Social media has five essential business functions: marketing, sales, public relations, customer service, and networking. This presentation covers the use of social media to network with other professionals with the purpose of career development. The presentation is designed for a local APICS chapter in northeast Ohio.
Social Media for Event Planners - Making the Web work for your eventsKatie Laird
This presentation takes a peek at some of the hottest tools for event planners to utilize online. We take a quick look at the crucial networks, various free online event promotion tools and the 5 steps of an online event cycle.
This was presented to the Houston chapter of Meeting Planners International (MPI-HAC) on January 28th, 2009.
Social Media has revolutionized many industries and the job search is no different. This powerpoint provides 5 ways for young professionals to build a favorable online presence that will give them a competitive edge.
Social Media for Event Planners - Making the Web work for your eventsKatie Laird
This presentation takes a peek at some of the hottest tools for event planners to utilize online. We take a quick look at the crucial networks, various free online event promotion tools and the 5 steps of an online event cycle.
This was presented to the Houston chapter of Meeting Planners International (MPI-HAC) on January 28th, 2009.
Social Media has revolutionized many industries and the job search is no different. This powerpoint provides 5 ways for young professionals to build a favorable online presence that will give them a competitive edge.
Using Social Media to Impact your CareerPatrice Hall
Given February 22 at
Using Social Media to Impact Your Career
Ms. Arundi Venkayya Cox, Metro Editor at Dayton Daily News, Cox Media Group
Ms. Patrice Hall, Social Marketing Director, Real Art Design Group
Learn about opportunities to use social media and mobile technology for career growth. How can you harness these new ways of networking and sharpen your skills with information filtering and online collaboration tools? These speakers will talk about what you should be doing now, and what exciting possibilities to watch for in the future.
This presentation gives small businesses a basic overview of how they can use social networking sites like Facebook and Twitter to promote themselves. Using examples from Coos County, Oregon, it shows how businesses have been leveraging these tools to involve and reach out to their customers.
This presentation was last given on October 5, 2010, as part of the Foundations of Business Success Skills to Prosper series by Southwestern Oregon Community College's Business Development Center.
Social Media Toolbox: Tools and Tips to expand your platform and presence online was presented by Social Media Speaker and Digital Marketing Coach Dawn Raquel Jensen to the East Orange Chamber of Commerce September 2013. http://www.virtualoptions.net For more information about @dawnjensen, @virtualoptions, contact dawn@virtualoptions.net
When employers search for you online, do they see the best of you, or do they stumble into your digital dirt?
See how to polish up your profiles and remove any stuff that may be tarnishing your online image.
Mark Swartz - CareerActivist.com
Monster.ca's National Career Coach
I had the pleasure of presenting a social media session for the Fort Worth Funding Information Center's Business & Breakfast Series entitled Social Networking for Nonprofits 101. It was billed with the following description:
Are you challenged with understanding social media? Not sure how to justify it as a necessary business strategy? Social media provides many exciting, accessible and affordable communications tools for non-proft professionals. Attend this session to learn why social media is integral to your marketing success through using basic and advanced techniques with Facebook, LinkedIn, YouTube and Twitter.
Beyond the Basics: Putting Social Media to Work for School PRRichie Escovedo
Beyond the Basics: Putting Social Media to Work for School PR - presented at the Arizona School Public Relations Association Summer Conference on June 21, 2011.
Don't Fear the Social: 3 ways to make your social media footprint work for you.Katie Richman
Your social footprint is now your resume. No matter your career path, these 3 simple steps shape your digital footprint. You ARE being googled. Take the reins.
Tips To Find Your Passion And Grow Your Community on Google PlusAndrea De La Cerda
Google Plus is a platform about people and their passions, not brand identities and corporate spin. Networks can be built around valuable content, but tapping into your inner creative requires you to find your passion and build your tribe. Andrea Nelson De La Cerda from The Clover Agency offers some insight into what makes Google Plus different from other social networks and a few quick tips to get started.
Using Social Media to Impact your CareerPatrice Hall
Given February 22 at
Using Social Media to Impact Your Career
Ms. Arundi Venkayya Cox, Metro Editor at Dayton Daily News, Cox Media Group
Ms. Patrice Hall, Social Marketing Director, Real Art Design Group
Learn about opportunities to use social media and mobile technology for career growth. How can you harness these new ways of networking and sharpen your skills with information filtering and online collaboration tools? These speakers will talk about what you should be doing now, and what exciting possibilities to watch for in the future.
This presentation gives small businesses a basic overview of how they can use social networking sites like Facebook and Twitter to promote themselves. Using examples from Coos County, Oregon, it shows how businesses have been leveraging these tools to involve and reach out to their customers.
This presentation was last given on October 5, 2010, as part of the Foundations of Business Success Skills to Prosper series by Southwestern Oregon Community College's Business Development Center.
Social Media Toolbox: Tools and Tips to expand your platform and presence online was presented by Social Media Speaker and Digital Marketing Coach Dawn Raquel Jensen to the East Orange Chamber of Commerce September 2013. http://www.virtualoptions.net For more information about @dawnjensen, @virtualoptions, contact dawn@virtualoptions.net
When employers search for you online, do they see the best of you, or do they stumble into your digital dirt?
See how to polish up your profiles and remove any stuff that may be tarnishing your online image.
Mark Swartz - CareerActivist.com
Monster.ca's National Career Coach
I had the pleasure of presenting a social media session for the Fort Worth Funding Information Center's Business & Breakfast Series entitled Social Networking for Nonprofits 101. It was billed with the following description:
Are you challenged with understanding social media? Not sure how to justify it as a necessary business strategy? Social media provides many exciting, accessible and affordable communications tools for non-proft professionals. Attend this session to learn why social media is integral to your marketing success through using basic and advanced techniques with Facebook, LinkedIn, YouTube and Twitter.
Beyond the Basics: Putting Social Media to Work for School PRRichie Escovedo
Beyond the Basics: Putting Social Media to Work for School PR - presented at the Arizona School Public Relations Association Summer Conference on June 21, 2011.
Don't Fear the Social: 3 ways to make your social media footprint work for you.Katie Richman
Your social footprint is now your resume. No matter your career path, these 3 simple steps shape your digital footprint. You ARE being googled. Take the reins.
Tips To Find Your Passion And Grow Your Community on Google PlusAndrea De La Cerda
Google Plus is a platform about people and their passions, not brand identities and corporate spin. Networks can be built around valuable content, but tapping into your inner creative requires you to find your passion and build your tribe. Andrea Nelson De La Cerda from The Clover Agency offers some insight into what makes Google Plus different from other social networks and a few quick tips to get started.
A comprehensive look into The Future of Video by Mike Sharman of Retroviral Digital Communications.
Focusing specifically on:
- Online video
- The growth and size of YouTube
- Social content on social media platforms
- Branded online content
- Why content should live online
- South Africans on YouTube
- Social Influencers
- Barriers to entry
- Video online exclusivity
- Audience participation online
With numerous award winning examples of online video, Mike builds a powerful case promoting a positive growth for The Future of Video online.
A new take on an age old battle between good and evil. Found floating about on the Intrawebs looking for a home, so I gave it one here. No idea who the original author was...
How broad & deep is your digital footprint? Sort out the essentials to clarify you en r web strategies via blogs & social media communities. Begin with SEARCH principles such as keywords & SEO essentials, then strategically build one digital block to the next. Designed for those new to social media, seasoned users may want to expand the presentation by posting helpful comments.
Should CEOs blog? and Tweet?
You will learn why the answer is yes and see examples of social media for learning, communicating and possibly changing our organizations in major ways. We are truly experiencing a social media revolution (Eric Qualman)
This preso is my latest on Social Media & the Role of the Chief Executive given to the CPA-SEA meeting of State Society CEOs and the AICPA at the mid-winter meeting 2012.
Full of links and resources, including the five steps to get started now, reading list, and videos to inspire you and provoke you to action!
Social Media Workshop for Businesspeople Between JobsSteve Drake
Using social media tools to become a content/knowledge resource and thus increase your value to a potential employer. This introductory workshop focuses on Facebook, LinkedIn, Twitter and Social Bookmarking as tools to help persons inbetween jobs broadening their knowledge and expand their networking.
Run Your Entire Social Media Presence in 4 Hours Per Week - Mary Agnes Antono...Mary Agnes Antonopoulos
Run Your Entire Social Media Presence in 4 Hours Per Week - Mary Agnes Antonopoulos - Master Slide Deck for Social Media strategic placement and content funnel creation from video to all social spaces.
Digital Space Consulting presentation for LHH - Dallas, Texas. Digital marketing approach including social media, Facebook, Twitter, LinkedIn, SEO, content marketing, content strategy, market intelligence, social amplification, social listening, online media budget, and social strategy.
Who do you think you are? UCISA keynote #udigcapSue Beckingham
As we continue to embrace Web 2.0 in our social lives, how is this impacting on our digital footprint? Taking a proactive approach to self-managing your virtual identity is increasingly important. By leveraging your professional online presence it is possible to develop a professional network that extends beyond immediate connections and has the potential to open new doors to opportunities for scholarly activities. This talk will consider the impact of digital scholarship; the tools we may wish to consider using; and will raise awareness that we have much of value to share as professionals.
https://www.ucisa.ac.uk/groups/dsdg/Events/2015/digcaps/new_programme.aspx
1. WORK IN THE COMMUNICATION AGE
Using Social Media for Networking
By Douglas E. Rice, Small Business Storyteller
2. WHAT IS SOCIAL MEDIA?
―Any object or tool, that connects people in
dialogue or interaction — in person, in print,
or online. In common usage, social media
has come to mean a specific category of
practices, technology, tools, and online sites
that involve social relationships,
participation, and user-generated content.‖
– Liz Strauss
TRADITIONAL SOCIAL
Source: 30 Social Media Definitions. http://heidicohen.com/social-media-definition/
3. 5 BUSINESS FUNCTIONS OF SOCIAL MEDIA
Marketing
Customer Service
Sales
Public Relations
Networking
4. WHY YOU SHOULD USE SOCIAL MEDIA
SOURCE: How DO Recruiters Use Social Media? http://www.youtern.com/thesavvyintern/index.php/2013/03/01/checking-
you-out-how-do-recruiters-use-social-media-infographic/
5. WHY YOU SHOULD USE SOCIAL MEDIA
(CONT.)
SOURCE: How DO Recruiters Use Social Media? http://www.youtern.com/thesavvyintern/index.php/2013/03/01/checking-
you-out-how-do-recruiters-use-social-media-infographic/
6. HOW I’VE USED SOCIAL MEDIA TO NETWORK
Social media platforms are a powerful means of meeting
people in your industry and building professional relationships.
MARGIE CLAYMAN,
Marketing Professional
*Met through blogging
ROBERT TERSON,
Sales Professional
*Met through Twitter
BECKY GAYLORD,
PR Professional
*Met through blogging
7. HOW TO BUILD A NETWORK THROUGH
SOCIAL MEDIA IN 8 SIMPLE STEPS
1. Start a blog
2. Comment on other blogs
3. Use Triberr to join a blogging community
4. Participate on Twitter
5. Build your LinkedIn
6. Bring connections to Facebook
7. Video chat with Google Plus or Skype
8. Attend meet-ups
8. BLOGGING: WHAT AND WHY?
―Blogs are independent,
web-based journals *John Jantsch’s
containing opinions “Hidden Benefits of Blogging”
about anything and 1. Blogging makes me a better thinker
everything.‖ – David 2. Blogging makes me a better listener
Meerman Scott in The 3. Blogging makes me a better writer
New Rules of Marketing 4. Blogging makes me a better
and PR salesperson
“A blog is really quite 5. Blogging makes me a better speaker
simple. It’s nothing 6. Blogging keeps me focused on learning
more than a personal 7. Blogging allows me to test out ideas
website with content 8. Blogging makes me a better networker
displayed in reverse 9. Blogging allows me to create bigger
chronological order.‖ – ideas
Robert Scoble in Naked
Conversations
*SOURCE: Jantsch, John. The Referral Engine.
9. BLOGGING: HOW TO BLOG
My recommendation: Use Wordpress.com
Components of Blogging
Blog URL
Blog Title
Blog Post Title
Body (headers, images, paragraphs)
Categories and Tags
Comments
Front End
Back End
11. TRIBERR: JOINING A BLOGGING COMMUNITY
The Importance of
Sharing Content
How Triberr Has
Made It Easy
12. TWITTER: WHERE CONVERSATIONS RULE
Profile
Newsfeed
Search
Replying
Lists
Chats
SOURCE: How to Tweet. http://www.douglaserice.com/how-to-tweet/
13. LINKEDIN: YOUR DIGITAL RESUME
Profile
Header
Summary
Work
Skills
Education
Updates
Endorsements
Recommendations
Groups
Etiquette
14. FACEBOOK: WHERE RELATIONSHIPS DEEPEN
Profile
Images (Profile and Cover)
Header (Work, School, Location, Relationship)
Friends
Pages
Groups
Events
Search
Etiquette
15. VIDEO CHATS: THE NEXT BEST THING TO IRL
Skype Calls
Google Plus Hangouts
Etiquette
Pictured Left-to-Right
•Bryan Vickery
•Dawn Rasmussen
•Douglas Rice
•Jure Klepic
•Ken Mueller
•Margie Clayman
•Sean McGinnis
17. 8 SIMPLE RULES FOR
DATING YOUR DIGITAL CONNECTIONS
1. Clearly identify yourself.
2. Respect your boundaries.
3. Be polite.
4. Don’t try to sell anything.
5. Always read before you respond.
6. Give proper attribution.
7. Constantly express your gratitude.
8. Make all of your contributions valuable.
18. THANK YOU!!! QUESTIONS???
Douglas E. Rice, Small Business Storyteller
(330) 406-6108
doug@douglaserice.com
Website/Blog: http://www.douglaserice.com
Twitter: http://www.twitter.com/douglaserice @douglaserice
LinkedIn: http://www.linkedin.com/in/douglaserice
Facebook: http://www.facebook.com/coffeejustbrewit
Google+: https://plus.google.com/101089761958593907818/posts
Skype: douglaserice