This document provides an overview of social networks and web 2.0, including internal benefits for businesses, challenges and drawbacks, and security and privacy concerns. It discusses how web 2.0 addresses problems with traditional CRM and allows for customized marketing, branding and collaboration. However, difficulties include linking web 2.0 to profits, potential negative customer experiences, and threats to management control. The document also emphasizes the importance of data security and privacy and having governance, monitoring, and maintenance to overcome challenges when implementing social networks.
Presentation I put together back in October 2010 to spur discussion around social media trends. I've taken out some bullet points, but otherwise its as written
Presentation I put together back in October 2010 to spur discussion around social media trends. I've taken out some bullet points, but otherwise its as written
Manage your Online Reputation with Simplify360Simplify360
Find out why Simplify360 is a complete social business intelligence platform for all your needs.How we intelligently work on data to help you manage your brand image.
Reach us on http://s360.us/WLDoza for a free demo of our product.
Or drop us a mail at contact@simplify360.com
Presenter:
K. K. Mookhey, PCI QSA, CISA, CISSP, CISM, CRISC
Founder & Director
Network Intelligence (I) Pvt. Ltd.
Institute of Information Security
Analytics
Mobility
Social Media
Cloud
Managing Cloud Business Solutions Worksheets v2 Nov 13Vanguard Visions
Worksheets to support the "Managing Cloud Business Solutions" Digital Enterprise Workshop - http://www.slideshare.net/vanguardvisions/managing-cloud-business-solutions-updated-nov-13
Login and authentication experience can inevitably impact the consumer’s first impression of a company, influencing brand perceptions and loyalty. At the same time, businesses have an obligation to protect customer data and verify that the information is appropriately protected to meet stringent requirements for security and compliance.
These slides, based on the webinar hosted by EMA Research, IBM Security, and Akamai, provide an informative look at the evolving challenges, requirements, and solutions for enabling effective customer identity and access management (CIAM).
Managing risk in the enterprise.
What is identity management?
What are the risks associated with identity management in the enterprise?
Mitigation strategies and approaches.
Discussion of information Security risks in current business and technology environments.
presented to ISSA Ireland conference attendees in Dublin on 12 May 2011.
Technology: Challenges and Opportunities for Company SecretaryPavan Kumar Vijay
Technology and mainly Information Technology has made the knowledge available in digital form and we have easy access to information for reference at any time. This brought both challenges and opportunities for the professionals like Company Secretaries.
As the law has permitted the use of IT in many procedures such as compliance, payments etc., it also expects proficiency in knowledge and efficiency in work from the professionals. Now the mantra of survival and success of a Company Secretary is proper application and management of knowledge, resources and time to compete. There is limitless scope of expanding the horizon for the profession.
Key Cybersecurity trends that defined the threat landscape in 2022ProcessIT Global
As we know since the onset of the Covid-19 pandemic, cybersecurity incidents have been increasing rapidly and these include some high-profile attacks too in the past year. Check Point Research reports global attacks increased by 28% in the third quarter of 2022 compared to the same period in 2021. Worldwide, on an average weekly attacks per organization reached over 1,130. Government, defense, education, financial services, and healthcare sectors are frequently targeted.
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIVladimir Iglovikov, Ph.D.
Presented by Vladimir Iglovikov:
- https://www.linkedin.com/in/iglovikov/
- https://x.com/viglovikov
- https://www.instagram.com/ternaus/
This presentation delves into the journey of Albumentations.ai, a highly successful open-source library for data augmentation.
Created out of a necessity for superior performance in Kaggle competitions, Albumentations has grown to become a widely used tool among data scientists and machine learning practitioners.
This case study covers various aspects, including:
People: The contributors and community that have supported Albumentations.
Metrics: The success indicators such as downloads, daily active users, GitHub stars, and financial contributions.
Challenges: The hurdles in monetizing open-source projects and measuring user engagement.
Development Practices: Best practices for creating, maintaining, and scaling open-source libraries, including code hygiene, CI/CD, and fast iteration.
Community Building: Strategies for making adoption easy, iterating quickly, and fostering a vibrant, engaged community.
Marketing: Both online and offline marketing tactics, focusing on real, impactful interactions and collaborations.
Mental Health: Maintaining balance and not feeling pressured by user demands.
Key insights include the importance of automation, making the adoption process seamless, and leveraging offline interactions for marketing. The presentation also emphasizes the need for continuous small improvements and building a friendly, inclusive community that contributes to the project's growth.
Vladimir Iglovikov brings his extensive experience as a Kaggle Grandmaster, ex-Staff ML Engineer at Lyft, sharing valuable lessons and practical advice for anyone looking to enhance the adoption of their open-source projects.
Explore more about Albumentations and join the community at:
GitHub: https://github.com/albumentations-team/albumentations
Website: https://albumentations.ai/
LinkedIn: https://www.linkedin.com/company/100504475
Twitter: https://x.com/albumentations
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Manage your Online Reputation with Simplify360Simplify360
Find out why Simplify360 is a complete social business intelligence platform for all your needs.How we intelligently work on data to help you manage your brand image.
Reach us on http://s360.us/WLDoza for a free demo of our product.
Or drop us a mail at contact@simplify360.com
Presenter:
K. K. Mookhey, PCI QSA, CISA, CISSP, CISM, CRISC
Founder & Director
Network Intelligence (I) Pvt. Ltd.
Institute of Information Security
Analytics
Mobility
Social Media
Cloud
Managing Cloud Business Solutions Worksheets v2 Nov 13Vanguard Visions
Worksheets to support the "Managing Cloud Business Solutions" Digital Enterprise Workshop - http://www.slideshare.net/vanguardvisions/managing-cloud-business-solutions-updated-nov-13
Login and authentication experience can inevitably impact the consumer’s first impression of a company, influencing brand perceptions and loyalty. At the same time, businesses have an obligation to protect customer data and verify that the information is appropriately protected to meet stringent requirements for security and compliance.
These slides, based on the webinar hosted by EMA Research, IBM Security, and Akamai, provide an informative look at the evolving challenges, requirements, and solutions for enabling effective customer identity and access management (CIAM).
Managing risk in the enterprise.
What is identity management?
What are the risks associated with identity management in the enterprise?
Mitigation strategies and approaches.
Discussion of information Security risks in current business and technology environments.
presented to ISSA Ireland conference attendees in Dublin on 12 May 2011.
Technology: Challenges and Opportunities for Company SecretaryPavan Kumar Vijay
Technology and mainly Information Technology has made the knowledge available in digital form and we have easy access to information for reference at any time. This brought both challenges and opportunities for the professionals like Company Secretaries.
As the law has permitted the use of IT in many procedures such as compliance, payments etc., it also expects proficiency in knowledge and efficiency in work from the professionals. Now the mantra of survival and success of a Company Secretary is proper application and management of knowledge, resources and time to compete. There is limitless scope of expanding the horizon for the profession.
Key Cybersecurity trends that defined the threat landscape in 2022ProcessIT Global
As we know since the onset of the Covid-19 pandemic, cybersecurity incidents have been increasing rapidly and these include some high-profile attacks too in the past year. Check Point Research reports global attacks increased by 28% in the third quarter of 2022 compared to the same period in 2021. Worldwide, on an average weekly attacks per organization reached over 1,130. Government, defense, education, financial services, and healthcare sectors are frequently targeted.
Enchancing adoption of Open Source Libraries. A case study on Albumentations.AIVladimir Iglovikov, Ph.D.
Presented by Vladimir Iglovikov:
- https://www.linkedin.com/in/iglovikov/
- https://x.com/viglovikov
- https://www.instagram.com/ternaus/
This presentation delves into the journey of Albumentations.ai, a highly successful open-source library for data augmentation.
Created out of a necessity for superior performance in Kaggle competitions, Albumentations has grown to become a widely used tool among data scientists and machine learning practitioners.
This case study covers various aspects, including:
People: The contributors and community that have supported Albumentations.
Metrics: The success indicators such as downloads, daily active users, GitHub stars, and financial contributions.
Challenges: The hurdles in monetizing open-source projects and measuring user engagement.
Development Practices: Best practices for creating, maintaining, and scaling open-source libraries, including code hygiene, CI/CD, and fast iteration.
Community Building: Strategies for making adoption easy, iterating quickly, and fostering a vibrant, engaged community.
Marketing: Both online and offline marketing tactics, focusing on real, impactful interactions and collaborations.
Mental Health: Maintaining balance and not feeling pressured by user demands.
Key insights include the importance of automation, making the adoption process seamless, and leveraging offline interactions for marketing. The presentation also emphasizes the need for continuous small improvements and building a friendly, inclusive community that contributes to the project's growth.
Vladimir Iglovikov brings his extensive experience as a Kaggle Grandmaster, ex-Staff ML Engineer at Lyft, sharing valuable lessons and practical advice for anyone looking to enhance the adoption of their open-source projects.
Explore more about Albumentations and join the community at:
GitHub: https://github.com/albumentations-team/albumentations
Website: https://albumentations.ai/
LinkedIn: https://www.linkedin.com/company/100504475
Twitter: https://x.com/albumentations
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
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Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
How to Get CNIC Information System with Paksim Ga.pptxdanishmna97
Pakdata Cf is a groundbreaking system designed to streamline and facilitate access to CNIC information. This innovative platform leverages advanced technology to provide users with efficient and secure access to their CNIC details.
Goodbye Windows 11: Make Way for Nitrux Linux 3.5.0!SOFTTECHHUB
As the digital landscape continually evolves, operating systems play a critical role in shaping user experiences and productivity. The launch of Nitrux Linux 3.5.0 marks a significant milestone, offering a robust alternative to traditional systems such as Windows 11. This article delves into the essence of Nitrux Linux 3.5.0, exploring its unique features, advantages, and how it stands as a compelling choice for both casual users and tech enthusiasts.
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...SOFTTECHHUB
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
Mind map of terminologies used in context of Generative AI
Social networks & web 2.0
1. Social Networks / Web 2.0 Prepared by : Leo LisenBai ACC 626, Section 2
2. Brief Intro Marketing and CRM Internal Benefits Challenges and Drawbacks Security and Privacy Concerns Implementation – Overcome Challenges Closing Remarks Agenda
3. Web 1.0 vs. Web 2.0 Importance Opportunities Brief Intro
4. Problems with traditional CRM mediums Power of Web 2.0 technologies Address problems, fast – Adidas Collaboration Superior customer experience and satisfaction CRM
8. Difficulty linking the effectiveness of social networks and increased profits Web 2.0 – Unknown waters for many companies – failure of Walmart Potential for negative customer experiences Insignificant improvements in learning and innovation Threatens management control Challenges and Drawbacks
9. Importance of keeping IT systemsecure and data private Increasing attacks on social networking sites Malicious apps on Facebook Unauthorized access to data Facebook Twitter Security and Privacy Issues
10. IT governance Monitoring Alignment between goals of the business and Web 2.0 Detailed plan Dedication to maintenance Overcoming Challenges
11. Significant Benefits Risks can be reasonably managed Unique opportunities in North America, as adoption rates are low Potential for increased revenue and profits Closing Remarks
Editor's Notes
Hi class. My name is Leo Bai from Accounting 626, section 2. Today I’ll be presenting to you the implications of Social networks and Web 2.0 technologies to accountants, managers and corporate exectutives
The agenda of the presentation will go as follows:I will first take you through a brief introduction on what Social networks and web 2.0 technologies are Then I will go into details about some of the specific benefits and unique opportunities being offered by Web 2.0Along with some challenges and drawbacks, major concerns over security and privacy, and ways to overcome these challenges
With the invention of the internet, Web 1.0 was born. Under this framework, a company can set up a website on the internet, in order to distribute information to consumers, Such as company history, information about its product and service offerings and financial performance. Under Web 1.0, there is little or no interactions between the customers and the website. The flow of information is one way.They key difference between Web 2.0 and Web 1.0 is that communication of information is not one way anymore. Instead, communication is multiple ways, filled with user created data. I am sure many of you are familiar with social networking sites such as Facebook and Twitter. Social networks are essentially a product of Web 2.0 technologies.Web 2.0 is important in the sense that it offers opportunities similar to those offered when the internet was invented. Companies that can capitalize on the opportunies offered by Web 2.0 will be successful going into the futureThose that don’t recognize the importance of Web 2.0 may experience significant difficulties in the future.
The existing CRM has many problems, because the flow of info usually occurs in a one-way format such as over the phone or face-to-face. Under this format, CRM doesn’t derive any added value besides solving customer’s problems. For example, imagine a scenario where a service representative is receiving an increasing number of calls related to a particular product. Under this scenario, the representative may or may not realize that the product has severe issues that should be addressed as soon as possible. Eventually, management may notice the problem from the records generated by the CRM system, and address it, but this will take some time.In this regard, Web 2.0 allows companies to address problems with its products a lot faster. For example, a forum can be set up and maintained by the company, where customers can openly express their thoughts on the strengths and weaknesses of the products.Adidas launched a shoe product that was affected by an issue of quality, but thanks to the use of social networks, this problem was quickly addressed. In return, Adidas gained respect and good reputation from the customers.Another key success factor to CRM is the ability address customer requests as fast as possible. Web 2.0 is especially effective here because under a collaborative environment, problem from one customer can be answered by another customer that has experienced the same problem before. And all of this can occur in off-business hours. So now not only are the customer requests addressed faster, the service representatives will also have more time to address other customer requests.
The ability to advertise products and services will dictate the success of a companyIn this regard, Web 2.0 useful. The critical factor that determines the success or failure of a marketing campaign is whether or not the marketing campaign conveys the right messages for its intended audience. Under the traditional marketing methods such as TV or newspaper ads, a marketing campaign must assume a big, generic audience base and design the campaign to appeal to this audience base. The shortcomings associated are obvious: by assuming one generic audience, other smaller audience groups will be ignored and may not find the marketing messages appealing to their needs. Moreover, the campaign is based on assumptions of what would appeal to the generic audience, which may or may not be accurate in the first place. Under Web 2.0 however, a company can advertise for its products based on differing user needs and interests. For example, a company can gather critical information about its potential customers from Web 2.0 interface. Then based on the information gathered, the company can categorize its customers into diferent groups based on needs, and separately design marketing campaigns directed at the specific groups. In 2007, Target started a marking campaign on Facebook by creating a profile that covered the nuts and bolts of freshman’s jitters, and gave advice on a broad range of issues. The campaign was successful, resulting in increased sales and improved brand image.In terms of reshaping brand images, BoA and ING Direct have also adopted the social networks, to provide individualized help service and build consumer trust, which is critical to their successes
Now I will briefly talk about the impact of social networks to CAs and CA firms. Accountants and accounting firms are limited by professional standards, which prohibit the aggressive advertising of their services. This is usually a bottleneck in terms of growth for smaller firms, because they lack a cost effective medium to effectively advertise their services.This bottleneck problem can be addressed by using Web 2.0, by establishing a presence in the community and raise awareness, in order to attract more clients.As for accountants, social networks provide an alternative method of expanding their networks and advertising themselves. For example, social networking sites such as LinkedIn provides accountants with the opportunity to easily connect with other accountants, facilitating networking or even employment opportunities.
Web 2.0 also offers many benefits that can improve the internal operating efficiency of a company. In terms of hiring, 30 min interview, not enough information, information is limited. By use of social networks, hiring managers can acquire useful information that are otherwise not availableIn terms of innovation, An internal social network can serve as a channel for internal idea sharing which will spur innovative ideas in the process. Internal social network spur innovation from within, external social network can also result in innovation by taking in ideas that may not reside within the company.Adopt Web 2.0, employees can better collaborate on projects and share ideas quicker., and better collaboration on projects can result in faster project completions. Also useful is the fact that employees can voice their opinions about management or point out to current opreating inefficiencies, which will ultimately lead to increasing operating efficiency for the company as a whole
Web 2.0 projects will meanspendings and budgets, which have to the approved by managers and executives. However, it can be difficult to build direct links between social networks and improved financial performance. Because financial performance can be affected by many factors and it is usually difficult to isolate the individual effect of social networksAnother challenge is that Web 2.0 usually represents unknown waters for many companies. Going back to the example of Target, Walmart also launched a similar campaign in 2007 in hopes of replicating Target’s success. However, the Walmart campaign ended in a disaster because they limited comments from users, which is against the core principle behind social networks. Another potential drawback of a Web 2.0 platform is that people have the freedom to express their opinions and experiences associated with a particular product, both positive and negative ones. Adidas was able to channel its negative energies into positive ones, but failures to address these negative exp can result in damaged brand image, which will have long term nega effects.Other factors that are slowing the adoption of Web 2.0 include arguments such as Web 2.0 does not improve learning and innovation as much as predicted. Or the notion that internal social networks where employees can freely voice their opinions is a threat to management control.
In the implementation phase of Web 2.0, companies are mainly concerned over 2 areas, namely the security and privacy of their data. These are nonetheless very reasonable concerns, because a secure IT system is fundamental to the success of most companies and loss of private data may result in losses of competitive advantages or even lawsuits filed by the owners of the lost private dataIn terms of security, In 2008, an attack was launched through Facebook whereby an application prompts users to download seemingly legitimate programs that actually contain malicious adware. This is very troubling because these malicious programs can potentially paralyze a company’s IT system, and also because it seems like there are no stopping this, as these malicious apps are legitimate on the appearance.In terms of data privacy, both Facebook and Twitter had incidents where unauthorized outside parties gained access to the private data of users. To address the problem, government officials were involved and both Facebook and Twitter promised to close these loopholes. However, this doesn’t guarantee that future loopholes will not occur. For companies that have adopted these social networking sites for business, in the event of a data breach, unauthorized parties may now have access to sensitive inside information, financial data or even trade secrets.
The security and privacy risks previously mentioned can be addressed or at least be effectively managed.With the correct IT governance, such as user guidelines, solid security, and data access and management policies, companies can reduce the security risks associated with Web 2.0 and decrease the likelihood of being attacked by malicious apps. Going back to the malicious app incident connected with Facebook, employees can be properly trained and instructed to follow good user guidelines that prohibit them from downloading random apps from Facebook unrelated to workOn top of IT governance, the company can also utilize monitoring tools to ensure that guidelines are being followed properly. For example, companies can adopt an innovative monitoring tool that takes regular screen shots that can be stored and watched later in video-like format. This tool can be very useful to monitor employee usage of the social networks in order to spot activities that are misuse or non-compliant with IT policies in placeMost importantly, web 2.0 implementations must be well planned out. The plan must be based on an alignment of goals between the overall business and Web 2.0. The plan should clearly document the procedures involved in the implementation of Web 2.0 along with clear timelines. Also, the social networks must be actively maintained after the initial adoption, to achieve maximum intended effects.
To close the presentation, I would like to recommend the adoption of Web 2.0 in the workplace, as potential benefits can be significant and related risks are manageable.In addition, the low adoption rate in North America presents a unique opportunity for CAs and business leaders to seek early adoption of the Web 2.0 interfaces. Early adopters of Web 2.0 in North America may be able to reap the full benefits offered by Web 2.0, and translate these benefits into operating advantages and ultimately increased revenue and profits. Web 2.0 experts believe that Web 2.0 technologies and the internet are expected to be the medium over which businesses are expected to generate more revenue and become more profitable, I believe so as well.Thank you for listening