Vidizmo EnterpriseTube - Enterprise Video Streaming SolutionNadeem Khan
A perfect Enterprise Video Streaming Platform and Portal. Setup unlimited YouTube /Vimeo Style video channels, fully branded with corporate look and feel, each channel may use its own authentication system to authenticate users such as Enterprise AD, SAML-P, Google ID, Facebook ID or Microsoft ID or VIDIZMO ID or anonymous access.
Probably you have heard about some cases where chatbots failed miserably in delivering any actual business benefit. Our experience cooperating with the biggest companies in the world like Elisa, Veon, and Swedbank has taught us some interesting aspects we are about to share in this presentation
Originally published at https://mindtitan.com/resources/guides/chatbot/benefits-of-chatbots/
FTC Internet of Things Report
The report includes the following recommendations for companies developing Internet of Things devices:
build security into devices at the outset, rather than as an afterthought in the design process;
train employees about the importance of security, and ensure that security is managed at an appropriate level in the organization;
ensure that when outside service providers are hired, that those providers are capable of maintaining reasonable security, and provide reasonable oversight of the providers;
when a security risk is identified, consider a “defense-in-depth” strategy whereby multiple layers of security may be used to defend against a particular risk;
consider measures to keep unauthorized users from accessing a consumer’s device, data, or personal information stored on the network;
monitor connected devices throughout their expected life cycle, and where feasible, provide security patches to cover known risks.
Preparing for the Future of Enterprise Mobility -- Insights Not to MissEnterprise Mobile
Interested in knowing what CIOs and other IT executives really think about the future of enterprise mobility? Join Enterprise Mobile as we delve into the results of a survey conducted to assess the business impact of enterprise mobility based on input from technology leaders. We’ll give you tips to prepare for the future of enterprise mobility, secrets to removing barriers to mobile strategy implementation and show you how other companies are embracing mobile security.
Watch the presentation here: http://bit.ly/180vPc5
Download our BYOD Policy Template here: http://bit.ly/1aEJqd8
Vidizmo EnterpriseTube - Enterprise Video Streaming SolutionNadeem Khan
A perfect Enterprise Video Streaming Platform and Portal. Setup unlimited YouTube /Vimeo Style video channels, fully branded with corporate look and feel, each channel may use its own authentication system to authenticate users such as Enterprise AD, SAML-P, Google ID, Facebook ID or Microsoft ID or VIDIZMO ID or anonymous access.
Probably you have heard about some cases where chatbots failed miserably in delivering any actual business benefit. Our experience cooperating with the biggest companies in the world like Elisa, Veon, and Swedbank has taught us some interesting aspects we are about to share in this presentation
Originally published at https://mindtitan.com/resources/guides/chatbot/benefits-of-chatbots/
FTC Internet of Things Report
The report includes the following recommendations for companies developing Internet of Things devices:
build security into devices at the outset, rather than as an afterthought in the design process;
train employees about the importance of security, and ensure that security is managed at an appropriate level in the organization;
ensure that when outside service providers are hired, that those providers are capable of maintaining reasonable security, and provide reasonable oversight of the providers;
when a security risk is identified, consider a “defense-in-depth” strategy whereby multiple layers of security may be used to defend against a particular risk;
consider measures to keep unauthorized users from accessing a consumer’s device, data, or personal information stored on the network;
monitor connected devices throughout their expected life cycle, and where feasible, provide security patches to cover known risks.
Preparing for the Future of Enterprise Mobility -- Insights Not to MissEnterprise Mobile
Interested in knowing what CIOs and other IT executives really think about the future of enterprise mobility? Join Enterprise Mobile as we delve into the results of a survey conducted to assess the business impact of enterprise mobility based on input from technology leaders. We’ll give you tips to prepare for the future of enterprise mobility, secrets to removing barriers to mobile strategy implementation and show you how other companies are embracing mobile security.
Watch the presentation here: http://bit.ly/180vPc5
Download our BYOD Policy Template here: http://bit.ly/1aEJqd8
Accenture publishes its technology vision annually. It is a distillation of our extensive research over the course of the previous 12 months, the experiences of our research teams and the input of our clients. In it, we outline the emerging technology trends that forward-thinking CIOs will use to position their organizations to drive growth and high performance, rather than just focusing on cost-cutting and efficiency improvements.
Business leaders now accept that their organizations’ future success is bound up with their ability to keep pace with technology. CIOs have to play a key role in helping these business leaders recognize and seize the opportunities enabled by new trends—but the price of progress will have to be paid, along with new risks assumed.
We believe six technology trends will influence business over the next three to five years:
Context-based services. Where you are and what you are doing will drive the next wave of digital services.
Converging data architectures. Successfully rebalancing the data architecture portfolio and blending the structured with the unstructured are key to turning data into new streams of value.
Industrialized data services. The ability to share data will make it more valuable—but only if it is managed differently.
Social-driven IT. Realize that social is not just a bolt-on marketing channel. It will have true business-wide impact.
PaaS-enabled agility. The maturing platform-as-a-service (PaaS) market will shift the emphasis from cost-cutting to business innovation, supporting rapid evolution for business processes that need continuous change.
Orchestrated analytical security. Organizations will have to accept that their gates will be breached and begin preparing their second line of defense—data platforms—to mitigate the damage caused by attacks that get through.
Jason Brenier's Presentation "Principles of Conversational Business" - Activa...mPulse Mobile
Jason Brenier of Georgian Partners presents on how conversational and natural language interfaces, including chatbots, are rapidly becoming a way to engage consumers in consumer-focused industries outside of healthcare. Jason introduces the trends driving this change and a framework of principles for adopting it successfully in your organization.
Disruptive innovation creates new market and reshapes existing one. To achieve growth in a fast-changing world, you want to be a disruptor, don't be disrupted!
Mobile Business Applications can be devloped on a low budget and its value to business is increasing every day.
Best Business Apps is the lading mobile application developer in Australia.
Contact us now on 1300 655 517.
New technology trends are being introduced at a speed faster than ever. Amidst several competitions among themselves and with a desire to provide with better future technology gadgets or future technology devices, the world is getting to see new innovations.
2008 annual report for Absolute Software Corporation (TSX: ABT), the leader in computer theft recovery, data protection and secure IT asset management solutions. Absolute Software provides organizations and consumers with solutions in the areas of regulatory compliance, data protection and theft recovery. The Company's Computrace software is embedded in the firmware of computers by global leaders, including Acer, ASUS, Dell, Fujitsu, General Dynamics Itronix, HP, Lenovo, Motion, Panasonic and Toshiba, and the Company has reselling partnerships with these OEMs and others, including Apple. For more information about Absolute Software and Computrace, visit www.absolute.com and http://www.absolute.com/blog.
Vala Afshar, CMO at Extreme Networks, spoke on The Power of Collaboration to business entrepreneurs and technology leaders gathered at Washington University in an event sponsored by Core Networks, the Kellogg Alumni Association of St. Louis, and Extreme Networks. Video of Vala's presentation is here - https://www.youtube.com/watch?v=F9ZtNNtlid4 For more, follow on Twitter - @ValaAfshar @CoreNetworksLLC
Using graphics to maximize your businessalveeferdous
Introducing Using graphics to maximize your business. Enhance your business superior Graphics. Inside this e-book, you will discover about quality of graphics and your business, does your company marketing plan include the use of graphics logo, why you should use graphics design company for your business, how exhibition graphics can promote your company, the of graphics in your online business, top tips for using graphics for your business publicity, how to images to tell your story and so much more!
Free download at: http://vint.sogeti.com/downloads/
In the past few years, information technology has become increasingly personal and social and has made its presence very much felt. The emergence of wearable computing and other forms of empathic ‘things’ seems a logical further step: even more intimate, more human-oriented, and ubiquitous. There are more and more devices that count our steps, take our blood pressure or measure the indoor temperature, track our location or conversations.
We are witnessing a computer boom in terms of kinds, shapes and sizes – around, on or inside the body – that behave increasingly smart and link up more and more intuitively with man’s extremely personal and natural interface.
In the next decade Personal Computing will become really personal: inside, on and around the person with attention for the context of the individual. In this study we explore this development and present seven manifestations that can define the impact on business, such as the ‘quantified employee’ and the ‘body as the new password’
Accenture publishes its technology vision annually. It is a distillation of our extensive research over the course of the previous 12 months, the experiences of our research teams and the input of our clients. In it, we outline the emerging technology trends that forward-thinking CIOs will use to position their organizations to drive growth and high performance, rather than just focusing on cost-cutting and efficiency improvements.
Business leaders now accept that their organizations’ future success is bound up with their ability to keep pace with technology. CIOs have to play a key role in helping these business leaders recognize and seize the opportunities enabled by new trends—but the price of progress will have to be paid, along with new risks assumed.
We believe six technology trends will influence business over the next three to five years:
Context-based services. Where you are and what you are doing will drive the next wave of digital services.
Converging data architectures. Successfully rebalancing the data architecture portfolio and blending the structured with the unstructured are key to turning data into new streams of value.
Industrialized data services. The ability to share data will make it more valuable—but only if it is managed differently.
Social-driven IT. Realize that social is not just a bolt-on marketing channel. It will have true business-wide impact.
PaaS-enabled agility. The maturing platform-as-a-service (PaaS) market will shift the emphasis from cost-cutting to business innovation, supporting rapid evolution for business processes that need continuous change.
Orchestrated analytical security. Organizations will have to accept that their gates will be breached and begin preparing their second line of defense—data platforms—to mitigate the damage caused by attacks that get through.
Jason Brenier's Presentation "Principles of Conversational Business" - Activa...mPulse Mobile
Jason Brenier of Georgian Partners presents on how conversational and natural language interfaces, including chatbots, are rapidly becoming a way to engage consumers in consumer-focused industries outside of healthcare. Jason introduces the trends driving this change and a framework of principles for adopting it successfully in your organization.
Disruptive innovation creates new market and reshapes existing one. To achieve growth in a fast-changing world, you want to be a disruptor, don't be disrupted!
Mobile Business Applications can be devloped on a low budget and its value to business is increasing every day.
Best Business Apps is the lading mobile application developer in Australia.
Contact us now on 1300 655 517.
New technology trends are being introduced at a speed faster than ever. Amidst several competitions among themselves and with a desire to provide with better future technology gadgets or future technology devices, the world is getting to see new innovations.
2008 annual report for Absolute Software Corporation (TSX: ABT), the leader in computer theft recovery, data protection and secure IT asset management solutions. Absolute Software provides organizations and consumers with solutions in the areas of regulatory compliance, data protection and theft recovery. The Company's Computrace software is embedded in the firmware of computers by global leaders, including Acer, ASUS, Dell, Fujitsu, General Dynamics Itronix, HP, Lenovo, Motion, Panasonic and Toshiba, and the Company has reselling partnerships with these OEMs and others, including Apple. For more information about Absolute Software and Computrace, visit www.absolute.com and http://www.absolute.com/blog.
Vala Afshar, CMO at Extreme Networks, spoke on The Power of Collaboration to business entrepreneurs and technology leaders gathered at Washington University in an event sponsored by Core Networks, the Kellogg Alumni Association of St. Louis, and Extreme Networks. Video of Vala's presentation is here - https://www.youtube.com/watch?v=F9ZtNNtlid4 For more, follow on Twitter - @ValaAfshar @CoreNetworksLLC
Using graphics to maximize your businessalveeferdous
Introducing Using graphics to maximize your business. Enhance your business superior Graphics. Inside this e-book, you will discover about quality of graphics and your business, does your company marketing plan include the use of graphics logo, why you should use graphics design company for your business, how exhibition graphics can promote your company, the of graphics in your online business, top tips for using graphics for your business publicity, how to images to tell your story and so much more!
Free download at: http://vint.sogeti.com/downloads/
In the past few years, information technology has become increasingly personal and social and has made its presence very much felt. The emergence of wearable computing and other forms of empathic ‘things’ seems a logical further step: even more intimate, more human-oriented, and ubiquitous. There are more and more devices that count our steps, take our blood pressure or measure the indoor temperature, track our location or conversations.
We are witnessing a computer boom in terms of kinds, shapes and sizes – around, on or inside the body – that behave increasingly smart and link up more and more intuitively with man’s extremely personal and natural interface.
In the next decade Personal Computing will become really personal: inside, on and around the person with attention for the context of the individual. In this study we explore this development and present seven manifestations that can define the impact on business, such as the ‘quantified employee’ and the ‘body as the new password’
Bringing Data to Life. Spreadsheets are boring! (ClickZ Live Singapore 2014)Dave Sanderson
It doesn’t matter how good the analysis is if the key decision makers can’t understand it quickly. This session will take you through visual languages that can be used to highlight key points in your analysis, techniques to simplify data visualization, and go through common mistakes that can kill a good piece of valuable analysis.
Take homes include:
Understand how to use visual tools to communicate data effectively – beyond just tables and bar charts
Learn how to simplify your data presentations so they are easier to understand
Identify and avoid common pitfalls in data visualisation.
Presented on 3rd December, 2014 at ClickZ Live Singapore
http://www.clickzlive.com/singapore/
Leaders in search of followership by Kenneth MikkelsenKenneth Mikkelsen
Kenneth Mikkelsen explores why leadership is so hard to exercise today in a conversation with professor Barbara Kellerman from Harvard University’s John F. Kennedy School of Government. This is a must read for everyone interested in leadership and management trends.
see attachedTitle social Media in the work placeWhat is the .docxbagotjesusa
see attached
Title social Media in the work place
What is the advanges and disadvanges of social media in the work place
the effect of social media in the workplace
10 The Enterprise Feb. 1-7,2010
Social media and the workplace Manners and your bottom line
In some social circles,if you aren't "tweeting,"
you're considered disconnected or entirely out of
touch. Certainly, it seems that social networks like
Twitter, Facebook, Linkedin and other Web 2.0
environments have eclipsed comer bars, coffee
houses and country clubs as the common gathering
places for some groups. Take, for example.
Generation Y. By 2010, Gen Y will outnumber
their Baby Boomer predecessors, and 96 percent of
them have joined a social network. What's more, if
Facebook were a country, it would be the world's
fourth largest nation, with 300 million "citizens."
But individuals aren't the only ones socializing
online. Companies are finding a voice within
social networks too. Just a short decade
ago companies were creating inviting Web
sites to allow their constituents to visit
them. Now, many courageous companies
are reaching outside their firewalls
and enlisting social media forums, like
Twitter and Facebook, to actively engage
and directly communicate with their
constituents. Others are generating original
content and encouraging discussion about
their products and services through blogs
and chat rooms on their Web sites. .
But despite the relatively widespread adoption
of social media among companies for purposes
of marketing and PR, many businesses are still
struggling with the " i f and "how to" of allowing
access to social media within the workplace. In
fact, one recent study reported that 54 percent of
companies prohibit any access to social media
networks on the job, and another 19 percent of
companies permit only limited access solely for
business purposes. Why?
Businesses and their management teams
have valid concerns about opening the door,
or firewalls as the case may be, to social media,
but proponents for employees' open access have
equally compelling arguments to counter those
concerns. For example, business leaders worry that
they'll see a decrease in productivity if employees
are allowed to access their Twitter or Facebook
accounts from their office, but others will argue that
access to social media networks actually promotes
productivity because workers can conduct more
thorough research and interact with coworkers and
customers more effectively. Proponents also point
out that workers who are able to tweet during work
hours are more likely to respond to work e-mails or
check voicemail during non-work hours.
Of course, many managers voice serious
concerns about the potential for employees to leak
confidential company information, spread negative
comments about the company or conduct illegal
online activity from the workplace. Certainly these
are real issues for company leaders to consider.
Given the prevalence of social media today,
however, it is beg.
B2B Marketing: 5 Outstanding Ways to Leverage Social Media in a B2B Setting b...Julie Bevacqua
Julie Bevacqua shares tools to brand yourself as a market leader, such as Social Connector and Jigsaw, and social media platforms such as LinkedIn and Plaxo.
How to manage and leverage business use of social media platformsSocialengine India
In this presentation, we shall discuss how social network development platform has become a knowledge-sharing platform where employees collaborate to improve their work productivity and workflow. Also, we will present some potential risks associated with employees creating their social media accounts while at the office, and how to address these issues by enforcing social media policies and keeping tabs on the legal landscape of social media.
Let your desire to put your customers at
the center of your business be the driving force behind your participation for the long term. Your
community will thank you with their attention, their trust, their voice and their loyalty.
DISCLAIMER: The views are entirely that of the author of the presentation and ESS does not associate itself with the content whatsoever. ESS cannot be held liable in anyway for any claims arising out of the presentation or any repercussions from partial/complete implementation of any of the ideas presented.
ReportGarden’s social media proposal template will provide a comprehensive example to let your client know the workflow with case studies,deliverables etc and explain how your social media strategies like brand promotion, campaigns, engagement, lead generation, will increase the conversion rate while providing a definite timeline for your client.
Social Media for Your Business!
It is no longer an option to simply exist on social media, you need to be constantly engaging on all of your social media platforms.
This issue of Convey It will walk you through all of the different platforms that are available for your business. It will show you how to utilize social media and maximize your efforts on each platform.
We hope that you enjoy this issue of Convey It!
The presentation describes the profession of a Social Media Manager. It is a brief explanation of the main principles, methods and mechanisms this job has.
The presentation also describes how to optimize the process of social media management and make it more effective.
Shamit Khemka list out benefits of Social mediaSynapseIndia
Social media optimization gives tremendous amount of exposure to businesses at a very nominal cost. It helps in increasing your website traffic by scattering your web links across different popular Social media sites like Facebook, LinkedIn, Twitter where visitors are most likely to click on your link. SynapseIndia founder Shamit Khemka List out some Benefits of Using social media.
How has digital marketing changed in 2020Kelly Ston
2020 is coming to an end and with all that has happened in the world, I think it is safe to say that I am not the only one who will not miss it. But before the end of the year, I wanted to take some time to think about what will permanently change in marketing and learning that I will be conducting in 2021.
Similar to AVG Small Business Digital Policy Guide (20)
MEF Global Consumer Trust Report.
The study explores the key areas of trust, privacy, transparency and security to identify their impact on mobile consumers globally from purchasing a new device to downloading apps or paying for goods and services.
ER(Entity Relationship) Diagram for online shopping - TAEHimani415946
https://bit.ly/3KACoyV
The ER diagram for the project is the foundation for the building of the database of the project. The properties, datatypes, and attributes are defined by the ER diagram.
This 7-second Brain Wave Ritual Attracts Money To You.!nirahealhty
Discover the power of a simple 7-second brain wave ritual that can attract wealth and abundance into your life. By tapping into specific brain frequencies, this technique helps you manifest financial success effortlessly. Ready to transform your financial future? Try this powerful ritual and start attracting money today!
1.Wireless Communication System_Wireless communication is a broad term that i...JeyaPerumal1
Wireless communication involves the transmission of information over a distance without the help of wires, cables or any other forms of electrical conductors.
Wireless communication is a broad term that incorporates all procedures and forms of connecting and communicating between two or more devices using a wireless signal through wireless communication technologies and devices.
Features of Wireless Communication
The evolution of wireless technology has brought many advancements with its effective features.
The transmitted distance can be anywhere between a few meters (for example, a television's remote control) and thousands of kilometers (for example, radio communication).
Wireless communication can be used for cellular telephony, wireless access to the internet, wireless home networking, and so on.
Multi-cluster Kubernetes Networking- Patterns, Projects and GuidelinesSanjeev Rampal
Talk presented at Kubernetes Community Day, New York, May 2024.
Technical summary of Multi-Cluster Kubernetes Networking architectures with focus on 4 key topics.
1) Key patterns for Multi-cluster architectures
2) Architectural comparison of several OSS/ CNCF projects to address these patterns
3) Evolution trends for the APIs of these projects
4) Some design recommendations & guidelines for adopting/ deploying these solutions.
2. SocializeMost employees will have their organization’s best interests at heart but in an
era when everything is mobile, the boundaries between private and work life are
blurring, making it difficult for even well-intentioned workers to steer clear of tech
trouble. What does that mean in reputational, legal and financial terms
for your business?
As mobile technology, social media and the associated issues surrounding them
restructure conventional business practices, will you be ready to meet
the new challenges?
3. Be Safe Online Small business digital policy guide www.avg.com 2
The advent of social media, mobile
devices and the accompanying
tools are benefitting us in ways
unimaginable a decade ago. As
smartphones and tablets have
integrated fully into our home and
business lives, the pace, scope and
capacity of work has increased - but so
has the potential for problems.
Social media, too, has changed the
landscape, largely for the better, but
there are important issues to consider
as we become ever more accessible
and interconnected.
It may feel as if you need to expand
or incorporate an IT team, even if
until recently your company has been
managing the transition to digital
with little or no internal support. But
considering the average cybercrime
incident cost $8.9 million in 2012 -
according to the Ponemon Institute
Cost of Cyber Crime report - and
experts say attacks, particularly using
viruses, worms and malware, are
increasing, it’s integral to a healthy
business to have the understanding,
policies and infrastructure in place to
meet these threats.
But with some essential safety advice
and tips for managing things such
as social presence, your business
can make the most of emerging
technologies.
IntroductionWith the rapid changes in hardware, how we make connections, how we access
content and how we interact with technology, there’s never been a more exciting
time for business.
Judy Bitterli is a Senior
Vice President at AVG.
She blogs about online
experiences at
http://blogs.avg.com
4. It was a coup for Detroit-based ePrize, a
national digital marketing agency, which
drummed up industry kudos and media
attention for its creative use of social
networks.
Crucially, ePrize chose Samantha Banky
in part because she was an early and
avid adopter of social media. She, like
the brightest and best job candidates,
embraced it as a platform to launch her
professional career.
More importantly, ePrize recognized the
potential for social media as a recruiting
tool, promoting its presence on various
channels not only to clients but to
valuable job candidates.
By harnessing social media’s capacity
for recruiting and vetting candidates,
organizations are gaining exposure to
the kind of people they want to attract,
taking some of the work out of managing
postings and applications, and displaying
the character of the workplace.
Social followers are likely to share any
job vacancies you post, letting your
connections do the legwork for you. Plus,
with individuals following your social
presence, you may even turn the head of
an exceptional candidate who didn’t think
they were in the market for a career shift.
The ease with which social media
provides insight into a prospective
employee is one of its best features,
though be wary of the legal perils: read
on for expert advice on how to stay
above board. But bearing in mind how
quick and simple it is to get started -
and how effective an estimated 90%
of employers find it - what are you
waiting for?
www.avg.com 3Be Safe Online Small business digital policy guide
Social recruitingYou’ve probably heard about the recent college graduate who was headhunted over
social media, with her personalized job offer posted on Instagram and Facebook.
The ease with which
social media provides
insight into a
prospective employee is
one of its best features
5. Be Safe Online Small business digital policy guide
Social brandingIs your business on board with social media? If it isn’t, you can bet your competitors
are - and they’re loving it. Whether you are using social for recruiting, brand
awareness or building customer loyalty, it’s a winning scenario.
www.avg.com 4
Social sites and industry-specific
networks are providing cost-neutral ways
to attract and retain both employees
and business. See the following page for
more information about smaller or newer
players in the social stakes.
Moreover, social channels provide
opportunities for marketing, promotional,
brand awareness and customer or client
loyalty efforts. Businesses can build
links with potential employees or clients
by demonstrating a flavor of what life is
like in your workplace and giving them
the chance to see how they might fit in
with the ethos and atmosphere.
There are also examples of best practice
and things to avoid when using social
media in any business-related capacity,
including:
● Resisting the temptation to make your
organization’s social presence too salesy,
publicity driven or all about recruiting.
Offer followers something of genuine
value, such as industry news, successful
campaigns or even just something funny
● Keep posts brief but not boring and
certainly not offensive or risque.
Neither should content be aggressive,
condescending or unpleasant towards
a rival. Interact with followers, which
builds trust and increases the likelihood
of retaining and capturing new followers
who will share your content. Responding to
posts and questions puts a human face on
a business - plus it’s just polite
● Be careful who the business entrusts
with its social profiles. An intern or
someone inexperienced with technology
or the business’s objectives, or someone
with an axe to grind, could embroil the
business in a damaging controversy with
just a few keystrokes.
Resist the temptation
to make your
organization’s social
presence too salesy,
publicity driven or all
about recruiting.
6. Social climbers
Google+
With around 360 million active users, Google Plus boasts
perks, such as a group video service. More crucially, actively
engaged Google Plus users can get a boost in search rankings -
what better way to promote your business?
Instagram
A specialized app for capturing and enhancing pictures
of your business’s atmosphere, without the need for a
photography degree.
Dribbble
One of the up-and-coming social sites that are industry-
specific. Dribbble gives designers and creatives a place to
showcase their work.
Pinterest
Visually display your organization’s unique aspects, such as
an appealing work space or a company night out, while luring
followers. In turn, users can keep tabs on what potential
employees are up to and establish whether they might be a
good fit for your company.
YouTube
Promote your organization’s values and benefits through
peppy presentations that demonstrate your strengths. Just
keep it genuine, interesting and, most of all, short.
Tumblr
A social media blog site where employers can get valuable
insight into a job candidate’s ability, initiative and commitment.
Be Safe Online Small business digital policy guide www.avg.com 5
+
Apart from the obvious channels - LinkedIn, Twitter and Facebook - other social sites
and industry-specific networks can be good places to invest in, both in terms of
recruiting and for building brand awareness and loyalty.
7. The occasional personal Facebook
updates aren’t always bad for business:
if a reporter, for instance, tells their
followers over Twitter or Facebook
about an exclusive hitting the pages
or the screens later in the day, it could
create a buzz around the company’s
site.
But plenty of scenarios can spell
trouble if there is no clear social media
policy for employers to turn to when
things go awry. A robust policy should
outline the stance on social media or
mobile device usage during and outside
work time, and the consequences of
violating it.
Though the courts are still catching
up to the evolving social sphere, legal
experts say a company’s safest position
is to have a comprehensive framework
for averting and dealing with problems.
Case in point: what rights do individuals
have to LinkedIn accounts that
were created or expanded in a work
setting? If someone sets up a business
in competition with their former
employer, could their LinkedIn account
be considered proprietary information?
On a related note, how should a
business respond to false or negative
statements from competitors, former
employees or failed job candidates?
What about an employee whose private
social media activity reflects poorly on
your business, or reveals information
that could be advantageous to
competitors?
Even if social media isn’t directly
incorporated into your business, it’s an
issue that can’t be ignored.
www.avg.com 6Be Safe Online Small business digital policy guide
Policy mindedSocial media has helped the hiring process in many ways, but if you don’t know
how to use it correctly you could be setting yourself up for a costly lesson.
A robust policy should
outline the stance on
social media or mobile
device usage during and
outside work time
8. With smartphones becoming the go-
to gadget, and tablets and laptops
rounding out the mobile device trio,
it’s becoming ever less likely that your
employees will arrive at work without
at least one internet-enabled device.
So how can businesses both protect
themselves and make the most of
BYOD?
On the plus side, the BYOD trend can
improve employee productivity and
accountability, whether or not it’s
company issued or a personal device
approved to be used for work.
But there are both practical issues and
the potential for security problems
as employees may be taking sensitive
data with them wherever they go
- home, out socially or in other non-
secure settings.
For a start, who covers the service plan
and other charges for things such as
security software, cloud storage, data
downloads and apps? If an employee is
expected to use their personal device
for work, who is responsible for things
such as repairs or upgrades? What if
the individual is travelling abroad
for work and using a business-issued
device to make calls home to their
loved ones? What if their device is lost,
stolen or otherwise compromised?
Another practical consideration is
the pressure put on company WiFi or
networks when many personal devices
can access them, even just to update
mobile software or apps.
Do your employees understand basic
safety procedures for mobile devices,
such as using security software,
password protection, encrypting
sensitive data, only allowing legitimate
downloads, taking care on unsecured
websites and when using public WiFi
networks and disabling Bluetooth
when not needed?
Left to their...Bring Your Own Device, more commonly known as BYOD: it’s an acronym that
holds both promise and fear for business owners of all sizes and industries.
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9. But in the BYOD world businesses must
put a premium on ensuring data only
leaves the office a secure manner. In
this regard, it can be easier if not more
cost-effective to distribute devices that
employees can expect to use for some
personal matters.
Either way, do you know where your
company info is going? Smartphones show
the user’s location whenever the device is
on them, and can build a profile of travel
habits and activities. Is there a concern
that where your employees can be found,
so can sensitive company data?
Furthermore, data is collected through
apps and other mobile device functions
and can be shared with third parties
without the user’s knowledge. Could this
mean things such as contact information
for customers, clients, patients or others
is inadvertently going to third parties, such
as analytics companies and advertisers?
Apart from concerns about hackers,
lost hardware or other data-breach
possibilities, there are questions around
how employees may use company data
stored on their devices, especially if they
no longer work for you. For instance,
what happens to contact details for your
customers or clients? If they’re calling
an ex-employee, do you stand to lose
business?
Employees also may store or backup
data on cloud computing services, such
as Google Drive, Dropbox and Apple
iCloud, which can be accessed on mobile
devices. These services can provide flexible
working solutions, but they pose potential
problems. Experts say even encrypted data
can be accessed, particularly if the terms
of service state that the cloud provider
can disclose account information to law
enforcement or third-party sources.
...Own devices
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It can be a logistical nightmare for IT departments to coordinate different devices
operating on different platforms, all with separate service plans and capabilities.
Is there a concern that
where your employees
can be found, so can
sensitive company
data?
10. Data breach
External attacks are responsible for 92% of data breaches, with
1% traceable to business partners, according to Verizon’s 2013
Data Breach Investigations Report
Nearly 60% of full-time employees participate in BYOD, but
only 20% have signed a BYOD policy, says Verizon’s 2013 Data
Breach Investigations Report
76% of network intrusions resulted from weak or stolen
credentials; 40% from malware; 35% from physical attacks,
such as ATM skimming; 29% from leveraged social tactics,
including phishing, according to Verizon’s 2013 Data Breach
Investigations Report
Most breaches would be easily prevented, with 78% of
techniques reviewed to be in the low or very low category of
sophistcation, says Verizon’s 2013 Data Breach Investigations
Report
According to the Ponemon Institute’s 2012 Cost of Cyber Crime
report, the average cybercrime incident cost $8.9 million.
Be Safe Online Small business digital policy guide www.avg.com 9
Cybercrime and problems associated with employees using their personal devices
at work, known as BYOD, are putting strains on SMBs. Experts say, however, there
are ways to reduce these threats, starting with appropriate policies.
$
78% of firms whose employees BYOD have no policy. Of those
bringing their own devices to work, 17.7% say their employer’s
IT department doesn’t know, and a further 28.4% say their
IT departments ignore BYOD. Statistics are from a report
conducted on behalf of Logicalis, an international IT solutions
and managed service provider
11. I
n other words, putting stringent
controls on what devices employees
can bring into the workplace is a
losing battle, and resources are better
spent on managing how those devices
are used. This doesn’t have to be an
onerous task, and can be achieved by
applying a number of checks.
Firstly, organizations should regularly
audit what mobile infrastructure,
devices and apps are in place in order
to create a strategy that identifies
weaknesses and offers solutions.
Verizon recommends an audit should:
● Determine if unnecessary data is kept
on devices, clearing what’s not needed
and monitoring what remains
● Collect, share and analyze tactical
threat intelligence and incident data for
the purposes of detection and defence.
According to the FBI, organizations
are increasingly being targeted for
data that could prove valuable in the
wrong hands, such as employees’
private details or confidential client
information. If you assume general or
professional liability insurance policies
will provide adequate protection in
such scenarios, you could be making a
costly mistake.
A necessary safeguard could be
cybersecurity or liability insurance,
which the U.S. Department of
Homeland Security states is “designed
to mitigate losses from a variety
of cyber incidents, including data
breaches, network damage and
cyber extortion.” More information is
available from the U.S. Department
of Homeland Security at http://www.
dhs.gov/publication/cybersecurity-
insurance
Keeping safe
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When it comes to security, experts say the focus should be on the data, not
the device. Two elements are imperative in order for businesses to be in the
safest possible position.
12. Businesses worry more about the
security implications of BYOD than
the effect on employee productivity.
That was the verdict of 1,650
information security professionals who
were surveyed on Holger Schulze’s
Information Security Community
LinkedIn group. While 70 per cent said
they were worried about loss of data or
malware infecting their network, only
54 per cent said BYOD posed concerns
about how hard staff would work.
Crucially, only 6 per cent said they were
ready to embrace BYOD across their
business.
But certain policy elements will be
universal, including:
● Required security software must
be used and kept current, the original
operated system will be left in place and
the user will not ‘jail break’ the device
● Employer and employee will agree to
whether the device can be shared and
with whom, how, for what purposes and
to what extent (if any)
● Access to certain websites and
personal use that could be deemed
illegal, threatening or offensive (such
as cyberbullying campaigns targeting
coworkers) will be prohibited
● Certain business data, such as
confidential client information, will
not be downloaded to, stored on or
transferred by personal devices
● Any sensitive data downloaded or
stored on the device (such as in e-mail)
will be securely deleted
● The employer has the right to remotely
delete data if a device is compromised.
Best policy
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Just as experts advise businesses to create a social media policy, every SMB
should have a solid, comprehensive BYOD policy that every employee under-
stands and adheres to.
Expert advice is
available and BYOD
policies should be
tailor-fit for individual
businesses.
13. GoAhead
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Coping with the fast-paced changes in technology can feel like a full-time job in
itself. And while the genie is out of the bottle - there’s no going back to the days
when people weren’t intrinsically connected - there are plenty of opportunities for
businesses to grasp the power of the new social environment.