This document tells us a little about social networks, their history, which is, advantages, disadvantages and the education that this provides

1. Noelia Bautista
Joan Perez
Freddy Tejada
Britny Beltre

2. What is a social network?
• Alternatively referred to as a virtual community or profile site, a social
network is a website that brings people together to talk, share ideas and
interests, or make new friends. This type of collaboration and sharing is
known as social media. Unlike traditional media that is typically created by
no more than ten people, social media sites contain content created by
hundreds or even millions of different people. Below is a small list of some
of the biggest social networks used today.

3. Social Networks:

4. In the late 1890s, both Émile Durkheim
and Ferdinand Tönnies foreshadowed
the idea of social networks in their
theories and research of social groups.
Tönnies argued that social groups can
exist as personal and direct social ties
that either link individuals who share
values and belief (Gemeinschaft,
German, commonly translated as
"community") or impersonal, formal,
and instrumental social links
(Gesellschaft, German, commonly
translated as "society").
By the 1970s, a growing number of
scholars worked to combine the
different tracks and traditions. One
group consisted of sociologist Harrison
White and his students at the Harvard
University Department of Social
Relations.

5. Advantage
• - Reach the target audience quickly and at a relatively low cost.
• - Know and investigate what people think of the brand.
• - Help to increase the visibility of the brand by the scope they have.
• - Communicates the benefits of the products or services, as well as, publicize the activities of the company in the
social field.
• - Being able to respond quickly to customer comments or opinions.

6. Disadvantages
• - Not following clients can have a negative impact.
• - Provide only product information without adding a value.
• - Stop using social networks for a long period.
• - Not provide clear and detailed information about your company.

7. Education
• The advent of social networking platforms may also be impacting the way(s) in which learners engage
with technology in general. For a number of years, prensky (2001) dichotomy between Digital Natives
and Digital Immigrants has been considered a relatively accurate representation of the ease with
which people of a certain age range—in particular those born before and after 1980—use technology.
Prensky's theory has been largely disproved, however, and not least on account of the burgeoning
popularity of social networking sites and other metaphors such as White and Le Cornu's "Visitors" and
"Residents" (2011) are greater currency.