Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Digital 
Transformation 
——— 
Dealing with 
digital disruption 
——— 
December 2014 
jo@dearmedia.be / @jcaudron / +32 475 ...
Out Now! 
• www.digitaltransformationbook.com 
• Available in Dutch and English
Smile, you’re in a crisis ;-) 
@jcaudron 
Digital Transformation 
The future is about 
permanently dealing 
with change an...
Do you accept...? 
How big should CHANGE be? 
In order to change 
the world? 
@jcaudron
Waves of Digital Disruption 
1995+ 
Music 
Photography 
Video Rental 
… 
2010+ 
Print Media 
TV 
Travel 
HR 
… 
2015+ 
Ban...
Disruption is real, deal with it! 
@jcaudron 
Disruption 
Modeling 
Transformation
So how do you get 
going? 
Create your own Digital Transformation 1 vision and plan 
2 Create Digital Leadership 
3 Innova...
So how do you get 
going? 
Create your own Digital Transformation 1 vision and plan 
2 Create Digital Leadership 
3 Innova...
Digital 
Transformation 
Modeling 
(DTM)
Opening up your eyes and mind 
Trendwatching 
Business 
Cases 
Scenarios 
Impact 
Insights 
80
The Glass House 
Transparency 
Closeness 
Responsiveness 
Speed / Agility 
Authenticity 
Accountability 
Bi-directional 
H...
The Glass House 
Transparency 
Accountability 
Proximity 
Responsiveness 
Bi-directional 
Humanization 
Authenticity
The Glass House 
Transparency 
Closeness 
Responsiveness 
Speed / Agility 
Authenticity 
Accountability 
Bi-directional 
H...
The Package 
From monolithic to 
atomic 
Small & Simple 
APPification 
Long Tail 
Personalized 
Real-Time 
Utility / Usabi...
The Package 
From monolithic to 
atomic 
Small & Simple 
APPification 
Long Tail 
Personalized 
Real-Time 
Utility / Usabi...
The Package 
From monolithic to 
atomic 
Small & Simple 
APPification 
Long Tail 
Personalized 
Real-Time 
Utility / Usabi...
The Frog 
By-passing 
Virtualization 
(services, products, 
support, 
distribution, ...) 
Distortion of the 
value chain
The Frog 
By-passing 
Virtualization 
(services, products, 
support, 
distribution, ...) 
Distortion of the 
value chain
The Frog 
By-passing 
Virtualization 
(services, products, 
support, 
distribution, ...) 
Distortion of the 
value chain 
...
The Frog 
By-passing 
Virtualization 
(services, products, 
support, 
distribution, ...) 
Distortion of the 
value chain 
...
The Gatekeeper 
New gatekeepers 
Recommendations 
“Good is good 
enough” 
Ambassadorship
The Gatekeeper 
New gatekeepers 
Recommendations 
“Good is good 
enough” 
Ambassadorship 
Crowd-sourced opinions 
Peers as...
The Traveller 
Mobile technology 
Location / Local 
Always on / Instant 
gratification 
Decreased mobility (for 
society) ...
The Traveller 
Mobile technology 
Location / Local 
Always on / Instant 
gratification 
Decreased mobility (for 
society) ...
The Traveller 
Mobile technology 
Location / Local 
Always on / Instant 
gratification 
Decreased mobility (for 
society) ...
The Participant 
Community 
Gamification 
Co-creation / 
Collaboration 
The power of the 
crowd 
Empowered Self 
(Self-)se...
The Participant 
Community 
Gamification 
Co-creation / 
Collaboration 
The power of the 
crowd 
Empowered Self 
(Self-)se...
The Participant 
Community 
Gamification 
Co-creation / 
Collaboration 
The power of the 
crowd 
Empowered Self 
(Self-)se...
The Participant 
Community 
Gamification 
Collaboration 
The power of the 
crowd 
Sharing economy 
Civic crowdfunding
The Cyborg 
Quantified Self 
Wearable Computing 
Internet of Things 
Big Data 
Open Data 
Monitoring 
Even Smaller 
Contex...
The Cyborg 
Internet of Things 
Wearables 
Quantified self 
Robotics 
Data 
Monitoring
The Cyborg 
Internet of Things 
Wearables 
Quantified self 
Robotics 
Data 
Monitoring 
1 min response time instead of 10,...
The 
Glass House 
Relationship 
Transparency 
Accountability 
Proximity 
Responsiveness 
Bi-directional 
Humanization 
Aut...
What’s the digital impact? 
Trendwatching 
Business 
Cases 
Scenarios 
Impact 
Insights 
80 
You? 
Them?
What does the future look like? 
Trendwatching 
Business 
Cases 
Scenarios 
Impact 
Insights 
80
What are our new business ideas? 
Trendwatching 
Business 
Cases 
Scenarios 
Impact 
Insights 
80
Keep watching the new evolutions 
Trendwatching 
Business 
Cases 
Scenarios 
Impact 
Insights 
80 
Trendwatching
So how do you get 
going? 
Create your own Digital Transformation 1 vision and plan 
2 Create Digital Leadership 
3 Innova...
“If you can't understand the new 
world of digital, fire yourself. 
Build an executive team that is 
digital-first (when p...
You need Digital Leadership, on all levels 
CDO 
Shareholders 
Mkt Sales CIO COO CbsO 
Virtual Digital Leadership Team 
Di...
So how do you get 
going? 
Create your own Digital Transformation 1 vision and plan 
2 Create Digital Leadership 
3 Innova...
Different types of innovation 
The Factory The Guesthouse The Garage 
Incremental innovation 
• Development of ‘need to ha...
So how do you get 
going? 
Create your own Digital Transformation 1 vision and plan 
2 Create Digital Leadership 
3 Innova...
@jcaudron 
The Factory 
From ... ... to 
Digital Transformation 
The Guesthouse 
The Garage
So how do you get 
going? 
Create your own Digital Transformation 1 vision and plan 
2 Create Digital Leadership 
3 Innova...
All things you do must start from a superior experience 
From now on, you are an agile and flexible company 
@jcaudron 
Th...
Things to take away … 
Key Insights
Disruption is real, deal with it! 
@jcaudron 
Disruption 
Modeling 
Transformation 
1. Disruption is happening 
anyway, of...
Disruption is real, deal with it! 
@jcaudron 
Disruption 
Modeling 
2. There are methods 
to understand the 
impact and pl...
Disruption is real, deal with it! 
@jcaudron 
Disruption 
Modeling 
Transformation 
3. You can take transformation in your...
4. You’ll need digital leadership 
@jcaudron 
throughout the entire 
organization
@jcaudron 
6. You will need to embrace 
new culture, policies, rules, 
methodologies, technology, 
processes, attitude, …
@jcaudron 
7. You’re no longer too big to fail …
Start now. Model your 
own future. 
Play on the offense 
instead of on the 
defense! 
Read the book! 
Let us help you tran...
Digital Strategy 
and Transformation 
Jo Caudron 
jo@dearmedia.be - 0475/43.80.98
• we are a digital consulting 
company 
• founded in 2009 
• we work for large European 
clients 
• we have a strong visio...
AllDigitalNow
Our Vision: 
AllDigitalNow 
All businesses will have to do things in 
a digital way because that’s what their 
AllDigitalN...
We make companies understand the long 
term impact of digital on their business, what 
this means for their future and how...
Digital 
Strategy & 
Concept 
Development 
Digital 
Transformation 
Long Term 
Business 
Strategy 
1 2 
3
Digital 
Transformation 
——— 
Dealing with 
digital disruption 
——— 
December 2014 
jo@dearmedia.be / @jcaudron / +32 475 ...
Digital transformation by Jo Caudron
Upcoming SlideShare
Loading in …5
×

Digital transformation by Jo Caudron

Dealing with digital disrupt

Related Books

Free with a 30 day trial from Scribd

See all

Related Audiobooks

Free with a 30 day trial from Scribd

See all
  • Be the first to comment

Digital transformation by Jo Caudron

  1. 1. Digital Transformation ——— Dealing with digital disruption ——— December 2014 jo@dearmedia.be / @jcaudron / +32 475 43 80 98
  2. 2. Out Now! • www.digitaltransformationbook.com • Available in Dutch and English
  3. 3. Smile, you’re in a crisis ;-) @jcaudron Digital Transformation The future is about permanently dealing with change and going in and out of moments of crisis. Are you ready to deal with this in your business context?
  4. 4. Do you accept...? How big should CHANGE be? In order to change the world? @jcaudron
  5. 5. Waves of Digital Disruption 1995+ Music Photography Video Rental … 2010+ Print Media TV Travel HR … 2015+ Banking Healthcare Automotive Retail Education Telco … 2020+ All Safe havens will be subject to digital disruption …
  6. 6. Disruption is real, deal with it! @jcaudron Disruption Modeling Transformation
  7. 7. So how do you get going? Create your own Digital Transformation 1 vision and plan 2 Create Digital Leadership 3 Innovate in the right place(s) 4 Build the Transformation Fleet 5 Change the culture
  8. 8. So how do you get going? Create your own Digital Transformation 1 vision and plan 2 Create Digital Leadership 3 Innovate in the right place(s) 4 Build the Transformation Fleet 5 Change the culture
  9. 9. Digital Transformation Modeling (DTM)
  10. 10. Opening up your eyes and mind Trendwatching Business Cases Scenarios Impact Insights 80
  11. 11. The Glass House Transparency Closeness Responsiveness Speed / Agility Authenticity Accountability Bi-directional Humanization
  12. 12. The Glass House Transparency Accountability Proximity Responsiveness Bi-directional Humanization Authenticity
  13. 13. The Glass House Transparency Closeness Responsiveness Speed / Agility Authenticity Accountability Bi-directional Humanization 148K
  14. 14. The Package From monolithic to atomic Small & Simple APPification Long Tail Personalized Real-Time Utility / Usability Value for Money Agile/Cloud/SaaS
  15. 15. The Package From monolithic to atomic Small & Simple APPification Long Tail Personalized Real-Time Utility / Usability Value for Money Agile/Cloud/SaaS Angry Birds Twitter, Facebook CNN online / app Newspaper Website Blogs Vertical sites and specialties portals Yelo App Boxee Spotify + Metafy Sporza.be culture Sports LinkedIn, Monster, ... eBay Pinterest, blogs Weather Pro (iPhone) Traffic: Inrix + iCoyote (iPhone) Digg.be Twitter, Facebook RSS Breaking news In-depth analysis Services Weather Jobs TV Classifieds Fun Specials Discovery Trends & Lifestyle
  16. 16. The Package From monolithic to atomic Small & Simple APPification Long Tail Personalized Real-Time Utility / Usability Value for Money Agile/Cloud/SaaS versus
  17. 17. The Frog By-passing Virtualization (services, products, support, distribution, ...) Distortion of the value chain
  18. 18. The Frog By-passing Virtualization (services, products, support, distribution, ...) Distortion of the value chain
  19. 19. The Frog By-passing Virtualization (services, products, support, distribution, ...) Distortion of the value chain Apple is bypassing the payment systems with its mobile wallet: http://www.macobserver.com/tmo/article/apple-lands-digital-wallet-deal-with-amex-visa-mastercard
  20. 20. The Frog By-passing Virtualization (services, products, support, distribution, ...) Distortion of the value chain If you can sell expensive cars online, you can sell anything online.
  21. 21. The Gatekeeper New gatekeepers Recommendations “Good is good enough” Ambassadorship
  22. 22. The Gatekeeper New gatekeepers Recommendations “Good is good enough” Ambassadorship Crowd-sourced opinions Peers as news distributors Automatic algorithms
  23. 23. The Traveller Mobile technology Location / Local Always on / Instant gratification Decreased mobility (for society) De-centralized / NWOW “Good is good enough” Small Data
  24. 24. The Traveller Mobile technology Location / Local Always on / Instant gratification Decreased mobility (for society) De-centralized / NWOW “Good is good enough” Small Data
  25. 25. The Traveller Mobile technology Location / Local Always on / Instant gratification Decreased mobility (for society) De-centralized / NWOW “Good is good enough” Small Data
  26. 26. The Participant Community Gamification Co-creation / Collaboration The power of the crowd Empowered Self (Self-)service
  27. 27. The Participant Community Gamification Co-creation / Collaboration The power of the crowd Empowered Self (Self-)service
  28. 28. The Participant Community Gamification Co-creation / Collaboration The power of the crowd Empowered Self (Self-)service
  29. 29. The Participant Community Gamification Collaboration The power of the crowd Sharing economy Civic crowdfunding
  30. 30. The Cyborg Quantified Self Wearable Computing Internet of Things Big Data Open Data Monitoring Even Smaller Contextual Awareness
  31. 31. The Cyborg Internet of Things Wearables Quantified self Robotics Data Monitoring
  32. 32. The Cyborg Internet of Things Wearables Quantified self Robotics Data Monitoring 1 min response time instead of 10, survival chance goes from 8% to 80% Includes defibrillator, GPS Tracking, onboard camera and microphone
  33. 33. The Glass House Relationship Transparency Accountability Proximity Responsiveness Bi-directional Humanization Authenticity The Package Product, Service & Packaging Monolithic vs. atomic APPification Long Tail Personalized Experience Speed Price (Self-)service Scalability The Frog Position in the value chain Bypassing Virtualization Fragmentation of touchpoints The Gatekeeper Opinion making New gatekeepers Recommendations "Good is good enough" Ambassadorship The Traveller Location & Place Place Utility Empowered self Delivery fulfillment New way of working Contextual awareness Real-time The Participant Community Community Gamification Collaboration The power of the crowd The Cyborg Progressive Technology Internet of things Wearables Quantified self Robotics Data Monitoring We have to prepare for a digital future, with new rules and new relationships
  34. 34. What’s the digital impact? Trendwatching Business Cases Scenarios Impact Insights 80 You? Them?
  35. 35. What does the future look like? Trendwatching Business Cases Scenarios Impact Insights 80
  36. 36. What are our new business ideas? Trendwatching Business Cases Scenarios Impact Insights 80
  37. 37. Keep watching the new evolutions Trendwatching Business Cases Scenarios Impact Insights 80 Trendwatching
  38. 38. So how do you get going? Create your own Digital Transformation 1 vision and plan 2 Create Digital Leadership 3 Innovate in the right place(s) 4 Build the Transformation Fleet 5 Change the culture
  39. 39. “If you can't understand the new world of digital, fire yourself. Build an executive team that is digital-first (when problems arise, the first solution is always digital). Make sure there is a techie on the board of directors. If the board has a low digital IQ, the company will have a low digital IQ” George Colony CEO Forrester Research So, where are you? How digital is your company? Digital Leadership Assessment
  40. 40. You need Digital Leadership, on all levels CDO Shareholders Mkt Sales CIO COO CbsO Virtual Digital Leadership Team Digital Network Outside world Digital Officers DIGITAL OFFICE Digital Leads Board of Directors CEO
  41. 41. So how do you get going? Create your own Digital Transformation 1 vision and plan 2 Create Digital Leadership 3 Innovate in the right place(s) 4 Build the Transformation Fleet 5 Change the culture
  42. 42. Different types of innovation The Factory The Guesthouse The Garage Incremental innovation • Development of ‘need to have’ digitals projects and technology • Working on the existing foundation of the company • Follows general procedures and regulations • Slow Change projects • Small and dedicated project-teams, focused on in-house innovation • Limited independency: they are an (internal) supplier of the factory • Focus on strategically important new-style projects or add-ons that will be rolled-out within the existing company architecture Breakthrough innovation • Small dedicated teams focused on innovation • Autonomous operations and decisions • Possibly separate entities • Focused on agile and rapid development and roll-out of ideas in a stand-alone model •These can be grass-root internal initiatives or acquisition of interesting targets
  43. 43. So how do you get going? Create your own Digital Transformation 1 vision and plan 2 Create Digital Leadership 3 Innovate in the right place(s) 4 Build the Transformation Fleet 5 Change the culture
  44. 44. @jcaudron The Factory From ... ... to Digital Transformation The Guesthouse The Garage
  45. 45. So how do you get going? Create your own Digital Transformation 1 vision and plan 2 Create Digital Leadership 3 Innovate in the right place(s) 4 Build the Transformation Fleet 5 Change the culture
  46. 46. All things you do must start from a superior experience From now on, you are an agile and flexible company @jcaudron The customer always decides You live in a world of uncertainty Always play on the offense instead of the defense Don’t be afraid to cannibalize your own business Never, ever, disrespect new or small players How far away is this from YOUR business reality?
  47. 47. Things to take away … Key Insights
  48. 48. Disruption is real, deal with it! @jcaudron Disruption Modeling Transformation 1. Disruption is happening anyway, often without your knowing…
  49. 49. Disruption is real, deal with it! @jcaudron Disruption Modeling 2. There are methods to understand the impact and plan for Transformation the future
  50. 50. Disruption is real, deal with it! @jcaudron Disruption Modeling Transformation 3. You can take transformation in your own hands, but you will have to start NOW, in order to stay in the drivers seat!
  51. 51. 4. You’ll need digital leadership @jcaudron throughout the entire organization
  52. 52. @jcaudron 6. You will need to embrace new culture, policies, rules, methodologies, technology, processes, attitude, …
  53. 53. @jcaudron 7. You’re no longer too big to fail …
  54. 54. Start now. Model your own future. Play on the offense instead of on the defense! Read the book! Let us help you transform your company
  55. 55. Digital Strategy and Transformation Jo Caudron jo@dearmedia.be - 0475/43.80.98
  56. 56. • we are a digital consulting company • founded in 2009 • we work for large European clients • we have a strong vision on the impact of digital and act accordingly • we are advisors, writers, coaches and entrepreneurs AllDigitalNow Jo Caudron CEO Dado Van Peteghem Managing Partner Ilse Bollen Consultant Florence Pérès Consultant Helena Van Eykeren Consultant Sam Wouters Consultant
  57. 57. AllDigitalNow
  58. 58. Our Vision: AllDigitalNow All businesses will have to do things in a digital way because that’s what their AllDigitalNow clients want. Even non-digital companies will see their business be impacted by those who are digital (clients, competitors, partners, digital challengers, …). There is no way around this, the time of not believing is over.
  59. 59. We make companies understand the long term impact of digital on their business, what this means for their future and how they can take digital transformation in their own 1 “AllDigitalNow” AllDigitalNow hands. We create business strategy, concepts and plans for online, mobile, social, … We are advisors. We do our job in a bootstrapped way, mixing high-end strategic thinking with pragmatic implementation, through thought leadership and entrepreneurship. 2 3
  60. 60. Digital Strategy & Concept Development Digital Transformation Long Term Business Strategy 1 2 3
  61. 61. Digital Transformation ——— Dealing with digital disruption ——— December 2014 jo@dearmedia.be / @jcaudron / +32 475 43 80 98

×