This document describes a social media training game called the Social Media Game. It discusses setting up teams to play various scenarios dealing with social media dilemmas. The scenarios are presented to spark discussion and role-playing around topics like integrity, participation, aggression, content strategy and more. Players take on roles and have their reactions guided by a game master. The goal is to make the training engaging and help participants better remember lessons through an interactive experience. Information is provided on how to register to participate in the game.
3. Social
Media
Game
3
• So
we
started
to
talk
about
a
European
version…
What
is
the
impact
of
social
media
on
your
daily
work?
How
to
address
dilemma’s
and
points
of
view?
What
about
serious
gaming?
4. Social
Media
Game
4
• Why
not
have
a
training
or
a
quiz?
A"er
2
weeks
we
remember:
10%
of
what
we
read
20%
of
what
we
hear
30%
of
what
we
see
50%
of
what
we
see
and
hear
70%
of
what
we
say
90%
of
what
we
say
and
DO
5. Social
Media
Game
5
• How
does
this
Social
Media
Game
work?
• 5
Players
per
table
• 5
Roles
• 5
Game
scenarios
• 1
Game
master
• 15
minutes
analysis
• 15
minutes
solu=on
• 15
minutes
peer
review
• Mul=ple
dialogues,
outcomes
and
interven=ons
by
the
Game
master
6. Social
Media
Game
6
• What
are
the
5
Game
scenario’s
about?
Integrity
Par=cipa=on
Digital
Aggression
Web
care
Content
Strategy
8. Social
Media
Game
8
• How
to
become
a
Game
master?
Materials
Interven=ons
Guidelines
Commentary
Skills
Organiser
Instructor
Host
Expert
Tricks
Annual
training
Users
associa=on
Network
9. Social
Media
Game
9
• How
can
I
register
and
sign
up
to
par=cipate?
www.SocialMediaGame.net
info@socialmediagame.net
@Thorsius
+31
(0)6
8141
8533
11. Social
Media
Game
11
TRAINEE
POSTS
BLOGS
ON
FACEBOOK
#Background
The
town
council
has
recently
decided
to
close
the
public
swimming
pool
within
the
scope
of
savings.
Jim
works
as
a
trainee
with
the
local
government
in
the
policy
area
of
Sports
and
Welfare.
He
was
ac=vely
involved
in
the
administra=ve
process
that
was
at
the
base
of
this
decision.
He
advised
against
the
closure,
but
his
advice
was
not
followed
by
the
town
council.
12. Social
Media
Game
12
TRAINEE
POSTS
BLOGS
ON
FACEBOOK
#Incident
Jim
posts
several
public
blogs
on
the
closure
of
the
swimming
pool
on
Facebook.
He
declares
himself
openly
against
the
decision
that
has
been
taken
and
calls
the
relevant
decision
makers
by
name.
Jim
also
distributes
the
informa=on
via
Twi"er
and
asks
his
followers
to
ac=vely
voice
their
opinion
on
the
process
and
on
the
decision
taken.
He
shares
insights
with
regard
to
the
decision-‐making
process,
with
which
he
is
well
acquainted
within
the
scope
of
his
posi=on.
He
also
makes
very
emo=onal
statements
on
the
consequences
of
the
closure
of
the
swimming
pool.
13. Social
Media
Game
13
TRAINEE
POSTS
BLOGS
ON
FACEBOOK
#Consequence
Jim
informs
his
superior
of
his
online
behaviour.
As
messages
and
discussions
on
social
media
are
a
private
ma"er
in
the
superior’s
opinion,
he
does
not
intervene
and
gives
the
ma"er
no
further
a"en=on.
A
worried
colleague
who
has
read
the
messages
on
Facebook
and
Twi"er
finds
that
Jim
has
exceeded
the
limits
of
decency
and
reports
the
behaviour
to
the
HRM
division.
The
HRM
adviser
discusses
the
situa=on
with
the
general
manager.
The
la"er
asks
your
team
to
present
a
report
on
the
situa=on.
14. Social
Media
Game
14
• And
now…we
launch
that
website!
Filip
Meuris
Project
Director
Opening
up
16. Social
Media
Game
16
• Please
do
take
a
look!
Register
and
experiment!
www.SocialMediaGame.net
info@socialmediagame.net
@Thorsius
+31
(0)6
8141
8533