Hulu began as an interactive recording service called Calabash in 2008. It had financial struggles early on, with an $80 million shortfall in 2011, but revenue grew to $1.6 billion by 2015. Recent developments include acquiring CBS shows, plans to launch live TV streaming in 2017, and the Yahoo! View partnership. Sources of information include articles from Fortune, TechCrunch, Business Insider, and Deadline.

1. Michael Scheible

2. Problems
● TVs / Cable are Expensive
● Availability
● TV isn’t mobile

3. Solutions

4. Financials
● August 2010 IPO
● $80 Million Short in 2011
● Selling in 2011?

5. Financials
1.6 Billion in 2015

6. History of Hulu
● Calabash / Interactive Recording
● March 12th 2008
● August 8th 2016

7. What’s Hot

9. Prediction
● Acquired CBS Shows
● Live Streaming
● Yahoo! View

10. Sources
http://fortune.com/2017/01/04/cbs-hulu/
https://techcrunch.com/2016/05/04/hulu-ceo-confirms-plans-for-a-live-tv-strea
ming-service-in-2017/
http://www.businessinsider.com/hulu-revenue-hits-1-billion-2013-12
http://deadline.com/2015/09/hulu-growing-8b-asset-hidden-wall-street-1201560
776/