Our company is building an online software marketplace that helps professionals in their purchasing decision.

1. www.simplib.com(the Simple Library) @SimplibApp
A new way to find websites
January 2014BUSINESS PLAN
A social marketplace for professionals
BUSINESS PLAN
March 2014

2. 2. Business & strategy
3. Financial
Problem………………………………………………….
Solution …………………………………………………
Product …………………………………………………
1. Project
Business Model ………………………………………..
Market ………………………………………………….
Offer …………………………………………………….
Competitors ……………………………………………
Strategy …………………………………………………
Metrics ………………………………………………….
Timeline …………………………………………………
Team …………………………………………………….
Funding ……………………………………………….…
Costs ……………………………………………….……
Revenues ………………………………………………..
Forecasts ………………………………………………..
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www.simplib.com
SUMMARY
@SimplibApp

3. How to choose the right software for your business ?
Source: French Startupers, Facebook Group 1062 members
Slide 1
www.simplib.com
PROBLEM
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@SimplibApp

4. Simplib is a marketplace where professionals can find, review
and recommend the best online softwares
Simple
directory!
1! Social !
interactions!
2! Testimonials!3!
Slide 2
www.simplib.com
SOLUTION
Slide 2
@SimplibApp

5. Slide 3
www.simplib.com
PRODUCT
Slide 3
A social marketplace for professionals
@SimplibApp

6. Register for
10 € per month
Free browsing
20 % commission
Slide 4
www.simplib.com
BUSINESS MODEL
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@SimplibApp

7. Software-as-a-service enterprise market is booming
Actual market size: $19,6 billion!
Number of SaaS companies: 10 000 (World)!
Number of entrepreneurs: 400 million!
Growth Rate: 19,6%!
Pricing: Free -> + $50,000 per month !
Key numbers:! Key ratios:!
Acquisition cost: 20-30% of
customer lifetime value!
Source: Gartner, SaaS Market Research 2013
Slide 5
www.simplib.com
MARKET
Slide 5
@SimplibApp

8. Business page
Backlink
Deal offer
Referencing at the
lowest price!
Tracking
Emailing
Based on
performance!
All registration
features
Reach the
right founder
Pack promotion
Amplify
your sales!
Slide 6
per sale
Testimonials
An innovative marketplace to showcase your online software
www.simplib.com
OFFER
Slide 6
@SimplibApp

9. SIMPLE! DEALS!SOCIAL!
Professionals recommend online softwares they trust
www.simplib.com
COMPETITORS
Slide 7
@SimplibApp

10. Slide 8
> accelerators, incubators,
hackactons, business schools,
startup competitions
> Tech events, professional
fairs & conferences,
specialized media
Startups
SMEs
Packs with reductions for enterprises
www.simplib.com
STRATEGY
Slide 8
@SimplibApp

11. 66000
Page views
8600
Visitors
7000
Recommendations
Average time spent on site:
4 minutes
22
Founders
Partnerships
1000
Founders
“in the pipe”
5
SaaS
Partnerships
In the last 5 months:
Slide 9
3200
Websites
www.simplib.com
METRICS
Slide 9
@SimplibApp

12. Slide 10
www.simplib.com
TIMELINE
Slide 10
@SimplibApp

13. OPERATIONAL
ADVISORS
SYLVAIN WEBER
CEO, Kontest
Ex-Google / Dailymotion
PASCAL LATOUCHE
Director, Orange Fab
Ex-Kellogs
“think Big!”
1985 / London 1985 / Paris 1988 / Paris 1982 / Nice 1983 / Paris
“when there's a will
there's a way!”“make it happen”
“business”“vision” “communication” “design” “developme
“keep it
simple stupid
“connect your
dreams”
Ron Arad & Associates
MCM Design
Jour J Communication
Master Product Design,
Lisaa Paris 2010
MBA Sports
European university,
Barcelone 2011
Bachelor Management,
Paris10, Paris, 2012
Master Develop
Epita, Paris, 201
Create, Travel, Learn
Art, Chess, Sports
Travel, Food, Gadgets Music, Travel, A
Man Financial
Kosisko & Tretiak
BNP Paribas
HSBC
CAA Communication
Eska Edition
Tactilize
Freelance Booki
Paris RB
Lucie
Pousson
Youri
Jedlinski
Alexandre
Chapoutot
CEO
cofounder / Sept. 2011 cofounder / Sept. 2011 Associate /June 2012 November 2012 February 2013
Thibau
Assus
Benoit
Beaudenon
CTOCDOCFO CCO
Master Development,
Epita, Paris, 2010
Music, Travel, Building
Orange
Dexia NYC
HSBC
Our goal is to simplify people’s lives
Team
Project Business & Strategy Financial
“think Big!”
1985 / London 1985 / Paris 1988 / Paris 1982 / Nice 1983 / Paris
“when there's a will
there's a way!”“make it happen”
“business”“vision” “communication” “design” “developme
“keep it
simple stupid
“connect your
dreams”
Ron Arad & Associates
MCM Design
Jour J Communication
Master Product Design,
Lisaa Paris 2010
MBA Sports
European university,
Barcelone 2011
Bachelor Management,
Paris10, Paris, 2012
Master Develop
Epita, Paris, 201
Create, Travel, Learn
Art, Chess, Sports
Travel, Food, Gadgets Music, Travel, A
Man Financial
Kosisko & Tretiak
BNP Paribas
HSBC
CAA Communication
Eska Edition
Tactilize
Freelance Booki
Paris RB
Lucie
Pousson
Youri
Jedlinski
Alexandre
Chapoutot
CEO
cofounder / Sept. 2011 cofounder / Sept. 2011 Associate /June 2012 November 2012 February 2013
Thibau
Assus
Benoit
Beaudenon
CTOCDOCFO CCO
Master Development,
Epita, Paris, 2010
Music, Travel, Building
Orange
Dexia NYC
HSBC
Our goal is to simplify people’s lives
Team
Project Business & Strategy Financial
“think Big!”
1985 / London 1985 / Paris 1988 / Paris 1982 / Nice 1983 / Paris
“when there's a will
there's a way!”“make it happen”
“business”“vision” “communication” “design” “development”
“keep it
simple stupid!”
“connect your
dreams”
n Arad & Associates
CM Design
ur J Communication
aster Product Design,
aa Paris 2010
MBA Sports
European university,
Barcelone 2011
Bachelor Management,
Paris10, Paris, 2012
Master Development,
Epita, Paris, 2010
eate, Travel, Learn
Art, Chess, Sports
Travel, Food, Gadgets Music, Travel, Art
Man Financial
Kosisko & Tretiak
BNP Paribas
HSBC
CAA Communication
Eska Edition
Tactilize
Freelance Booking
Paris RB
Lucie
Pousson
Youri
Jedlinski
Alexandre
Chapoutot
CEO
ounder / Sept. 2011 cofounder / Sept. 2011 Associate /June 2012 November 2012 February 2013
Thibaut
Assus
Benoit
Beaudenon
CTOCDOCFO CCO
Master Development,
Epita, Paris, 2010
Music, Travel, Building
Orange
Dexia NYC
HSBC
Our goal is to simplify people’s lives
Team
Project Business & Strategy Financial
Slide 4
“think Big!”
985 / London 1985 / Paris 1988 / Paris 1982 / Nice 1983 / Paris
“when there's a will
there's a way!”“make it happen”
“business”“vision” “communication” “design” “development”
“keep it
simple stupid!”
“connect your
dreams”
Arad & Associates
M Design
J Communication
er Product Design,
a Paris 2010
MBA Sports
European university,
Barcelone 2011
Bachelor Management,
Paris10, Paris, 2012
Master Development,
Epita, Paris, 2010
te, Travel, Learn
Art, Chess, Sports
Travel, Food, Gadgets Music, Travel, Art
Man Financial
Kosisko & Tretiak
BNP Paribas
HSBC
CAA Communication
Eska Edition
Tactilize
Freelance Booking
Paris RB
Lucie
Pousson
Youri
Jedlinski
Alexandre
Chapoutot
CEO
nder / Sept. 2011 cofounder / Sept. 2011 Associate /June 2012 November 2012 February 2013
Thibaut
Assus
Benoit
Beaudenon
CTOCDOCFO CCO
Master Development,
Epita, Paris, 2010
Music, Travel, Building
Orange
Dexia NYC
HSBC
Our goal is to simplify people’s lives
Team
Project Business & Strategy Financial
Slide 4
www.simplib.com
TEAM
Slide 11
@SimplibApp

14. Capital Repartition
Youri Jedlinski
Alexandre Chapoutot
Lucie Pousson
Benoit Beaudenon
Investor A + B
Money invested
87 K €
50 K €
We are looking for 150 K €!
Current round: 200 K €
25%!
www.simplib.com
FUNDING
Slide 12
@SimplibApp

15. Fixed costs
Communication
Human resources
Employees, founders
Digital Marketing, sponsoring, partnerships, press relations
Hosting, service providers, lawyer, accountant, bank charges
50K €
10K €
March 2014
March 2015
March 2016
4,7 K €
24,5 K €
56,5 K €
Slide 13
www.simplib.com
COSTS
Slide 13
@SimplibApp

16. March 2014
March 2015
March 2016
Visibility
Commission
Registration
Online service providers
Founders, managers, companies
Online service providers
50K €
10K €
0,5 K €
27,5 K €
96,5 K €
Slide 14
Business & strategy
www.simplib.com
REVENUES
Slide 14
@SimplibApp

17. 2014
2015
2016
99
K€
620
K€
1,85
M€
130
K€
419
K€
693
K€
COSTS!
REVENUES!
-­‐
31
K€
201
K€
1,16
M€
EBITA!
!
Break even: March 2015!
www.simplib.com
FORECASTS
Slide 15
@SimplibApp

18. www.simplib.com
Youri Jedlinski
THANK YOU
@YouriJedlinski
youri@simplib.com
+33 6 85 73 89 70
Alexandre Chapoutot
@alexchap
alex@simplib.com
+33 6 26 90 94 22
@SimplibApp