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Polished Concrete
Winning With Spectra’s
Polished Concrete Flooring
Polished Concrete
The Goal
 Growing our Business and
Exceeding our Customers’
Expectations
 Industry Leading Financial
Performance
Polished Concrete
Polished
Concrete is
“The Goose”
Polished Concrete
How Do We Make Money delivering
Polished Concrete?
 Sub Contractors
 Self Performed
Both need Grinders, Vacuums,
Generators, and Trucks.
Polished Concrete
Here is How It Can Be
Done
Equipment Required
(two of these “set up’s” per project)
Floor Grinder $28,000
Vacuum $10,000
Propane Burnisher $3,000
Cords, and small tools $ 4,000
$45,000
Each “Set Up” can complete
800-1000 sq. ft. per day
Polished Concrete
Diamonds Tooling
Polishing projects can range from 3 to 8
grinding/polishing steps.
Diamond cost per sq. ft. ranges .03 to .05 per
sq. ft.
For a 8 step grind and polish diamond cost
should range around .32 per sq. ft.
Chemicals and Tooling
Densifier / Guard
Densifier cost is .055 per sq. ft.
Guard cost is .06 per sq. ft.
Chemical and Tooling Cost = .44 per sq. ft.
Polished Concrete
One Grinder Set up can complete
800 to 1000 sq. ft. per day (Seven
Step Grind and Polish) (Two set
up’s per project)
Two grinder set up’s runs best with
5 techs.
5 techs @ $300 each (10 hrs.) =
$1,500
$1,500/2000 sq. ft. = .75 per sq. ft.
labor
Labor Pricing
Polished Concrete
Material = .44
Labor = .75
Total = 1.19
Job Cost
8 Step Polished Floor Price = 2.00+
Material and Labor Cost = 1.19
Gross profit = .81
40% Margin
Polished Concrete
Other Opportunities for
Additional Profit
 Joint Filling
 Staining and Dying
 Patching
 Overlays
 Rebuilding floor joints
 Maintenance
 Sealing
 Floor Prep
 Decorative Concrete
Polished Concrete
Working thru Sub’s +- 20% GP
Direct to GC +- 25% - 30%
Direct to end users + 40%
Where’s the Beef?
Polished Concrete
 Building a sub contractor network
in major markets and cities.
 Negotiating with suppliers for
pricing
 Putting together a operating
manual on the do’ and don’t of
polished concrete.
 Creating marketing material for
our Brand.
What are we doing
now?
Polished Concrete
We are producing personalized flyers that
contain:
 Services we offer
 The branch’s address and phone
 The rep’s name, cell number and
e-mail address
These marketing flyers are to attach to
e-mail communications and for print.
Marketing Flyers
Polished Concrete
We will be creating a Google map
that will be show the locations of the
installers in relationship to the project.
Google Map
Polished Concrete
We are developing an Excel
spreadsheet calculator to increase
the accuracy of our bidding and
chances of securing the project.
Excel Calculator
Polished Concrete
 Build Sub network in major markets to
reduce travel and increase profit.
 As back log grows in markets we will
develop our own crews increasing margin.
 Pursue end user markets with national
account reps. Using our crews to install
 Educate our people about the process
What’s the Plan
Polished Concrete
Floor System Life Cycles
Product Installed Cost
Annual
Maintenance
Life
10 Year
Expense
Polished
Concrete (grey)
$1.75 - $4.00 $0.25 10+ years $ 4.25 - $ 6.50
Polished
Concrete
(dyed)
$2.50 - $8.00 $0.25 10+ years $ 5.00 - $10.50
Acid Stained
Concrete
$2.00 - $6.00 $1.75 5+ years $21.50 - $29.50
Vinyl Tile (VCT) $1.50 - $4.00 $1.50 10+ years $16.50 - $19.00
Carpet $1.00 - $2.50 $1.50 5+ years $17.00 - $20.00
Cement
Terrazzo
$12.00 - $17.00 $0.70 10+ years $19.00 - $24.00
Epoxy Terrazzo $13.00 - $18.00 $0.50 10+ years $18.00 - $23.00
Ceramic Tile $5.00 - $7.50 $1.50 10+ years $20.00 - $22.50
Quarry Tile $5.00 - $7.00 $1.50 10+ years $10.00 - $22.00
Epoxy / MMA
Coating
$1.50 - $9.00 $1.50 10+ years $16.50 - $24.00
Polished Concrete
Markets
 Corporate
 Education
 Government
 Hospitality
 Healthcare
 Retail
 Recreation/Sports
 Tenant
 Industrial
 End users
Polished Concrete
We can Provide Design and
Consulting Services during the
planning stages… adding value to
our Brand.
Design &
Consultation Services
Thank You for Your Time
Polished Concrete

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Scf 095

  • 1. Polished Concrete Winning With Spectra’s Polished Concrete Flooring
  • 2. Polished Concrete The Goal  Growing our Business and Exceeding our Customers’ Expectations  Industry Leading Financial Performance
  • 4. Polished Concrete How Do We Make Money delivering Polished Concrete?  Sub Contractors  Self Performed Both need Grinders, Vacuums, Generators, and Trucks.
  • 5. Polished Concrete Here is How It Can Be Done Equipment Required (two of these “set up’s” per project) Floor Grinder $28,000 Vacuum $10,000 Propane Burnisher $3,000 Cords, and small tools $ 4,000 $45,000 Each “Set Up” can complete 800-1000 sq. ft. per day
  • 6. Polished Concrete Diamonds Tooling Polishing projects can range from 3 to 8 grinding/polishing steps. Diamond cost per sq. ft. ranges .03 to .05 per sq. ft. For a 8 step grind and polish diamond cost should range around .32 per sq. ft. Chemicals and Tooling Densifier / Guard Densifier cost is .055 per sq. ft. Guard cost is .06 per sq. ft. Chemical and Tooling Cost = .44 per sq. ft.
  • 7. Polished Concrete One Grinder Set up can complete 800 to 1000 sq. ft. per day (Seven Step Grind and Polish) (Two set up’s per project) Two grinder set up’s runs best with 5 techs. 5 techs @ $300 each (10 hrs.) = $1,500 $1,500/2000 sq. ft. = .75 per sq. ft. labor Labor Pricing
  • 8. Polished Concrete Material = .44 Labor = .75 Total = 1.19 Job Cost 8 Step Polished Floor Price = 2.00+ Material and Labor Cost = 1.19 Gross profit = .81 40% Margin
  • 9. Polished Concrete Other Opportunities for Additional Profit  Joint Filling  Staining and Dying  Patching  Overlays  Rebuilding floor joints  Maintenance  Sealing  Floor Prep  Decorative Concrete
  • 10. Polished Concrete Working thru Sub’s +- 20% GP Direct to GC +- 25% - 30% Direct to end users + 40% Where’s the Beef?
  • 11. Polished Concrete  Building a sub contractor network in major markets and cities.  Negotiating with suppliers for pricing  Putting together a operating manual on the do’ and don’t of polished concrete.  Creating marketing material for our Brand. What are we doing now?
  • 12. Polished Concrete We are producing personalized flyers that contain:  Services we offer  The branch’s address and phone  The rep’s name, cell number and e-mail address These marketing flyers are to attach to e-mail communications and for print. Marketing Flyers
  • 13. Polished Concrete We will be creating a Google map that will be show the locations of the installers in relationship to the project. Google Map
  • 14. Polished Concrete We are developing an Excel spreadsheet calculator to increase the accuracy of our bidding and chances of securing the project. Excel Calculator
  • 15. Polished Concrete  Build Sub network in major markets to reduce travel and increase profit.  As back log grows in markets we will develop our own crews increasing margin.  Pursue end user markets with national account reps. Using our crews to install  Educate our people about the process What’s the Plan
  • 16. Polished Concrete Floor System Life Cycles Product Installed Cost Annual Maintenance Life 10 Year Expense Polished Concrete (grey) $1.75 - $4.00 $0.25 10+ years $ 4.25 - $ 6.50 Polished Concrete (dyed) $2.50 - $8.00 $0.25 10+ years $ 5.00 - $10.50 Acid Stained Concrete $2.00 - $6.00 $1.75 5+ years $21.50 - $29.50 Vinyl Tile (VCT) $1.50 - $4.00 $1.50 10+ years $16.50 - $19.00 Carpet $1.00 - $2.50 $1.50 5+ years $17.00 - $20.00 Cement Terrazzo $12.00 - $17.00 $0.70 10+ years $19.00 - $24.00 Epoxy Terrazzo $13.00 - $18.00 $0.50 10+ years $18.00 - $23.00 Ceramic Tile $5.00 - $7.50 $1.50 10+ years $20.00 - $22.50 Quarry Tile $5.00 - $7.00 $1.50 10+ years $10.00 - $22.00 Epoxy / MMA Coating $1.50 - $9.00 $1.50 10+ years $16.50 - $24.00
  • 17. Polished Concrete Markets  Corporate  Education  Government  Hospitality  Healthcare  Retail  Recreation/Sports  Tenant  Industrial  End users
  • 18. Polished Concrete We can Provide Design and Consulting Services during the planning stages… adding value to our Brand. Design & Consultation Services
  • 19. Thank You for Your Time Polished Concrete