If you are not convinced that social media is right for your business, you will be after viewing this presentation. With statistics on Internet usage and user behavior, your mind will be changed.
Harnessing the power of social media (for researchers)Kirsten Thompson
The document discusses harnessing social media for research purposes. It provides an overview of current social media usage rates. It then outlines principles and benefits for researchers engaging with social media, such as raising their academic profile and attracting partners. A 7 step process for developing a social media strategy is presented. Finally, the document discusses the University of Leeds' efforts to create social media policies and guidelines to help researchers effectively utilize social media.
The document discusses the history of social networks and applications, from early networks focused on friends and classmates to more recent developments like Facebook, which launched in 2004 and now has over 90 million active users. It also covers social networking platforms like OpenSocial that allow applications to work across multiple networks, and possibilities for future "G4" social applications that could integrate data from different social tools and networks to create a more complete picture of a user's real-world social connections and relationships.
Selling Social Media To Your Nonprofit Board And Staff 2 19 09sskordas
The document provides tips for non-profits to sell the use of social media to their board and staff. It recommends integrating social media with existing mission, goals, and outreach. It suggests showing boards engaging statistics about popular sites like Facebook and YouTube. Finally, it outlines ways non-profits can use social media like building relationships, increasing awareness, driving traffic, fundraising, and taking action.
Raleigh Workshop: Selling Social Media 2 15 09PR Council
The document provides tips for non-profits to sell the use of social media to their board and staff. It recommends integrating social media with existing mission, goals, and outreach. It suggests showing boards engaging statistics about popular sites like Facebook and YouTube. Finally, it outlines ways non-profits can use social media like building relationships, increasing awareness, driving traffic, fundraising, and taking action.
The honeycomb framework proposes 7 building blocks of social media: Identity, Conversations, Sharing, Presence, Relationships, Reputation, and Groups. It was created to help managers better understand social media and its impact on business. Each block represents an aspect of social media experience, like the extent users reveal identity, communicate with others, share content, know others' availability, relate to other users, identify others' standing, and form communities. Understanding each functional block can help businesses craft effective social media strategies to interact with customers, gain insights, and promote their brand.
Social media refers to using web and mobile technologies to facilitate interactive dialogue and sharing of user-created content. There are various forms of social media including forums, blogs, wikis, social networks, videos, and pictures. Social media consists of 5 elements - attention, attraction, affinity, audience, and action. The main advantages are relationships, connectivity, creativity, sharing, and transparency, while the main disadvantages include information overload, difficulty finding quality content, and inconsistent delivery. Basic marketing principles like understanding customer needs and delivering value still apply to social media, which can be used to reach new audiences, engage existing ones, and build strong community marketing strategies centered around user communication.
This document examines social networking behavior in the United States. It finds that 76% of broadband users actively contribute content online, with 29% regularly contributing through social networking sites like Facebook and MySpace. Facebook has grown rapidly, catching up to MySpace in regular users. The document suggests that social networking is transforming how information and influence are shared in society, with content increasingly produced and distributed individually rather than top-down. Brands must recognize that their most loyal fans help define their image through social media.
Netpop | Connect Social Networkers 2008 TeaserNetpop Research
This document examines social networking behavior in the United States. It finds that 76% of broadband users actively contribute content online, with 29% regularly contributing through social networking sites like Facebook and MySpace. Facebook has grown rapidly, catching up to MySpace in regular users. The document suggests that brands need to engage with influential fans on social networks, as user-generated content and personal networks are transforming how information and influence spread.
Harnessing the power of social media (for researchers)Kirsten Thompson
The document discusses harnessing social media for research purposes. It provides an overview of current social media usage rates. It then outlines principles and benefits for researchers engaging with social media, such as raising their academic profile and attracting partners. A 7 step process for developing a social media strategy is presented. Finally, the document discusses the University of Leeds' efforts to create social media policies and guidelines to help researchers effectively utilize social media.
The document discusses the history of social networks and applications, from early networks focused on friends and classmates to more recent developments like Facebook, which launched in 2004 and now has over 90 million active users. It also covers social networking platforms like OpenSocial that allow applications to work across multiple networks, and possibilities for future "G4" social applications that could integrate data from different social tools and networks to create a more complete picture of a user's real-world social connections and relationships.
Selling Social Media To Your Nonprofit Board And Staff 2 19 09sskordas
The document provides tips for non-profits to sell the use of social media to their board and staff. It recommends integrating social media with existing mission, goals, and outreach. It suggests showing boards engaging statistics about popular sites like Facebook and YouTube. Finally, it outlines ways non-profits can use social media like building relationships, increasing awareness, driving traffic, fundraising, and taking action.
Raleigh Workshop: Selling Social Media 2 15 09PR Council
The document provides tips for non-profits to sell the use of social media to their board and staff. It recommends integrating social media with existing mission, goals, and outreach. It suggests showing boards engaging statistics about popular sites like Facebook and YouTube. Finally, it outlines ways non-profits can use social media like building relationships, increasing awareness, driving traffic, fundraising, and taking action.
The honeycomb framework proposes 7 building blocks of social media: Identity, Conversations, Sharing, Presence, Relationships, Reputation, and Groups. It was created to help managers better understand social media and its impact on business. Each block represents an aspect of social media experience, like the extent users reveal identity, communicate with others, share content, know others' availability, relate to other users, identify others' standing, and form communities. Understanding each functional block can help businesses craft effective social media strategies to interact with customers, gain insights, and promote their brand.
Social media refers to using web and mobile technologies to facilitate interactive dialogue and sharing of user-created content. There are various forms of social media including forums, blogs, wikis, social networks, videos, and pictures. Social media consists of 5 elements - attention, attraction, affinity, audience, and action. The main advantages are relationships, connectivity, creativity, sharing, and transparency, while the main disadvantages include information overload, difficulty finding quality content, and inconsistent delivery. Basic marketing principles like understanding customer needs and delivering value still apply to social media, which can be used to reach new audiences, engage existing ones, and build strong community marketing strategies centered around user communication.
This document examines social networking behavior in the United States. It finds that 76% of broadband users actively contribute content online, with 29% regularly contributing through social networking sites like Facebook and MySpace. Facebook has grown rapidly, catching up to MySpace in regular users. The document suggests that social networking is transforming how information and influence are shared in society, with content increasingly produced and distributed individually rather than top-down. Brands must recognize that their most loyal fans help define their image through social media.
Netpop | Connect Social Networkers 2008 TeaserNetpop Research
This document examines social networking behavior in the United States. It finds that 76% of broadband users actively contribute content online, with 29% regularly contributing through social networking sites like Facebook and MySpace. Facebook has grown rapidly, catching up to MySpace in regular users. The document suggests that brands need to engage with influential fans on social networks, as user-generated content and personal networks are transforming how information and influence spread.
Literature Review of Information Behaviour on Social MediaDavid Thompson
Using your knowledge about information resource and skills in searching and evaluating information achieved in the first half of the semester, now you are required to choose a specific topic in the area of information research, explore the exisiting literature within this domain and write a literature review.
The document discusses how medical associations like CAFP and AAFP are using social media platforms to connect with members and promote their organizations. It provides examples of how CAFP currently uses tools like Facebook, blogs, podcasts, RSS feeds, Flickr, YouTube, and eNewsletters. The benefits of social media for associations include exposure to younger demographics, increased networking and content sharing among members, and reinforcement of membership value. Challenges include dedicating staff time and measuring ROI. The document offers best practices like surveying members, integrating social content, and experimenting with new tools.
Social media refers to internet-based applications that allow the creation and sharing of user-generated content, allowing users to interact with each other. While television and radio can also enable some social interaction, such as reality shows where audiences vote or calling into radio stations, social media differs in that it provides more accessibility and usability since anyone can participate at low cost without specialized skills. Social media also allows for more recent and editable communications compared to traditional media.
Social media refers to online technologies and practices that people use to share content such as text, images, video and audio. It allows for the creation and exchange of user-generated content. Social media is fundamentally changing how people learn, read and share information by transforming one-way communication into dialogue and democratizing information. Some key differences between social media and traditional media include lower costs of production and publication for social media, faster response times, and the ability for social media content to be updated versus traditional media content which cannot be altered once published. Social media also has fewer responsibilities around content quality and relies more on interactions and discussions between users to spread information.
This document summarizes the pros and cons of social media campaigns as well as trends in social media usage. Some key advantages of social media campaigns are that they are inexpensive compared to traditional media, allow for high levels of interaction through calls to action, and are highly measurable through analytics. Popular social media platforms like Facebook, YouTube, and Twitter continue to grow substantially in user bases internationally. Social media campaigns also have very competitive costs per thousand impressions (CPM) compared to other advertising mediums and can reach millions of users with affordable budgets.
The document discusses designing an integrated platform to organize crowds mobilized through social media into collaborative communities. It proposes adapting existing social media and online collaboration tools by integrating them and adding features for civic engagement and consensus building. A design concept is presented for a platform that could mobilize groups, help communities form, and enable consensus seeking. Key challenges noted include scaling functionality for large groups, integrating different applications, and adapting tools for democratic decision making processes.
This document outlines a marketing campaign for Echo & Chronicle aimed at increasing sales, audiences, and interaction through integrated marketing communications. The campaign seeks to attract younger audiences and ethnic minority groups through increased use of social media and online services. It will highly involve internet marketing and social media tools to interact across communication channels and engage new audience groups through community initiatives on platforms like Twitter, Facebook, and mobile applications.
A presentation of new vs. traditional media, how they integrate, how new media integrates with other platforms (for example facebook and Youtube) and how to leverage it all for greater visibility, better client/prospect engagement and as an overall marketing initiative. To get details, feel free to visit us on our Facebook page and ask questions! http://www.facebook.com/talkingfinger
Social media has evolved rapidly and now plays a prominent role in public relations. The document discusses the rise of social media platforms like blogs, wikis, podcasts and social networks and how they have empowered consumers to generate and share content. It recommends that PR professionals leverage social media monitoring, outreach and distribution tools to optimize their strategies and interact directly with audiences. Social media presents both opportunities to reach people in new ways but also risks if not approached carefully.
International Knowledge Network of Women in Politics (iKNOW Politics)UNDP Eurasia
Presentation The iKNOW Politics network: How virtual networking is being used to foster women’s political participation by Piyoo Kochar Project Manager –iKNOW Politics & Barbora Galvankova, UNDP. Presentation presented at UNDP Regional Forum on Equal participation in decision-making, Istanbul, Day 1: Session 2 on Mobilizing and building alliances for women’s participation in decision-making
This document provides an overview of social media tools and strategies for knowledge mobilization. It discusses services offered at York University to support knowledge mobilization, as well as useful tools like Bitly, HootSuite, and Twitter. Analytics tools, building social media strategies, and resources for various social media platforms are also covered. The presentation aims to disseminate knowledge and research using social media to build partnerships and get research into the hands of people who can apply it.
Stakeholder Engagement and Public Information Through Social Media: A Study o...Marco Bellucci
Manetti, G., Bellucci, M., & Bagnoli, L. (2016). Stakeholder Engagement and Public Information Through Social Media: A Study of Canadian and American Public Transportation Agencies. The American Review of Public Administration. doi:10.1177/0275074016649260
http://arp.sagepub.com/content/early/2016/05/13/0275074016649260.short
Social networking sites and their means of creatingtinybubbles9011
Social networking sites have become a major part of daily life and a means of creating authenticity. They allow users to share personal updates and media with friends and followers in a complex blend of private and public communication. However, social networks also collect vast amounts of personal user data and information about relationships and activities, raising issues about ownership of user data and how public or private interactions are intended to be. The emergence of mobile apps has further converged social media with daily communication.
This document discusses new media which refers to mass communication delivered digitally using computer technology. It identifies common types of new media like social networking sites, email, forums and chat rooms. Statistics are provided on the total number of active social media users and time spent using devices. Potential negative impacts of excessive new media use are also examined, such as Facebook depression, cyberchondria, and nomophobia.
The document discusses strategies for distributing video content through social media. It defines social media as websites that allow users to generate and share content. The summary recommends making video content distributable by using digital formats, findable by optimizing metadata, subscribeable through RSS/ATOM feeds, and shareable across different online platforms and devices.
New media outreach for NGOs: a case study on the US Campaign for BurmaAudubon McKeown D.
The United States Campaign for Burma (USCB) uses new media and online outreach strategies to advocate for freedom in Burma and put pressure on the ruling military junta. Their strategies include distributing user-generated content, leveraging celebrity support in online video campaigns, utilizing social networks to organize spontaneous actions, and communicating with supporters through both online and offline methods. While some of their initiatives have been successful at raising awareness and gaining new supporters, USCB also faces challenges in managing an expanding amount of user-generated content, promoting their media strategically, and maintaining supporter involvement over the long term given limitations on staff and resources.
New media, such as social media platforms, provides an effective way to globally promote a magazine to a wide audience. With over 2.3 billion social media users worldwide, platforms like Instagram, Facebook, Twitter, and YouTube allow a magazine to access all parts of society at a low cost. These new media platforms can be used to promote featured articles, give sneak peeks of upcoming issues, and advertise subscription deals. As the primary users of new media are 16-30 year olds, which matches the target demographic, utilizing new media is an important part of the marketing strategy.
The document discusses the rise of social media and how it has revolutionized how people use and share information online. It notes that social media usage has grown tremendously, with more people blogging, watching videos, and sharing content online. This has changed how consumers engage with brands and content, requiring companies to listen more to consumer opinions expressed on social media. The rise of social media also creates new opportunities for market research companies to build online communities and better understand shifting consumer trends.
A century from now historians may look back on the beginning of the era of ubiquitous computing and note how human behavior fundamentally changed, when access to information and communication became instantaneous for nearly every person across the world.
The presentation was delivered November 13, 2009 by Marlena Reed and Sharon Goldmacher of Atlanta based marketing firm communications 21 to the National Credit Reporting Association.
Literature Review of Information Behaviour on Social MediaDavid Thompson
Using your knowledge about information resource and skills in searching and evaluating information achieved in the first half of the semester, now you are required to choose a specific topic in the area of information research, explore the exisiting literature within this domain and write a literature review.
The document discusses how medical associations like CAFP and AAFP are using social media platforms to connect with members and promote their organizations. It provides examples of how CAFP currently uses tools like Facebook, blogs, podcasts, RSS feeds, Flickr, YouTube, and eNewsletters. The benefits of social media for associations include exposure to younger demographics, increased networking and content sharing among members, and reinforcement of membership value. Challenges include dedicating staff time and measuring ROI. The document offers best practices like surveying members, integrating social content, and experimenting with new tools.
Social media refers to internet-based applications that allow the creation and sharing of user-generated content, allowing users to interact with each other. While television and radio can also enable some social interaction, such as reality shows where audiences vote or calling into radio stations, social media differs in that it provides more accessibility and usability since anyone can participate at low cost without specialized skills. Social media also allows for more recent and editable communications compared to traditional media.
Social media refers to online technologies and practices that people use to share content such as text, images, video and audio. It allows for the creation and exchange of user-generated content. Social media is fundamentally changing how people learn, read and share information by transforming one-way communication into dialogue and democratizing information. Some key differences between social media and traditional media include lower costs of production and publication for social media, faster response times, and the ability for social media content to be updated versus traditional media content which cannot be altered once published. Social media also has fewer responsibilities around content quality and relies more on interactions and discussions between users to spread information.
This document summarizes the pros and cons of social media campaigns as well as trends in social media usage. Some key advantages of social media campaigns are that they are inexpensive compared to traditional media, allow for high levels of interaction through calls to action, and are highly measurable through analytics. Popular social media platforms like Facebook, YouTube, and Twitter continue to grow substantially in user bases internationally. Social media campaigns also have very competitive costs per thousand impressions (CPM) compared to other advertising mediums and can reach millions of users with affordable budgets.
The document discusses designing an integrated platform to organize crowds mobilized through social media into collaborative communities. It proposes adapting existing social media and online collaboration tools by integrating them and adding features for civic engagement and consensus building. A design concept is presented for a platform that could mobilize groups, help communities form, and enable consensus seeking. Key challenges noted include scaling functionality for large groups, integrating different applications, and adapting tools for democratic decision making processes.
This document outlines a marketing campaign for Echo & Chronicle aimed at increasing sales, audiences, and interaction through integrated marketing communications. The campaign seeks to attract younger audiences and ethnic minority groups through increased use of social media and online services. It will highly involve internet marketing and social media tools to interact across communication channels and engage new audience groups through community initiatives on platforms like Twitter, Facebook, and mobile applications.
A presentation of new vs. traditional media, how they integrate, how new media integrates with other platforms (for example facebook and Youtube) and how to leverage it all for greater visibility, better client/prospect engagement and as an overall marketing initiative. To get details, feel free to visit us on our Facebook page and ask questions! http://www.facebook.com/talkingfinger
Social media has evolved rapidly and now plays a prominent role in public relations. The document discusses the rise of social media platforms like blogs, wikis, podcasts and social networks and how they have empowered consumers to generate and share content. It recommends that PR professionals leverage social media monitoring, outreach and distribution tools to optimize their strategies and interact directly with audiences. Social media presents both opportunities to reach people in new ways but also risks if not approached carefully.
International Knowledge Network of Women in Politics (iKNOW Politics)UNDP Eurasia
Presentation The iKNOW Politics network: How virtual networking is being used to foster women’s political participation by Piyoo Kochar Project Manager –iKNOW Politics & Barbora Galvankova, UNDP. Presentation presented at UNDP Regional Forum on Equal participation in decision-making, Istanbul, Day 1: Session 2 on Mobilizing and building alliances for women’s participation in decision-making
This document provides an overview of social media tools and strategies for knowledge mobilization. It discusses services offered at York University to support knowledge mobilization, as well as useful tools like Bitly, HootSuite, and Twitter. Analytics tools, building social media strategies, and resources for various social media platforms are also covered. The presentation aims to disseminate knowledge and research using social media to build partnerships and get research into the hands of people who can apply it.
Stakeholder Engagement and Public Information Through Social Media: A Study o...Marco Bellucci
Manetti, G., Bellucci, M., & Bagnoli, L. (2016). Stakeholder Engagement and Public Information Through Social Media: A Study of Canadian and American Public Transportation Agencies. The American Review of Public Administration. doi:10.1177/0275074016649260
http://arp.sagepub.com/content/early/2016/05/13/0275074016649260.short
Social networking sites and their means of creatingtinybubbles9011
Social networking sites have become a major part of daily life and a means of creating authenticity. They allow users to share personal updates and media with friends and followers in a complex blend of private and public communication. However, social networks also collect vast amounts of personal user data and information about relationships and activities, raising issues about ownership of user data and how public or private interactions are intended to be. The emergence of mobile apps has further converged social media with daily communication.
This document discusses new media which refers to mass communication delivered digitally using computer technology. It identifies common types of new media like social networking sites, email, forums and chat rooms. Statistics are provided on the total number of active social media users and time spent using devices. Potential negative impacts of excessive new media use are also examined, such as Facebook depression, cyberchondria, and nomophobia.
The document discusses strategies for distributing video content through social media. It defines social media as websites that allow users to generate and share content. The summary recommends making video content distributable by using digital formats, findable by optimizing metadata, subscribeable through RSS/ATOM feeds, and shareable across different online platforms and devices.
New media outreach for NGOs: a case study on the US Campaign for BurmaAudubon McKeown D.
The United States Campaign for Burma (USCB) uses new media and online outreach strategies to advocate for freedom in Burma and put pressure on the ruling military junta. Their strategies include distributing user-generated content, leveraging celebrity support in online video campaigns, utilizing social networks to organize spontaneous actions, and communicating with supporters through both online and offline methods. While some of their initiatives have been successful at raising awareness and gaining new supporters, USCB also faces challenges in managing an expanding amount of user-generated content, promoting their media strategically, and maintaining supporter involvement over the long term given limitations on staff and resources.
New media, such as social media platforms, provides an effective way to globally promote a magazine to a wide audience. With over 2.3 billion social media users worldwide, platforms like Instagram, Facebook, Twitter, and YouTube allow a magazine to access all parts of society at a low cost. These new media platforms can be used to promote featured articles, give sneak peeks of upcoming issues, and advertise subscription deals. As the primary users of new media are 16-30 year olds, which matches the target demographic, utilizing new media is an important part of the marketing strategy.
The document discusses the rise of social media and how it has revolutionized how people use and share information online. It notes that social media usage has grown tremendously, with more people blogging, watching videos, and sharing content online. This has changed how consumers engage with brands and content, requiring companies to listen more to consumer opinions expressed on social media. The rise of social media also creates new opportunities for market research companies to build online communities and better understand shifting consumer trends.
A century from now historians may look back on the beginning of the era of ubiquitous computing and note how human behavior fundamentally changed, when access to information and communication became instantaneous for nearly every person across the world.
The presentation was delivered November 13, 2009 by Marlena Reed and Sharon Goldmacher of Atlanta based marketing firm communications 21 to the National Credit Reporting Association.
Avinash Singh Bagri_Design and development of social media strategies in bank...Avinash Singh Bagri
This document is a project report submitted by Avinash Singh Bagri to IDRBT (Institute for Development and Research in Banking Technology) on the topic of "Design and Development of Social Media Strategies for Banking". The report was completed under the guidance of Dr. Shakti Mishra from May 13, 2013 to July 17, 2013. The report discusses the rise of social media and its various tools. It then focuses on how social media can be applied in different areas of banking like marketing, customer service, risk management and more. The report also examines some legal and governance issues around the use of social media in the banking sector.
This document provides an overview of using social media to connect with target audiences. The agenda includes welcoming remarks, a social media overview discussing popular platforms like YouTube, Facebook, Twitter, and LinkedIn. It also covers emerging trends, getting started with social media, and case studies on using platforms like YouTube, Facebook, Twitter for public health outreach and e-learning. The presentation aims to demonstrate how social media can help public health organizations engage with communities and provide training.
The document discusses social media in business and provides tips for using social media effectively. It defines key terms like Web 2.0, social media, user-generated content, and social bookmarking. It also outlines trends in social media use and consumer trust, and provides best practices for social media strategies including using the POST method, optimizing content, increasing linkability, rewarding inbound links, and making tagging and bookmarking easy.
Social Media is geen nieuw manier/methode van communicatie. Echter is de combinatie der delen wel nieuw. Ooit kon je alles offline lezen -- t/m Google Maps toe in de vorm van 100 kg wegen atlas van Shell :-x (no offence). Anonymous Netherlands Operations
Social Media For Business Part 1 Social Media BasicsSteven Fisher
In Part 1, we lay the foundation and explain the basics of social media, what created this new technology area, what tools are available and what it is used for in a business setting.
This document discusses social media and comment volume prediction. It begins by providing background on the rise of social media and its various functional blocks like identity, conversations, sharing, and relationships. It then examines the importance of user comments in influencing people's perceptions and trending topics. Different techniques for predicting comment volume are discussed. The document aims to review approaches for comment volume prediction that have been proposed in previous literature.
This document discusses the use of social media and ICT tools to help organizations operate more efficiently and effectively. It provides an overview of various social media platforms like blogs, wikis, Twitter and describes how organizations can use these tools for communication, advocacy, fundraising, and outreach. The document emphasizes that selecting the right social media tools depends on an organization's objectives and audience, and implementing a strategy to maximize benefits and measure impacts.
The document discusses various forms of social media including social networks, blogs, wikis, podcasts, forums, content communities, and microblogging. It describes how each form works, providing examples. Key points include how social networks allow users to connect with friends and share content, how blogs are online journals that are easy to set up, and how wikis permit collaborative editing of content like Wikipedia. The document also explores how these various social media influence consumer purchase decisions through word-of-mouth and social influence marketing.
The document discusses various forms of social media including social networks, blogs, wikis, podcasts, forums, content communities, and microblogging. It describes how each form works, providing examples. It discusses how social networks like MySpace, Facebook, and LinkedIn allow users to connect with others and build profiles. It also covers how blogs, wikis, and podcasts operate and how users can participate in them. The document aims to explain the basic functions and operations of the major types of social media.
Social media has had a significant impact on marketing. It allows companies to interact directly with customers and build brand awareness through platforms like Facebook, Twitter, and LinkedIn. Companies can target specific audiences and drive traffic to their websites through social media advertising and engaging posts. As social media evolves, it is becoming an increasingly important part of marketing strategy, enabling personal connections and conversations at scale. Market research can also be conducted through feedback on social networks.
The document outlines an agenda for a two-day corporate social media workshop. The workshop will cover trends in social media, strategies for implementing social media tools in organizations, learning from successful social media campaigns, and using social media in crises. The agenda includes sessions on social networks, corporate blogs, social media campaigns, branding and identity on Google, and introducing and measuring social media.
Wiltshire Consortium R Cs Social Media Presentationguest4436781
The document discusses the importance of using social media for organizations to operate more efficiently, be more effective in their reach and influence, and voice representation and advocacy. It provides statistics on internet and social media usage and lists common barriers to getting online. It then describes different types of social media platforms like blogs, YouTube, Twitter, Flickr, and social networks and how organizations can use them to increase awareness, fundraising, and engaging communities.
Wiltshire Consortium R Cs Social Media PresentationJulie Hawker
This document discusses the use of social media by organizations. It provides examples of different social media platforms and how organizations can use them to more efficiently communicate their message, engage supporters, and influence change. While social media allows organizations to reach a global audience for free, it also requires investing time to learn new skills and make social media an organizational habit. The best approach is to select the social media platforms that fit an organization's objectives and audience.
Social media explained and made easy. Definitions of what social media is. Types of social media: bookmarking, networking, forums, aggregators. The benefits of social media for individuals and business.
Politicians are increasingly using social media to connect with constituents and shape political campaigns. Barack Obama's 2008 presidential campaign set a precedent by leveraging sites like Facebook, Twitter, YouTube, and blogs to raise funds, organize supporters, and spread his message virally. Now, politicians at all levels are adopting social media strategies to engage citizens, share information, solicit feedback, and track opinions. However, improper use of these new tools can damage reputations through unintended information releases or inconsistent messaging. Effective social media requires ongoing interaction and content to build trust with supporters online.
Similar to Social Media Overview Project Socialize (20)
Setting up Social Media accounts isn't the beginning of your social and digital media marketing it's the middle. Businesses should start with developing a Digital or Social Strategy to outline what goals and objectives they are trying to meet and what technologies and communications channels will get them there. Of course they need a Content Strategy to define their target customer and what to say to them while engaging in social and digital marketing. Get tips on defining your customer, creating a Content Strategy, and creating high performing content.
Social Media Marketing Tips for Small Business from Industry Experts by Project Socialize. Learn what influencers like Mark Cuban, Ariana Huffington, Gary Vaynerchuk, Guy Kawasaki and others have to say about achieving success in social and digital marketing.
Crowdfunding has become an effective fundraising tool for B2B, B2C and non-profit organizations! This presentation takes a look at three creative, innovative, and successful crowdfunding campaigns that incorporated social media marketing to make their visions become a reality.
Social platforms are a great medium for public relations related efforts. Effective branding is essential to any business. Take a look at why it is important to have a clear visual identity, message, and voice across all social media platforms.
Many businesses are tapping into the power of content marketing via blogs. This presentation takes a look at popular blog platforms and the types of blog formats available for businesses regardless of size and industry. Plus, get an easy to follow, how-to guide to create your first blog on Google’s blogging platform -- Blogger.
Social media allows businesses to build relationships with their consumers. This presentation takes a look at effective communication on social media platforms to help users create loyalty and increase engagement with your audience. There is a special emphasis on Facebook as a way to communicate with “friends” and fans.
The document provides information about Nikki Means and her company Project Socialize, which focuses on social media marketing. Nikki is the CEO and founder of Project Socialize, and has over 7 years experience in social media tools and online marketing. Project Socialize grew from Nikki's passion for social media and helping companies achieve their goals through social media marketing. The document then covers topics like visual marketing using images and video on platforms like Vine and Instagram, and tips for businesses to use micro-video and these platforms effectively.
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
Lifecycle of a GME Trader: From Newbie to Diamond Handsmediavestfzllc
Your phone buzzes with a Reddit notification. It's the WallStreetBets forum, a cacophony of memes, rocketship emojis, and fervent discussions about Gamestop (GME) stock. A spark ignites within you - a mix of internet bravado, a rebellious urge to topple the hedge funds (remember Mr. Mayo?), and maybe that one late-night YouTube rabbit hole about tendies. You decide to YOLO (you only live once, right?).
Ramen noodles become your new best friend. Every spare penny gets tossed into the GME piggy bank. You're practically living on fumes, but the dream of a moonshot keeps you going. Your phone becomes an extension of your hand, perpetually glued to the GME ticker. It's a roller-coaster ride - every dip a stomach punch, every rise a shot of adrenaline.
Then, it happens. Roaring Kitty, the forum's resident legend, fires off a cryptic tweet. The apes, as the GME investors call themselves, erupt in a frenzy. Could this be it? Is the rocket finally fueled for another epic launch? You grip your phone tighter, heart pounding in your chest. It's a wild ride, but you're in it for the long haul.
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
EASY TUTORIAL OF HOW TO USE REMINI BY: FEBLESS HERNANEFebless Hernane
Using Remini is easy and quick for enhancing your photos. Start by downloading the Remini app on your phone. Open the app and sign in or create an account. To improve a photo, tap the "Enhance" button and select the photo you want to edit from your gallery. Remini will automatically enhance the photo, making it clearer and sharper. You can compare the before and after versions by swiping the screen. Once you're happy with the result, tap "Save" to store the enhanced photo in your gallery. Remini makes your photos look amazing with just a few taps!
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
2. ž Social media are the social aspects of the web 2.0
applications: participation, openness, conversation,
community and connectedness. ~SpannerWorks,
2007
ž Social media are platforms for interaction and
relationships, not content and ads. ~Mashable, 2008
ž The online forms of communicating to the
masses, which include:
ž Blogs
ž Microblogs
ž social networking sites
ž Podcasts ~PC Mag
2
4. ž Blogs – websites that contain entries/articles in
reverse chronological order
ž Microblogs – websites that contain brief entries
focused on daily activities
ž Social networking sites - the informal
development of contacts or exchanging of
information with others online
ž Podcasts - An audio broadcast that has been
converted to an MP3 file or other audio file
format for playback in a digital music player.(3)
4
5. Additional platforms:
ž Social bookmarking - Ranking a website by
users who like the content rather than by the
total number of links to the site.(4)
ž Social aggregators – Websites that pull
together information from multiple social
media platforms into a single location, or
helps a user consolidate multiple social
networking profiles into one profile.(5)
5
6.
7. ž Awareness of Twitter has exploded from 5% of Americans
12+ in 2008 to 87% in 2010
ž Facebook's awareness is 88%
ž 7% of Americans (17 million persons) actively use Twitter
ž 41% of Americans maintain a profile page on Facebook.
ž Nearly two-thirds of active Twitter users access social
networking sites using a mobile phone
ž 51% of active Twitter users follow companies, brands or
products on social networks
10. ž Successful use of social media:
¡ Incorporate into your marketing plan,
¡ Educate yourself and staff,
¡ Allocate time to listen – engage – maintain,
¡ Measure your results,
¡ Have fun!