The document discusses six tracks or specializations for virtual assistants to find success, including social media management, internet marketing support, content development and management, virtual events management, technology support, and online business management and support. It provides examples of the types of services virtual assistants can provide under each track, such as managing social media profiles, setting up marketing strategies, creating and editing content, planning and running online events, setting up and managing various tools and technologies, and taking on business coordination and administration roles. The document encourages virtual assistants to choose a specialization that matches their skills and interests in order to secure clients and steady work.

1. SIX TRACKS TO YOUR VIRTUAL ASSISTANT
SUCCESS IN 2017!

2. What are your key motivating factors for
becoming a Virtual Assistant/ Virtual
Professional?

3. You love being Virtual
Professional because….

4. Three Primary Factors
Lifestyle Independence
Opportunity

5. The opportunity are
endless, but how do you
best capitalize on the many
client opportunities?

6. The key to VA
Success
RIGHT SKILLS RIGHT SERVICES RIGHT TIME

7. So, what about you? What
track is your VA business on
right now? Are you looking
for a new track or
opportunity?

8. The Pathway to VA
Success
VA
Success

9. The Pathway to VA
Success
VA
Success
Your
Work &
Life
Experien
ce

10. The Pathway to VA
Success
VA
Success
Your
Work &
Life
Experien
ce
Your
Uniqu
e
Skills
and
Abiliti
es

11. The Pathway to VA
Success
VA
Success
Your
Work &
Life
Experien
ce
Your
Uniqu
e
Skills
and
Abiliti
es
Your
Persona
l
Qualitie
s

12. The Pathway to VA
Success
VA
Success
Your
Work &
Life
Experien
ce
Your
Uniqu
e
Skills
and
Abiliti
es
Your
Persona
l
Qualitie
s
?

13. The Pathway to VA
Success
VA
Success
Your
Work &
Life
Experien
ce
Your
Uniqu
e
Skills
and
Abiliti
es
Your
Persona
l
Qualitie
s
In-
Demand
VA
specializati
on

14. Sample Client Project
VA skills - I need someone who can:
- Having a VA to help me with the admin side of the online courses I run.
- Manage a wordpress website
- Learn how to use (or already knows how to use) Convertkit.
- Format documents in word
- Help me with Facebook group admin.
VA Specialization

15. How will you specialize to
keep yourself in-demand
right opportunities for
yourself?

16. TOP 6 MOST IN-DEMAND VA
TRACKS OR SPECIALIZATIONS

17. VA Success Tracks

18. Track 1: SOCIAL MEDIA MANAGEMEN

19. Provide support in
LinkedIn, Twitter,
Pinterest, Youtube,
Instagram and
facebook

20. Social Media VA’s do right
now:
 Social Media profile set-up & Design.

21. Social Media VA’s do right
now:
 Social Media profile set-up & Design.
 Online community management (groups, page, &
blogs)

22. Social Media VA’s do right
now:
 Social Media profile set-up & Design.
 Online community management (groups, page, &
blogs)
 Content planning & scheduling

23. Social Media VA’s do right
now:
 Social Media profile set-up & Design.
 Online community management (groups, page, &
blogs)
 Content planning & scheduling
 Social Media image editing & design (Pixlr, Picmonkey,
Canva)

24. Social Media VA’s do right
now:
 Social Media profile set-up & Design.
 Online community management (groups, page, &
blogs)
 Content planning & scheduling
 Social Media image editing & design (Pixlr, Picmonkey,
Canva)
 Social Media advertising (Fb Ads, Youtube Ads,
Promoted tweets)

25. Social Media VA’s do right
now:
 Social Media profile set-up & Design.
 Online community management (groups, page, &
blogs)
 Content planning & scheduling
 Social Media image editing & design (Pixlr, Picmonkey,
Canva)
 Social Media advertising (Fb Ads, Youtube Ads,
Promoted tweets)
 Social Media Analytics ( Platform Stats, Google

26. YOU CAN BUILD
STEADY RELIABLE
INCOME JUST TO DO
SOCIAL MEDIA
WORK.

27. Track 2: INTERNET MARKETING
SUPPORT

28. Track 2: INTERNET MARKETING
SUPPORT
 Setting up marketing strategy, funnels and pages.

29. Track 2: INTERNET MARKETING
SUPPORT
 Setting up marketing strategy, funnels and pages.
 Managing content Marketing (Blogs, Videos, Podcast,
Social Media Posts)

30. Track 2: INTERNET MARKETING
SUPPORT
 Setting up marketing strategy, funnels and pages.
 Managing content Marketing (Blogs, Videos, Podcast,
Social Media Posts)
 Manage and support online products launches

31. Track 2: INTERNET MARKETING
SUPPORT
 Setting up marketing strategy, funnels and pages.
 Managing content Marketing (Blogs, Videos, Podcast,
Social Media Posts)
 Manage and support online products launches
 Email Marketing and List Management

32. Track 2: INTERNET MARKETING
SUPPORT
 Setting up marketing strategy, funnels and pages.
 Managing content Marketing (Blogs, Videos, Podcast,
Social Media Posts)
 Manage and support online products launches
 Email Marketing and List Management
 Affiliate marketing & management

33. Track 2: INTERNET MARKETING
SUPPORT
 Setting up marketing strategy, funnels and pages.
 Managing content Marketing (Blogs, Videos, Podcast, Social
Media Posts)
 Manage and support online products launches
 Email Marketing and List Management
 Affiliate marketing & management
 Keyword research & search engine optimization

34. Track 2: INTERNET MARKETING
SUPPORT
 Setting up marketing strategy, funnels and pages.
 Managing content Marketing (Blogs, Videos, Podcast, Social
Media Posts)
 Manage and support online products launches
 Email Marketing and List Management
 Affiliate marketing & management
 Keyword research & search engine optimization
 Website analytics & Tracking

35. Track 3: CONTENT DEVELOPMENT &
MANAGEMENT

36. Different services you can
do:

37. Different services you can
do:
o Content strategy & planning

38. Different services you can
do:
o Content strategy & planning
o Content Creation, editing & transcription

39. Different services you can
do:
o Content strategy & planning
o Content Creation, editing & transcription
o Managing editorial calendar and scheduling new content

40. Different services you can
do:
o Content strategy & planning
o Content Creation, editing & transcription
o Managing editorial calendar and scheduling new content
o Publish and optimize content for the audience and search
engines

41. Different services you can
do:
o Content strategy & planning
o Content Creation, editing & transcription
o Managing editorial calendar and scheduling new content
o Publish and optimize content for the audience and search
engines
o Track online content results

42. Track 4: VIRTUAL EVENTS
MANAGEMENT

43. Virtual Events manager can
be:

44. Virtual Events manager can
be:
• Online event strategy & planning

45. Virtual Events manager can
be:
• Online event strategy & planning
• Online event moderation & management

46. Virtual Events manager can
be:
• Online event strategy & planning
• Online event moderation & management
• Online Event replay creation, repurposing and distribution

47. Virtual Events manager can
be:
• Online event strategy & planning
• Online event moderation & management
• Online Event replay creation, repurposing and distribution
• Creating & producing screencast videos

48. Virtual Events manager can
be:
• Online event strategy & planning
• Online event moderation & management
• Online Event replay creation, repurposing and distribution
• Creating & producing screencast videos
• Event marketing & promotion

49. Virtual Events manager can
be:
• Online event strategy & planning
• Online event moderation & management
• Online Event replay creation, repurposing and distribution
• Creating & producing screencast videos
• Event marketing & promotion
• Event Tracking

50. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
Technology

51. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
TechnologySocial
Media
Manageme
nt Tools

52. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
TechnologySocial
Media
Manageme
nt Tools
Wordpress
Design &
Management

53. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
TechnologySocial
Media
Manageme
nt Tools
Wordpress
Design &
Management
Ecommer
ce Tools

54. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
TechnologySocial
Media
Manageme
nt Tools
Wordpress
Design &
Management
Ecommer
ce Tools
Email
Marketing
Platforms

55. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
TechnologySocial
Media
Manageme
nt Tools
Wordpress
Design &
Management
Ecommer
ce Tools
Email
Marketing
Platforms
Landing
Pages
Design
Tools

56. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
TechnologySocial
Media
Manageme
nt Tools
Wordpress
Design &
Management
Ecommer
ce Tools
Email
Marketing
Platforms
Landing
Pages
Design
Tools
Project
Management
Tools

57. Track 5: TECHNOLOGY
SUPPORT
Set-up & Manage
TechnologySocial
Media
Manageme
nt Tools
Wordpress
Design &
Management
Ecommer
ce Tools
Email
Marketing
Platforms
Landing
Pages
Design
Tools
Project
Management
Tools
CRM &
Support
Tools

58. Track 6: Online Business Management
& Support
Being:

59. Track 6: Online Business Management
& Support
 Your Client’s “POINT PERSON” for all projects
Being:

60. Track 6: Online Business Management
& Support
 Your Client’s “POINT PERSON” for all projects
 Set-up and manage client’s business system
Being:

61. Track 6: Online Business Management
& Support
 Your Client’s “POINT PERSON” for all projects
 Set-up and manage client’s business system
 Manage team of contractors
Being:

62. Track 6: Online Business Management
& Support
 Your Client’s “POINT PERSON” for all projects
 Set-up and manage client’s business system
 Manage team of contractors
 Manage billing & Finances
Being:

63. Track 6: Online Business Management
& Support
 Your Client’s “POINT PERSON” for all projects
 Set-up and manage client’s business system
 Manage team of contractors
 Manage billing & Finances
 Manage a variety of projects
Being:

64. Track 6: Online Business Management
& Support
 Your Client’s “POINT PERSON” for all projects
 Set-up and manage client’s business system
 Manage team of contractors
 Manage billing & Finances
 Manage a variety of projects
 Manage email inbox and calendar
Being:

65. Sample Client Project
VA skills - I need someone who can:
- Having a VA to help me with the admin side of the online courses I run.
- Manage a wordpress website
- Learn how to use (or already knows how to use) Convertkit.
- Format documents in word
- Help me with Facebook group admin
Content
Manageme
nt

66. Sample Client Project
VA skills - I need someone who can:
- Having a VA to help me with the admin side of the online courses I run.
- Manage a wordpress website
- Learn how to use (or already knows how to use) Convertkit.
- Format documents in word
- Help me with Facebook group admin
Content
Manageme
nt Technolo
gy
Support

67. Sample Client Project
VA skills - I need someone who can:
- Having a VA to help me with the admin side of the online courses I run.
- Manage a wordpress website
- Learn how to use (or already knows how to use) Convertkit.
- Format documents in word
- Help me with Facebook group admin
Content
Manageme
nt
Technolo
gy
SupportInternet
Marketing

68. Sample Client Project
VA skills - I need someone who can:
- Having a VA to help me with the admin side of the online courses I run.
- Manage a wordpress website
- Learn how to use (or already knows how to use) Convertkit.
- Format documents in word
- Help me with Facebook group admin
Content
Manageme
nt
Technolo
gy
SupportInternet
Marketing
Content
Developer

69. Sample Client Project
VA skills - I need someone who can:
- Having a VA to help me with the admin side of the online courses I run.
- Manage a wordpress website
- Learn how to use (or already knows how to use) Convertkit.
- Format documents in word
- Help me with Facebook group admin
Content
Manageme
nt
Technolo
gy
SupportInternet
Marketing
Content
Developer
Social
Media
Manageme

70. What Track fits you?

71. How do you keep your
skills sharp and current in
this rapidly changing
business landscape?

72. That’s all for this
topic. I know you
learned a lot.