Project workflow & training guidelines for students working on Shiksha Live Project

1. PROJECT WORKFLOW &
GUIDELINES

2. WHAT IS SHIKSHA.COM?
Shiksha.com is a one-stop-solution making course and college selection
easy for students looking to pursue undergraduate (UG) and
postgraduate (PG) courses in India and abroad; also accessible to
users on the move through the website’s mobile site.
Launched in 2008, Shiksha.com belongs to Info Edge (India) Ltd, the
owner of established brands like Naukri.com, 99acres.com,
Jeevansathi.com, among several others. With this strong brand
pedigree, Shiksha offers its users the unique privilege of customized
tools to select the right college for them.

3. WHAT IS THIS PROJECT ABOUT?
The objective of this project is to help Shiksha.com
become the No. 1 Destination for college reviews
where all future generations of college students can
find the right colleges for themselves.

4. WHAT ARE MY TASKS ON
THIS PROJECT?
TASKS & EXPECTED OUTPUT

5. STEP 1
• Identify a target set of students & alumni from your
Own College - Batchmates/ Classmates/ Juniors/
Seniors - keeping in mind the Eligibility/
Approval Criteria (mentioned in following slides)

6. ELIGIBILITY / APPROVAL CRITERIA
The Reviewer should be a current/ passed out student of the
following courses ONLY:
MBA/ PGDM – Full Time
• (Final year students / alumni passed out in 2013 or after)
BBA
• (final year students / alumni passed out in 2013 or after)
B.Tech/ B.E
• (3rd and 4th year students / alumni passed out in 2013 or after)

7. ELIGIBILITY / APPROVAL CRITERIA
The reviewer should have a personal & updated profile on Facebook /
LinkedIn.
All their under graduation / post graduation college details should be
mentioned in these profiles as they will be required to verify the same
while filling the review forms on shiksha.com.
A single reviewer can post only 2 Reviews :
―One for their Undergrad College and,
―One for their Post Grad College,
―provided both their UG & PG courses are among the eligible
courses mentioned before.

8. ELIGIBILITY / APPROVAL CRITERIA
You should target ONLY YOUR OWN COLLEGE - UG/ PG/ Both
―Click here to view the list of all eligible colleges & their courses.
Target Your Classmates/ Batchmates/ Juniors/ Seniors)
―In case of a BBA & MBA College, you can get upto 15 reviews
from any specializations
―In case of an Engineering College you can get upto 10 reviews
from each of the specializations i.e., B.Tech Computers/ B.Tech
Mechanical/ B.Tech Electronics & Comm. Etc.

9. STEP 2
• Connect with these target People/ Groups/ Peers by via
Facebook, LinkedIn or WhatsApp Messages and share
your Unique Review Link (will be provided by the Project
Manager) to get their Reviews on.
• Also, share with them this Google Form Link which they
should fill after posting their Review on Shiksha.com.

10. HOW SHOULD I CONVINCE MY FRIENDS TO
WRITE A REVIEW?
• Tell them that their review would be of value to thousands
of students who are looking to take a particular course and
are confused between the colleges.
• Their opinion can guide and help those students to make a
wise decision.
• The reviewers will also have the opportunity to be visible
on Shiksha.com website.

11. SAMPLE –WHATSAPP MESSAGE
Hey, I am doing this internship from Shiksha.com in which I have to
collect 50 real reviews from college students. Can you please help me
out by giving your review using the below mentioned link - <Attach
your unique review link here>
Once you submit the review please fill in your name , phone no and
my unique link in this Form - https://goo.gl/yHevvt
A few things you can write about are Infrastructure, Placements,
Faculties, Extra Facilities like AC, Wi-Fi, Gym Canteen Food etc.
To know more about how to write a good review – Click Here.

12. SAMPLE – EMAIL/ LINKEDIN MESSAGE
Hello <First Name>,
I am doing a live project with Shiksha in which I have to collect real reviews from BBA, B.Tech
and full time MBA Students.
It would be great if you could just spare 2 to 3 minutes and write a review about your college.
Your opinion will guide and mentor thousands of students who are looking forward to take a
particular course and are confused between the colleges. The reviewers will also have the
opportunity to be visible on shiksha.com website.
Click on the link here - <Attach your unique review link here> to post your review!
Once you submit the review please fill in your name , phone no and my unique link in this
Form - https://goo.gl/yHevvt
A few things you can write about are Infrastructure, Placements, Faculties, Extra Facilities like
AC, Wi-Fi , Gym, Canteen Food, etc. To know more about how to write a good review – Click
Here.

13. SAMPLE – FACEBOOK POST
Hey Friends, let’s help our Juniors find the Right College for
themselves by posting a Campus Review on Shiksha.com!
Click on the Link below to Post your Review…
<Attach your unique review link here>
#ShikshaReviews #CollegeReviews #CollegeDays
#CollegeSearch

14. DO’s & DON’Ts
GOOD REVIEWS V/S BAD REVIEWS

15. KEEP IN MIND THE CHARACTERISTICS OF A
GOOD REVIEW
• The reviews should be as detailed and objective as possible,
but at the same time, should not be verbose.
• The reviews should be a genuine representation of the
student’s experience of the college. This experience could range
from very good to very bad, depending from person to person. It
should be honest and credible.
• The Reviews should not contain foul language, gibberish or
be plagiarized (copied from elsewhere).

16. CHARACTERISTICS OF A GOOD REVIEW
(CONTD.)
• The reviews should not only praise the college. Criticism is essential as
it paints a clear picture.
• The reviews should not be generic. As many facts must be presented
in the review.
―[Eg. - "Infrastructure is decent" is very generic. "The media labs in the college are well
equipped. All the computers are Macs and have FCP installed on them. There is a
production room which has recording equipment (both voice and video) but does not
have lighting equipment." is quite specific]
• Reviews by false representation can result in the brand ambassador
not getting either certificate or stipend for the entire project. So keep
track of the reviews being uploaded.

17. WHAT CAN THE REVIEWER WRITE?

18. EXAMPLE OF A GOOD REVIEW

19. EXAMPLE OF A GOOD REVIEW

20. EXAMPLE OF A BAD REVIEW
“College is average, but it has good infrastructure.
Faculties are very rude and few of them are not qualified
enough. Placements are decent. If someone asks me for
the college I would give a rating of 3/5. In short it is an
average college to study in .”
Please Avoid such kind of reviews

21. REASONS FOR REVIEWS GETTING
‘REJECTED’ OR MARKED ‘LATER’

22. BEWARE OF THE REJECTION RATE
Rejection Rate = (No. of rejected reviews / Grand
Total)*100.
You should keep this rate below 25% at all times.
• The Project Manager will keep you updated on your current
rejection rates as & when approval start happening on Reviews
submitted via your link.

23. HOW DO WE COMMUNICATE WITH THE
PROJECT MANAGER?
• Once the project starts, all the conversations and queries
will be handled on a WhatsApp group which will have all
the members of the project.
• You can also call the project manager if in case the
problem faced by you needs to be urgently fixed.
• Click Here to View & Download Your Daily Task Plan & get
started!

24. THANK YOU!
&
GOOD LUCK!