This Slide tells about Sephora's marketing and campaigns.

1. Sephora
- Hansleen

2. Operates over
2700 stores in
35 countries.
First store
established in
New York in
1998.

3. Campaigns
• Black beauty campaign launched by
Sephora to celebrate countless black
traditions. It promotes racial equality in
beauty and retail sector.
• The other campaign “The ultimate power
of Beauty” was launched that delivered
strong and ambitious view of beauty.

4. Social Media Reach
Instagram –
21M
followers .
LinkedIn –
1.5
followers.
Facebook –
19M
followers.
Twitter –
2.3M
followers.

5. Influencer Marketing
Created Influencer partnership with enthusiasts of make-up world.
#sephorasquad created the content for the brand.
Influencers of different skin tones choices, nationalities and hair textures
creates content for the customers and review sephora products.

7. Sephora has huge
customer-based target
market, audience and
customers.
Digital space used by
sephora has stand itself
out in the market which
its sales and outstanding
performance in the
market shows.

9. Thank you..!