SEO Tactics to Implement Tonight | Lukasz Zelezny, SEO Consultant

•Download as PPTX, PDF•

0 likes•3,017 views

Lukasz Zelezny, SEO Consultant Lukasz walks through his top tips and tactics for implementing a successful organic search (SEO) campaign and how best to utilise content marketing to support your efforts.

Marketing

SEO
TACTICS TO
IMPLEMENT
TONIGHT
Lukasz Zelezny
https://seo.london

GIVE YOUR
DATA STUDIO
ACCESS TO
YOUR SEARCH
CONSOLE

COMPLETE
TABLE OF
QUERIES
FROM GIVEN
PERIOD

WE HAVE THREE
METRICS:
1. IMPRESSIONS
2. CLICKS
3. CTR

2 X SORT:
BY LANDING
THEN
BY IMPRESSIONS

IMPLEMENTATION - SOCIALMEDIA.PL
ACQUISITION

IMPLEMENTATION - SOCIALMEDIA.PL
CONTENT MARKETINGACQUISITION

IMPLEMENTATION - SOCIALMEDIA.PL
SNAPSHOTCONTENT MARKETINGACQUISITION

CONCLUSIONS:
- use keywords that are already ranking quite well;
- leverage quality traffic;
- play Google game.

THE BUTTERFLY EFFECT #2
“KEYWORD MAGIC TOOLS”

KEYWORDS BY INTENT
Awareness
Interest
Consideration
Conversion
Retention
Advocate

QUESTIONS
(WHY/HOW/WHAT/WHERE/ETC)
Awareness
Interest
Consideration
Conversion
Retention
Advocate

SIMON SINEK’S THE GOLDEN CIRCLE
– START WITH WHY
What
How
Why

SEO SEARCH VOLUME GOLDEN
CIRCLE
HOW
WHAT
WHY

• Lukasz Zelenski
• Lukasz Zelenzy
• Luca Zelesznysz

• Lukasz Zelenski
• Lukasz Zelenzy
• Luca Zelesznysz
• Luka Zeleny

ŁUKASZ GRZEGORZ ŻELEZNY
ˈwukaʂ ɡʐɛ.ɡɔʂ/ ˈʒɛlɛzniː
pronunciations

ŁUKASZ GRZEGORZ ŻELEZNY
ˈwukaʂ ɡʐɛ.ɡɔʂ/ ˈʒɛlɛzniː

THE BUTTERFLY EFFECT #4
“LINKS AND SOCIAL PROFILES”

https://www.linkedin.com/in/seomanagerlondon/

CLIENT1:
blog.domain.com
To:
domain.com/blog/

MOVE AND 301:
blog.domain.com
To:
domain.com/blog/

MOVE AND 301:
blog.domain.com
To:
domain.com/.

MOVE AND 301:
forums.domain.com
To:
domain.com/forums/

ANOTHER CUSTOMER
WHO BECOME AN
INDUSTRY
LEADER IN 6 MONTHS

Digital Science Match Berlin, 12 May 2017 Digital platforms such as Facebook, Google and Twitter have become key intermediaries for public and personal communication (and much more). Recently, we have seen many conflicts and controversies around rules and rule-setting on these platforms: Who is setting the rules for communication on these platforms? How should we respond to Hate Speech and Fake News? What should platforms do? Is algorithmic filtering, is the technological fix the way out for all these problems? And what do these policy and technological options means for digital sovereignty?

Advertising analytics 2.0

Sameer Mathur

Fit for Uncertainty

Helge Tennø

Sociocosmos - Your One-Stop Shop for Social Media Marketing.pdf

SocioCosmos

Social media engagement Tools

DML Srl

Maaw Rio 20102011_review

Mutato

From Microliths to Microsystems

C4Media

Video and slides synchronized, mp3 and slide download available at URL http://bit.ly/2oPfDzs. Jonas Boner explores microservices from first principles, distilling their essence and putting them in their true context: distributed systems. In order to make each microservice resilient and elastic in and of itself, we have to design each individual microservice as a distributed system—a «microsystem»—architected from the ground up using the reactive principles. Jonas Bonér is the founder and CTO of Lightbend, inventor of the Akka project, initiator and co-author of the Reactive Manifesto and a Java Champion.

From the Alternative UK: Towards an "Alternative" media system

www.patkane.global

Randall -- Mobile Super ForumBOLO Conference

Harnessing ChatGPT - Elevating Productivity in Today's Agile Environment

VictorSzoltysek

The fast-paced world of Agile development just got a turbo boost! Dive into this engaging talk on "Innovation at Speed: ChatGPT & the AI Transformation in Agile Development." Over the last few months, AI, including notable tools like Google Bard and Microsoft Co-Pilot, has been leveraged to supercharge Agile workflows. In this session, attendees will get an overview of the current AI landscape and its impact on development. They will learn why AI is the game-changer needed to embrace in the Agile lifecycle, offering that elusive X factor to multiply productivity. Real-world examples will be presented, and the challenges of implementing AI tools like ChatGPT within corporate environments will be discussed.

Talent Talk Webinar Recruiting 2.0 Social Media And Recruiting

David Freeman

How Data Visualization Enhances the News

Inside Analysis

The Briefing Room with Robin Bloor and Tableau Software Live Webcast Sept. 17, 2013 Watch the archive: https://bloorgroup.webex.com/bloorgroup/lsr.php?AT=pb&SP=EC&rID=7461107&rKey=61f984b8947229b9 In the modern world of news delivery, many stories cannot be told with just words and pictures. Increasingly, top-tier news providers use interactive visualizations of data in order to tell compelling stories. The result is a more engaging experience for the user, plus added insights for the news provider. Register for this episode of The Briefing Room to see several of the most creative and powerful examples of data visualization in the news. Chief Analyst Robin Bloor of The Bloor Group will then discuss the visualization building process with Ben Jones of Tableau Software, who will answer questions about best practices for creating educational and visually stimulating graphics.

Digital Media Tools

Hunter Territo

Dbhydraulics.com need of online marketingJay Scott

Socialmedia training

Sterc Internet & Marketing

Presentación - Ponencia Frederic Josue

Arena Media España

Nos encontramos en medio de un movimiento sísmico donde la fragmentación de audiencias ha cambiado las reglas del juego. El inconformismo de los consumidores de ve reflejado en el estudio de Arena (Grupo Havas) donde el 75% de los consumidores consideran que las marcas no les aporta nada. Hay un claro deseo de cambiar de marca constantemente. Las marcas deben alcanzar más valor en su comunicación y inversión en Marketing para ser competitivo y relevantes. Vivimos en un mundo orgánico donde la conexión entre personas ha hecho que nuestro mundo sea más plano, pequeño. Por eso la comunicación se ha reestructurado para conseguir conexiones relevantes nutridas por el Data y el Contenido. Bienvenido a este nuevo mundo y la visión de como enfocar el marketing desde una perspectiva orgánica.

Gchyd.com need of online marketingJay Scott

Open data for social impact and better decision making - Denis Gursky

DataFest Tbilisi

Near real-time recommendations in enterprise social networks

mdabrowski

How Blockchain Will Impact Search Engines | Victoria Olsina, Consensys London

Click Consult (Part of Ceuta Group)

Flatpack Your SEO | Arnoldo Cabrera, IKEA

Click Consult (Part of Ceuta Group)

Similar to SEO Tactics to Implement Tonight | Lukasz Zelezny, SEO Consultant

Digital Social Intelligence Made Easy - YouOnSocial

Ricardo Cunha Santos

Governing Platforms by Algorithms? Digital Sovereignty and the Technological ...

Christian Katzenbach

Advertising analytics 2.0

Sameer Mathur

Fit for Uncertainty

Helge Tennø

Sociocosmos - Your One-Stop Shop for Social Media Marketing.pdf

SocioCosmos

Social media engagement Tools

DML Srl

Maaw Rio 20102011_review

Mutato

From Microliths to Microsystems

C4Media

From the Alternative UK: Towards an "Alternative" media system

www.patkane.global

Randall -- Mobile Super ForumBOLO Conference

Harnessing ChatGPT - Elevating Productivity in Today's Agile Environment

VictorSzoltysek

Talent Talk Webinar Recruiting 2.0 Social Media And Recruiting

David Freeman

How Data Visualization Enhances the News

Inside Analysis

Digital Media Tools

Hunter Territo

Dbhydraulics.com need of online marketingJay Scott

Socialmedia training

Sterc Internet & Marketing

Presentación - Ponencia Frederic Josue

Arena Media España

Gchyd.com need of online marketingJay Scott

Open data for social impact and better decision making - Denis Gursky

DataFest Tbilisi

Near real-time recommendations in enterprise social networks

mdabrowski

Similar to SEO Tactics to Implement Tonight | Lukasz Zelezny, SEO Consultant (20)

Digital Social Intelligence Made Easy - YouOnSocial

Governing Platforms by Algorithms? Digital Sovereignty and the Technological ...

Advertising analytics 2.0

Fit for Uncertainty

Sociocosmos - Your One-Stop Shop for Social Media Marketing.pdf

Social media engagement Tools

Maaw Rio 20102011_review

From Microliths to Microsystems

From the Alternative UK: Towards an "Alternative" media system

Randall -- Mobile Super Forum

Harnessing ChatGPT - Elevating Productivity in Today's Agile Environment

Talent Talk Webinar Recruiting 2.0 Social Media And Recruiting

How Data Visualization Enhances the News

Digital Media Tools

Dbhydraulics.com need of online marketing

Socialmedia training

Presentación - Ponencia Frederic Josue

Gchyd.com need of online marketing

Open data for social impact and better decision making - Denis Gursky

Near real-time recommendations in enterprise social networks

Recently uploaded

SEO as the Backbone of Digital Marketing

Felipe Bazon

BLOOM_May2024 (r). Balmer Lawrie Online Monthly Bulletin

BalmerLawrie

Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success. Key Takeaways: • Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot. • Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers. • Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions. • Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.

How to Run Landing Page Tests On and Off Paid Social Platforms

VWO

Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion. This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights. The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation. The session will also cover data analysis techniques and criteria for graduating landing pages. In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.

Is AI-Generated Content the Future of Content Creation?

Cut-the-SaaS

Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability. Understanding AI-Generated Content: AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production. Key Benefits: Content Creation: Rapidly generate high-quality content for blogs, articles, and social media. Brainstorming: AI simulates conversations to inspire creative ideas. Research Assistance: Efficiently summarize and research information. Market Insights: The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market. Case Study: CNET’s AI Content Controversy: CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight. Benefits Across Industries: Marketing: Personalize content at scale and optimize engagement with predictive analytics. Publishing: Automate content creation for faster publication cycles. Education: Efficiently generate educational materials. Healthcare: Create accurate content for patients and professionals. Finance: Produce timely financial content for decision-making. Challenges and Ethical Considerations: Transparency: Disclose AI use to maintain trust. Bias: Address potential AI biases with diverse datasets. SEO: Ensure AI content meets SEO standards. Quality: Maintain high standards to prevent misinformation. Conclusion: AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries. Connect with Us: Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.

Email Marketing Master Class - Chris Ferris

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The Forgotten Secret Weapon of Digital Marketing: Email Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email. Key Takeaways: Email has the best ROI of any digital tactic It can be used at any stage of the customer journey It is increasingly important as the cookie-less future gets closer and closer

Playlist and Paint Event with Sony Music U

SemajahParker

Digital Marketing Trends - Experts Insights on How

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Generative AI - Unleash Creative Opportunity - Peter Weltman

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO

VWO

In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities. When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion. Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.

Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The Secret to Engaging Modern Consumers: Journey Mapping and Personalization In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty. Key Takeaways: Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends

Unlocking Everyday Narratives: The Power of Storytelling in Marketing - Chad...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear. Key Takeaways: Understand Why Personal Stories Connect Better How To Remember Forgotten Stories How To Use Customer Experiences As Stories For Your Brand

DMF Portfolio Piece Smart Goals - Artist Management.docx

TravisMalana

Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys

Search Engine Journal

Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented. So how do you effectively navigate distributing and tailoring your content across these various touchpoints? Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges. You’ll learn: - How today’s users engage with content across various channels and devices. - The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant. - What digital shelf space is and how your content strategy needs to pivot. With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.

Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Digital Marketing Training In Bangalore

syedasifsyed46

SEO Master Class - Steve Wiideman, Wiideman Consulting Group

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives. Key Takeaways: Understand how search engines work Be able to find out where your users search Know what is required for each discipline of SEO Feel confident creating an SEO Plan Confidently measure SEO performance

34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER

DeepakTripathi733493

Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025. And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos. So is there science behind what makes people absolutely irresistible on camera? The answer: definitely yes. In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.

Monthly Social Media News Update May 2024

Andy Lambert

TL;DR. These are the three themes that stood out to us over the course of last month. 1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly. 2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth. 3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.

Recently uploaded (20)

SEO as the Backbone of Digital Marketing

BLOOM_May2024 (r). Balmer Lawrie Online Monthly Bulletin

Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius

How to Run Landing Page Tests On and Off Paid Social Platforms

Is AI-Generated Content the Future of Content Creation?

Email Marketing Master Class - Chris Ferris

Playlist and Paint Event with Sony Music U

Digital Marketing Trends - Experts Insights on How

Generative AI - Unleash Creative Opportunity - Peter Weltman

AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO

Consumer Journey Mapping & Personalization Master Class - Sabrina Killgo

Unlocking Everyday Narratives: The Power of Storytelling in Marketing - Chad...

DMF Portfolio Piece Smart Goals - Artist Management.docx

Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys

Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...

Digital Marketing Training In Bangalore

SEO Master Class - Steve Wiideman, Wiideman Consulting Group

34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER

Unknown to Unforgettable - The Art and Science to Being Irresistible on Camer...

Monthly Social Media News Update May 2024

SEO Tactics to Implement Tonight | Lukasz Zelezny, SEO Consultant

1. SEO TACTICS TO IMPLEMENT TONIGHT Lukasz Zelezny https://seo.london

2. THE BUTTERFLY EFFECT #1 “SNAPSHOT”

3. GIVE YOUR DATA STUDIO ACCESS TO YOUR SEARCH CONSOLE

4. THEN ADD DATA SOURCE TO YOUR REPORT

5. EXCLUDE EMPTY QUERIES USING FILTER

6. COMPLETE TABLE OF QUERIES FROM GIVEN PERIOD

7. WE HAVE THREE METRICS: 1. IMPRESSIONS 2. CLICKS 3. CTR

8. THE “SNAPSHOT” TABLE IS READY

9. 2 X SORT: BY LANDING THEN BY IMPRESSIONS

10. THE “SNAPSHOT” TABLE IS READY

11. THE MOST USEFUL PIVOTTABLE EVER

12. THE MOST USEFUL PIVOTTABLE EVER

13. IMPLEMENTATION - SOCIALMEDIA.PL

14. IMPLEMENTATION - SOCIALMEDIA.PL

15. IMPLEMENTATION - SOCIALMEDIA.PL ACQUISITION

16. IMPLEMENTATION - SOCIALMEDIA.PL CONTENT MARKETINGACQUISITION

17. IMPLEMENTATION - SOCIALMEDIA.PL SNAPSHOTCONTENT MARKETINGACQUISITION

18. IMPLEMENTATION - SOCIALMEDIA.PL

19. IMPLEMENTATION - SOCIALMEDIA.PL SNAPSHOTCONTENT MARKETINGACQUISITION

20. CONCLUSIONS: - use keywords that are already ranking quite well; - leverage quality traffic; - play Google game.

21. THE BUTTERFLY EFFECT #2 “KEYWORD MAGIC TOOLS”

22. KEYWORD MAGIC TOOLS

23. KEYWORDS BY INTENT Awareness Interest Consideration Conversion Retention Advocate

24. QUESTIONS (WHY/HOW/WHAT/WHERE/ETC) Awareness Interest Consideration Conversion Retention Advocate

25. SIMON SINEK’S THE GOLDEN CIRCLE – START WITH WHY What How Why

26. SEO SEARCH VOLUME GOLDEN CIRCLE HOW WHAT WHY

27. START FROM HOW

28. HOW WHAT WHY

29. HOW WHAT WHY

30.

31.

32.

33.

34. THE BUTTERFLY EFFECT #3 “BRAND MENTIONS AND LINKS”

35. • Lukasz Zelenski

36. • Lukasz Zelenski • Lukasz Zelenzy

37. • Lukasz Zelenski • Lukasz Zelenzy • Luca Zelesznysz

38. • Lukasz Zelenski • Lukasz Zelenzy • Luca Zelesznysz • Luka Zeleny

39. ŁUKASZ GRZEGORZ ŻELEZNY

40. ŁUKASZ GRZEGORZ ŻELEZNY ˈwukaʂ ɡʐɛ.ɡɔʂ/ ˈʒɛlɛzniː pronunciations

41. ŁUKASZ GRZEGORZ ŻELEZNY ˈwukaʂ ɡʐɛ.ɡɔʂ/ ˈʒɛlɛzniː

42. rename: Archibald Smith

43.

44. ŁUKASZ GRZEGORZ ŻELEZNY ˈwukaʂ ɡʐɛ.ɡɔʂ/ ˈʒɛlɛzniː pronunciations

45.

46.

47.

48.

49. Track Your Brand Track Your Brand - Brand24

50.

51.

52. THE BUTTERFLY EFFECT #4 “LINKS AND SOCIAL PROFILES”

53. https://seo.london/

54. https://www.linkedin.com/in/seomanagerlondon/

55.

56.

57.

58.

59.

60.

61.

62.

63.

64. Why does it works so well? • You mostly know who links to your social media profiles; • Its easy to switch link from social profile to your website; • Its relevant to switch from social profile to your website; • Its organic (kind of); • You can save tremendous amount of time.

65. THE BUTTERFLY EFFECT #5 “MERGE”

66. TACTIC: Merge subdomains into subfolder

67. CLIENT1: blog.domain.com To: domain.com/blog/

68. MOVE AND 301: blog.domain.com To: domain.com/blog/

69. MOVE AND 301: blog.domain.com To: domain.com/.

70.

71. MOVE AND 301: forums.domain.com To: domain.com/forums/

72.

73. RESULTS

74. ANOTHER CUSTOMER WHO BECOME AN INDUSTRY LEADER IN 6 MONTHS

75. PRE-SEO PERIOD

76. POST-SEO PERIOD