Surnia Entertainment developed a social game called "The Social Stars" which allows players to manage their own entertainment agency and compete against other players or NPCs to become the top entertainment producer by developing the careers of aspiring entertainers through various gameplay mechanics like mini-games, story progression, and character customization and management. The game includes monetization strategies like premium character outfits, coins and action points that can be purchased, as well as social features that allow players to visit friends' agencies, send gifts, and compete against friends.