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- 2. Problem • Authentic, licensed sports merchandise • Sports + retail + ecommerce • One stop shop
- 3. Products • E-commerce consumer retail • Handling business • Authentic & custom products
- 4. 0 1000 2000 3000 4000 5000 6000 7000 8000 9000 10000 2010 2011 2012 2013 2014 2015 2016 2017 Valuationinmillions Year Fanatics Company Valuation 377 Million 1.5 Billion 3.1 Billion 8.6 Billion
- 6. Expands custom printing operation Appoints new CEO Expands west-coast tech arm 1995 1997 2002 2007 2010 2011 2012 2013 2014 2015 2016 Acquires Dreams, Inc (largest competitor) First retail store opened in Jacksonville mall First warehouse opened New headquarters opened Buys Kitbag and expands into soccer and Europe First online sale First team store Second larger warehouse opened Merges with competitor Acquired by eBay Begins building regional distribution centers NASCAR Contract New headquarters NBA-MLB Contract
- 7. • E-commerce • Exclusive rights + efficiency The HotThe Hot The Secret Sauce
- 8. Competition Sports merchandise + E-commerce + retail Sports Retail General RetailE-commerce
- 9. Prediction • Fair market competition? -> • High barrier to entry • Sports + e-commerce here to stay
- 10. References • http://fanaticsinc.com/about/ • http://fanaticsinc.com/about/our_history/ • http://fanaticsinc.com/partners/ • http://www.wsj.com/articles/SB100014241278873238448045 78529661628131042 • http://www.businesswire.com/news/home/20120416005479/ en/Fanatics-Acquire-Dreams-3.45-Share • https://www.internetretailer.com/2011/02/09/gsi-acquires- sports-e-retailer-fanatics
- 11. Questions?