This document provides summaries of several marketing case studies from 2004-2010 for Vince Belizario's sample project portfolio. The case studies cover promotions for Häagen-Dazs with Cirque du Soleil, consumer promotions partnering Dreyer's/Edy's with American Idol, retail training partnering Cingular with a 3G roadshow, retail merchandising for the transition of 2000 Cingular stores to AT&T, and several other consumer engagement campaigns partnering brands like SanDisk, T-Mobile, and AT&T Mobility. The campaigns utilized various marketing tactics like sponsorships, custom flavors, digital and event marketing, in-store merchandising, and consumer engagement activities.