The document is a comprehensive training manual for sellers using souq.com, detailing requirements for registration, listing items, managing orders, and handling payments. It outlines the platform's competitive advantages, seller benefits, and best practices for successful selling, emphasizing the importance of maintaining good customer service and the types of listings available. Key processes include inventory management, order tracking, and responding to buyer complaints, along with guidelines for product listings and image submissions.

1. SELLING ON SOUQ.COM
Training Manual V.1.3.2015

2. Requirements:
 Registered account as a seller in Souq.com with valid
email address and contact number
 Trade License copy/Sanitized Receipt of the items
 Emirates ID copy

3. Training Agenda
 Souq.com Overview
 Account Overview
 How to List Item
 How to Manage Listings & Performance
 How to Check, Confirm & Ship Order
 How to Get the Payment
 How to Manage Complaints
 How to Manage Return/Refund
 Best Practices
__________________________________

4. List your item
Item is sold
Confirm the order
Print the AWB
Ship the order
Payment release
_________________________________Selling Flow

5. Welcome to Souq.com
• Established in 2005
• Pioneered online shopping in the region as an auction
site
• Leading e-commerce destination in the Arab world
• Headquartered in Dubai, UAE, Souq.com caters to the
needs of local markets with commercial offices in
Egypt, Kingdom of Saudi Arabia and Kuwait
• More than 400,000+ products and 13M+ listings across
multiple categories
• More than five million members
__________________________________

6. Competitive Advantages
• Highest brand awareness among e-commerce
players
• Extensive online and offline marketing campaigns
• Largest marketplace in region (number of sellers
and items)
• Localize own fulfillment infrastructure in all
markets
• Attracts over 23 million visits per month and is fast
growing as more consumers shop online
__________________________________

7. Benefits from Selling on Souq.com
• Listing is free! You only pay a fee if you sell
• Marketing support
– Weekly newsletters sent to hundreds of thousands of
registered users
– Special promotion
– Radio campaigns and sponsorships
• Logistic support
• Secure payment platform
***Our target is to make you sell (we make money when
you make money)
__________________________________

8. Account Overview_________________ _________________
Log in on your account using
your registered email or
username and the password

9. Account Overview_________________________________

10. Account Overview__________________________________

11. Edit your account information
Add/edit your listings
Confirmed/Canceled/Returned sales
orders.
Account Summary

12. How to Sell an Item
Selling in Souq.com
__________________________________

13. Sell on Souq.com_________________ _________________
Log in on your account and
click “Sell on Souq.com”

14. Sell on Souq.com__________________________________
Click “Start Selling”

15. How to List Item
2 Ways of Listing Item
 Bulk Listing
 Manual Listing
__________________________________

16. Bulk Listing__________________________________

17. Manual Listing________________________________
2 Types of Manual Listing
• Category Tree
• Catalog Search

18. Manual Listing- Category Tree__________________________________
Select a category for your
item

19. Category Tree__________________________________
If your brand name does
not exist in the “brand
dropdown menu” then you
can scroll down and select
”specify you own” and type
in your

20. Category Tree_______________________________
Select the Target Group
Mention title of the item
with the Brand name, Model
number and Target group

21. Category Tree__________________________________
Select the image of the item
by browsing in the folder or
… Cont’

22. Category Tree__________________________________
You can also drag images from your
folder to the image uploading page

23. Category Tree__________________________________
Mention quantity of the item that you
have reserved for Souq.com
Mention price of the item after adding
Souq commission and processing fees.
In the offer note mention if any
warranty is given or freebie with the
item. DO NOT MENTION ITEM
DESCRIPTION!
Mention the handling time you will
need to make the item ready for pick-
up. Ideally it should be two days.

24. Manual Listing- Category Tree__________________________________
Review item thoroughly before
clicking on Confirm listing.

25. Manual Listing - Catalog Search__________________________________
Search the item that you want to list
Select the item/product type

26. Catalog Search__________________________________
Choose the item from
the list that you are
selling

27. Catalog Search__________________________________
Before putting the price check what
other sellers are offering. Make sure
you put a competitive price.
If your price is lower than other sellers
than more chances for you to
maximize sales.

28. Catalog Search__________________________________
If your price is more than what other
sellers are offering then chances of
selling would be lesser for you.

29. Catalog Search__________________________________
Review item thoroughly before
clicking on Confirm listing.

30. Listings Management
Seller’s Dashboard
• Inventory Dashboard
• Performance Dashboard
__________________________________

31. Seller’s Dashboard__________________________________

32. Inventory Dashboard__________________________________
Click on “Live on Site” or “Manage Inventory”Click on “Live on Site” or “Manage your Listings”
to view Offers/Items

33. Live on Site__________________________________
Live Items/Offer
Click on Edit Offer

34. Live on Site - Edit Offer__________________________________
Make the necessary adjustments
then Save

35. Rejected Listings__________________________________
Click “Resubmit Product” to
editReason for rejection is
mentioned

36. Rejected Listings–Resubmit Product__________________________________
Make the necessary adjustments then
click “Save”

37. Expired Offers__________________________________
Click “Reactivate offer”

38. Expired Offers–Reactivate Offer__________________________________
Make the necessary adjustments if
needed then click “Save”

39. Paused Offers__________________________________
Go to Live Offers, select the item to
pause then click “Pause”

40. Paused Offers – Reactivation__________________________________
Make the necessary adjustments if
needed then click “Save & Reactivate”

41. Sold out - Sold Offers__________________________________
Put the pointer to the “sign “ to see the best price
offered by other seller

42. Sold out - Resell Offer__________________________________
Click “Resell Offer”

43. Sold out - Resell Offer__________________________________
Make the necessary adjustments then
click “Save”

44. Performance Dashboard__________________________________

45. Checking & Confirming Order
2 Ways to Check Order
- Email Notification
- New Sales Order (Souq Account)
__________________________________

46. Email Notification
Will be notified on the email address registered
__________________________________

47. New Sales Order_________________________________
Click “New”
1
Click “Shipment Ready-
Create AWB”
2

48. Shipping Items__________________________________

49. Printing Shipment Label/AWB_________________________________
Click “Confirmed”
Print the shipping label

52. Item Collection_________________________________
Courier will contact you to arrange the shipment. Pack the item
with bubble wrap or paper so that it doesn’t get damaged.

53. Item Delivery_________________________________
Courier will contact the buyer and deliver the
item.

54. Tracking the Order_________________________________
Click “Confirmed” 1
Click “ Track your order”
2

55. Tracking the Order_________________________________
Detailed information of the
shipment will show once clicked

56. How to Get the Payment__________________________________

57. Souq.com Account Summary__________________________________
Click the “Account
Summary” under Financials

58. Souq.com Account Summary__________________________________
Available Balance from
Successful Orders
Pending Amount from Orders
that are placed
Commission/Payment
Processing Fee

59. Withdrawal Request__________________________________
Click the “Request
Withdrawal” under
Financials

60. Withdrawal Request__________________________________
Click “Withdraw” but make sure
that bank details has been
provided under “Bank Info”
Section

61. Withdrawal Status__________________________________
Go to “Withdrawal
Statuses”

62. Souq.com Fees__________________________________
 Listing an item on Souq.com is absolutely
FREE!
 Commission: 5% or 10% of Item Selling Price
or minimum AED 5 depending on the item
category.
 Processing Fee for each order: AED 5

63. Managing Complaints__________________________________
 Buyers are eligible to open a dispute when
an item is not received or when an item
arrives but the item is damaged or does not
match the description in the item listing.
 Communication between a buyer and seller
to resolve an issue is always encouraged by
Souq.com, and is often the fastest and
simplest way to resolve a problematic
transaction.

64. Go to “Buyers Complaints”
Click “View Complaints”
1
2

65. Used to upload a proof that an
item was shipped or proof that
an order was refunded
Allows the seller to escalate an
open case to Customer Service
Reply to buyer complaint

66. Managing Return__________________________________
Click on the “Returned” to
view the items that are to be
return/return

67. Click this button once the return item
is received by you

68. If the “Return Received” button is not
showing it means that the amount has
been refunded to the buyer

69. Best Practices__________________________________
 Only sell NEW items
 First and foremost, you must have the product in
stock in order to list the product for sale on Souq.com
 Check your New Sales Orders section regularly for
important updates on your sales, rather than relying
exclusively on e-mail notifications
 Always sell authentic products only
 Have the best content specifically using good
keywords

70. Best Practices__________________________________
 Avoid duplicate listings
 Ship faster - Always ship your items within two
business days of order notification
 Ensure best post sales service - Answer all buyer
claims within 24 hours of receipt

71. Image Guidelines__________________________________
Image Attribute Guidelines
Image Size Minimum 500 x 500 Pixels
Format Jpeg (.jpg)
 Keep the background white.
 Don’t use a reflective surface if you have to
use a flash.
 The main image (first image) should capture
the entire product in the shot

72. ✔ ✗
✔ ✗

73. ✔ ✗

74. 1.
Front
2.
Back with clasp
fully open
& extended
3.
Close up of Detail
5.
On gray
Mannequin hand
4.
Close up of side Angle

75. Description
•Include the item specifics about the item
you're selling, such as brand, model number,
size type, size, color, and style
•Add other item specifics that apply to your
item
Offer Note
•Include your warranty condition
•Specify your shipping policies
•Mention product offer (limited period
discount, bundle offer) or any key highlight
•Describe any flaws like scratches, dings,
functional problems, missing parts or smells
(cigarette or pet odors, for example) in case
you are selling a used item
Description vs. Offer Note

76. Hot Selling Items

77. Hot Selling Items

78. Hot Selling Items

79. Contact Details__________________________________
 Aramex Customer Service: +97142865000
 QExpress Customer Service: +971 47065555
Timings: 7am to 10pm Daily
 Souq.com Customer Service: +97144370900
Timings: 8am to 10pm Daily

80. Happy Selling 