Marketwired - IABC: Data Driven Media RelationsJim Delaney
At the International Association of Business Communicators (IABC) Conference, Jim Delaney, CEO of Marketwired, discussed how data drives media relations. With all of the information available to communication professionals, it’s crucial to turn big data into smart data. Those insights can translate to influence. Jim discusses how to build a smart strategy to increase influence.
How to manage your social media and still have a life [INFOGRAPHIC]iFactory Digital
You know that social media is a key component to your digital marketing plan, but in all honesty, it can be a little overwhelming. How often and when should you post? Which social media platforms should you use? How will you know it’s effective? The good news is there is an answer to all of these questions and more as well as tools you can use to make the task less daunting.
http://ifactory.com.au/news/how-manage-your-social-media-and-still-have-life
Information, reviews, complaints, and compliments are spread globally across social media with a few mouse clicks. And they are like a permanent tattoo seen over and over by customers and prospects researching your products and services. Even if your goods have improved by leaps and bounds, the “tattoo” of your past is merely faded.
This is why it’s crucial to use social media listening and measurement applications to monitor, analyze, and inform you quickly of online brand threats and opportunities. However, this data is only important if you actually do something with it.
In this webinar, we’ll talk about taking the next steps from listening to actionable insights. Join our panel of experts to discuss:
-Turning social data into insights.
-Aligning KPIs across departments and channels.
-Streamlining company-wide collaboration.
-Fine-tuning your business goals and strategies.
-Turning insights into action.
-Scaling social across your company and systems.
What is the role of social for government?Roger Christie
Presentation given at the 2017 Future of Social Media: Government & Public Sector Forum in Canberra.
There are now more people who access Facebook than pay tax in Australia, and over 2 billion people use just that one platform – Facebook – worldwide. But does that mean the greatest opportunities for government lie simply in having a presence and engaging citizens or customers on a range of social media channels?
No – it doesn’t.
In fact, a focus on channels only leads both to a disappointing customer experience, and disappointing outcomes for government.
The real opportunity lies in the development of social capabilities: building an individual or team’s capacity to use social data, technologies and knowledge of consumer behaviours to drive decision making at all levels across government. Rather than using social media channels to communicate government policy and outcomes, social capabilities simply get the job done.
Marketwired - IABC: Data Driven Media RelationsJim Delaney
At the International Association of Business Communicators (IABC) Conference, Jim Delaney, CEO of Marketwired, discussed how data drives media relations. With all of the information available to communication professionals, it’s crucial to turn big data into smart data. Those insights can translate to influence. Jim discusses how to build a smart strategy to increase influence.
How to manage your social media and still have a life [INFOGRAPHIC]iFactory Digital
You know that social media is a key component to your digital marketing plan, but in all honesty, it can be a little overwhelming. How often and when should you post? Which social media platforms should you use? How will you know it’s effective? The good news is there is an answer to all of these questions and more as well as tools you can use to make the task less daunting.
http://ifactory.com.au/news/how-manage-your-social-media-and-still-have-life
Information, reviews, complaints, and compliments are spread globally across social media with a few mouse clicks. And they are like a permanent tattoo seen over and over by customers and prospects researching your products and services. Even if your goods have improved by leaps and bounds, the “tattoo” of your past is merely faded.
This is why it’s crucial to use social media listening and measurement applications to monitor, analyze, and inform you quickly of online brand threats and opportunities. However, this data is only important if you actually do something with it.
In this webinar, we’ll talk about taking the next steps from listening to actionable insights. Join our panel of experts to discuss:
-Turning social data into insights.
-Aligning KPIs across departments and channels.
-Streamlining company-wide collaboration.
-Fine-tuning your business goals and strategies.
-Turning insights into action.
-Scaling social across your company and systems.
What is the role of social for government?Roger Christie
Presentation given at the 2017 Future of Social Media: Government & Public Sector Forum in Canberra.
There are now more people who access Facebook than pay tax in Australia, and over 2 billion people use just that one platform – Facebook – worldwide. But does that mean the greatest opportunities for government lie simply in having a presence and engaging citizens or customers on a range of social media channels?
No – it doesn’t.
In fact, a focus on channels only leads both to a disappointing customer experience, and disappointing outcomes for government.
The real opportunity lies in the development of social capabilities: building an individual or team’s capacity to use social data, technologies and knowledge of consumer behaviours to drive decision making at all levels across government. Rather than using social media channels to communicate government policy and outcomes, social capabilities simply get the job done.
SparkScore (The Social Net Promoter Score): A methodology for measuring socia...SocialMedia.org
In her Brands-Only Summit presentation, Satmetrix's VP of Innovation and Strategy, discusses SparkScore -- the Social Net Promoter Score.
She explains how this social media analytic marries the insight from structured, survey-based solutions to the "social universe" through a single, standard metric.
Daniel Bartel shares his insights regarding the different business models mobile developers are using to grow their business. - Iran Web and Mobile Conference
The Social Data Disconnect - Social Monitoring Forum 2017Nate Elliott
December 2017 keynote at the Social Monitoring Forum in Munich. Nate Elliott, principal of Nineteen Insights, describes how we've been using social data wrong -- and the right way to get value from social insights.
The emotion, of anger is something we encounter in our dealings with others and as a reaction to certain events. Knowing if how we respond when we are angry is appropriate or if we need to master some anger management techniques can sometimes be difficult to determine, partly because it is human nature to reject the notion that we may have a problem with how we behave. Your first clue may be hearing some of these phrases from those around you: “You need to watch your temper buddy!!” …
http://nuhopecare.com
Are you leveraging social proof to optimally boost leads and sales? Checkout out these tricks for harnessing current and past customer success (testimonials, star ratings, customer action shots, etc.) to drive more conversions.
You'll learn:
- What kinds of social proof aid conversion (and why)
- Common conversion-killing social proof cases to avoid
- When and where social proof matters on a landing page
- How to score/grade the quality of your social proof
- What elements make a highly persuasive testimonial (and how to get them)
BONUS: Learn my "CRAVENS" methodology -- a simple scorecard for measuring the quality of social proof to effectively persuade conversion. CRAVENS = Credible, Relevant, Attractive, Visual, Enumerated, Nearby [anxiety points], Specific.
Note: A "craven" is a chicken, quitter, scaredy cat, etc. The CRAVENS model focuses on leveraging social proof to strategically reduce anxiety (i.e. scaredy cat, abandonment tendencies) and in turn boost conversion. Get ready for some actionable social proof tips and some epic LOL cat slides! #RememberTheCravens (scaredy cats!)
>> Presented Aug 26, 2014 for an Unbounce Webinar.
Short link: http://j.mp/socialproofcrowebinar
Most sales pitches suck. Why? Because they are all about you instead of focusing on the client and their needs. Here is what you can do to change and make them better. Be a Blue Lobster and stand out.
As humans, we never fail to think that we are highly intelligent beings, and that we are mentally superior than any other creatures found on Earth.
Well, that...... may be true.
However, we can be equally stupid and dumb too.
Worse still, we don't even realize it - in terms of how we can make erroneous judgments, decisions and choices, based on how our mind processes and filters information, as well as how our belief system works.
As intriguing and exciting this topic is to me, I find it difficult to illustrate the concepts involve, and that took me nearly 6 months to complete this work. (The Planning Fallacy in play?!) Throughout writing this deck, I've made a total of 8 major revisions before coming to this final piece.
I hope you'll find this deck both interesting and useful!
Each technological age has been marked by a shift in how the industrial platform enables companies to rethink their business processes and create wealth. In the talk I argue that we are limiting our view of what this next industrial/digital age can offer because of how we read, measure and through that perceive the world (how we cherry pick data). Companies are locked in metrics and quantitative measures, data that can fit into a spreadsheet. And by that they see the digital transformation merely as an efficiency tool to the fossil fuel age. But we need to stretch further…
Asx and Social media - The What, Why and HowLucio Ribeiro
www.theonlinecircle.com presentation about Social Media monitoring for public listed companies. The Australian Securities Exchange (ASX) is the primary stock exchange in Australia. ASX's final release of Guidance Note 8 mandates social media monitoring for compliance. More on http://theonlinecircle.com/solutions-for-asx-social-media-monitoring-mandate/
Bullet pr social media & digital enagagement, future of real estate sept 2010Nicholaso
New Zealand social media and digital engagement strategy; presented to Future of Real Estate conference, Waipuna Lodge, Auckland, New Zealand, 3 Sept 2010
SparkScore (The Social Net Promoter Score): A methodology for measuring socia...SocialMedia.org
In her Brands-Only Summit presentation, Satmetrix's VP of Innovation and Strategy, discusses SparkScore -- the Social Net Promoter Score.
She explains how this social media analytic marries the insight from structured, survey-based solutions to the "social universe" through a single, standard metric.
Daniel Bartel shares his insights regarding the different business models mobile developers are using to grow their business. - Iran Web and Mobile Conference
The Social Data Disconnect - Social Monitoring Forum 2017Nate Elliott
December 2017 keynote at the Social Monitoring Forum in Munich. Nate Elliott, principal of Nineteen Insights, describes how we've been using social data wrong -- and the right way to get value from social insights.
The emotion, of anger is something we encounter in our dealings with others and as a reaction to certain events. Knowing if how we respond when we are angry is appropriate or if we need to master some anger management techniques can sometimes be difficult to determine, partly because it is human nature to reject the notion that we may have a problem with how we behave. Your first clue may be hearing some of these phrases from those around you: “You need to watch your temper buddy!!” …
http://nuhopecare.com
Are you leveraging social proof to optimally boost leads and sales? Checkout out these tricks for harnessing current and past customer success (testimonials, star ratings, customer action shots, etc.) to drive more conversions.
You'll learn:
- What kinds of social proof aid conversion (and why)
- Common conversion-killing social proof cases to avoid
- When and where social proof matters on a landing page
- How to score/grade the quality of your social proof
- What elements make a highly persuasive testimonial (and how to get them)
BONUS: Learn my "CRAVENS" methodology -- a simple scorecard for measuring the quality of social proof to effectively persuade conversion. CRAVENS = Credible, Relevant, Attractive, Visual, Enumerated, Nearby [anxiety points], Specific.
Note: A "craven" is a chicken, quitter, scaredy cat, etc. The CRAVENS model focuses on leveraging social proof to strategically reduce anxiety (i.e. scaredy cat, abandonment tendencies) and in turn boost conversion. Get ready for some actionable social proof tips and some epic LOL cat slides! #RememberTheCravens (scaredy cats!)
>> Presented Aug 26, 2014 for an Unbounce Webinar.
Short link: http://j.mp/socialproofcrowebinar
Most sales pitches suck. Why? Because they are all about you instead of focusing on the client and their needs. Here is what you can do to change and make them better. Be a Blue Lobster and stand out.
As humans, we never fail to think that we are highly intelligent beings, and that we are mentally superior than any other creatures found on Earth.
Well, that...... may be true.
However, we can be equally stupid and dumb too.
Worse still, we don't even realize it - in terms of how we can make erroneous judgments, decisions and choices, based on how our mind processes and filters information, as well as how our belief system works.
As intriguing and exciting this topic is to me, I find it difficult to illustrate the concepts involve, and that took me nearly 6 months to complete this work. (The Planning Fallacy in play?!) Throughout writing this deck, I've made a total of 8 major revisions before coming to this final piece.
I hope you'll find this deck both interesting and useful!
Each technological age has been marked by a shift in how the industrial platform enables companies to rethink their business processes and create wealth. In the talk I argue that we are limiting our view of what this next industrial/digital age can offer because of how we read, measure and through that perceive the world (how we cherry pick data). Companies are locked in metrics and quantitative measures, data that can fit into a spreadsheet. And by that they see the digital transformation merely as an efficiency tool to the fossil fuel age. But we need to stretch further…
Asx and Social media - The What, Why and HowLucio Ribeiro
www.theonlinecircle.com presentation about Social Media monitoring for public listed companies. The Australian Securities Exchange (ASX) is the primary stock exchange in Australia. ASX's final release of Guidance Note 8 mandates social media monitoring for compliance. More on http://theonlinecircle.com/solutions-for-asx-social-media-monitoring-mandate/
Bullet pr social media & digital enagagement, future of real estate sept 2010Nicholaso
New Zealand social media and digital engagement strategy; presented to Future of Real Estate conference, Waipuna Lodge, Auckland, New Zealand, 3 Sept 2010
An Introduction on how to use digital content in your organisation to promote engagement and some ways to mix up your content to appeal to a wider audience.
PR Book for Archaeological Open-Air Museums - presentation August 2014EXARC
Communication Strategy - Strategic Public Relations for Archaeological Open-Air Museums. The objective of this little guide is to raise awareness and improve marketing and communication strategies for archaeological open-air museums. Questionnaire results from OpenArch Partners are highlighted throughout the manual.
Social Media is one of the key channels to reach consumers and the possibilities of tracking and analyzing certain actions throughout such media is simply infinite. Marketers should use and incorporate Social Media Analytics more into their overall market plan. Media monitoring platforms such as Newspoint accurately gather and present data from all the different media sources into one interface.
How to use social media for recruiting. Social Recruiting is becoming the new norm, with sites like Facebook, Twitter, Pinterest, YouTube, Quora and others joining in alongside LinkedIn to help proactively find and learn about both active and passive candidates. This presentation highlights the who, what, when, where, why, and how of using social media for recruiting, adding statistics on social recruiting and examples of who is using what. By Amy Neumann, Director SEO/ SEM/ SMO, Northeast Ohio Media Group/ NEOMG, presented August 23, 2013 for ERC (Employers Resource Council) in Cleveland, OH.
Social Media Network Analysis is part science, part magic as technologies and social analytics tools combine to allow for the mining of data and mapping of digital relationships.
At Digital Jungle we have developed a number of sophisticated tools as well as leverage some 3rd party technologies to provide our clients with insights and understandings about the way their Brand is perceived, engaged and developed in both a Western and Chinese context.
Subsequently enabling you to set up or better target your digital communication strategy.
Exploring The Dimensions and Dynamics of Felt Obligation: A Bibliometric Anal...AJHSSR Journal
ABSTARCT: This study presents, to our knowledge, the first bibliometric analysis focusing on the concept of
"felt obligation," examining 120 articles published between 1986 and 2024. The aim of the study is to deepen our
understanding of the existing knowledge in the field of "felt obligation" and to provide guidance for further
research. The analysis is centered around the authors, countries, institutions, and keywords of the articles. The
findings highlight prominent researchers in this field, leading universities, and influential journals. Particularly,
it is identified that China plays a leading role in "felt obligation" research. The analysis of keywords emphasizes
the thematic focuses of these studies and provides a roadmap for future research. Finally, various
recommendations are presented to deepen the knowledge in this area and promote applied research. This study
serves as a foundation to expand and advance the understanding of "felt obligation" in the field.
KEYWORDS: Felt Obligation, Bibliometric Analysis, Research Trends
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
2. We, at Simplify360, believe in making things easier for
people. Through an e-book we try to get views from
industry experts and specialists, that would not only
educate marketers but also help them in making correct
and timely decisions.
4. The Future of Social Media 2013: Predictive
Analytics
- Released in March 2013
- Articles by 11 industry experts
- 226 downloaded
5. Understanding Big Data
- Released in December 2013
- Articles by 11 industry experts and
research specialists
- 300 distributed
6. Distribution of e-book
• The e-book was digitally distributed to the existing network of
Simplify360 and partners
• The e-book was also made available in all the possible digital
formats for consumptions
7. Why an e-book on trends for
Social Media 2014?
Image courtesy: www.thedrum.com
8. Social media is evolving every day. It is
imperative for a brand to know what will
happen next year for easy planning.
9. An e-book will help every marketer to get
ready for the next year basis the predictions
by the top in the industry
10. The e-book will be published on Simplify360
social media platforms
12. What changes do you think 2014 will bring into Social Media?
How important will Social Media be for brands/image development?
Social Media v/s Offline advertising in 2014
Which Social Media channel will lead and which one will have a
silent death?
• Which channel to watch out for in 2014?
• Learnings from 2013
• Any prediction/ suggestions for 2014
•
•
•
•
13. If you wish to be a part of this aspirational
book, please do get in touch with us!