Gilbert A. Chavez of Dealer Signage Inc presented his session Advertising On-Premise at the recent Digital Dealer Conference to educate of all the ways dealers are currently utilizing their storefront for advertising and all of the digital ways they will through the use of digital signage technology.
Telekinesis TV Commerce Platform - concept presentationTelekinesisTV
TV Commerce platform for Smart TV screens and mobile devices.
The first Sofa-centric commerce platform. We know how to get Smart TVs to allow for a more gratifying purchase experience. And to transform any TV viewer into a customer.
E-commerce Berlin Expo 2018 - Marketplace the new eCommerce trend and how to ...E-Commerce Berlin EXPO
Fotis Kourmadas CMO CS-Cart Europe
An online marketplace is a place where you can find products coming from multiple vendors, would they be brands, shops or persons, in the same platform. The marketplace owner is responsible for attracting customer and keeping track of money transactions, whereas the third party vendor is dealing with manufacturing and shipping. Marketplace is not holding stocks, and the manufacturer sells directly his own products.
NFC Automobile technology will be adds a value to customers, by helping to increase the customer engagement and increases the customers experience in the automobile showroom.
Our solution also address the business challenges faced by Auto showroom clients.
1> Customer engagement .
2> Customers Wow Experience in the showroom
3> Customer education
4> Build a long lasting brand for the Auto-showrooms
Gilbert A. Chavez of Dealer Signage Inc presented his session Advertising On-Premise at the recent Digital Dealer Conference to educate of all the ways dealers are currently utilizing their storefront for advertising and all of the digital ways they will through the use of digital signage technology.
Telekinesis TV Commerce Platform - concept presentationTelekinesisTV
TV Commerce platform for Smart TV screens and mobile devices.
The first Sofa-centric commerce platform. We know how to get Smart TVs to allow for a more gratifying purchase experience. And to transform any TV viewer into a customer.
E-commerce Berlin Expo 2018 - Marketplace the new eCommerce trend and how to ...E-Commerce Berlin EXPO
Fotis Kourmadas CMO CS-Cart Europe
An online marketplace is a place where you can find products coming from multiple vendors, would they be brands, shops or persons, in the same platform. The marketplace owner is responsible for attracting customer and keeping track of money transactions, whereas the third party vendor is dealing with manufacturing and shipping. Marketplace is not holding stocks, and the manufacturer sells directly his own products.
NFC Automobile technology will be adds a value to customers, by helping to increase the customer engagement and increases the customers experience in the automobile showroom.
Our solution also address the business challenges faced by Auto showroom clients.
1> Customer engagement .
2> Customers Wow Experience in the showroom
3> Customer education
4> Build a long lasting brand for the Auto-showrooms
How to Choose a Mobile First Digital Marketing AgencyPurplegator
Not all mobile and digital agencies are created equal. At Purplegator, everything we do is with the small screen of the mobile phone in mind first. Check us out and learn why we call ourselves the Purplegator and what we do in The Swamp.
http://purplegator.com
TiVo Research and Analytics (TRA) - Needham Internet and Digital Media Confer...TRAglobal
TRA matches what people are watching with what they're buying to help advertisers to measure, validate and optimize their TV and Digital advertising. TRA's CEO Mark Lieberman presented on June 4th 2013, at the Needham Internet and Digital Media Conference, about the evolution that the TV industry has gone through over the past 50 years and the need for audience measurement to evolve, using big data, to keep pace with changing landscape.
Mobile Commerce Trends, Case Studies & Strategies for Success. Presented @ Ce...Gomeeki
The mobile commerce market is exploding and developing a strategy for your online retail venture is essential. This presentation looks at how to engage with your increasingly mobile customer and drive growth.
Overview:
. who are gomeeki
. the mobile commerce marketplace
. m-commerce models for your business
. the basics of your mobile strategy
. secret strategies for success
. mobile in your organisation
. business tools for success
How to Choose a Mobile First Digital Marketing AgencyPurplegator
Not all mobile and digital agencies are created equal. At Purplegator, everything we do is with the small screen of the mobile phone in mind first. Check us out and learn why we call ourselves the Purplegator and what we do in The Swamp.
http://purplegator.com
TiVo Research and Analytics (TRA) - Needham Internet and Digital Media Confer...TRAglobal
TRA matches what people are watching with what they're buying to help advertisers to measure, validate and optimize their TV and Digital advertising. TRA's CEO Mark Lieberman presented on June 4th 2013, at the Needham Internet and Digital Media Conference, about the evolution that the TV industry has gone through over the past 50 years and the need for audience measurement to evolve, using big data, to keep pace with changing landscape.
Mobile Commerce Trends, Case Studies & Strategies for Success. Presented @ Ce...Gomeeki
The mobile commerce market is exploding and developing a strategy for your online retail venture is essential. This presentation looks at how to engage with your increasingly mobile customer and drive growth.
Overview:
. who are gomeeki
. the mobile commerce marketplace
. m-commerce models for your business
. the basics of your mobile strategy
. secret strategies for success
. mobile in your organisation
. business tools for success
Programação Mucho con Poco - São PauloFabiana Guia
Um espaço para os ativistas que já utilizam as tecnologias digitais trocarem experiências e criarem redes de trabalho para o fortalecimento de suas atuações é o mote da oficina “Mucho con Poco” que acontece no dia 15 de agosto (sábado), das 9h às 19h, no Centro Cultural São Paulo, na capital paulista e nos dias 18 e 19 de agosto, na Fundação São Martinho, no Centro do Rio de Janeiro.
Local Content & Monetisation – A View from Europe
The local media landscape in Europe is unique in many ways and in particular is different to the US market. However, Google still dominates on the search side (both in terms of advertising and traffic volumes) in many European markets and is particularly strong in the UK. Yet Google is also a great source of traffic and revenue for many local publishers. In this panel we examine what makes local media different in Europe. We will explore how media owners are attracting users and growing traffic. Will look at innovative partnerships and business models. In addition we will discuss what strategies are working for attracting local advertising revenue and look at where growth is coming from 2010 and beyond.
Moderator: Ben Barney, Akesios
Panel:
* Simon Greenman, MD – Online, European Directories
* James Thornett, Development Manager Location Services, Mapping, BBC Local
* Joachim Helfer, Müller Medien
* Roland Bryan, Associated Northcliffe Digital
Retailers can significantly increase and diversify their income streams by using their websites to generate secondaryrevenue - revenue that does not come
directly from main product lines of a company - and thus safeguard and increase revenue using their current websites.
SevenVentures & Busuu - NOAH13 London 7VPDNOAH Advisors
SevenVentures Pitch Day introduction & update on 7VPD 2012 winner Busuu - Presentation by Thomas Offner, Senior Investment Manager at SevenVentures and Bernhard Niesner, Founder and CEO of Busuu at the NOAH 2013 Conference in London, Old Billingsgate on the 14th of November 2013.
Keep your audience and increase revenues with second screen applicationsAurelien Cazes
We will address one of the most innovative strategies to be implemented by content producers and distributors to address the challenges the TV market faces. Current solutions such as catch-up TV, VOD are useful steps for a more complete strategy. Because, viewers’ habits continue changing from well-known non-linear consumption to brand new multitasking, TV actors lag behind while loosing revenues. Second screen applications transform these threats into advantages, and are the catalyst of the synergies between all the medias and devices TV works on. As the utmost embodiment of global strategies, second screen applications are the corner piece of future strategies as well as survival.
They will become so because they provide viewers with additional enhanced synchronized information, give them power and create new revenues. After reading the complete study of the second screen applications you will understand how they help you keep your audience and both increase existing and create new revenues. Designing applications is difficult as they are key for future development and encompass many features. This is why you will have an exhaustive list of the KSFs to ensure during the 3-6 months development phase of applications. This list has been approved and completed by the French cutting edge actors of cross-media, TV and second screen markets.
In this paper you will also find out how second screen applications make your business model stronger by highly improving your revenue model, through turning the majority of your costly activities into the newly profitable value sources. You will know who are your key partners, how to deliver the most value, by making the most out of cross sales, and bringing product placement to a new level.
Finally, this paper is key to all TV actors investing in business development, their Facebook and Twitter counterparts, as well as venture capitalists and entrepreneurs.
Master thesis written on April 2013 - Edhec Business School
MSc Entrepreneurship.
Don't hesitate to contact me, email on the last slide
Master Thesis
Aurélien Cazes
UKUPA Jan 09: User Experience In A DownturnUXPA UK
Gerred Blyth (Lighthouse Experience) and Be Kaler Blake (Aquent) presented on their perspective on the user experience industry and how companies and individuals can cope and find opportunities during the economic downturn. Discussions and pop quiz results from the evening are incorporated in the slides.
Fernando Samaniego's Presentation at Publishing Expo 2008 in Moscow: Vocento Online - From Player To Market Leader. Fernando Samaniego is an International New Media Consultant.
Media & Telecom Champions - Presentation by Dr. Christian Wegner, Chief Digital & Adjacent Officer of ProSiebenSat.1 at the NOAH 2015 Conference in Berlin, Tempodrom on the 9th of June 2015.
Describes the work of Lucidity London, a marketing consultancy, in turning around the fortunes of the ailing leisure centre media proposition on behalf of management at In Situ Media.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
The key differences between the MDR and IVDR in the EUAllensmith572606
In the European Union (EU), two significant regulations have been introduced to enhance the safety and effectiveness of medical devices – the In Vitro Diagnostic Regulation (IVDR) and the Medical Device Regulation (MDR).
https://mavenprofserv.com/comparison-and-highlighting-of-the-key-differences-between-the-mdr-and-ivdr-in-the-eu/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
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As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
1. Clear Channel Shop Windows A proposal for Clear Channel Attracting small businesses to advertise Utilising “dead” space in prime locations Building a cheap, high profile network
2. Clear Channel Shop Windows Summary Use empty shop windows in prime locations Extra income for shop leasee/ property owner Image applied to inside of window Keep prices affordable Attract small, local businesses who would not usually advertise Make a compelling reason for them to advertise: Low cost grow their business out of the recession / compete with more success Premium products Rear-projection advertising onto shop windows (Clear Channel Alive?) Interactive shop window touchscreens (projected) Upsell and offer different products to these new clients
3. Clear Channel Shop Windows Current High Profile Advertising Media Outdoor hoardings Public transport vehicles and shelters Digital advertising hoardings Clients Traditional brand advertisers (Large multinationals) Medium/Large product producers Almost no local businesses Costs £10,000 upwards for a small footprint over two weeks
4. Clear Channel Shop Windows Build a Network solely for SMEs New sites and locations Low cost High profile high street locations New advertisers Local businesses wanting to increase their reach SMEs not on the high street wanting better exposure New revenue that would not otherwise be spent on advertising Upgrading Britain's High Street, bringing small businesses to the front
5. Clear Channel Shop Windows How to build this network Target Shops: on the high street plenty of clear window space empty shops while they wait to be let OR active shops with no clash to their business needs Sales Team focusing on: Landlords – extra revenue from empty shops Shop leasees – revenue while shop is closed Local businesses who we can show will benefit from advertising located within 2 miles of our new window advertising sites
6. Clear Channel Shop Windows Rationale Problem: Traditional advertisers are generally spending less on advertising Solution: Find new money from companies who do not usually spend money on advertising P: Many SMEs do not consider larger scale advertising, usually due to cost S: Provide low cost outdoor advertising where their customers walk daily P: Space is expensive S: Target empty shop windows on high streets P: A business will use its shop window, how will we advertise in it S: For empty shops, an image will be applied on the inside of the window and lit from the outside; for shops with active businesses, use film technology which “activates” advert when shop closes
7. Shop Windows - upgrading Britain's High Street, bringing small businesses to the front Advertising in closed shop windows - target small local businesses to advertise (bringing in new advertising money) Incentive to landlords, cheaper sites, without the long term binding contracts We provide the advert (stuck on inside of window), lighting onto the window and cleaning after Research what we can do to keep margin as large as possible, without stifling demand from the local business advertisers Advertising in shop windows out of hours - utilising technology on the windows which does not show much of an image during daylight, and then brightens up after shop is closed and lights are shone from the outside. call Damian to find out who to pitch ideas to at CBS Outdoor Research who to pitch to at JCD and Clear Channel Edit PMT presentation, tailored to these audiences Clear Channel Shop Windows
8. Advertisers set higher budgets as confidence returns By Ben Fenton, Chief Media Correspondent Published: January 17 2010 19:21 | Last updated: January 17 2010 19:21 Advertisers are setting higher budgets for 2010 than for the previous year, a welcome reversal of the previous two years, the industry’s most authoritative survey of spending intentions says. The results of the quarterly Bellwether report will hearten media companies dependent on advertising expenditure in the UK, particularly the likes of ITV and Channel 4, which have seen quarter after quarter of plunging revenues since the beginning of 2008. The report’s author said it added to evidence that the economy has emerged from recession. The report says about a quarter of companies with advertising budgets reduced their spending in the final three months of 2009 compared with 18 per cent that increased their allocation of marketing expenditure. The net decrease of -7 per cent was the ninth quarter in a row that the figure has been in negative territory, but a big improvement on the -15 per cent for the third quarter of 2009 and the best performance for the market since the first three months of 2008. Media companies have seen advertising revenues fall in the past two years. The television advertising market in 2009 is estimated to have been down about 16 per cent on 2008. Newspapers saw drops of up to 60 per cent year-on-year in some sectors of classified advertising, such as property. The Bellwether report, produced by the Institute of Practitioners in Advertising and BDO, the accountancy group, indicated that most of the two-thirds of the surveyed companies that answered were preparing to increase their budgets this year, although the amounts involved were said to be “relatively lacklustre by the historical standards of the Bellwether survey”. Rory Sutherland, the president of the IPA and vice-chairman of Ogilvy Group UK, the advertising agency, said: “These findings are welcome in that they show the picture painted by the last Bellwether report was not a false dawn. “This latest report also seems to bring particularly good news for direct and digital marketing activities, which seem to be leading the recovery.” A more detailed analysis of figures for the third quarter showed that internet advertising and direct marketing rose, while the traditional media of television, radio and newspapers suffered the worst falls, of 6.9 per cent, dragging down the overall figures because they still account for most advertising spending. Search advertising, a sub-sector dominated by Google, recorded an increase of 11.4 per cent Chris Williamson, author of the Bellwether, said more marketing executives were feeling positive about the future prospects of their companies than were feeling negative. But he added: “Companies clearly remain cautious about increasing spending in an uncertain economic environment however, as the setting of marketing budgets remains far less buoyant than prior to the financial crisis.” Clear Channel Shop Windows