KPL launching two renown dermatological products in Bangladesh pharma market named "Derson" containing Betamethasone USP 0.1% and "Derson-CL" containing combination of Betamethasone USP 0.1% with Clotrimazole 1%. Betamethasone is a potent topical corticosteroid with anti-inflammatory & antipruritic actions. Clotrimazole is a broad-spectrum antifungal agent.

1. TOPICS : SKIN & KPL Dermatological Products (Existing & Upcoming)
KPL
DERMA PRODUCTS
WELCOME
@

2. SKIN
 The largest organ of
the body, with a total
area of about 20
square feet.
 Protects us from
microbes and the
elements
 Helps regulate body
temperature &
permits the
sensations of touch,
heat, and cold.

3. Skin has 03 layers-
EPIDERMIS : Outermost layer of
skin, provides a waterproof barrier
& creates our skin tone.
DERMIS : Beneath the epidermis,
contains connective tissue, hair
follicles, and sweat glands.
HYPODERMIS : Deeper
subcutaneous tissue is made of fat
and connective tissue.

4. Common Skin Diseases
Eczema : Skin inflammation (dermatitis) causing an itchy rash.
Psoriasis : An autoimmune disease that causes raised, red, scaly patches to
appear on the skin.
Pruritus : severe itching of the skin, as a symptom of various ailments.

5. Athlete’s foot (tinea pedis) : Contagious fungal infection that affects the skin on
the feet and can spread to the toenails and sometimes the hands.
Jock itch (tinea cruris) : A fungal infection of the skin on the groin, upper inner
thighs, or buttocks.
Ringworm (tinea corporis) : A common and highly infectious skin infection that
causes a ring-like red rash on the skin.
Common Skin Diseases

6. Scenario of KPL Dermatological Products (2015-2016)
Total (Qty) Total (Value) Total (Qty) Total (Value)
1 OLIF-50 CAPSULE 5X10's 310.00 33397 1,03,53,070.00 30769 92,82,738.00 11.53
2 ICONAL 100 mg CAPSULE 3X4's 155.00 22917 35,52,135.00 20373 30,83,005.00 15.22
3 OLIF-150 CAPSULE 1X10's 185.00 18360 33,96,600.00 18860 34,20,498.69 -0.70
4 ORNYS SUSPENSION 12 ml 18.00 6328 1,13,904.00 16751 3,01,434.16 -62.21
81002 1,74,15,709.00 86753 1,60,87,675.85 8.25
Total (Qty) Total (Value) Total (Qty) Total (Value)
1 TINACORT CREAM 10 gm 35.00 456343 1,59,72,005.00 356896 1,14,20,299.52 39.86
2 NEEPER 30 gm CREAM 30 gm 35.00 33554 11,74,390.00 35379 12,38,225.64 -5.16
3 CLONATE NN CREAM 15 gm 64.00 9427 6,03,328.00 5144 3,29,216.00 83.26
4 NEEPER 15 gm CREAM 15 gm 24.00 19959 4,79,016.00 27206 6,52,920.40 -26.63
5 ECONAL CREAM 10 gm 28.00 15581 4,36,268.00 34809 8,70,225.00 -49.87
6 SILZIN CREAM 25 gm 42.00 9395 3,94,590.00 17495 7,34,790.00 -46.30
7 CLONATE OINTMENT 10 gm 43.00 8719 3,74,917.00 7465 3,20,995.00 16.80
8 CANTINA CREAM 10 gm 30.00 12282 3,68,460.00 22588 6,77,640.00 -45.63
9 NEOBACIN 20 gm OINTMENT 20 gm 38.00 6211 2,36,018.00 23902 9,08,226.10 -74.01
10 SKINADERM OINTMENT 10 gm 17.00 6045 1,02,765.00 8232 1,39,928.32 -26.56
577516 2,01,41,757.00 539116 1,72,92,465.98 16.48
Growth
over 2015
TOTAL :
TOTAL :
ANTI-FUNGALS
DERMATOLOGICALS
Ranking Brand Name
Pack
Size
RP
2016
Ranking Brand Name
Pack
Size
RP
2016 2015 Growth
over 2015
2015

7. Upcoming Products
MRP
Derson Ointment (15 gm) = Tk 36.00
Derson-CL Ointment (10 gm) = Tk 29.08

8. Product Summary
COMPOSITION :
Derson Ointment (15 gm) = Betamethasone Valerate USP 0.1%
Derson-CL Ointment (10 gm) = Betamethasone Valerate USP 0.1% & Clotrimazole BP 1%
DESCRIPTION:
 Betamethasone is a potent topical corticosteroid with anti-inflammatory & antipruritic
actions.
 Clotrimazole is a broad-spectrum antifungal agent.

9. INDICATION :
Derson Ointment (15 gm)
Used to treat a variety of inflammatory, allergic or itchy skin disorders (such as – eczema, psoriasis,
pruritus, lichen simplex, lichen planus etc.) that have not responded to milder steroids or when
milder corticosteroids have not been effective. The formulation is specially suitable for dry and
scaly skin lesions.
Derson-CL Ointment (10 gm)
For the topical treatment of inflammatory dermal infections such as-
• Athlete’s foot (tinea pedis),
• Jock itch (tinea cruris)
• Ringworm (tinea corporis) and
• Candidial skin infection, etc.
Product Summary

10. Competitor Brand & Target Doctor’s
Competitor Brand
Sl. Derson Ointment Derson-CL Ointment
01. Betnovate Oint./Cream GSK Betnovate-CL Oint./Cream GSK
02. Diprobet Oint./Cream Square Oni Cream Square
03. Betson Oint./Cream Opsonin Betson-CL Oint./Cream Opsonin
04. Betaderm Oint. Incepta Betavate-CL Drug. Int.
05. Betaval Oint./Cream Healthcare Fungin-B Ibn Sina
Target Doctor’s : All Dermatologist ; Medicine Specialist ; Potential GP & RMP’s

11. RAJIB BARUA
Sr. Product Officer (PMD)
Kemiko Pharmaceuticals Ltd.
Contact : 01841006243
e-mail : pmd.rajib@kemikopharma.com
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