Embed presentation
Download to read offline




















This document provides an overview of search engine optimization (SEO) techniques for improving website rankings. It discusses on-page factors like keywords, meta tags, titles, headings, links, and images. It also covers off-page elements such as linking to relevant sites, XML sitemaps, and Google Webmaster Tools. The goal of SEO is to provide users with the information they need in the most natural and helpful way to search engines.


















