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Six “Key Strategies”
An Overview of the “Key Ministry Way”
          Stephen Grcevich, MD
  Chairman, Board of Directors, Key Ministry



                Spring, 2013
Six “Key Strategies”
   Services and resources are offered free of charge

   Building a team

   Expanding the circle

   Intentionally collaborative

   Seekingplatforms to advance the ministry

   Leveraging technology tomaximize our impact
Understanding the strategies…

   Each individual strategy supports the other
    strategies
   Strategies SUPPORT the mission, vision and
    values…they’re subject to change when they no
    longer work.
   Provides a framework for our staff, volunteers
    when unexpected opportunities arise…
    “Commander’s intent”
   Purpose…maximize impact with limited human,
    financial resources
Why talk about this now?

   Because it’s worked most of the time
   Because it’s shaped our others think of us
   Because organizational memory is important for our new
    leaders
   Because our staff (with God’s wisdom) will adapt the
    strategies in response to new challenges and
    opportunities
Providing access, resources free of charge…

   Enhances ability to access, build relationships with
    individual churches
   Object lesson in removing barriers/grace
   Resonates with current, potential donors
   Past examples: JAM Sessions, Inclusion Fusion
   Future implications…Some category of ministry
    resources and services will always be made
    available for free
   Key Scripture…1 Corinthians 9:15-18
Building a team…

   This mission is WAY bigger than any one person
   Establishing a culture that other strong leaders with big
    visions can join
   Allows for the ministry to outlive the founders
   Keeps focus on Christ as opposed to any individual
   Expands our influence more than if we relied on one key
    leader
   Future implications…Key “Contributors”…other ministry
    leaders may receive small stipends to affiliate with us,
    collaborate on defined initiatives
   Key Scripture: Romans 12:4-8
Expanding the circle…

   Inclusive ministry touches every area of the church
   Disability ministry historically insular, needs perspective
    from other church leaders, experts outside the church
   Increases foundation of support for inclusive ministry
   Synergy with strategy to access more platforms
   Past examples…Children’s ministry initiatives, Inclusion
    Fusion
   Future initiatives…adoption/foster care ministry, youth
    ministry)
   Key Scripture: Nehemiah 2-3
Intentionally collaborative…

   Relationships allow us to cast much greater influence
    than size, budget would otherwise allow
   We’ve focused on developing resources to share that no
    other organization could offer (resources from
    professionals, Inclusion Fusion, Free Respite website)
   Past examples: Insight for Living, Group Publishing
   Future initiatives…online church platform, online training
    platform, organizations such as 99 Balloons, online store
    hosted bypublishing house?
   Key Scripture: 1 Corinthians 3:5-11
Seeking platforms to advance the
ministry…
   Resources are irrelevant if churches don’t know they
    exist
   Strategy for getting seen by the most people who can do
    ministry for the least amount of money
   Modeling change we seek by offering our platforms to
    like-minded leaders, ministries
   Past examples: Social media initiative, Accessibility
    Summit, Orange Conference, Group Kidmin Conference
   Future initiatives…Online church platform/training
    platform, collaborations with publishers?
   Key Scripture: Romans 1:8-15
Leveraging technology to maximize our
impact…
   “To reach people no one else is reaching, we have to try
    stuff no one else is trying.”
   Content may be made available to families within their
    preferred environments
   Necessitated by inability to travel to all of the places
    where we might have impact for the Kingdom
   Examples…Inclusion Fusion library, new Key Ministry
    Website, Inclusion Fusion
   Future…online training platform, Google hangouts,
    platform to spotlight innovation by individual churches
   Key Scripture…Matthew 28:19-20

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Six "Key" Strategies...Operating Principles for Key Ministry

  • 1. Six “Key Strategies” An Overview of the “Key Ministry Way” Stephen Grcevich, MD Chairman, Board of Directors, Key Ministry Spring, 2013
  • 2. Six “Key Strategies”  Services and resources are offered free of charge  Building a team  Expanding the circle  Intentionally collaborative  Seekingplatforms to advance the ministry  Leveraging technology tomaximize our impact
  • 3. Understanding the strategies…  Each individual strategy supports the other strategies  Strategies SUPPORT the mission, vision and values…they’re subject to change when they no longer work.  Provides a framework for our staff, volunteers when unexpected opportunities arise… “Commander’s intent”  Purpose…maximize impact with limited human, financial resources
  • 4. Why talk about this now?  Because it’s worked most of the time  Because it’s shaped our others think of us  Because organizational memory is important for our new leaders  Because our staff (with God’s wisdom) will adapt the strategies in response to new challenges and opportunities
  • 5. Providing access, resources free of charge…  Enhances ability to access, build relationships with individual churches  Object lesson in removing barriers/grace  Resonates with current, potential donors  Past examples: JAM Sessions, Inclusion Fusion  Future implications…Some category of ministry resources and services will always be made available for free  Key Scripture…1 Corinthians 9:15-18
  • 6. Building a team…  This mission is WAY bigger than any one person  Establishing a culture that other strong leaders with big visions can join  Allows for the ministry to outlive the founders  Keeps focus on Christ as opposed to any individual  Expands our influence more than if we relied on one key leader  Future implications…Key “Contributors”…other ministry leaders may receive small stipends to affiliate with us, collaborate on defined initiatives  Key Scripture: Romans 12:4-8
  • 7. Expanding the circle…  Inclusive ministry touches every area of the church  Disability ministry historically insular, needs perspective from other church leaders, experts outside the church  Increases foundation of support for inclusive ministry  Synergy with strategy to access more platforms  Past examples…Children’s ministry initiatives, Inclusion Fusion  Future initiatives…adoption/foster care ministry, youth ministry)  Key Scripture: Nehemiah 2-3
  • 8. Intentionally collaborative…  Relationships allow us to cast much greater influence than size, budget would otherwise allow  We’ve focused on developing resources to share that no other organization could offer (resources from professionals, Inclusion Fusion, Free Respite website)  Past examples: Insight for Living, Group Publishing  Future initiatives…online church platform, online training platform, organizations such as 99 Balloons, online store hosted bypublishing house?  Key Scripture: 1 Corinthians 3:5-11
  • 9. Seeking platforms to advance the ministry…  Resources are irrelevant if churches don’t know they exist  Strategy for getting seen by the most people who can do ministry for the least amount of money  Modeling change we seek by offering our platforms to like-minded leaders, ministries  Past examples: Social media initiative, Accessibility Summit, Orange Conference, Group Kidmin Conference  Future initiatives…Online church platform/training platform, collaborations with publishers?  Key Scripture: Romans 1:8-15
  • 10. Leveraging technology to maximize our impact…  “To reach people no one else is reaching, we have to try stuff no one else is trying.”  Content may be made available to families within their preferred environments  Necessitated by inability to travel to all of the places where we might have impact for the Kingdom  Examples…Inclusion Fusion library, new Key Ministry Website, Inclusion Fusion  Future…online training platform, Google hangouts, platform to spotlight innovation by individual churches  Key Scripture…Matthew 28:19-20