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Sociale media voor Steden en Gemeenten
                   22 Oktober 2012, Mechelen



           Hoe sociaal mediaal
         is de Vlaamse burger?

                               Ilse Mariën
                         iMinds SMIT VUB
Achtergrond
 iMinds SMIT
       Beleid- en gebruikersonderzoek
      EMSOC, IST, MIDIS, SVR, e-ID (2009)
       Kenniscentrum Mediawijsheid
 iMinds
       MICT UGent, CUO Leuven
      Apestaartjaren, Digimeter
 www.socialmediavlaanderen.be
 Baromètre TIC2012
Algemene cijfers (1/4)
Breedband thuis  Vlaanderen 81% - België 75%

Smartphones & Gsm

Abonnement
Mobiele data
23,8%
Algemene cijfers (2/4) – Sociale media
Algemene cijfers (3/4) – Sociale media
Algemene cijfers (3/4) – Sociale media
Steden & Gemeenten (1/2) - Vlaanderen
Steden & Gemeenten (2/2) - Vlaanderen
Steden & Gemeenten (2/2) - Wallonië
ICT-gedreven dienstverlening


Multikanaalsstrategie
èn èn

e-Skills & attitude

Meerwaarde dienstverlening
Participatie & co-creatie
Contact

Ilse.marien@vub.ac.be
Pleinlaan 9, 1050 Brussel
+32 496 28 24 88
@ilsemarien

www.ilsemarien.com
www.smit.vub.ac.be
www.iminds.be

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Social media conference - Ilse Mariën