Scene Hacking
Seb Paquet
About Seb Paquet
● Physics, Computer Science
● Thesis on social web &
knowledge sharing (2003)
● Research & teaching
● Startups: Socialtext,
Sceneverse
● Musician, localist,
convener, event designer,
facilitator
2
1. New York Punk Music Scene
2. Standup comics
3. Chess players
4. The Impressionists (19th C.)
5. Coffee Geeks
6. Homebrew Computer Club (1975)
7. Makers
8. Internet startups
9. Open Source developers
Nine Examples of Scenes
3
● Call Center Specialists
● Backyard chicken enthusiasts
● Stamp Collectors
● Elite 100m-dash runners
● Medieval Theology Scholars
● (nearly) Any corporation
Ceci n’est pas une scène
4
● Group & Interpersonal Awareness
● Creativity at the core / Scenius
● Emulation / Status
● Rituals
● A contact surface
● Permeability
● Excitement - Fun, Passion, Pull
● Peripheral Participation
Every Scene Has
5
● Friendships
● A low barrier to entry
● A way to make money
Scenes Often Feature
6
● Group
● Field
● Professional Association
● Industry
● Movement
● Community
Neighboring concepts
that are not quite scenes
7
Scene Roles
Groupie
CREATOR
Charis
matic
Artist
Source
Enthusiast
Geek
Curator Critic
Connector Convener
Prophet
8
Exhibit A: Open Source Software
Groupie
CREATOR
Charis
matic
Artist
Source
Enthusiast
Geek
Curator Critic
Connector Convener
Prophet
Stallman
Torvalds
RaymondO’Reilly
9
Scenes usually arise from existing scenes
1. Potential actors see each other
2. They begin to play together
3. They perform publicly together
4. They attract more creators
Scene Formation
10
Activities that catalyze scene formation
1. Connect. Help creators see each other.
2. Design Experiences. Have them play together.
3. Create Outlets. Make a contact surface.
4. Build Onramps. Tools, experiences, services
that lower barrier to entry.
Scene Hacking
11
1. Connect 2. Play together
3. Outlets 4. Onramps
Exhibit A:
Open Source Scene Hacking
12
● As a scene evolves, it flattens
● If its generativity is not constantly
renewed, it can become
○ A mythology
○ A product
○ Pieces for reuse by other scenes
○ A market
Scene evolution
13
Movements can arise from scenes
14
● Moves the scene towards greater
cooperation by “preaching the
inevitability of values-based change”
● Finds the yearning
● Names the unarticulated
● Builds on a cultural capital base
● Gives permission to be idealistic
The Prophet
15
● Patches a “Structural hole”
in the social network
● Brings together well-connected people
who should know one another but don’t
● Becomes centrally located in an
emerging network
The Issue Entrepreneur
16

Scene Hacking by Seb Paquet

  • 1.
  • 2.
    About Seb Paquet ●Physics, Computer Science ● Thesis on social web & knowledge sharing (2003) ● Research & teaching ● Startups: Socialtext, Sceneverse ● Musician, localist, convener, event designer, facilitator 2
  • 3.
    1. New YorkPunk Music Scene 2. Standup comics 3. Chess players 4. The Impressionists (19th C.) 5. Coffee Geeks 6. Homebrew Computer Club (1975) 7. Makers 8. Internet startups 9. Open Source developers Nine Examples of Scenes 3
  • 4.
    ● Call CenterSpecialists ● Backyard chicken enthusiasts ● Stamp Collectors ● Elite 100m-dash runners ● Medieval Theology Scholars ● (nearly) Any corporation Ceci n’est pas une scène 4
  • 5.
    ● Group &Interpersonal Awareness ● Creativity at the core / Scenius ● Emulation / Status ● Rituals ● A contact surface ● Permeability ● Excitement - Fun, Passion, Pull ● Peripheral Participation Every Scene Has 5
  • 6.
    ● Friendships ● Alow barrier to entry ● A way to make money Scenes Often Feature 6
  • 7.
    ● Group ● Field ●Professional Association ● Industry ● Movement ● Community Neighboring concepts that are not quite scenes 7
  • 8.
  • 9.
    Exhibit A: OpenSource Software Groupie CREATOR Charis matic Artist Source Enthusiast Geek Curator Critic Connector Convener Prophet Stallman Torvalds RaymondO’Reilly 9
  • 10.
    Scenes usually arisefrom existing scenes 1. Potential actors see each other 2. They begin to play together 3. They perform publicly together 4. They attract more creators Scene Formation 10
  • 11.
    Activities that catalyzescene formation 1. Connect. Help creators see each other. 2. Design Experiences. Have them play together. 3. Create Outlets. Make a contact surface. 4. Build Onramps. Tools, experiences, services that lower barrier to entry. Scene Hacking 11
  • 12.
    1. Connect 2.Play together 3. Outlets 4. Onramps Exhibit A: Open Source Scene Hacking 12
  • 13.
    ● As ascene evolves, it flattens ● If its generativity is not constantly renewed, it can become ○ A mythology ○ A product ○ Pieces for reuse by other scenes ○ A market Scene evolution 13
  • 14.
    Movements can arisefrom scenes 14
  • 15.
    ● Moves thescene towards greater cooperation by “preaching the inevitability of values-based change” ● Finds the yearning ● Names the unarticulated ● Builds on a cultural capital base ● Gives permission to be idealistic The Prophet 15
  • 16.
    ● Patches a“Structural hole” in the social network ● Brings together well-connected people who should know one another but don’t ● Becomes centrally located in an emerging network The Issue Entrepreneur 16