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THE SIX
CHARACTERISTICS
OF EFFECTIVE
LANGUAGE
1. CONCRETE AND SPECIFIC
LANGUAGE
- Concrete language includes
descriptions which creates
tangible images with details the
reader can visualize. Abstract
Language is vague and obscure,
and does not bring to mind
specific visual images.
2. CONCISE LANGUAGE
- A hallmark of effective
writers is the ability to
express the desired message in
as few words as possible. Good
writers, in other words, use
language which is
straightforward and to-the-
3. FAMILIAR LANGUAGE
- familiar language is that
which the readers easily
recognize and understand because
they use it on a regular basis.
 One of the most important
functions of language is to
build homophily or a sense of
commonality with one’s
An assignment give to a class
of business students by their
philosophy professor:
“The presently assigned paper
necessitates an eloquently
articulated analysis of the
Existentialist perspective as it
pertains to contemporary living.
You should adumbrate the points
A letter sent to high school
students
warning them of the risks of an
unhealthy diet:
“Individuals who maintain a diet
of high fat content are exposed to
an increased risk of developing
Atherosclerosis, which is a buildup
of fat deposits on the inner walls
of the arteries. This condition can
4. PRECISE AND CLEAR LANGUAGE
- the use of appropriate
language is a tricky matter
because the meaning of words is
relative and situational. The
more precise and clear one’s use
if language becomes, the fewer
the number of possible
interpretations for a message.
5. CONSTRUCTIVE LANGUAGE
- constructive language
phrases a potentially negative
message in a positive way,
whereas destructive language
directs blame and criticism
toward the reader, creating
defensiveness.
Readers are likely to become
defensive when the writer’s
language expresses any or all of
the following:
 Superiority over the reader
 Indifference or apathy about an
issue of importance to the reader
 Negative evaluation or judgement
of the reader(as opposed to
neutral descriptions or
 Command or control over the
reader.
 Skepticism or doubt about the
reader’s credibility or the
legitimacy of their claims.
BOSS TO EMPLOYEE:
“your job performance recently has
been unacceptable and there are no
excuses for it. You have claimed that
you are having some serious personal
problems, but even if this is true, you
6. FORMALITY OF LANGUAGE
- The formality of the
language one uses should match
the formality of the situation
and the relationship between the
writer and the reader.

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SHS Reading and Writing Skills Properties of a Well-written Text

  • 1.
  • 3. 1. CONCRETE AND SPECIFIC LANGUAGE - Concrete language includes descriptions which creates tangible images with details the reader can visualize. Abstract Language is vague and obscure, and does not bring to mind specific visual images.
  • 4. 2. CONCISE LANGUAGE - A hallmark of effective writers is the ability to express the desired message in as few words as possible. Good writers, in other words, use language which is straightforward and to-the-
  • 5. 3. FAMILIAR LANGUAGE - familiar language is that which the readers easily recognize and understand because they use it on a regular basis.  One of the most important functions of language is to build homophily or a sense of commonality with one’s
  • 6. An assignment give to a class of business students by their philosophy professor: “The presently assigned paper necessitates an eloquently articulated analysis of the Existentialist perspective as it pertains to contemporary living. You should adumbrate the points
  • 7. A letter sent to high school students warning them of the risks of an unhealthy diet: “Individuals who maintain a diet of high fat content are exposed to an increased risk of developing Atherosclerosis, which is a buildup of fat deposits on the inner walls of the arteries. This condition can
  • 8. 4. PRECISE AND CLEAR LANGUAGE - the use of appropriate language is a tricky matter because the meaning of words is relative and situational. The more precise and clear one’s use if language becomes, the fewer the number of possible interpretations for a message.
  • 9. 5. CONSTRUCTIVE LANGUAGE - constructive language phrases a potentially negative message in a positive way, whereas destructive language directs blame and criticism toward the reader, creating defensiveness.
  • 10. Readers are likely to become defensive when the writer’s language expresses any or all of the following:  Superiority over the reader  Indifference or apathy about an issue of importance to the reader  Negative evaluation or judgement of the reader(as opposed to neutral descriptions or
  • 11.  Command or control over the reader.  Skepticism or doubt about the reader’s credibility or the legitimacy of their claims. BOSS TO EMPLOYEE: “your job performance recently has been unacceptable and there are no excuses for it. You have claimed that you are having some serious personal problems, but even if this is true, you
  • 12. 6. FORMALITY OF LANGUAGE - The formality of the language one uses should match the formality of the situation and the relationship between the writer and the reader.