The Internet economy knocking on a hotel’s doorstep is a massive opportunity. But it also brings with it a tremendous amount of extra work, new things to learn and do, and whole layer of expertise that just wasn’t necessary in the old days.

1. Attract, reach and convert guests with the
leading cloud platform for hotels

2. Travellers have more information than ever
9 in 10 holidaymakers carried out research
before booking their last trip
59% of travellers rely on reviews written by others before making a booking
Source: “Engaging the empowered holidaymaker”, Deloitte UK
Online
travel
agencies
Online
review
sites
Meta
search
sites
Hotel
websites
Social
media
Traditional
travel
agents

3. More people are travelling than ever before
Source: UN World Tourism Organization

4. For hotels,
this means
global reach…
and a lot
more work.

5. All of this, in addition
to running a hotel...

6. … while your hotel systems remain disconnected
from the web, and each other.
Property
Management
System
Central
Reservation
System
Revenue
Management
System
Online
Travel
Agencies
Wholesalers Meta-search
sites
GDSs

7. SiteMinder puts hotels in control

8. SiteMinder is at
the centre of the
travel ecosystem

9. We let the numbers speak for themselves
Using SiteMinder technology, hotels globally generated
18 million reservations worth US$7.4 billion over the
12 months ending 30 June 2014

10. 19,000 customers
Global presence. Global reach.
160
countries
6
continents
120+
PMS / CRS /
RMS partners
250+
distribution
channels

11. These are just some of our customers

12. 120+ integrations with the world’s leading
connectivity partners

13. 250+ connections to the world’s
top booking channels

14. We serve all hotels, no matter their size
Hotel Group | Boutique Hotel | Bed & Breakfast | Guest House | Motel | Inn | Resort

15. Easily manage the web to book more guests
Take control of every customer touch point on the web
Manage online channels and your own direct booking tool
Connect the web to your PMS/CRS
Focus on your guests, let SiteMinder focus on technology
“SiteMinder has continuously been focused on ensuring that hotels receive the greatest number of bookings and the
exponential increase we have seen, month-on-month and year-on-year, is testament to that.”
Kylie King, Marketing Manager, The Observatory, Australia
SiteMinder is for independent hotels

16. Lagoon Beach Hotel saw a 100% lift
in online bookings
Needed to maintain parity across every channel
Deployed TheBookingButton, GDS by SiteMinder, and
The Channel Manager integrated with its property
management system
Increased the number of channels by 33% without
additional staff or resources
“Previously, we would give each OTA an allocation; now we are providing them with all our inventory
and selling becomes easier – any time of the day.”
Gilbert Leibrandt, Channel Manager, Lagoon Beach Hotel

17. 12 months, 300% growth in
direct bookings for The Observatory
Saw exponential increase in bookings, month-on-month
and year-on-year, including a near-300% increase in
annual revenue from direct bookings
Predicted future booking volume and analysed the impact
of its campaigns with OTAs
Internationalised its property with TheBookingButton’s
multi-lingual capability

18. Lower your costs to acquire and retain guests
Set up complete automation with tight, easy-to-manage integration between systems
Ensure bookings, inventories and rates are managed in real-time
Get started quickly with intuitive, easy-to-use and flexible technology, and reduce the
costs of staff training
Have full visibility of your business on the web, across all of your properties
“If you’re not online for one second, it could mean a million dollars...
it’s definitely more than 10 million dollars on the total impact that it brings into our company.”
Minor Hotel Group
SiteMinder is for hotel groups

19. Grew online sales to represent 35% of total revenue
Streamlined business processed with real-time pooled inventory
Increased reach with SiteMinder’s 250+ distribution channels
Empowered to make more important pricing decisions and tend
to guests, because of less time spent on technology
Valentin Hotels increased online
revenue 40% in one year with
SiteMinder
“[Before SiteMinder] we spent hours, days even, manually updating the extranets!”
Tomeu Vich, Channel Manager, Valentin Hotels

20. De Vere Group increased revenue
by +30%
Enhanced online presence with more inventory sold
Saw increase in bookings, improved Google rankings and
a greater share of international visitors, especially from
emerging markets
Reduced overbookings and saved many hours of manual
work (from its call centre and revenue management teams)
with SiteMinder’s automated technology

21. Increased online bookings by 150% to make up 20% of
overall revenue
Eliminated the time-consuming task of managing channels
across properties
Integrated its property management system with The
Channel Manager, saving time and staff resources
Tauzia Hotel Management managed
inventory across 20+ hotels and 15
channels
“SiteMinder simply updates inventory across all our online channels, is a really easy to use booking engine,
and fully integrates with our Property Management System.”
Larry Denis, Corporate Revenue and Distribution Manager, Tauzia Hotel Management

22. Increased online bookings to make up 85-90% of all bookings
Went live with SiteMinder’s Channel Manager in a few days
Ensured rate parity, while improving placement and
conversions, with automatic pooled inventory. Changes across
every channel are made simultaneously with the click of a
button
South Beach Group grew revenue by
17% in one year
“Setting up 12 hotels all at once, I had to depend on SiteMinder’s support team heavily.
It was a huge project but it was a breeze.”
Lauren Swerdloff Koston, Director of Online Image & E-Commerce, South Beach Group

23. We are driven by customer success
the Americas Asia EMEA Pacific
Onboarding consultants Free round-the-clock support in
local languages:
English, Spanish, French, German,
Portuguese, Thai, Bahasa and more
Training + implementation support

24. The industry’s leading cloud platform for online room
inventory and dynamic rate management
Real-time online distribution

25. Remove manual entry with
complete integration to your
PMS/CRS and two-way
connections to the world’s
leading online channels
Manage all your online distribution
Automate rates and availability straight from
your PMS/CRS to your online channels, so all
systems are updated in real-time
Reduce the risk of overbookings

26. One dashboard
Have a full overview of your hotel’s
performance and the status of your
connections, so you can act in real-time
Gain complete transparency over
the health of your online distribution

27. Enterprise dashboard
A view of your hotels

28. Pooled inventory
Keep each and every room online,
each and every time
Increase your revenue and profits while
lowering your cost of guest acquisition
Continuously promote all your available
rooms on all booking channels – all the time
Immediately update your inventory in your
PMS/CRS and across all your channels when
a booking is made, to reduce overbookings

29. Self mapping
Gain full control of your channels
and PMS/CRS
Instantly map any room type, from your
PMS/CRS through to your online channels
Have full control over your inventory and setup
Benefit from speed-to-market

30. Master rates and
availability linking
Ensure rate control and parity
with every change
Manage multiple rate plans for each room type
Eliminate the process of copying rates between
channels, with automatic rate readjustment
across all linked channels
Automate the price differentials from one base
room and have your rates, net of commissions
and taxes, calculated for you

31. Turn data into a more effective distribution
strategy by analysing and evaluating the
yield of your channels
Enhance your revenue streams by
measuring your channel yield, reservation
earnings, booking volume, lead times,
lengths of stays and other performance
indicators – in summary or as trends
See the granularity of your channels
and markets, for better forecasting
Comprehensive reports
Have greater insight so you can
make more powerful decisions

32. Base currencies
and conversions
Enhance the internationalisation
of your hotel
Convert rates automatically to the currency of
each of your channels
Attract the global traveller

33. "Of all the systems we have implemented over the years, SiteMinder's Channel Manager has been the easiest and we
have been extremely satisfied by the levels of service and commitment offered by the SiteMinder team.
SiteMinder's channel management platform is very intuitive and if we do have any questions, we know we can always
expect a prompt response from the company's support and sales teams. Every interaction with SiteMinder has been a
true pleasure! As with all their hotel customers, we also benefit from SiteMinder's increasing network of OTA partners
as it increases both our global and local reach. SiteMinder is a team on its game – quick and responsive, and able to
exceed our expectations at all levels. Thank you, SiteMinder!"
Suksol Hotels
An award-winning owner and operator of one of Thailand’s most exceptional boutique hotel collections

34. A wholly-branded booking engine for your hotel’s website
Direct online bookings with no commissions
to increase your revenue and profit margins

35. Attract, reach and
convert guests direct
Increase conversions with a simple guest
booking experience
Save time with quick and easy setup
Eliminate manual entry with instant integration
Make better decisions with data

36. Simplicity
Increase conversions with a simple
guest booking experience
Provide a seamless online experience for
your guests via a customised, two-step
booking process
Show all your room offers at a glance, so
guests can see the best options

37. Use TheBookingButton’s multi-currency
capability so your guests can book from
anywhere. Supporting 80 different currencies
through a simple drop-down menu, selecting
the right currency is easy
Allow your guests to making a booking in their
own language
Multi-language and currency
Convert guests from around
the globe

38. Be where your customers are, whether
they’re on a desktop or on-the-move
Display your rates and inventory to
social travellers
Mobile-friendly and
Facebook-compatible
Reach travellers on-the-go

39. Upselling
Offer a more personalised stay
for your guests
Package extras into your rooms such as
breakfast, late checkouts, tours and
champagne on arrival
Make it easy for guests to customise their
booking with extras that can be purchased
at the time of booking

40. Personalisation
Own the guest relationship with
personalised emails
Start 1:1 relationship nurturing with your
guests with customisable emails –
pre-arrival, during and post-stay
Gain feedback with surveys
Send promotional codes to encourage
repeat bookings

41. Match your website colors, add your logos
and insert banners to create a fully-integrated
booking experience
Integrate with Google Maps so guests know
exactly where you are and how to find you
Full customisation
Ensure full customisation to your
brand and hotel website

42. Seamless integrations
Eliminate manual entry with complete
integration to your PMS/CRS via
SiteMinder’s Channel Manager
Enable real-time, two-way updates of your
rates, availability and special offers
Allow TheBookingButton to compete directly
against your other online channels so you can
optimise your bookings
Facilitate real-time payments directly into your
bank account with various payment gateway
options

43. Data and analytics
Make better decisions with data
Analyse your direct booking performance and
trends to optimise your direct bookings strategy
and attract more guests
Get detailed insight into where your website
traffic comes from, and what your booking
conversion rates and ROI are, to better
understand your direct revenue stream
Measure the ROI of your campaigns with
Google Analytics, Google Adwords and
eCommerce tracking to plan the most effective
way to spend your dollars and target the right
markets

44. Photos and images
Let your pictures speak a
thousand words
Add your high resolution photos so guests
see your hotel in the best light
Create a photo gallery of your best images
Give guests a preview of your hotel at the
time of booking

45. "We have found TheBookingButton to be very user-friendly with quick and easy steps for our guests to make and
confirm reservations on our own websites. The fixed low monthly cost, instead of commissions on every booking,
delivers to us substantial cost savings and efficiencies."
Avillion Hotel Group
A leading hotel group in Malaysia

46. No commissions.
No contracts. No risk.

47. Low, flexible pricing that you pay-as-you-go
2-week free trial
Predictable monthly fees
100% cloud-based
* GDS by SiteMinder pricing by request
$29/month
1-20 rooms
$179/month
500+ rooms
$79/month
1-20 rooms
$369/month
500+ rooms
$99/month
1-20 rooms
$509/month
500+ rooms

48. Rooms booked
Inventory updated
Acquisition costs lowered
Profit margins maximised
SiteMinder gives hotels control of their
presence on the web

49. Thank You