all screen resolutions are not the same. The smaller the
screen resolution, the lower the likelihood of your image will have to repeat.
In other words, if you elect to use an image that has a flower located to the
extreme left of the screen, on a lower resolution screen (800 x 600 for
instance), the flower displays once. A screen with a resolution of say 2048 x
1536, the flower will display tiled on the screen several times.
Step 6
• Think about using a border. When creating an image, remember that a
small portion of the top of the screen is dedicated to the Twitter logo and
user navigation. It’s a little easier on the eyes if the design included a
boarder over which the Twitter logo and navigation could sit without having
to fight against a busy background
background.
Step 7
• Upload your image to Twitter. Once you’ve played around with the image,
upload it to Twitter to see how it looks. Log onto your account. Click
“Design” found under the “Settings” tab. Once on the design screen click
“change background image.” Once you upload your image, check it out to
see if you like it. If you don’t you can change it or use one of the Twitter
default images until you come up with something you like.
30
15