The document provides 5 simple suggestions to help reduce road accidents: 1. Containers and vehicles should be brightly colored like yellow or orange for better visibility, especially in low light conditions. 2. Black bicycles should be discouraged due to low visibility, and bright colors like yellow should be used instead. 3. Black vehicles should be discouraged due to their low visibility and higher risk of accidents compared to white vehicles. 4. Dangerous vehicle advertisements depicting unsafe stunts should be banned to prevent imitation by young viewers. 5. Bright colored clothing for children is recommended for better visibility instead of dark colors.

1. Simple Suggestion # 1
Promote
yellow color
for containers,
internationally.

2. Simple Suggestion # 1
Explanation :
Dull colored container carriers
are likely to cause crash when
parked near road side,
especially under low light
conditions.

3. Simple Suggestion # 1
This point has more relevance in
non-developed countries where
law enforcement, parking and
lighting conditions are very
poor.

4. Simple Suggestion # 1.
Commonly seen, Bright colored, easily
non-bright containers visible containers

5. Simple Suggestion # 1.
Governments all over the world
and Worldwide Container
manufacturers should decide to
manufacture the containers with
yellow / orange color, in future.

6. Simple Suggestion # 2
Black cycles should be
discouraged or future
production of black and
dark cycles should be
banned.

7. Simple Suggestion # 2
Explanation :
Black colored cycles are more likely
to be involved in accidents, when
used under low light conditions or
when used by immature children.

8. Simple Suggestion # 2
Drunkard / careless / unaware
cyclists who enter the main road
suddenly can cause accidents.
Some of these accidents could be
averted, if the color of the cycle
were yellow or other easily visible
shade.

9. Simple Suggestion # 2
An Idea can save your child !
Buy only Yellow Cycles for children
Never buy black / dark Cycles

10. Simple Suggestion # 3
Black vehicles, especially
cars and motor cycles
should be discouraged or
future production of black
vehicles should be banned.

11. Simple Suggestion # 3
Explanation No. 1:
Black vehicles are more likely to
be involved in accidents
because of it's low visibility.

12. Simple Suggestion # 3
According to the Vehicle Colour
Study by Monash University
Accident Research Centre of
white cars are
Melbourne,
most visible and least likely to
be involved in an accident.
( Source: http://www.drive.com.au/Editorial/ArticleDetail.aspx?ArticleID=40783 )

13. Simple Suggestion # 3
As per the study,
Black cars have a 12 %
higher crash risk
than white cars.
Grey cars are 11 % more risky.
Silver cars are 10 % more risky.

14. Simple Suggestion # 3
Explanation No. 2:
Black vehicles consume more
fuel to maintain the air
conditioner cooling, as black
color absorb more heat from
atmosphere.

15. Simple Suggestion # 3
Just imagine the amount of fuel that
can be saved, globally or in India
alone by discouraging black
vehicles.
The total annual savings for the
country is going to be enormous.

16. Simple Suggestion # 3
Say “NO” to Black Cars.

17. Simple Suggestion # 3
An idea can save your family !
Prefer bright color for Cars
Never buy black / dark Cars

18. Simple Suggestion # 4
Dangerous TV visual
advertisements by
motor vehicle
companies should be
banned.

19. Simple Suggestion # 4
Dangerous advertisements by
motor vehicles companies

20. Simple Suggestion # 4
Explanation:
Youngsters are likely to imitate the
dangerous riding / driving
performed by experts.
Statutory warnings will not help.

21. Unsafe Stunt

22. Simple Suggestion # 4
Such advertisements will result in
irreparable character formation
regarding riding and driving in kids
and children.
Such children may cause accidents
in future.

23. Simple Suggestion # 5
Promote bright colored
dress for Children.
Dark / dull colors should
not be the prominent
shade of school
uniforms.

24. Simple Suggestion # 5
Avoid dark dresses Prefer bright dresses

25. Simple Suggestion # 5
Dark School Uniform Bright School Uniform

26. Simple Suggestion # 5
Explanation: Bright color of
dress can help to avert many
accidents under low light
conditions, when trying to cross
the road, while cycling, while
walking on the roads without
footpath etc.

27. Road Accident Statistics
More than 1.2 million
people are killed
in Road Accidents,
worldwide , every year.
3 to 4 % of Gross National Product
Is lost in Road Accidents.

28. Road Accident Statistics
1,14,590 people were killed
in INDIA in Road Accidents
during the year 2007.
Our small state of Kerala
accounted for
3802 deaths in 2007.
( Source : National Crime Records Bureau of India)

29. Road Accident Statistics
One child is killed in
Road Accidents,
every three minutes
in the World.

30. Road Accident Statistics
Total worldwide death toll of
Tsunami of 2004 was about
2,30,000.
But, the annual death toll of
Road Accidents is 12,00,000 !!!
i.e. more than
toll.
five times the Tsunami toll