Utilities are facing an explosion of data from smart meter and grid technologies that they are ill-equipped to manage and analyze. This data, if properly analyzed, could provide strategic insights but utilities currently lack capabilities to interpret usage patterns, forecast demand, and leverage data for competitive advantage. The future requires utilities to develop competencies in data management, cross-functional analysis, and demand response programs in order to unlock value from consumer data and gain competitive advantages over other utilities.

1. Smart Analytics for Utlities the way we see it
Smart Analytics for the
Utility Sector
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3. The need for a paradigm shift
At work cannot answer some pretty basic
While preparing for a weekly staff questions?”
meeting, the CEO of a large electric
utility highlighted three key issues to It’s an all too frequent scenario.
be covered: Utilities today are struggling to react
n A Private Equity firm that was to this “explosion of data” which is a
interested in taking the utility consequence of the “Smart Revolution”.
private had for weeks been asking A mature infrastructure burdened
for performance information; with an ever increasing demand and
n The Public Utility Commission technology advances has resulted in
(PUC) was threatening a seven digit exponential increases in data volumes.
fine for non-compliance in the This is compounded as utilities
service order performance reporting; continue to make the grid smarter,
n Calls from customers in the Smart installing an average of four devices
Meter rollout pilot were pouring in, for every meter monitored and this
claiming 2X to 5X increases in their critical data must be collected,
monthly bills. processed and stored.
As the CEO glanced around the room In the 1980’s and 1990’s,
at the staff, of an average tenure with telecommunications companies were
the company over 25 years, he was faced with similar challenges. As new
amazed that this collection of industry technology was introduced,
experts couldn’t solve some basic companies were inundated with new
blocking and tackling problems. “We sources of data and had little
just spent three years and US$50 experience of how to deal with it.
million installing a new ERP. We have They struggled to store and to
launched a Smart Meter Pilot and plan process it (processing was a must
to spend an additional US$500 million for billing!) but largely
rolling it out to the entire customer ignored proactively
base. We have implemented a new managing it
50TB, state-of-the-art Storage Area
Network (SAN) to store all of this
data. And you are
telling me we
The need for a paradigm shift

4. and seldom thought to analyze it for Is your organization prepared The future of utilities
business benefit. And yet today, the for the future? Initiatives such as Automated Meter
telecommunications industry is one of Here are some questions to consider Infrastructure (AMI) and Smart Grid
the most “analytically savvy” in the as you think about the state of your are sometimes likened to bringing the
business world. Call detail (their organization’s readiness to cope with utility industry into the Internet age.
equivalent of utility Smart Meter or emerging needs: Enabling direct communication with
Smart Grid data) is a rich data set that n Have you been able to utilize your metering devices opens up a realm of
is mined extensively by their marketing data repository to provide strategic possibilities for understanding usage
departments with astounding results. insights to different functional units, patterns that were not even registered,
while containing costs? Or are you let alone analyzed and leveraged with
Utilities today must take prompt action simply storing the data? conventional manual meter reading.
to secure capabilities to interpret n Do you have a strategy in place for
consumer usage patterns and develop managing and organizing the data The ability to measure and analyze
competencies to forecast demand and to facilitate analysis and enable data about electricity distribution and
plan generation. At the same time they business decisions? consumption on a more granular basis
are faced with one of the biggest n Do you have access to cross- – in time and in detail - can unlock
technology and data management functional data from operations, significant value:
challenges the world has ever seen. If outage, customer and metering in n Unbilled consumption identified by
the industry treats the daunting task of one place as the basis for e-analysis? following the ‘meter-to-cash’ trail
storing all this data as just another cost n Is your operational and customer can generate incremental revenue.
of doing business, the storage vendors data organized on legacy models or n Detection of theft and fraud in the
will be very happy and the utility is it spread over disparate systems grid can reveal lost revenue.
customer will suffer. However, if or technologies? n Proactive maintenance of expensive
utilities view the explosion of data as n Are you able to interpret and transformers and other such heavy
an opportunity to leverage information forecast the needs, preferences, and equipment in the grid can save
for competitive advantage and dynamics of your diverse customer millions of dollars by postponing
generate additional revenue, they base to create a segmented, replacement to the future.
will better control the vital targeting approach for rate plans
data elements of their and energy efficiency programs? In order to realize such value from the
business. data, it needs to be structured in a
logical manner which represents the
business model. This strategic view is
essential to ensuring that the data is
available to answer questions posed by
managers, executives and regulators,
not merely stored for posterity.
Demand Response programs have been
cited as a key business tool for utilities
to leverage this data from ‘smart’
devices. Currently, such programs are
already in use at Commercial and
Industrial (C&I) organizations where
they represent a large opportunity for
load reduction during times of peak
demand.

5. Smart Analytics for Utlities the way we see it
Using interval meters, utilities have had with the media attention given to
visibility into C&I customers’ current ‘smart’ infrastructure upgrades.
consumption patterns. It is imperative for utilities to take the
With the installation of smart meters long view and build a robust and
at domestic residences, utility competitive capability to manage their
companies will need to implement information and support their future
similar demand response programs, business operations in an efficient and
but on a much larger scale, entailing sustainable manner.
much more automation. The
advantages to be gained include: Business drivers for Smart
n Analyzing individual customer Analytics
usage behavior and aggregated Demand Response – To realize one of
trends during a Demand Response the key benefits of implementing ‘smart’
event; and technologies, utility companies need to
n Analyzing individual customer design and implement Demand
usage behaviour and aggregated Response programs that enable
trends during a Demand Response customers to contribute to energy load
event; and reduction during times of peak demand.
n Educating residents about incentives
available to limit usage during Revenue Management – As requests
periods of peak demand. for rate increases become more
challenging, companies need to
By working with customers enrolled in demonstrate that business operations Example usage scenarios for Smart
the Demand Response program to are functioning optimally. Ensuring all Analytics:
lower the demand on the grid during meters are accounted for and billed
peak periods, utility companies can accurately is essential to maximizing n Calculation and verification of demand
service all customers effectively. They revenue recovery. Utilities are finding response at a customer level
n Identification of fraud/theft of power
can also avoid the costly alternatives of proactive process monitoring to be the
via bottom-up consumption analysis
building ‘peaking’ power generation key to quickly identifying unbilled
n Meter-to-Cash Analysis
capabilities or buying additional power and under-billed meters.
n Customer Usage Pattern Analysis
from the spot market.
n Service reliability and performance
Fraud & Loss Prevention – Utilities
reporting to regulatory bodies
In preparation for these and other need near real time information about
n Transformer overload detection and
future challenges, it is time for utilities loads to detect system energy losses
circuit analysis
to adopt a customer centric view of through fraud or theft. Such
n Extension of the life of assets via
their world and organize their capabilities can realize significant predictive and pro-active maintenance
information accordingly, to support the financial benefits. n Load profile characterization and
needs of their increasingly vocal and definition for segmented customers –
social stakeholders – the citizens. Energy Efficiency – Utilities need to residential and commercial
Online social networks and create, pilot, monitor and run programs n Calculation, verification and audit of
e-commerce, with industry leaders like to educate consumers in their service assured load relief performance by
Google, Facebook, eBay and Yahoo, areas about energy efficiency and load aggregators
have set high standards for customer conservation. These activities will need n Capacity Offset Forecasting for load
service and user experience. Today’s to be supported with timely analysis reduction programs (like demand
consumers expect their utilities to and data-driven insights. response and interruptible load control
evolve to the same levels, especially programs).
The need for a paradigm shift 3

6. Compliance – Regulatory
Potential impact*
requirements drive the need for
consistent, complete and accurate
Revenue Management:
reports on operational KPIs. Non- Improvements of 2% - 4% of annual
compliance could result in companies revenues
incurring penalties. Collections Management:
Improvements of 3% - 5% of annual
Asset Maintenance and Accounts Receivable
Management – The ability to identify Customer Management:
potential problems in grid and power Cost improvements of 4% - 8% per
supply equipment can extend the life campaign
of expensive assets and avoid Demand response:
Reduction in peak load by 5%
unplanned service interruptions.
Energy conservation:
Reduction in technical losses by 15%
Customer Care and Management – Energy conservation:
Utilities are now expected to provide Reduction of non-technical losses
customers with web-based interactive by 50%
capabilities to view and manage all Outage Management:
aspects of their relationships well First call resolution Improved by 50%
beyond the basic enrolment, billing,
payment, and historical usage * Based on Capgemini experience
information. Utilities need to develop
tailored pricing plans and provide
incentives for customers to use energy
efficiently.
Forecasting and Load Management –
Accurate forecasting is essential to timely
and economical demand and supply
management. Utilities need to leverage
data on consumption, weather and
supply constraints to effectively manage
their wholesale operations – and
minimize the need for expensive spot
market purchases of power.
4

7. Smart Analytics for Utlities the way we see it
How can Smart Analytics help
Interactive Dashboards
your business?
Smart Analytics offers utilities multi- MANAGE SUPPORT
dimensional support across functional Account Overview Bill & Payments My Energy Usage My Carbon Footprint My Devices My Profile
areas and provides an integrated My Carbon Footprint
platform for the deployment of
business intelligence. It pushes How does my home use energy?
Electricity Costs 04/16/2009 to 05/15/2009 Hot water $13
“actionable intelligence” to all levels of Other $11
the organization. Lighting $10
Food Storage $9
Heating $2
Cooking $1
Key benefits of Smart Analytics Analyze My Appliances
capabilities include: How does my home compare?
$58
Avg. Home
n Improved interfaces and decision Electricity Costs 04/16/2009 to 05/15/2009
Uses Uses
Least Most
support in the form of interactive Energy Energy
$46
dashboards, reports and ad hoc My Home
query tools to analyze data from How does my usage compare? $320
$350
different business areas in a single Usage Comparison
Electric Use (KW/h)
reporting solution thus providing May 2008 May 2009
cross-functional business insights
not previously available.
n Improved ability to analyze and
understand customers’ energy use
Meter to Cash Decomposition Analysis
patterns, via segmentation
n Ability to educate customers on the Current Period
Units
Scope Filters Total Meters Installed
financial and environmental impacts Periods 150,000
150,000
Dollars (USD)
of their energy usage via interactive Feb’10
tools and portals. Utility Type Route Cycle
Assignment
Meters Assigned to Route Cycle
147,450
147,450
Not Assigned to Route Cycle
2,550
Electric
n Robust and scalable data model
Region
solutions for utilities (uLDM) All
Roads Collected Roads Not Collected Roads – AMI Not Responsive
2,825 7,083
developed by Teradata that ensure North Meter Roads 137,542
South
data accessibility, enable reuse East Meters Invoiced Invoices pending validation Meters not invoiced
comprehensive documentation West Invoices 130,354 14,211 2,885
resulting in time and cost savings. Premise Type
n Monitoring and analysis solutions Residential Actual reads Estimated reads Zero Consumption
Roads 121,468 3,002 5,884
C&I
like Demand Response
Management, Time of Use (ToU) Previous period Roads - Invoiced In Current Period
Meters Invoiced
billing, Predictive Asset Invoices 15,287
Maintenance.
n Exploratory analyses of rate case Actual roads Estimated roads Zero Consumption
Roads 13,121 1,208 958
studies, and energy efficiency
programs. Total Invoiced Amount for the Period
$15,360,915 $1,801,420 $17,162,335
Current Peroid Past Peroid
The need for a paradigm shift 5

8. The Partnership Model
Strategic partnership enhances the
speed of delivery for analytical
PARTY
solutions and helps create operational
efficiencies while reducing risks.
EVENT FINANCE
Partnering provides the toolsets to
deliver solutions tailored to our
clients’ varying requirements and
disparate systems.
INFRASTRUCTURE MASTER OFFERING
Our partner Teradata is a global
leader in enterprise data warehousing
and analytic technologies, providing
affordable, powerful, and easy-to- FINANCIAL MANAGEMENT PROMOTION
deploy solutions for organizations of
all sizes. Key partnership solutions
include:
Here are some questions to consider
as you think about the state of your About Teradata Providing data warehousing for
organization’s readiness to cope with Teradata is the world’s largest companies of all sizes, needs, and
emerging needs: company solely focused on raising budgets, Teradata gives companies a
n An analytical platform from intelligence through data smarter, more competitive enterprise.
Teradata enabling utility companies warehousing, data warehouse Visit www.teradata.com.
to evaluate usage information from appliances, consulting services and
Smart Meter technology alongside enterprise analytics, with affordable,
their Customer, Operational and powerful, and easy-to-deploy
Financial information in order to solutions. Teradata addresses a range
gain new business insights. of needs from data mart appliances to
n Linear scalability that allows even the active enterprise data warehousing
largest of data sets to be analyzed. strategies, consulting services, and
n Historical information analysis using applications tailored to specific issues
Teradata’s ability to store data in a variety of industries. Teradata
automatically and economically by Active Enterprise Intelligence
how often it is accessed (i.e. hot/ solutions give actionable insight for
warm/cold data). smarter, faster decisions, adding value
n Utility Logical Data Models (uLDM and real opportunity across countless
from Teradata) that provide a dimensions.
robust and flexible map
demonstrating how data attributes
are related across the enterprise.
and facilitating enterprise business
intelligence platforms.
n Centralization of data for analysis
and reporting.
6

9. Smart Analytics for Utlities the way we see it
Capgemini and Business Information
Management
About Capgemini intelligence available at the point of
Capgemini, one of the world’s foremost need, providing you with the agility and
providers of consulting, technology responsiveness demanded in today’s
and outsourcing services, enables its marketplace.
clients to transform and perform Our in-depth knowledge of the
through technologies. Capgemini industry, and thought leadership from
provides its clients with insights and subject matter specialists have further
capabilities that boost their freedom to acted as an accelerator to help us devise
achieve superior results through a innovative, robust, and scalable service
unique way of working, the solutions. Some of the readily adaptable
Collaborative Business ExperienceTM. deliverables include:
n Conceptual, logical and physical
Business Information data models for organizing
Mangement (BIM) information at an enterprise level.
Capgemini has a focus on Business n Ready-to-use and customizable
Information Management (BIM) with dashboard templates, packaged
over 5,000 BIM practitioners worldwide. metrics, and mock-ups for client
BIM presents a comprehensive approach referencing.
to delivering actionable insight from n Data and metadata management
your corporate data assets. Providing solutions.
technology expertise and service n Database scripts scalable to clients’
excellence at every stage across the data and application framework.
information lifecycle, BIM is an end-to- These are key enablers to accelerate
end engagement model that ensures the realization of value from the data
information availability is mapped captured from the Smart Grid.
intimately to operational demand. From www.capgemini.com/services-and-
devising a practical information strategy solutions/challenges/business-
to implementing a range of best-of-breed information-management/
technologies selected to meet your overview
unique requirements, the information
infrastructure is optimized. As a result,
tactical and strategic decision making
is directly supported by
accurate, timely

10. The Partnership Model
Contacts: Norway:
Ronny Seehuus
Australia: (ronny.seehuus@capgemini.com)
Radhe Bolisetty
(radhe.bolisetty@capgemini.com) Portugal:
Miguel Mancellos
China: (miguel.mancellos@capgemini.com)
Xu Jun
(jun.xu@cn.capgemini.com) Spain:
Jesus Manuel Garran Pedraza
Czech Republic: (jesus.garran-pedraza@capgemini.com)
Jan Kardlec
(jan.kardlec@capgemini.com) Sweden:
Charlotte Spira
Denmark: (charlotte.spira@capgemini.com)
Jens Serj
(jens.sejr@capgemini.com) United Kingdom:
Rob Toguri
Finland: (rob.toguri@capgemini.com)
Christian Backman
(christian.backman@capgemini.com) United States:
Jeff Deyerle
France: (jeffrey.deyerle@capgemini.com)
Christian Becht
(christian.becht@capgemini.com) Financial Services:
Marc Zimmerman
Germany: (marc.zimmerman@capgemini.com )
Kai-Oliver Schaefer
(kai-oliver.schaefer@capgemini-sdm.
com)
India:
Venkatakrishnan Iyer
(venkatakrishnan.iyer@capgemini.com)
India Local Market:
Ranjan Tayal
(ranjan.tayal@capgemini.com)
Italy:
Livio Palomba
(livio.palomba@capgemini.com)
Netherlands:
Kees Birkhoff
(kees.birkhoff@capgemini.com)
8

11. About Capgemini
®
Capgemini, one of the Rightshore®, which aims to get the right
world’s foremost providers balance of the best talent from multiple
of consulting, technology and locations, working as one team to create
outsourcing services, enables its clients and deliver the optimum solution for
to transform and perform through clients. Present in more than 30
technologies. Capgemini provides its countries, Capgemini reported 2009
clients with insights and capabilities global revenues of EUR 8.4 billion and
that boost their freedom to achieve employs 90,000 people worldwide.
superior results through a unique way
of working, the Collaborative Business
ExperienceTM. The Group relies on its More information is available at
global delivery model called www.capgemini.com
Rightshore® is a registered trademark belonging to Capgemini. The information contained in
this document is proprietary. Copyright © 2010 Capgemini. All rights reserved.

12. www.capgemini.com
North America Contacts
Business Information Management
Utilities Sector Lead
Scott F. Barnes
phone: (770) 331-6597
email: scott.barnes@Capgemini.com
Smart Energy Services
Head of Sales
Andrew J. Roehr
phone: (512) 656-4341
email: andrew.roehr@capgemini.com