Социални медии @ Училище Горичка
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This document discusses trends in social media and digital communications. It covers topics like digital transformation, new habits online, media consumption, social networks, user experience, content marketing, social media marketing, branding and interactive marketing strategies. Emerging technologies like augmented reality and the internet of things are also mentioned. The importance of a user-centric approach and community management are emphasized for effective social media marketing.
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Социални медии @ Училище Горичка
- 1. Устойчиви комуникации всоциалните мрежи Александър Варов Училище Горичка Март 2010 http://slideshare.net/alexandervarov/
- 2. промяната
- 3. Нови навици
- 4. Cyber space Интерактивност / Interactive Цифровизация / Digital Мрежи / Networks
- 5. Цифровизация
- 6. 3 screens & the cloud http://www.youtube.com/watch?v=1OpRQMRa270
- 8. Техника Мрежа / Network Устройство / Device Програма / Application Съдържание / Content Действие / Interaction Потребител / User
- 9. Еволюции Internet of things Real timeWeb Augmented reality Cloud computing Government 2.0
- 11. Place
- 12. Price
- 13. Promotion
- 14. Experience
- 15. Everyplace
- 16. Exchange
- 18. User Experience (UX) http://www.slideshare.net/nickf/the-ten-commandments-of-user-experience
- 19. нов марком
- 20. Промяна
- 21. Какво правим в нета? http://www.online-publishers.org/internet-activity-index
- 23. Brand advocacy the act of pleading, supporting or recommending a brand or idea by atrusted third party
- 24. Word of Mouth Marketing Buzz marketing Viral marketing Influencer marketing Evangelist marketing Street marketing Stealth marketing Social Media Marketing
- 25. Social Media Marketing Content Community Interactions Conversion rates
- 27. Content is the king http://www.slideshare.net/gamages/the-future-of-advertising-apa-170209
- 29. Share of voice
- 30. Frequency
- 31. Campaigns
- 32. Engagmement
- 33. Subscribers
- 34. Interaction
- 36. как
- 38. performance
- 39. advertising
- 41. community
- 42. networks
- 43. e-commerce
- 44. RSS, SMS, e-mail
- 46. collaboration
- 47. content
- 48. Service
- 49. networks
- 52. Тенденции
- 53. Социални мрежи Идентичност / Identity Събитие / Events Поток / Feed Връзка / Connections Действие / Interaction Social Networking
- 54. Обучение Всичко може да бъде намерено,ако знаете точните key words
- 55. Източници
- 56. Благодаря! alexander.varov@gmail.com http://bg. linkedin.com/in/alexandervarov/ http://slideshare.net/alexandervarov/